Kowloon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hong Kong, China
Is Airbnb profitable in Kowloon in 2025? Explore comprehensive Airbnb analytics for Kowloon, Hong Kong, China to uncover income potential. This 2025 STR market report for Kowloon, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 1,193 active listings.
Whether you're considering an Airbnb investment in Kowloon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kowloon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kowloon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kowloon (2025)
Understanding the monthly revenue variations for Airbnb listings in Kowloon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kowloon is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kowloon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,980+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,968 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,011 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $435, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kowloon
Kowloon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kowloon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kowloon:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kowloon
Average Daily Rate (ADR) Airbnb Trends in Kowloon (2025)
Effective short term rental pricing strategy in Kowloon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kowloon typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $189+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $106 or more.
- Typical properties (Median) charge around $66 per night.
- Entry-level properties (Bottom 25%) earn around $46 per night.
Average Daily Rate (ADR) Trend by Month in Kowloon
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Airbnb Seasonality Analysis & Trends in Kowloon (2025)
Peak Season (December, April, May)
- Revenue averages $1,809 per month
- Occupancy rates average 46.1%
- Daily rates average $97
Shoulder Season
- Revenue averages $1,550 per month
- Occupancy maintains around 46.2%
- Daily rates hold near $95
Low Season (February, July, September)
- Revenue drops to average $1,340 per month
- Occupancy decreases to average 44.5%
- Daily rates adjust to average $94
Seasonality Insights for Kowloon
- The Airbnb seasonality in Kowloon shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kowloon's highest earning potential, with monthly revenues capable of climbing to $1,824, occupancy reaching a high of 54.1%, and ADRs peaking at $104.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,283, occupancy could drop to 36.2%, and ADRs may adjust down to $92.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kowloon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kowloon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kowloon (2025)
Exploring the top neighborhoods for short-term rentals in Kowloon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Tsim Sha Tsui | A bustling tourist hub known for shopping, dining, and stunning views of the Hong Kong skyline. Perfect for tourists seeking a vibrant atmosphere and central convenience. | Victoria Harbour, Avenue of Stars, Harbour City, Clock Tower, K11 MUSEA |
| Mong Kok | Famous for its markets and street food, Mong Kok attracts both locals and tourists looking for an authentic experience of Hong Kong's culture and cuisine. | Ladies' Market, Mong Kok Flower Market, Sneaker Street, Goldfish Market, Langham Place |
| Central | Hong Kong's financial district, Central is vibrant by day and exciting by night, making it a great location for business travelers and tourists alike. | Victoria Peak, Central Ferry Piers, PMQ, Lan Kwai Fong, Hong Kong Park |
| Causeway Bay | A popular shopping and entertainment district, known for its eclectic mix of high-end shops, dining, and nightlife, attracting both local and international visitors. | Times Square, Sogo, Victoria Park, Causeway Bay Shopping Center, Lee Gardens |
| Kowloon City (Kowloon Walled City Park) | A historical landmark with beautiful gardens, perfect for guests interested in history and culture, while also close to local dining options. | Kowloon Walled City Park, Kowloon City Night Market, old school eateries, local boutiques |
| Sha Tin | A suburban area perfect for families and tourists seeking a quieter environment with parks and outdoor activities. | Sha Tin Racecourse, Ten Thousand Buddhas Monastery, New Town Plaza, University Art Museum |
| Nathan Road | Known as the 'Golden Mile', this road is lined with shops, hotels, and eateries, offering a quintessential urban Hong Kong experience. | Temple Street Night Market, Yau Ma Tei Theatre, Art Street, Shopping malls |
| Lantau Island | Offers beautiful natural landscapes and attractions such as the Tian Tan Buddha and Ngong Ping, appealing to nature lovers and tourists seeking tranquility. | Tian Tan Buddha, Ngong Ping 360, Lantau Trail, Mai Po Nature Reserve, Hong Kong Disneyland |
Understanding Airbnb License Requirements & STR Laws in Kowloon (2025)
While Kowloon, Hong Kong, China currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kowloon to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Kowloon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kowloonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
New sea-view flat, 6Bed 2Bath 10ppl, near TST MTR
Entire Place • 3 bedrooms
Queen beds, 4Rms beside MTR grand 14ppls 2 bathrm
Entire Place • 4 bedrooms
Executive Premier Apartment 2BR 1min TST MTR K11
Entire Place • 2 bedrooms
New Dream Suite 8pax Spacious & Stylish TST MTR
Entire Place • 2 bedrooms
Modern 2BR Seaview apt with balcony/1min MTR
Entire Place • 2 bedrooms
Wow 3BDR/4BEDS/2BATHR Yau Ma Tei
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kowloon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kowloon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #484116025 | 45 | $552,900 | 61 | 1.00/5.0 |
| Host #3800609 | 9 | $398,911 | 787 | 4.76/5.0 |
| Host #37289493 | 26 | $380,672 | 2890 | 4.69/5.0 |
| Host #240790745 | 8 | $369,626 | 515 | 4.79/5.0 |
| Host #26936781 | 6 | $326,943 | 847 | 4.82/5.0 |
| Host #478781755 | 6 | $312,202 | 129 | 4.61/5.0 |
| Host #466738499 | 35 | $283,850 | 114 | 1.13/5.0 |
| Host #3820308 | 15 | $260,425 | 98 | 2.67/5.0 |
| Host #56949831 | 21 | $259,938 | 4928 | 4.78/5.0 |
| Host #18741935 | 7 | $258,668 | 66 | 3.22/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kowloon.
