Heuvelland Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in West Flanders, Belgium

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Heuvelland in 2025? Explore comprehensive Airbnb analytics for Heuvelland, West Flanders, Belgium to uncover income potential. This 2025 STR market report for Heuvelland, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 53 active listings.

Whether you're considering an Airbnb investment in Heuvelland, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Heuvelland Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Heuvelland Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$293
The average rental revenue earned for an occupied room per day in Heuvelland.
Occupancy Rate(?)
39.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$25,322
Typical annual income for an Airbnb listing in Heuvelland. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
23.6%
Strong growth (23.6%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Heuvelland.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Heuvelland.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
53
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Heuvelland (2025)

Understanding the monthly revenue variations for Airbnb listings in Heuvelland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Heuvelland is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Heuvelland across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,738+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,644 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,899 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $886, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Heuvelland

Heuvelland Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Heuvelland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Heuvelland:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Heuvelland

Average Daily Rate (ADR) Airbnb Trends in Heuvelland (2025)

Effective short term rental pricing strategy in Heuvelland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Heuvelland typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $466+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $292 or more.
  • Typical properties (Median) charge around $146 per night.
  • Entry-level properties (Bottom 25%) earn around $101 per night.

Average Daily Rate (ADR) Trend by Month in Heuvelland

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Airbnb Seasonality Analysis & Trends in Heuvelland (2025)

Peak Season (July, May, March)
  • Revenue averages $3,738 per month
  • Occupancy rates average 44.9%
  • Daily rates average $270
Shoulder Season
  • Revenue averages $2,908 per month
  • Occupancy maintains around 39.7%
  • Daily rates hold near $273
Low Season (January, September, November)
  • Revenue drops to average $2,502 per month
  • Occupancy decreases to average 32.4%
  • Daily rates adjust to average $283

Seasonality Insights for Heuvelland

  • The Airbnb seasonality in Heuvelland shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Heuvelland's highest earning potential, with monthly revenues capable of climbing to $4,273, occupancy reaching a high of 56.6%, and ADRs peaking at $312.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,286, occupancy could drop to 20.3%, and ADRs may adjust down to $252.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Heuvelland.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Heuvelland seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Heuvelland (2025)

Exploring the top neighborhoods for short-term rentals in Heuvelland? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Zonnebeke
Known for its historical significance and beautiful countryside, Zonnebeke attracts visitors interested in World War I history and nature. It's a quiet area, perfect for relaxing getaways.
Passchendaele Museum, Tyne Cot Cemetery, German War Cemetery, Memorial Museum Passchendaele 1917, Becelaere Chateau
Ieper (Ypres)
A major historical town that draws many tourists, especially those interested in World War I memorials and museums. The town has a vibrant atmosphere and is well-connected to surrounding attractions.
Menin Gate, In Flanders Fields Museum, Ypres Cloth Hall, Ramparts, Saint George's Memorial Church
Poperinge
Famous for its hops and beer culture, Poperinge is an appealing destination for food and drink enthusiasts. It has charming streets and a friendly local vibe.
Poperinge Beer Cultural Centre, Talbot House, St. Bertinus Church, Hops Museum, Poperinge Town Hall
Langemark-Poelkapelle
Offers a mix of serene rural landscapes and historical sites, particularly related to World War I. Ideal for visitors seeking tranquility and reflection.
Langemark German Military Cemetery, Poelkapelle British Cemetery, War Memorials, Local cycling routes, Nature areas
Boeschepe
A quiet village with a stunning landscape, perfect for a peaceful retreat. It attracts visitors looking to explore the Belgian countryside and enjoy nature activities.
French countryside views, Hiking trails, Local farms, Rural charm, Peaceful atmosphere
Mesen
A small town with a rich history and beautiful natural surroundings, Mesen has a lot to offer in terms of local culture and outdoor activities.
Mesen Military Cemetery, Local parks, War-related attractions, Cultural heritage sites, Cycling routes
Heuvelland
Known for its rolling hills and vineyards, Heuvelland is a picturesque area that attracts those looking for wine tours and outdoor adventures.
Wine routes, Hiking in Heuvelland, Cycling paths, Local cheese makers, Scenic viewpoints
Wavrin
Close to the French border, Wavrin has a unique blend of French and Belgian cultures, drawing visitors who want to explore the border area.
Historical buildings, Local markets, Cultural exchanges, Nature walks, Charming local cafes

Understanding Airbnb License Requirements & STR Laws in Heuvelland (2025)

While Heuvelland, West Flanders, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Heuvelland to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Heuvelland (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Heuvellandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Vacation home

Vacation home

Entire Place • 5 bedrooms

$143,317
Revenue
83.9%
Occupancy
$450.79
Daily Rate
Landgoed  't Warm nest (26pers)

Landgoed 't Warm nest (26pers)

Entire Place • 9 bedrooms

$114,692
Revenue
33.2%
Occupancy
$1249.65
Daily Rate
House with private pool/wellness

House with private pool/wellness

Entire Place • 3 bedrooms

$79,366
Revenue
50.1%
Occupancy
$414.61
Daily Rate
The Lodge & Farmhouse

The Lodge & Farmhouse

Entire Place • 8 bedrooms

$73,558
Revenue
30.1%
Occupancy
$2575.67
Daily Rate
Apartment above / terrace  (4 to 8 guests)

Apartment above / terrace (4 to 8 guests)

Entire Place • 4 bedrooms

$55,379
Revenue
50.7%
Occupancy
$257.07
Daily Rate
Cozy house with hot tub and treehouse.

