Airbnb Market Analytics, Statistics and Data in Punta Arenas, Magallanes and Chilean Antarctica Region, Chile
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Punta Arenas? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Punta Arenas:
How much do Airbnb hosts make on average per month in Punta Arenas?
The short-term rental market in Punta Arenas shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $620 per month
- Strong performing properties (top 25%) make $1,055 or more
- Best-in-class properties (top 10%) achieve $1,541+ monthly
- Entry-level properties (bottom 25%) typically earn around $290
Revenue Variations by Month
Occupancy Rates Throughout the Year in Punta Arenas
The market in Punta Arenas shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 61% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Punta Arenas
Daily rates in Punta Arenas vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $45 per night
- Strong performing properties (top 25%) secure $62 or more
- Best-in-class properties (top 10%) pull in $87+ per night
- Entry-level properties (bottom 25%) earn around $34
Daily Rate Variations by Month
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Seasonality patterns in Punta Arenas
Peak Season (February, March, January)
- Revenue peaks at $1053.71 per month
- Occupancy rates reach 53.07%
- Daily rates average $56.84
Shoulder Season
- Revenue averages $763.63 per month
- Occupancy maintains 40.10%
- Daily rates hold at $55.17
Low Season (July, September, August)
- Revenue drops to $447.07 per month
- Occupancy decreases to 27.89%
- Daily rates adjust to $52.90
Is it still profitable to do Airbnb in Punta Arenas in 2025?
Yes! Punta Arenas demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and monthly revenue averaging $764 and With 423 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Punta Arenas
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro de Punta Arenas | The central area of Punta Arenas is bustling with activity, featuring shops, restaurants, and cultural landmarks. It attracts tourists looking to explore the city's history and enjoy local cuisine. | Plaza Muñoz Gamero, Maggiorino Borgatello Cultural Centre, Palacio Sara Braun, Museo Naval y Marítimo, Catedral de Punta Arenas |
| Río de las Minas | This area is ideal for nature enthusiasts and those looking to experience the beautiful landscapes of Patagonia. It offers stunning views and is close to outdoor activities. | Cerro de la Cruz, Costanera del Estrecho, Río de las Minas Park, Patagonian wildlife, Pinguino Rey Reserve |
| Bahía Inútil | A scenic coastal region that offers tranquility and stunning views of the coast. It is appealing to guests looking for a serene environment near the water. | Bahía Inútil, Playa Los 3 Picos, Estancia San Gregorio, Ruta de los Parques, Cerro Santa Inés |
| Puerto Natales | Although a bit outside Punta Arenas, Puerto Natales is a major gateway to Torres del Paine National Park, which attracts outdoor adventurers year-round. | Torres del Paine National Park, Milodon Cave Natural Monument, Muelle de Puerto Natales, Local artisan shops, Ruta del Fiordo |
| Zona Franca | This area offers shopping and commercial opportunities, attracting visitors looking for goods at lower prices due to the free trade zone. | Centro Comercial Zona Franca, Cerro de la Cruz viewpoint, Local restaurants, Historical monuments, Shopping outlets |
| Estadio Municipal | A popular area during sports events and local festivities. It is a hub for community activities and engages tourists through local culture. | Estadio Municipal de Punta Arenas, Cultural events and concerts, Local food and drink markets, Artisan fairs, Paseo del Mar |
| Costanera | This waterfront promenade is ideal for walking and enjoying the coastal views, attracting those looking to relax by the sea. | Costanera del Estrecho, Sea lions at the coast, Viewpoints of the Magellan Strait, Fishing piers, Cafes and restaurants |
| Cerro a las Tres Cruces | A residential area known for its hiking trails and stunning vantage points over the city, appealing to those who love outdoor activities and panoramic views. | Hiking trails, Three Crosses viewpoint, Nature reserves, Birdwatching opportunities, Patagonian flora and fauna |
Do you need a license for Airbnb in Punta Arenas?
