Poperinge Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in West Flanders, Belgium
Is Airbnb profitable in Poperinge in 2025? Explore comprehensive Airbnb analytics for Poperinge, West Flanders, Belgium to uncover income potential. This 2025 STR market report for Poperinge, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 50 active listings.
Whether you're considering an Airbnb investment in Poperinge, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Poperinge Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Poperinge Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Poperinge (2025)
Understanding the monthly revenue variations for Airbnb listings in Poperinge is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Poperinge is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Poperinge across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,986+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,224 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,346 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $840, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Poperinge
Poperinge Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Poperinge STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Poperinge:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Poperinge
Average Daily Rate (ADR) Airbnb Trends in Poperinge (2025)
Effective short term rental pricing strategy in Poperinge involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Poperinge typically peaks in December and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $489+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $279 or more.
- Typical properties (Median) charge around $158 per night.
- Entry-level properties (Bottom 25%) earn around $102 per night.
Average Daily Rate (ADR) Trend by Month in Poperinge
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Airbnb Seasonality Analysis & Trends in Poperinge (2025)
Peak Season (May, July, June)
- Revenue averages $3,065 per month
- Occupancy rates average 40.0%
- Daily rates average $227
Shoulder Season
- Revenue averages $2,529 per month
- Occupancy maintains around 35.9%
- Daily rates hold near $231
Low Season (January, February, September)
- Revenue drops to average $2,034 per month
- Occupancy decreases to average 25.5%
- Daily rates adjust to average $230
Seasonality Insights for Poperinge
- The Airbnb seasonality in Poperinge shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Poperinge's highest earning potential, with monthly revenues capable of climbing to $3,096, occupancy reaching a high of 47.3%, and ADRs peaking at $242.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,907, occupancy could drop to 19.5%, and ADRs may adjust down to $224.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Poperinge.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Poperinge seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Poperinge (2025)
Exploring the top neighborhoods for short-term rentals in Poperinge? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Poperinge City Center | The vibrant heart of Poperinge, where visitors can experience local shops, cafes, and the historical town square. Ideal for tourists wanting easy access to amenities and local culture. | Poperinge Hop Museum, Town Hall, Ypres Salient, St. Bernardus Brewery, Café Dufour |
| Talbot House | A famous historical site turned museum and guesthouse, known for its significance during WWI. A unique stay for history enthusiasts and those interested in the region's past. | Talbot House Museum, World War I sites, Café, Historical exhibitions |
| Rodeberg | A scenic residential area known for its beautiful natural surroundings, perfect for those looking for a quiet and peaceful retreat in nature, appealing to families and nature lovers. | Rodeberg Nature Reserve, Cycling routes, Scenic views, Picnic areas |
| Wildemolen | A picturesque area characterized by its windmill and quaint countryside, offering a unique Belgian rural experience with opportunities for outdoor activities such as hiking. | Wildemolen Windmill, Hiking trails, Countryside scenery |
| Heuvelland | A beautiful hilly region just outside Poperinge, perfect for guests interested in hiking, wine tasting, and outdoor activities, attracting nature lovers and adventure seekers. | Heuvelland vineyards, Walking trails, Scenic viewpoints |
| Poperinge Avenue | A charming street lined with traditional Belgian architecture, offering easy access to numerous restaurants and cafes, ideal for those wanting to immerse themselves in local culture. | Food and drink venues, Local artisan shops, Cafes |
| Krombeek | Known for its tranquility and stunning landscapes, this area makes for a perfect getaway for those wanting a relaxing stay surrounded by nature, very appealing for short retreats. | Krombeek streams, Nature walks, Quiet parks |
| De Plukkerij | A unique locale focusing on local agriculture and farm experiences, perfect for guests looking to connect with rural life and enjoy farm-fresh produce directly from the source. | Local farms, Agritourism activities, Farmers markets |
Understanding Airbnb License Requirements & STR Laws in Poperinge (2025)
While Poperinge, West Flanders, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Poperinge to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Poperinge (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Poperingebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Charming Stay (20p) in Art Village Watou
Entire Place • 8 bedrooms
Spacious home in picturesque Watou
Entire Place • 4 bedrooms
Heyzerhof
Entire Place • 2 bedrooms
Holiday home Het Lenehof - 13 people
Entire Place • 6 bedrooms
Canadahoek
Entire Place • 4 bedrooms
Welcome to vacation home 't Ende in Watou
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Poperinge (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Poperinge based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Chantal | 7 | $108,419 | 265 | 4.75/5.0 |
| Salima | 1 | $85,010 | 11 | 4.91/5.0 |
| Leen | 1 | $84,057 | 37 | 4.62/5.0 |
| Christiane | 1 | $75,832 | 12 | 5.00/5.0 |
| Julie En Dieter | 1 | $75,087 | 60 | 4.92/5.0 |
| Host #322088679 | 1 | $64,651 | 2 | 0.00/5.0 |
| Valerie | 1 | $63,663 | 8 | 5.00/5.0 |
| Host #153915616 | 1 | $40,916 | 1 | 0.00/5.0 |
| Anna From HUSWELL | 1 | $38,156 | 8 | 4.50/5.0 |
| Leo | 1 | $36,023 | 29 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Poperinge.
