Airbnb Market Analytics, Statistics and Data in Frutillar, Los Lagos Region, Chile
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Frutillar? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Frutillar:
How much do Airbnb hosts make on average per month in Frutillar?
The short-term rental market in Frutillar shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $892 per month
- Strong performing properties (top 25%) make $1,522 or more
- Best-in-class properties (top 10%) achieve $2,308+ monthly
- Entry-level properties (bottom 25%) typically earn around $401
Revenue Variations by Month
Occupancy Rates Throughout the Year in Frutillar
The market in Frutillar shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 29% occupancy rates
- Strong performing properties (top 25%) achieve 49% or higher
- Best-in-class properties (top 10%) reach 66%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Frutillar
Daily rates in Frutillar vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $80 per night
- Strong performing properties (top 25%) secure $116 or more
- Best-in-class properties (top 10%) pull in $181+ per night
- Entry-level properties (bottom 25%) earn around $56
Daily Rate Variations by Month
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Seasonality patterns in Frutillar
Peak Season (February, March, January)
- Revenue peaks at $1627.43 per month
- Occupancy rates reach 52.03%
- Daily rates average $113.59
Shoulder Season
- Revenue averages $1145.50 per month
- Occupancy maintains 33.10%
- Daily rates hold at $100.51
Low Season (July, September, August)
- Revenue drops to $726.32 per month
- Occupancy decreases to 22.56%
- Daily rates adjust to $95.86
Is it still profitable to do Airbnb in Frutillar in 2025?
Yes! Frutillar demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and monthly revenue averaging $1146 and With 214 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Frutillar
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Frutillar Bajo | Frutillar Bajo is known for its picturesque lakeside views and proximity to the famous Teatro del Lago, making it a prime location for tourists seeking relaxation and culture by Lake Llanquihue. | Teatro del Lago, Lake Llanquihue, Frutillar German Museum, Frutillar Beach, Costanera de Frutillar |
| Frutillar Alto | Frutillar Alto offers breathtaking views of the Osorno Volcano and the lake, appealing to nature lovers and those looking for a tranquil environment away from the hustle and bustle. | Osorno Volcano, Llanquihue Lake, Nature trails, Local artisan shops, Frutillar lookout points |
| Los Molinos | This area is known for its charming countryside and serene environment, attracting tourists looking for a peaceful retreat close to nature and scenic beauty. | Molino Viejo, Nature walks, Waterfalls, Rural architecture |
| Lakefront Boardwalk | The waterfront boardwalk in Frutillar is popular for strolls and cycling, and attracts tourists who enjoy outdoor activities with stunning lake views. | Boardwalk, Cycling paths, Picnic areas, Fishing, Cafes along the lake |
| Cerro Los Burros | A popular hill for hiking and outdoor activities, providing visitors with panoramic views of the surrounding landscapes and perfect for adventure seekers. | Hiking trails, Viewpoints, Picnic spots, Forest areas |
| Chiloe Island (accessible from Frutillar) | Though a short distance away, Chiloe Island is famed for its unique culture and architecture, making it a sought-after day-trip destination from Frutillar. | World Heritage Churches, Chiloe National Park, Palafitos (stilt houses), Local markets |
| Llanquihue | Llanquihue is another nearby town with its own beautiful lakeside attractions, popular for water sports and outdoor activities, making it a great option for tourists. | Water sports, Llanquihue Beach, Local dining, Nature reserves |
| Cerca del Parque Nacional Vicente Pérez Rosales | This area offers unmatched access to natural parks and outdoor adventures, attracting nature enthusiasts and those seeking adventure and exploration. | Vicente Pérez Rosales National Park, Hot springs, Lakes, Outdoor activities |
Do you need a license for Airbnb in Frutillar?
We recommend checking directly with Frutillar's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (2% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Frutillar
Beautiful home, with access to the lake
Entire Place • 5 bedrooms
Casa Familiar Frutillar, Lake Llanquihue Front
Entire Place • 4 bedrooms
Casa Frutillar on the shore of Lago Llanquihue
Entire Place • 4 bedrooms
Cabaña Boutique "Ave Lodge" en Frutillar
Entire Place • 2 bedrooms
Cottage for 12 people.
