Hong Kong Island Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hong Kong, China

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Hong Kong Island in 2025? Explore comprehensive Airbnb analytics for Hong Kong Island, Hong Kong, China to uncover income potential. This 2025 STR market report for Hong Kong Island, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 977 active listings.

Whether you're considering an Airbnb investment in Hong Kong Island, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hong Kong Island Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hong Kong Island Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$121
The average rental revenue earned for an occupied room per day in Hong Kong Island.
Occupancy Rate(?)
44.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,782
Typical annual income for an Airbnb listing in Hong Kong Island. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.7%
Strong growth (16.7%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Hong Kong Island.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Hong Kong Island.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
977
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hong Kong Island (2025)

Understanding the monthly revenue variations for Airbnb listings in Hong Kong Island is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hong Kong Island is typically March, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hong Kong Island across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,171+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,580 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,250 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $521, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hong Kong Island

Hong Kong Island Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hong Kong Island STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hong Kong Island:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hong Kong Island

Average Daily Rate (ADR) Airbnb Trends in Hong Kong Island (2025)

Effective short term rental pricing strategy in Hong Kong Island involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hong Kong Island typically peaks in January and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $209+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $136 or more.
  • Typical properties (Median) charge around $81 per night.
  • Entry-level properties (Bottom 25%) earn around $47 per night.

Average Daily Rate (ADR) Trend by Month in Hong Kong Island

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Airbnb Seasonality Analysis & Trends in Hong Kong Island (2025)

Peak Season (March, January, December)
  • Revenue averages $2,199 per month
  • Occupancy rates average 51.3%
  • Daily rates average $120
Shoulder Season
  • Revenue averages $1,849 per month
  • Occupancy maintains around 50.2%
  • Daily rates hold near $110
Low Season (May, June, July)
  • Revenue drops to average $1,420 per month
  • Occupancy decreases to average 34.9%
  • Daily rates adjust to average $109

Seasonality Insights for Hong Kong Island

  • The Airbnb seasonality in Hong Kong Island shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hong Kong Island's highest earning potential, with monthly revenues capable of climbing to $2,230, occupancy reaching a high of 55.0%, and ADRs peaking at $130.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,315, occupancy could drop to 30.6%, and ADRs may adjust down to $99.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hong Kong Island.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hong Kong Island seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hong Kong Island (2025)

Exploring the top neighborhoods for short-term rentals in Hong Kong Island? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Central
The commercial and financial heart of Hong Kong with a vibrant nightlife and shopping scene. Central attracts both business travelers and tourists looking for luxury and convenience.
Victoria Peak, Lan Kwai Fong, Hong Kong Museum of History, Harbour City, Tsim Sha Tsui Promenade
Tsim Sha Tsui
A major tourist center known for its shopping, dining, and cultural landmarks. It offers stunning views of the Hong Kong skyline and is bustling with activity.
Avenue of Stars, Hong Kong Cultural Centre, K11 Art Mall, Tsim Sha Tsui Clock Tower, Victoria Harbour
Causeway Bay
Famous for its shopping and entertainment options, Causeway Bay is a vibrant area full of life and a favorite among both locals and visitors.
Times Square, Sogo Department Store, Victoria Park, Lee Gardens, Shopping malls galore
Wan Chai
Known for its rich history and mix of modern and traditional elements. Wan Chai has a lively bar scene and is close to the convention and exhibition centre.
Hong Kong Convention and Exhibition Centre, Wan Chai Market, Golden Bauhinia Square, Star Street Precinct, Local eateries and bars
Sheung Wan
A charming mix of modern and historic Hong Kong featuring unique shops, cafés, and the famous dried seafood street, attracting tourists seeking culture.
Man Mo Temple, Hollywood Road, Tai Ping Shan Street, Cat Street, PMQ
Aberdeen
Famous for its boat people culture and seafood market. Aberdeen offers a unique perspective of Hong Kong's fishing community and is popular for tourists seeking authenticity.
Aberdeen Harbour, Jumbo Floating Restaurant, Ocean Park, Sou Wong Tam Park
Pok Fu Lam
A quieter area known for its proximity to nature and the University of Hong Kong. It's popular with those looking for a balance between urban life and natural scenery.
Pok Fu Lam Country Park, Cyberport, The Peak, The University of Hong Kong
Sai Ying Pun
An up-and-coming neighborhood with a hipster vibe, known for its trendy cafés and small boutiques. It attracts young professionals and those looking for a vibrant local scene.
Western District Public Cargo Working Area, Sai Ying Pun Market, Cafés and art galleries, MTR Station accessibility

Understanding Airbnb License Requirements & STR Laws in Hong Kong Island (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Hong Kong Island. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hong Kong Island to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Hong Kong Island (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hong Kong Islandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxurious and charming flat on Hong Kong Island

Luxurious and charming flat on Hong Kong Island

Entire Place • 4 bedrooms

$157,707
Revenue
65.0%
Occupancy
$1002.57
Daily Rate
Quiet luxury in Repulse Bay

Quiet luxury in Repulse Bay

Entire Place • 3 bedrooms

$85,343
Revenue
48.0%
Occupancy
$574.81
Daily Rate
Cosy&fancy 3 BR (630sqft)with balcony, Soho.

Cosy&fancy 3 BR (630sqft)with balcony, Soho.

