Airbnb Market Analytics, Statistics and Data in Villarrica, Araucania Region, Chile
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Villarrica? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Villarrica:
How much do Airbnb hosts make on average per month in Villarrica?
The short-term rental market in Villarrica shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $641 per month
- Strong performing properties (top 25%) make $1,185 or more
- Best-in-class properties (top 10%) achieve $1,961+ monthly
- Entry-level properties (bottom 25%) typically earn around $303
Revenue Variations by Month
Occupancy Rates Throughout the Year in Villarrica
The market in Villarrica shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 27% occupancy rates
- Strong performing properties (top 25%) achieve 44% or higher
- Best-in-class properties (top 10%) reach 66%+occupancy
- Entry-level properties (bottom 25%) average around 12%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Villarrica
Daily rates in Villarrica vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $70 per night
- Strong performing properties (top 25%) secure $107 or more
- Best-in-class properties (top 10%) pull in $189+ per night
- Entry-level properties (bottom 25%) earn around $53
Daily Rate Variations by Month
Get Live Villarrica Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Villarrica
Peak Season (February, March, January)
- Revenue peaks at $1698.75 per month
- Occupancy rates reach 52.81%
- Daily rates average $111.03
Shoulder Season
- Revenue averages $946.38 per month
- Occupancy maintains 31.33%
- Daily rates hold at $102.05
Low Season (November, September, August)
- Revenue drops to $680.15 per month
- Occupancy decreases to 18.66%
- Daily rates adjust to $89.88
Is it still profitable to do Airbnb in Villarrica in 2025?
Yes! Villarrica demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 31% and monthly revenue averaging $946 and As a mature market with 1138 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Villarrica
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Lake Villarrica | A stunning natural setting with breathtaking views of the lake and surrounding volcanoes. Ideal for tourists seeking outdoor activities like fishing, kayaking, and hiking. | Villarrica Volcano, Cascadas de Riñihue, Menetue Hot Springs, Lago Villarrica, Villarrica National Park |
| Pucón | A popular destination for adventure tourism and outdoor enthusiasts. Known for its vibrant town center and access to activities such as skiing, hot springs, and mountain climbing. | Pucón Hot Springs, Villarrica Ski Resort, Hiking trails, Ojos del Caburgua, Caburgua Beach |
| Termas de Chillán | Famous for its ski resort and hot springs, this area attracts winter sports lovers and relaxation seekers alike. It's a unique location for both summer and winter tourism. | Termas de Chillán Ski Resort, Hot Springs, Nevados de Chillán, Nature trails, Local gastronomy |
| Cocurritue | A serene and picturesque area with beautiful landscapes and peace. Attracts travelers looking for a retreat in nature and opportunities for relaxation. | Cocurritue Hot Springs, Hiking trails, Natural reserves, Tranquil lakes |
| Huilo Huilo Biological Reserve | A unique ecological reserve that offers eco-tourism and adventure activities. Known for its stunning waterfalls and rich biodiversity, perfect for nature lovers. | Huilo Huilo Falls, Los Pangal Trails, Pewen Mapu, Rafting and kayaking, Wildlife watching |
| Lago Calafquén | A beautiful lake in the region, known for its clear waters and surrounding forests. A great location for fishing, boating, and relaxing in nature. | Lago Calafquén Beach, Fishing spots, Camping areas, Nature trails, Stunning sunsets |
| Curarrehue | A rural and charming village that offers a glimpse into traditional Chilean life. Attracts visitors looking for authenticity and local culture. | Local markets, Rural tourism, Cultural experiences, Nature walks, Scenic landscapes |
| Villarrica Town Center | The heart of Villarrica with shops, restaurants, and cultural activities. A convenient location for tourists with easy access to amenities and local attractions. | Villarrica Church, Main Square, Local restaurants, Artisan markets, Cultural events |
Do you need a license for Airbnb in Villarrica?
We recommend checking directly with Villarrica's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (2% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Villarrica
Gran Casa Con Vista al Volcán Villarrica
Entire Place • 6 bedrooms
Cabaña Sendas del Volcán, tinaja, Pool table
Entire Place • 7 bedrooms
Luxury family home in La Puntilla
Entire Place • 9 bedrooms
Great house with spectacular views
Entire Place • 6 bedrooms
House with spectacular views of the Villarrica Volcano
Entire Place • 3 bedrooms
BIg House for family or a lot of friends!