We recommend checking directly with Punta Arenas's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (2% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Punta Arenas
Incredible Downtown Duplex with Interior Backyard
Entire Place • 6 bedrooms
Casa de Campo
Entire Place • 2 bedrooms
Beautiful and cozy house
Entire Place • 5 bedrooms
House in the Old Town of Punta Arenas
Entire Place • 3 bedrooms
Beautiful Rustic Suite in the heart of the city
Entire Place • 2 bedrooms
House in a country atmosphere
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Punta Arenas
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lilian | 16 | $73,399 | 272 | 4.06/5.0 |
| Mauricio | 2 | $67,029 | 23 | 4.97/5.0 |
| Sarah | 5 | $62,867 | 70 | 4.95/5.0 |
| Mauricio | 16 | $54,736 | 26 | 1.33/5.0 |
| José | 2 | $46,320 | 307 | 4.95/5.0 |
| Patricia | 2 | $41,451 | 97 | 4.97/5.0 |
| Nina | 2 | $37,238 | 26 | 4.91/5.0 |
| Paola | 2 | $32,425 | 57 | 4.72/5.0 |
| Manuel Domingo | 2 | $31,785 | 750 | 4.88/5.0 |
| Christian | 2 | $30,884 | 205 | 4.97/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Punta Arenas
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (66%), with house and apartment & condo properties comprising 66.9% of inventory
- Strong specialty sector (29.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (4.2% combined)
Room Capacity Distribution
Analysis of 423 properties in Punta Arenas shows that 1 bedroom properties are most prevalent, making up 46.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 70.9% of all listings.
Key Insights
- Most common: 1 bedroom (46.3%)
- Least common: 5+ bedrooms (2.1%)
- Market concentration: 70.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 423 properties in Punta Arenas reveals that 2 guests properties dominate the market, representing 29.8% of all listings. The average property accommodates 3.0 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 51.3% of the market.
Key Insights
- Most common capacity: 2 guests (29.8% of market)
- Least common capacity: 7 guests (1.2% of market)
- Average guest capacity: 3.0 guests per property
- Market concentration: 51.3% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 423 properties in Punta Arenas, the most common availability pattern is 271-366 days (51.1% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (28.6% of properties).
Key Insights
- Most common availability window: 271-366 days (51.1%)
- Most common booking duration: 31-90 days (28.6%)
- Properties with high availability (180+ days): 76.1%
- Properties with long-term bookings (180+ days): 24.8%
Minimum Stay Distributions
1 Night
228 listings
59.1% of total
2 Nights
110 listings
28.5% of total
3 Nights
26 listings
6.7% of total
4-6 Nights
5 listings
1.3% of total
7-29 Nights
6 listings
1.6% of total
30+ Nights
11 listings
2.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 87.6%
- Mid-length stays (4-6 nights) represent 1.3% of listings
- Monthly+ stays (2.8%) suggest a stable extended-stay market
- High market flexibility with 94.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
168 listings
48.3% of total
Moderate
92 listings
26.4% of total
Firm
43 listings
12.4% of total
Strict
45 listings
12.9% of total
Key Insights
- Flexible is the preferred policy at 48.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 74.7% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 12.4% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Mar, Jan, averaging 40 days
- Shortest booking windows are in Sep, Jun, Aug, averaging 25 days
- Winter shows the longest average booking window at 38 days, while Summer has the shortest at 27 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 38 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Aug when lead times are shortest
Popular Airbnb Amenities in Punta Arenas
Below is the distribution of amenities across listings in Punta Arenas:
Traveler Demographics
Key Insights
- Domestic travelers make up 36.6% of total guests, indicating a moderate local market presence.
- Primary international markets: United States (20.2%) and Argentina (12.2%)
- English is the top language at 40.9%, followed by Spanish (39.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.0%
Recommendations
- Target marketing campaigns for Santiago and Puerto Natales markets
- Develop localized content for United States and Argentina
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
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