Dive Deeper: Advanced Poperinge STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Poperinge. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPoperinge Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Poperinge
- The Poperinge Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 50 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Poperinge, House properties are the most common (68%), reflecting the local real estate landscape.
- Houses represent a significant 68% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique (combined 8.0%) offer potential for unique stay experiences.
Poperinge Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Poperinge
- The dominant room capacity in Poperinge is 3 bedrooms listings, making up 24% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 48.0% of the active Airbnb listings in Poperinge, indicating a high concentration in these sizes.
- A significant 56.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Poperinge.
Poperinge Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Poperinge
- The most common guest capacity trend in Poperinge vacation rentals is listings accommodating 8+ guests (36%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Poperinge STR market, accounting for 54.0% of listings.
- 60.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Poperinge.
- On average, properties in Poperinge are equipped to host 5.3 guests.
Poperinge Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Poperinge
- The most common availability pattern in Poperinge falls within the 181-270 days range, representing 48% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Poperinge (46%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Poperinge Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
31.9% of total
2 Nights
26 listings
55.3% of total
3 Nights
5 listings
10.6% of total
30+ Nights
1 listings
2.1% of total
Key Insights
- The most prevalent minimum stay requirement in Poperinge is 2 Nights, adopted by 55.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.2%) of the Poperinge Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.1%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55.3% of Poperinge hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Poperinge.
Poperinge Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
2.2% of total
Flexible
11 listings
23.9% of total
Moderate
14 listings
30.4% of total
Firm
7 listings
15.2% of total
Strict
13 listings
28.3% of total
Cancellation Policy Insights for Poperinge
- The prevailing Airbnb cancellation policy trend in Poperinge is Moderate, used by 30.4% of listings.
- There's a relatively balanced mix between guest-friendly (54.3%) and stricter (43.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 30.4% market standard in Poperinge.
- Regularly review your cancellation policy against competitors and market demand shifts in Poperinge.
Poperinge STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Poperinge
- The overall average booking lead time for vacation rentals in Poperinge is 82 days.
- Guests book furthest in advance for stays during May (average 103 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 52 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (69 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (82 days) as a baseline for your pricing and availability strategy in Poperinge.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Poperinge averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Poperinge (2025)
Amenity Prevalence
Amenity Insights for Poperinge
- Essential amenities in Poperinge that guests expect include: Heating, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Poperinge: Heating, Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Refrigerator or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Poperinge to stay competitive.
Poperinge Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Poperinge
- The typical guest profile for Airbnb in Poperinge consists of predominantly international visitors (66%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Dutch.
- Domestic travelers account for 34.5% of guests.
- Key international markets include Belgium (34.5%) and Netherlands (16.5%).
- Top languages spoken are English (37.2%) followed by Dutch (21.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Poperinge Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lo-Reninge | 12 | $6,193 | $432.10 | 49% |
| Morienval | 10 | $5,794 | $400.84 | 32% |
| Mont-de-l'Enclus | 10 | $5,508 | $360.62 | 39% |
| Trigny | 10 | $3,775 | $248.19 | 46% |
| Kluisbergen | 17 | $3,584 | $401.50 | 44% |
| Rosoy-en-Multien | 15 | $3,558 | $367.61 | 51% |
| Ellezelles | 13 | $3,492 | $292.68 | 45% |
| Ronse - Renaix | 27 | $3,182 | $335.41 | 34% |
| Tardinghen | 12 | $3,021 | $261.55 | 40% |
| Muids | 14 | $2,846 | $352.42 | 39% |