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Villarrica
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| AustralSuite | 3 | $106,895 | 16 | 1.64/5.0 |
| Bruno | 1 | $65,932 | 33 | 4.94/5.0 |
| Cabañas Hueney | 6 | $59,090 | 131 | 3.73/5.0 |
| Victor | 1 | $57,410 | 16 | 4.31/5.0 |
| Francisco | 1 | $51,171 | 6 | 5.00/5.0 |
| Stefanie | 1 | $50,292 | 21 | 5.00/5.0 |
| Camila | 2 | $50,022 | 3 | 2.50/5.0 |
| Cristián | 4 | $49,007 | 219 | 4.96/5.0 |
| Luz | 1 | $48,813 | 12 | 4.42/5.0 |
| 68499828 | 2 | $45,073 | 3 | 0.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Villarrica
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.5%), with outdoor & mobile and house properties comprising 72.6% of inventory
- Strong specialty sector (42.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in boutique & hotels, unique stays, others segments (4.9% combined)
Room Capacity Distribution
Analysis of 1,138 properties in Villarrica shows that 2 bedrooms properties are most prevalent, making up 37.4% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 66.3% of all listings.
Key Insights
- Most common: 2 bedrooms (37.4%)
- Least common: 5+ bedrooms (7%)
- Market concentration: 66.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,138 properties in Villarrica reveals that 4 guests properties dominate the market, representing 21.1% of all listings. The average property accommodates 5.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 40.6% of the market.
Key Insights
- Most common capacity: 4 guests (21.1% of market)
- Least common capacity: 1 guest (0.5% of market)
- Average guest capacity: 5.1 guests per property
- Market concentration: 40.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,138 properties in Villarrica, the most common availability pattern is 271-366 days (81.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (41.2% of properties).
Key Insights
- Most common availability window: 271-366 days (81.8%)
- Most common booking duration: 31-90 days (41.2%)
- Properties with high availability (180+ days): 94.8%
- Properties with long-term bookings (180+ days): 5.9%
Minimum Stay Distributions
1 Night
212 listings
19.6% of total
2 Nights
390 listings
36% of total
3 Nights
240 listings
22.2% of total
4-6 Nights
163 listings
15.1% of total
7-29 Nights
41 listings
3.8% of total
30+ Nights
37 listings
3.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 55.6%
- Mid-length stays (4-6 nights) represent 15.1% of listings
- Monthly+ stays (3.4%) suggest a stable extended-stay market
- High market flexibility with 77.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
343 listings
40.8% of total
Moderate
259 listings
30.8% of total
Firm
92 listings
10.9% of total
Strict
147 listings
17.5% of total
Key Insights
- Flexible is the preferred policy at 40.8% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 71.6% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 10.9% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Nov, Sep, averaging 38 days
- Shortest booking windows are in May, Aug, Jun, averaging 21 days
- Winter shows the longest average booking window at 35 days, while Summer has the shortest at 22 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 35 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during May-Jun when lead times are shortest
Popular Airbnb Amenities in Villarrica
Below is the distribution of amenities across listings in Villarrica:
Traveler Demographics
Key Insights
- Domestic travelers make up 85.7% of total guests, indicating a dominant local market share.
- Primary international markets: Argentina (3.3%) and United States (2%)
- Spanish is the top language at 59.7%, followed by English (30%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.8%
Recommendations
- Target marketing campaigns for Santiago and Temuco markets
- Develop localized content for Argentina and United States
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Villarrica. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Lácar Department | 10 | $1,771 | $130.90 | 45% |
| Municipio de San Martín de los Andes | 60 | $1,382 | $240.95 | 34% |
| San Martin de los Andes | 33 | $1,002 | $194.96 | 38% |
| Candelaria | 11 | $990 | $122.32 | 39% |
| Municipio de Villa La Angostura | 523 | $944 | $132.99 | 34% |
| San Martín de los Andes | 800 | $841 | $112.86 | 37% |
| Curacautín | 328 | $838 | $152.53 | 28% |
| Villa Pehuenia | 17 | $714 | $101.63 | 34% |
| Puerto Octay | 97 | $611 | $109.59 | 30% |
| Pucón | 472 | $593 | $114.15 | 34% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights