Santa Bárbara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Biobio Region, Chile
Is Airbnb profitable in Santa Bárbara in 2025? Explore comprehensive Airbnb analytics for Santa Bárbara, Biobio Region, Chile to uncover income potential. This 2025 STR market report for Santa Bárbara, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in Santa Bárbara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Bárbara Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa Bárbara Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa Bárbara (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa Bárbara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Bárbara is typically February, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Bárbara across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,915+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,315 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $754 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $384, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Bárbara
Santa Bárbara Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa Bárbara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Bárbara:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Bárbara
Average Daily Rate (ADR) Airbnb Trends in Santa Bárbara (2025)
Effective short term rental pricing strategy in Santa Bárbara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Bárbara typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $212+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $138 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Santa Bárbara
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Airbnb Seasonality Analysis & Trends in Santa Bárbara (2025)
Peak Season (February, January, July)
- Revenue averages $1,408 per month
- Occupancy rates average 46.7%
- Daily rates average $113
Shoulder Season
- Revenue averages $905 per month
- Occupancy maintains around 27.8%
- Daily rates hold near $114
Low Season (April, May, November)
- Revenue drops to average $530 per month
- Occupancy decreases to average 17.9%
- Daily rates adjust to average $117
Seasonality Insights for Santa Bárbara
- The Airbnb seasonality in Santa Bárbara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa Bárbara's highest earning potential, with monthly revenues capable of climbing to $1,549, occupancy reaching a high of 56.1%, and ADRs peaking at $119.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $464, occupancy could drop to 15.9%, and ADRs may adjust down to $111.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Bárbara.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa Bárbara seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa Bárbara (2025)
Exploring the top neighborhoods for short-term rentals in Santa Bárbara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Santa Bárbara | The bustling heart of Santa Bárbara, ideal for travelers looking for convenience with restaurants, shops, and cultural landmarks. Close proximity to public transport and amenities makes it attractive for short-term stays. | Santa Bárbara Cathedral, Plaza de Armas, Cultural Center, Local markets, Artisan shops |
| Quillón Lake | A beautiful natural area perfect for those looking to enjoy outdoor activities such as kayaking and fishing. Attracts nature enthusiasts and families seeking relaxation and adventure. | Quillón Lake, Lake beach, Nature trails, Fishing spots, Picnic areas |
| Chiloe Island | Famous for its unique culture and stunning wooden churches, this area offers a unique experience that draws in tourists and cultural enthusiasts throughout the year. | Church of San Francisco, Traditional wooden houses, Chiloe National Park, Local markets, Horseback riding tours |
| Los Yungas | Known for its breathtaking landscapes and biodiversity, this area is ideal for eco-tourism and attracts visitors looking for adventure and connection with nature. | Yungas Cloud Forest, Hiking trails, Wildlife watching, Waterfalls, Nature reserves |
| Tenglo Island | A tranquil island experience with scenic views, making it a perfect getaway for couples and families. Ideal for those wanting a secluded yet beautiful setting. | Tenglo Island beaches, Scenic trails, Kayaking opportunities, Fishing, Viewpoints |
| Cocholgue | A lesser-known but charming coastal town, perfect for beach lovers and those seeking a laid-back experience, ideal for summer retreats. | Cocholgue Beach, Local seafood restaurants, Surfing, Coastal walks, Sunset views |
| Copiapó River | An area rich in history and natural beauty, appealing to travelers looking for adventure sports, hiking, and exploration of the natural landscape. | Copiapó River trails, Adventure sports, Natural hot springs, Scenic overlooks, Campsites |
| Laguna del Laja National Park | A stunning national park that offers pristine nature and hiking opportunities, this area is great for eco-conscious travelers and adventurers looking for raw beauty. | Laguna del Laja, Hiking trails, Wildlife observation, Camping, Natural landscapes |
Understanding Airbnb License Requirements & STR Laws in Santa Bárbara (2025)
With 14% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Santa Bárbara. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Bárbara to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 14% licensed listings)
Top Performing Airbnb Properties in Santa Bárbara (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Bárbarabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lake view cabana
Entire Place • 1 bedroom
Cabin Campo Refugio Las Taguas Sta. Barbara
Entire Place • 6 bedrooms
Santa Barbara Cabana
Entire Place • 1 bedroom
Cabana el Peumo
Entire Place • 1 bedroom
Cabañas Refugio del Lago
Entire Place • 1 bedroom
Forest Cabin
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa Bárbara (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Bárbara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Claudio | 4 | $62,741 | 59 | 4.81/5.0 |
| Renato | 1 | $19,321 | 24 | 5.00/5.0 |
| Angi | 1 | $18,978 | 25 | 4.96/5.0 |
| Claudio | 3 | $14,688 | 68 | 4.93/5.0 |
| Natacha | 3 | $14,560 | 32 | 4.72/5.0 |
| Michelle | 2 | $6,453 | 3 | 5.00/5.0 |
| Carmen Gloria | 1 | $6,306 | 11 | 4.82/5.0 |
| Wladimir | 1 | $6,178 | 5 | 4.60/5.0 |
| Host #186603732 | 1 | $5,468 | 0 | N/A/5.0 |
| Lorna | 1 | $4,973 | 42 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Bárbara.