Dive Deeper: Advanced Kowloon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kowloon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKowloon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kowloon
- The Kowloon Airbnb market composition is heavily skewed towards Private Room listings, which make up 60.7% of the 1,193 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kowloon, Apartment/Condo properties are the most common (68.3%), reflecting the local real estate landscape.
- The presence of 28.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, house, outdoor/unique (combined 2.8%) offer potential for unique stay experiences.
Kowloon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kowloon
- The dominant room capacity in Kowloon is 1 bedroom listings, making up 80.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 89.9% of the active Airbnb listings in Kowloon, indicating a high concentration in these sizes.
- With over half the market (80.6%) consisting of studios or 1-bedroom units, Kowloon is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (9.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Kowloon.
Kowloon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kowloon
- The most common guest capacity trend in Kowloon vacation rentals is listings accommodating 2 guests (45.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 1 guest dominate the Kowloon STR market, accounting for 60.2% of listings.
- A significant 60.2% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Kowloon.
- 16.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kowloon.
- On average, properties in Kowloon are equipped to host 3.1 guests.
Kowloon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kowloon
- The most common availability pattern in Kowloon falls within the 271-366 days range, representing 49.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 67.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Kowloon (24.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 32.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kowloon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
616 listings
57.7% of total
2 Nights
102 listings
9.6% of total
3 Nights
36 listings
3.4% of total
4-6 Nights
27 listings
2.5% of total
7-29 Nights
163 listings
15.3% of total
30+ Nights
123 listings
11.5% of total
Key Insights
- The most prevalent minimum stay requirement in Kowloon is 1 Night, adopted by 57.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.3%) of the Kowloon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.5%) caters to monthly stays (30+ nights) in Kowloon, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 57.7% of Kowloon hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kowloon.
Kowloon Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
8 listings
2.2% of total
Super Strict 30 Days
1 listings
0.3% of total
Flexible
47 listings
12.9% of total
Moderate
31 listings
8.5% of total
Firm
22 listings
6% of total
Strict
255 listings
70.1% of total
Cancellation Policy Insights for Kowloon
- The prevailing Airbnb cancellation policy trend in Kowloon is Strict, used by 70.1% of listings.
- A majority (76.1%) of hosts in Kowloon utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 70.1% market standard in Kowloon.
- With 70.1% using Strict terms, this is a viable option in Kowloon, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Kowloon.
Kowloon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kowloon
- The overall average booking lead time for vacation rentals in Kowloon is 41 days.
- Guests book furthest in advance for stays during May (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (48 days avg.) sees the longest lead times, while Summer (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Kowloon.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Kowloon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kowloon (2025)
Amenity Prevalence
Amenity Insights for Kowloon
- Essential amenities in Kowloon that guests expect include: Hot water, Air conditioning, Wifi, Kitchen, Smoke alarm, Essentials, Washer, TV, Heating, Dryer. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kowloon: Hot water, Air conditioning, Wifi, Kitchen, Smoke alarm, Essentials, Washer, TV, Heating, Dryer.
- Prioritize adding missing essentials: Wifi, Kitchen, Smoke alarm, Essentials, Washer, TV, Heating, Dryer.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kowloon to stay competitive.
Kowloon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kowloon
- The typical guest profile for Airbnb in Kowloon consists of predominantly international visitors (85%), with top international origins including China, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 14.8% of guests.
- Key international markets include Philippines (17.9%) and China (14.8%).
- Top languages spoken are English (43.7%) followed by Chinese (19%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from China.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kowloon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Islands District | 147 | $1,368 | $141.50 | 36% |
| Sai Kung District | 38 | $1,290 | $166.85 | 44% |
| Hong Kong Island | 909 | $1,155 | $115.84 | 46% |
| Cotai Landfill Zone | 13 | $987 | $297.29 | 25% |
| Tai Po District | 12 | $702 | $103.26 | 40% |
| Sha Tin District | 16 | $639 | $67.63 | 45% |
| Yuen Long District | 17 | $460 | $75.02 | 35% |