Entire Place • 3 bedrooms

$83,532
Revenue
55.8%
Occupancy
$402.07
Daily Rate
Sheung Wan, Stylish+spacious 2BD, fam friendly

Sheung Wan, Stylish+spacious 2BD, fam friendly

Entire Place • 2 bedrooms

$77,278
Revenue
68.7%
Occupancy
$329.41
Daily Rate
Hot-selling air-con 3 BR large window@WanChai MTR

Hot-selling air-con 3 BR large window@WanChai MTR

Entire Place • 3 bedrooms

$74,937
Revenue
82.4%
Occupancy
$268.74
Daily Rate
Stylish Living in Heart of HK

Stylish Living in Heart of HK

Entire Place • 1 bedroom

$70,893
Revenue
77.3%
Occupancy
$254.88
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hong Kong Island (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hong Kong Island based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #377659539$742,8612514.40/5.0
Host #420913730$614,899904.57/5.0
Host #668429749$448,3832584.48/5.0
Host #49308845764$434,268704.88/5.0
Host #165419662$358,4411444.51/5.0
Host #1025443715$299,8404774.80/5.0
Host #2407907457$244,5491734.86/5.0
Host #48411602524$206,734674.81/5.0
Host #2484471717$198,3641184.45/5.0
Host #605887229$191,043334.65/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hong Kong Island.

Dive Deeper: Advanced Hong Kong Island STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hong Kong Island. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hong Kong Island Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hong Kong Island

  • The Hong Kong Island Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60.1% of the 977 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 38.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Hong Kong Island, Apartment/Condo properties are the most common (94%), reflecting the local real estate landscape.
  • The presence of 5.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like house, outdoor/unique, others (combined 0.9%) offer potential for unique stay experiences.

Hong Kong Island Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hong Kong Island

  • The dominant room capacity in Hong Kong Island is 1 bedroom listings, making up 81% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 93.7% of the active Airbnb listings in Hong Kong Island, indicating a high concentration in these sizes.
  • With over half the market (81%) consisting of studios or 1-bedroom units, Hong Kong Island is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (6.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Hong Kong Island.

Hong Kong Island Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hong Kong Island

  • The most common guest capacity trend in Hong Kong Island vacation rentals is listings accommodating 2 guests (45.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 1 guest dominate the Hong Kong Island STR market, accounting for 69.6% of listings.
  • A significant 69.6% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Hong Kong Island.
  • 10.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hong Kong Island.
  • On average, properties in Hong Kong Island are equipped to host 2.6 guests.

Hong Kong Island Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hong Kong Island

  • The most common availability pattern in Hong Kong Island falls within the 271-366 days range, representing 54.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Hong Kong Island (27%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hong Kong Island Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.6%)

1 Night

170 listings

18.6% of total

2 Nights (5.8%)

2 Nights

53 listings

5.8% of total

3 Nights (6.4%)

3 Nights

58 listings

6.4% of total

4-6 Nights (11.7%)

4-6 Nights

107 listings

11.7% of total

7-29 Nights (31.3%)

7-29 Nights

286 listings

31.3% of total

30+ Nights (26.2%)

30+ Nights

239 listings

26.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Hong Kong Island is 7-29 Nights, adopted by 31.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (26.2%) caters to monthly stays (30+ nights) in Hong Kong Island, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 31.3% of Hong Kong Island hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 26.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hong Kong Island.

Hong Kong Island Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

6 listings

2.6% of total

Flexible (18.6%)

Flexible

43 listings

18.6% of total

Moderate (13.4%)

Moderate

31 listings

13.4% of total

Firm (14.3%)

Firm

33 listings

14.3% of total

Strict (51.1%)

Strict

118 listings

51.1% of total

Cancellation Policy Insights for Hong Kong Island

  • The prevailing Airbnb cancellation policy trend in Hong Kong Island is Strict, used by 51.1% of listings.
  • A majority (65.4%) of hosts in Hong Kong Island utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 51.1% market standard in Hong Kong Island.
  • With 51.1% using Strict terms, this is a viable option in Hong Kong Island, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hong Kong Island.

Hong Kong Island STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hong Kong Island

  • The overall average booking lead time for vacation rentals in Hong Kong Island is 34 days.
  • Guests book furthest in advance for stays during December (average 50 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (43 days avg.) sees the longest lead times, while Summer (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Hong Kong Island.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 43 days) to capture early planners.
  • Monitor your own booking lead times against these Hong Kong Island averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hong Kong Island (2025)

Amenity Prevalence

Amenity Insights for Hong Kong Island

  • Essential amenities in Hong Kong Island that guests expect include: Hot water, Washer, Wifi, Kitchen, Air conditioning, Essentials, TV, Heating, Dryer, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hong Kong Island: Hot water, Washer, Wifi, Kitchen, Air conditioning, Essentials, TV, Heating, Dryer, Carbon monoxide alarm.
  • Prioritize adding missing essentials: Essentials, TV, Heating, Dryer, Carbon monoxide alarm.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hong Kong Island to stay competitive.

Hong Kong Island Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hong Kong Island

  • The typical guest profile for Airbnb in Hong Kong Island consists of predominantly international visitors (90%), with top international origins including China, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 9.9% of guests.
  • Key international markets include United States (17%) and China (9.9%).
  • Top languages spoken are English (45.3%) followed by Chinese (16.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from China.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hong Kong Island Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Islands District150$1,253$149.1436%
Sai Kung District41$1,173$174.9742%
Kowloon1,393$913$99.3740%
Cotai Landfill Zone11$870$302.4018%
Sha Tin District15$748$127.4643%
Tai Po District12$587$154.3836%
Yuen Long District18$411$79.6728%

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