Dive Deeper: Advanced Santa Bárbara STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Bárbara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Bárbara Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Bárbara
- The Santa Bárbara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.4% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa Bárbara, Outdoor/Unique properties are the most common (64.3%), reflecting the local real estate landscape.
- Houses represent a significant 17.9% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 3.6%) offer potential for unique stay experiences.
Santa Bárbara Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Bárbara
- The dominant room capacity in Santa Bárbara is 1 bedroom listings, making up 46.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.4% of the active Airbnb listings in Santa Bárbara, indicating a high concentration in these sizes.
- A significant 28.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa Bárbara.
Santa Bárbara Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Bárbara
- The most common guest capacity trend in Santa Bárbara vacation rentals is listings accommodating 2 guests (35.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Santa Bárbara STR market, accounting for 53.6% of listings.
- 32.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Bárbara.
- On average, properties in Santa Bárbara are equipped to host 4.3 guests.
Santa Bárbara Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Bárbara
- The most common availability pattern in Santa Bárbara falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Santa Bárbara (46.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santa Bárbara Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
46.4% of total
2 Nights
8 listings
28.6% of total
30+ Nights
7 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Bárbara is 1 Night, adopted by 46.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.0%) of the Santa Bárbara Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (25%) caters to monthly stays (30+ nights) in Santa Bárbara, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 46.4% of Santa Bárbara hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Bárbara.
Santa Bárbara Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
48% of total
Moderate
6 listings
24% of total
Firm
2 listings
8% of total
Strict
5 listings
20% of total
Cancellation Policy Insights for Santa Bárbara
- The prevailing Airbnb cancellation policy trend in Santa Bárbara is Flexible, used by 48% of listings.
- The market strongly favors guest-friendly terms, with 72.0% of listings offering Flexible or Moderate policies. This suggests guests in Santa Bárbara may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 48% market standard in Santa Bárbara.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Bárbara.
Santa Bárbara STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Bárbara
- The overall average booking lead time for vacation rentals in Santa Bárbara is 14 days.
- Guests book furthest in advance for stays during February (average 19 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (16 days avg.) sees the longest lead times, while Spring (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (14 days) as a baseline for your pricing and availability strategy in Santa Bárbara.
- Target marketing efforts for the Winter season well in advance (at least 16 days) to capture early planners.
- Monitor your own booking lead times against these Santa Bárbara averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa Bárbara (2025)
Amenity Prevalence
Amenity Insights for Santa Bárbara
- Essential amenities in Santa Bárbara that guests expect include: Free parking on premises, BBQ grill. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Bárbara: Free parking on premises, BBQ grill.
- Prioritize adding missing essentials: BBQ grill.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Bárbara to stay competitive.
Santa Bárbara Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa Bárbara
- The typical guest profile for Airbnb in Santa Bárbara consists of primarily domestic travelers (96%), often arriving from nearby Concepción, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 95.5% of guests.
- Key international markets include Chile (95.5%) and United States (3%).
- Top languages spoken are Spanish (56.9%) followed by English (33.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Concepción and Santiago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa Bárbara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Villa Pehuenia | 19 | $822 | $109.84 | 36% |
| Vilcún | 12 | $791 | $137.73 | 24% |
| Pinto | 435 | $687 | $141.32 | 28% |
| Longaví | 14 | $676 | $156.20 | 18% |
| Curacautín | 347 | $601 | $151.18 | 25% |
| San Carlos de Bariloche | 17 | $581 | $163.30 | 28% |
| Municipio de Caviahue - Copahue | 21 | $566 | $119.13 | 25% |
| Tomé | 209 | $555 | $98.17 | 30% |
| Quillón | 81 | $500 | $120.56 | 24% |
| Cabrero | 25 | $458 | $78.64 | 31% |