Cozy house with hot tub and treehouse.

Entire Place • 4 bedrooms

$48,471
Revenue
33.0%
Occupancy
$402.05
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Heuvelland (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Heuvelland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nadine3$184,191463.22/5.0
Xavier2$181,3691884.79/5.0
Host #4773772722$121,27420.00/5.0
Vicky1$79,3661064.87/5.0
Carolina4$65,43371.25/5.0
Annelies2$60,391104.88/5.0
Greet1$48,47174.86/5.0
Dranoeter Vzw1$46,800144.57/5.0
Chrisje1$40,136494.67/5.0
Novasol1$36,723113.55/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Heuvelland.

Dive Deeper: Advanced Heuvelland STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Heuvelland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Heuvelland Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Heuvelland

  • The Heuvelland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.8% of the 53 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Heuvelland, House properties are the most common (60.4%), reflecting the local real estate landscape.
  • Houses represent a significant 60.4% portion, catering likely to families or larger groups.
  • The presence of 11.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Heuvelland Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Heuvelland

  • The dominant room capacity in Heuvelland is 1 bedroom listings, making up 24.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 45.3% of the active Airbnb listings in Heuvelland, indicating a high concentration in these sizes.
  • A significant 47.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Heuvelland.

Heuvelland Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Heuvelland

  • The most common guest capacity trend in Heuvelland vacation rentals is listings accommodating 8+ guests (26.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Heuvelland STR market, accounting for 50.9% of listings.
  • 43.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Heuvelland.
  • On average, properties in Heuvelland are equipped to host 4.7 guests.

Heuvelland Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Heuvelland

  • The most common availability pattern in Heuvelland falls within the 271-366 days range, representing 43.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Heuvelland (39.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Heuvelland Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38%)

1 Night

19 listings

38% of total

2 Nights (50%)

2 Nights

25 listings

50% of total

3 Nights (4%)

3 Nights

2 listings

4% of total

7-29 Nights (2%)

7-29 Nights

1 listings

2% of total

30+ Nights (6%)

30+ Nights

3 listings

6% of total

Key Insights

  • The most prevalent minimum stay requirement in Heuvelland is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.0%) of the Heuvelland Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Heuvelland hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Heuvelland.

Heuvelland Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

2.3% of total

Flexible (37.2%)

Flexible

16 listings

37.2% of total

Moderate (25.6%)

Moderate

11 listings

25.6% of total

Firm (14%)

Firm

6 listings

14% of total

Strict (20.9%)

Strict

9 listings

20.9% of total

Cancellation Policy Insights for Heuvelland

  • The prevailing Airbnb cancellation policy trend in Heuvelland is Flexible, used by 37.2% of listings.
  • There's a relatively balanced mix between guest-friendly (62.8%) and stricter (34.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 37.2% market standard in Heuvelland.
  • Regularly review your cancellation policy against competitors and market demand shifts in Heuvelland.

Heuvelland STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Heuvelland

  • The overall average booking lead time for vacation rentals in Heuvelland is 75 days.
  • Guests book furthest in advance for stays during May (average 112 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 44 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (104 days avg.) sees the longest lead times, while Winter (55 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Heuvelland.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 104 days) to capture early planners.
  • Monitor your own booking lead times against these Heuvelland averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Heuvelland (2025)

Amenity Prevalence

Amenity Insights for Heuvelland

  • Popular amenities like Wifi, Smoke alarm, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Heuvelland to stay competitive.

Heuvelland Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Heuvelland

  • The typical guest profile for Airbnb in Heuvelland consists of a mix of domestic (50%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Dutch.
  • Domestic travelers account for 50.0% of guests.
  • Key international markets include Belgium (50%) and France (19%).
  • Top languages spoken are English (37%) followed by Dutch (25.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Heuvelland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lo-Reninge12$6,193$432.1049%
Morienval10$5,794$400.8432%
Mont-de-l'Enclus10$5,508$360.6239%
Trigny10$3,775$248.1946%
Kluisbergen17$3,584$401.5044%
Rosoy-en-Multien15$3,558$367.6151%
Ellezelles13$3,492$292.6845%
Ronse - Renaix27$3,182$335.4134%
Tardinghen12$3,021$261.5540%
Muids14$2,846$352.4239%

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