Entire Place • 5 bedrooms
Ciprés Ecolodge & Spa | Oak Cabin (C3)
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Frutillar
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hotel | 18 | $117,412 | 4 | 0.24/5.0 |
| Pao | 5 | $95,222 | 179 | 4.92/5.0 |
| Claudio | 5 | $84,589 | 27 | 3.87/5.0 |
| Angela | 4 | $67,363 | 148 | 4.99/5.0 |
| Felipe | 1 | $56,244 | 7 | 5.00/5.0 |
| Angelica | 6 | $43,248 | 14 | 3.28/5.0 |
| Marisol | 1 | $38,484 | 21 | 4.90/5.0 |
| Sebastian | 2 | $33,269 | 68 | 4.99/5.0 |
| Manuela | 2 | $30,872 | 88 | 4.86/5.0 |
| Inelia | 2 | $27,173 | 51 | 4.87/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Frutillar
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (77.6%), with house and outdoor & mobile properties comprising 71.9% of inventory
- Strong specialty sector (45.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays, others segments (3.3% combined)
Room Capacity Distribution
Analysis of 214 properties in Frutillar shows that 2 bedrooms properties are most prevalent, making up 38.8% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 61.2% of all listings.
Key Insights
- Most common: 2 bedrooms (38.8%)
- Least common: 5+ bedrooms (3.7%)
- Market concentration: 61.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 214 properties in Frutillar reveals that 5 guests properties dominate the market, representing 23.4% of all listings. The average property accommodates 4.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 5 guests and 4 guests make up 43.0% of the market.
Key Insights
- Most common capacity: 5 guests (23.4% of market)
- Least common capacity: 7 guests (2.3% of market)
- Average guest capacity: 4.4 guests per property
- Market concentration: 43.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 214 properties in Frutillar, the most common availability pattern is 271-366 days (69.2% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (41.6% of properties).
Key Insights
- Most common availability window: 271-366 days (69.2%)
- Most common booking duration: 31-90 days (41.6%)
- Properties with high availability (180+ days): 88.3%
- Properties with long-term bookings (180+ days): 12.6%
Minimum Stay Distributions
1 Night
62 listings
30.8% of total
2 Nights
79 listings
39.3% of total
3 Nights
25 listings
12.4% of total
4-6 Nights
19 listings
9.5% of total
7-29 Nights
5 listings
2.5% of total
30+ Nights
11 listings
5.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 70.1%
- Mid-length stays (4-6 nights) represent 9.5% of listings
- Monthly+ stays (5.5%) suggest a stable extended-stay market
- High market flexibility with 82.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
49 listings
30.6% of total
Moderate
50 listings
31.3% of total
Firm
36 listings
22.5% of total
Strict
25 listings
15.6% of total
Key Insights
- Moderate is the preferred policy at 31.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 61.9% of the market
- Strict policies are least common at 15.6% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Feb, Dec, averaging 48 days
- Shortest booking windows are in Apr, Jun, Jul, averaging 28 days
- Winter shows the longest average booking window at 42 days, while Summer has the shortest at 31 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 42 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Apr-Jul when lead times are shortest
Popular Airbnb Amenities in Frutillar
Below is the distribution of amenities across listings in Frutillar:
Traveler Demographics
Key Insights
- Domestic travelers make up 77.5% of total guests, indicating a dominant local market share.
- Primary international markets: United States (5.6%) and Argentina (3.8%)
- Spanish is the top language at 54.5%, followed by English (34.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.5%
Recommendations
- Target marketing campaigns for Santiago and Concepción markets
- Develop localized content for United States and Argentina
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Frutillar. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Puerto Varas | 1,079 | $768 | $97.15 | 38% |
| Puerto Octay | 97 | $611 | $109.59 | 30% |
| Cochamó | 96 | $593 | $87.29 | 30% |
| Llanquihue | 87 | $541 | $92.43 | 35% |
| Puyehue | 75 | $518 | $99.04 | 30% |
| Río Bueno | 33 | $506 | $68.85 | 30% |
| Futrono | 150 | $491 | $109.97 | 33% |
| Calbuco | 13 | $459 | $68.93 | 34% |
| San Juan de la Costa | 27 | $444 | $72.90 | 33% |
| Osorno | 129 | $422 | $54.75 | 33% |
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