Frutillar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Los Lagos Region, Chile

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Frutillar in 2025? Explore comprehensive Airbnb analytics for Frutillar, Los Lagos Region, Chile to uncover income potential. This 2025 STR market report for Frutillar, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 248 active listings.

Whether you're considering an Airbnb investment in Frutillar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Frutillar Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Frutillar Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$108
The average rental revenue earned for an occupied room per day in Frutillar.
Occupancy Rate(?)
36.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,401
Typical annual income for an Airbnb listing in Frutillar. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.4%
Strong growth (16.4%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Frutillar.
Lowest Revenue Month(?)
July
The month with the lowest average earnings, indicating the low season in Frutillar.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
248
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Frutillar (2025)

Understanding the monthly revenue variations for Airbnb listings in Frutillar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Frutillar is typically February, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Frutillar across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,107+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,339 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $695 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $346, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Frutillar

Frutillar Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Frutillar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Frutillar:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Frutillar

Average Daily Rate (ADR) Airbnb Trends in Frutillar (2025)

Effective short term rental pricing strategy in Frutillar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Frutillar typically peaks in July and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $202+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $127 or more.
  • Typical properties (Median) charge around $83 per night.
  • Entry-level properties (Bottom 25%) earn around $57 per night.

Average Daily Rate (ADR) Trend by Month in Frutillar

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Airbnb Seasonality Analysis & Trends in Frutillar (2025)

Peak Season (February, January, March)
  • Revenue averages $1,638 per month
  • Occupancy rates average 50.7%
  • Daily rates average $107
Shoulder Season
  • Revenue averages $905 per month
  • Occupancy maintains around 27.8%
  • Daily rates hold near $104
Low Season (May, June, July)
  • Revenue drops to average $664 per month
  • Occupancy decreases to average 20.1%
  • Daily rates adjust to average $111

Seasonality Insights for Frutillar

  • The Airbnb seasonality in Frutillar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Frutillar's highest earning potential, with monthly revenues capable of climbing to $2,039, occupancy reaching a high of 66.7%, and ADRs peaking at $111.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $637, occupancy could drop to 18.4%, and ADRs may adjust down to $103.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Frutillar.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Frutillar seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Frutillar (2025)

Exploring the top neighborhoods for short-term rentals in Frutillar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Frutillar Bajo
Charming waterfront area known for its beautiful views of Lake Llanquihue and direct access to the lake's beach. Perfect for families and tourists looking to relax by the water and enjoy water sports activities.
Lake Llanquihue, Teatro del Lago, Frutillar German Colonial Museum, Frutillar Beach, Costanera, Frutillar Artisan Market
Frutillar Alto
Higher elevation area offering stunning panoramic views of the lake and volcanoes. It's popular for its quieter, residential vibe while still being close to the main attractions, ideal for retreat-style accommodations.
Mirador Frutillar, Cerro La Vanera, Cultural Center Frutillar, Local coffee shops, Scenic viewpoints
Plaza de Frutillar
The central square surrounded by local shops, restaurants, and cultural amenities. Great for attracting guests who want to be in the heart of the town's activities and events.
Plaza de Frutillar, Restaurants and cafes, Local shops, Events and festivals, Central Market
Costanera de Frutillar
Scenic boardwalk along the lakeside perfect for outdoor lovers; attracts guests who enjoy walking, biking, and enjoying nature, with plenty of spots for picnics and relaxation.
Costanera Boardwalk, Biking trails, Picnic areas, Lake view spots
Teatro del Lago Area
Cultural and artistic center that hosts musical performances and events throughout the year. Attracts tourists interested in culture and the arts, making it a prime location for unique Airbnb stays.
Teatro del Lago, Cultural events, Art exhibits
Llanquihue Region
The surrounding region offers a variety of outdoor activities, natural parks, and stunning landscapes. It's perfect for adventure seekers and nature lovers looking for a longer stay.
Vicente Pérez Rosales National Park, Osorno Volcano, Petrohué Falls, Outdoor activities
German Colonial Area
This area features traditional German architecture, reflecting the town's history. It's popular among tourists interested in cultural heritage, making it a desirable place for themed accommodations.
German Colonial Museum, Historic buildings, Local gourmet food spots, Craft beer breweries
Rural Frutillar
The rural surroundings of Frutillar offer tranquility and natural beauty, ideal for eco-tourism and retreats. Hosts can attract guests seeking peace and nature away from the urban hustle.
Countryside hikes, Farm tours, Natural reserves

Understanding Airbnb License Requirements & STR Laws in Frutillar (2025)

While Frutillar, Los Lagos Region, Chile currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Frutillar to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Frutillar (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Frutillarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful house, with lake access

Beautiful house, with lake access

Entire Place • 4 bedrooms

$95,991
Revenue
64.6%
Occupancy
$348.68
Daily Rate
Frutillar Family House, facing Lake Llanquihue

Frutillar Family House, facing Lake Llanquihue

Entire Place • 4 bedrooms

$43,953
Revenue
78.5%
Occupancy
$202.83
Daily Rate
Nature House

Nature House

Entire Place • 2 bedrooms

$32,457
Revenue
74.2%
Occupancy
$174.38
Daily Rate
Spectacular lake view

Spectacular lake view

Entire Place • 5 bedrooms

$31,149
Revenue
72.7%
Occupancy
$279.14
Daily Rate
Casa Frutillar, panoramic view, gazebo and beach

Casa Frutillar, panoramic view, gazebo and beach

Entire Place • 5 bedrooms

$30,932
Revenue
35.2%
Occupancy
$322.04
Daily Rate
Boutique Cabin "Ave Lodge" B in Frutillar

Boutique Cabin "Ave Lodge" B in Frutillar

Entire Place • 2 bedrooms

$25,675
Revenue
46.1%
Occupancy
$126.45
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Frutillar (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Frutillar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pao7$104,0452344.91/5.0
Felipe1$95,991125.00/5.0
Angela5$83,7071904.99/5.0
Claudio5$71,638464.90/5.0
Marisol1$43,953284.93/5.0
Claro De Luna4$34,809344.54/5.0
Co-Hosting Chile2$34,3551044.97/5.0
Javier1$32,45775.00/5.0
Manuela3$31,9881164.86/5.0
Alexandra1$31,149154.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Frutillar.

Dive Deeper: Advanced Frutillar STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Frutillar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Frutillar Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Frutillar

  • The Frutillar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.5% of the 248 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Frutillar, House properties are the most common (45.6%), reflecting the local real estate landscape.
  • Houses represent a significant 45.6% portion, catering likely to families or larger groups.
  • The presence of 6.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others (combined 2.4%) offer potential for unique stay experiences.

Frutillar Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Frutillar

  • The dominant room capacity in Frutillar is 2 bedrooms listings, making up 36.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 56.5% of the active Airbnb listings in Frutillar, indicating a high concentration in these sizes.
  • A significant 34.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Frutillar.

Frutillar Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Frutillar

  • The most common guest capacity trend in Frutillar vacation rentals is listings accommodating 5 guests (22.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 5 guests and 4 guests dominate the Frutillar STR market, accounting for 44.0% of listings.
  • 30.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Frutillar.
  • On average, properties in Frutillar are equipped to host 4.5 guests.

Frutillar Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Frutillar

  • The most common availability pattern in Frutillar falls within the 271-366 days range, representing 74.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Frutillar (50.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Frutillar Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.9%)

1 Night

54 listings

21.9% of total

2 Nights (31.2%)

2 Nights

77 listings

31.2% of total

3 Nights (8.1%)

3 Nights

20 listings

8.1% of total

4-6 Nights (6.9%)

4-6 Nights

17 listings

6.9% of total

7-29 Nights (1.6%)

7-29 Nights

4 listings

1.6% of total

30+ Nights (30.4%)

30+ Nights

75 listings

30.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Frutillar is 2 Nights, adopted by 31.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (30.4%) caters to monthly stays (30+ nights) in Frutillar, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.2% of Frutillar hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Frutillar.

Frutillar Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.4% of total

Limited

1 listings

0.4% of total

Flexible (36.4%)

Flexible

88 listings

36.4% of total

Moderate (29.3%)

Moderate

71 listings

29.3% of total

Firm (31.4%)

Firm

76 listings

31.4% of total

Strict

5 listings

2.1% of total

Cancellation Policy Insights for Frutillar

  • The prevailing Airbnb cancellation policy trend in Frutillar is Flexible, used by 36.4% of listings.
  • There's a relatively balanced mix between guest-friendly (65.7%) and stricter (33.5%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (2.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 36.4% market standard in Frutillar.
  • Using a Strict policy might deter some guests, as only 2.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Frutillar.

Frutillar STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Frutillar

  • The overall average booking lead time for vacation rentals in Frutillar is 24 days.
  • Guests book furthest in advance for stays during November (average 46 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (34 days avg.) sees the longest lead times, while Spring (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Frutillar.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
  • During May, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 34 days) to capture early planners.
  • Monitor your own booking lead times against these Frutillar averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Frutillar (2025)

Amenity Prevalence

Amenity Insights for Frutillar

  • Essential amenities in Frutillar that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Wifi, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Frutillar: Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Frutillar to stay competitive.

Frutillar Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Frutillar

  • The typical guest profile for Airbnb in Frutillar consists of primarily domestic travelers (71%), often arriving from nearby Santiago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 70.7% of guests.
  • Key international markets include Chile (70.7%) and Argentina (8.8%).
  • Top languages spoken are Spanish (47.1%) followed by English (34.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Santiago and Santiago Metropolitan Region.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Frutillar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Puerto Varas1,236$717$99.4439%
Puerto Octay109$614$120.3630%
Futrono182$547$118.2934%
Puyehue91$520$99.4629%
Río Bueno34$469$71.7833%
Lago Ranco159$463$106.6434%
Llanquihue119$462$84.1336%
Cochamó144$397$85.3931%
Castro439$372$72.6132%
Chonchi145$361$88.0527%

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