Lommel Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Limburg, Belgium

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Lommel in 2025? Explore comprehensive Airbnb analytics for Lommel, Limburg, Belgium to uncover income potential. This 2025 STR market report for Lommel, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 32 active listings.

Whether you're considering an Airbnb investment in Lommel, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lommel Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lommel Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$194
The average rental revenue earned for an occupied room per day in Lommel.
Occupancy Rate(?)
42.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,766
Typical annual income for an Airbnb listing in Lommel. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
41.1%
Strong growth (41.1%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Lommel.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Lommel.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
32
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lommel (2025)

Understanding the monthly revenue variations for Airbnb listings in Lommel is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lommel is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lommel across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,828+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,307 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,727 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $899, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lommel

Lommel Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lommel STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lommel:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lommel

Average Daily Rate (ADR) Airbnb Trends in Lommel (2025)

Effective short term rental pricing strategy in Lommel involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lommel typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $425+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $215 or more.
  • Typical properties (Median) charge around $129 per night.
  • Entry-level properties (Bottom 25%) earn around $87 per night.

Average Daily Rate (ADR) Trend by Month in Lommel

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Airbnb Seasonality Analysis & Trends in Lommel (2025)

Peak Season (December, August, October)
  • Revenue averages $2,999 per month
  • Occupancy rates average 47.8%
  • Daily rates average $183
Shoulder Season
  • Revenue averages $2,524 per month
  • Occupancy maintains around 41.6%
  • Daily rates hold near $182
Low Season (January, September, November)
  • Revenue drops to average $1,756 per month
  • Occupancy decreases to average 33.8%
  • Daily rates adjust to average $169

Seasonality Insights for Lommel

  • The Airbnb seasonality in Lommel shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lommel's highest earning potential, with monthly revenues capable of climbing to $3,130, occupancy reaching a high of 53.8%, and ADRs peaking at $208.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,746, occupancy could drop to 27.3%, and ADRs may adjust down to $164.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lommel.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lommel seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lommel (2025)

Exploring the top neighborhoods for short-term rentals in Lommel? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
The heart of Lommel, known for its shops, restaurants, and vibrant local culture. This area attracts visitors looking to experience the local life and conveniences.
Lommel Town Hall, Lommelse Sahara, Shopping street, Lommel Bibliotheek, Kasteel Ter Borch
Lommel Sahara
A unique natural reserve that features large sand dunes, attracting nature lovers and outdoor adventurers. Ideal for guests seeking tranquility and nature activities.
Lommel Sahara, Sahara Park, Nature trails, Picnic areas
Oostersebaan
Residential neighborhood with a mix of modern and traditional Flemish architecture. Family-friendly area that attracts visitors seeking a quiet stay with access to amenities.
Local parks, Family-friendly restaurants, Lommel Nature Park
Lommel-Center
Convenient access to public transport and amenities, this area is popular with both tourists and business travelers for its accessibility to other attractions in Limburg.
Bus and train stations, Shopping centers, Local eateries
Heusden-Lommel
Known for its peaceful environment and nature, this area offers a retreat for those looking to escape the hustle and bustle.
Nature reserves, Walking trails, Cycling paths
Kattevennen
A serene neighborhood with plenty of green spaces and recreational opportunities. Perfect for guests who enjoy outdoor activities.
Kattevennen lake, Fishing spots, Cycling routes
Regentiel
A charming neighborhood known for its community feel and gardens. Family-friendly and ideal for visitors looking for a home-like atmosphere.
Local community park, Kids playgrounds, Quiet streets
Lommel's Distinctive Streets
Areas known for their unique architecture and character. Attracts visitors interested in cultural experiences and local history.
Historic buildings, Local shops, Art installations

Understanding Airbnb License Requirements & STR Laws in Lommel (2025)

While Lommel, Limburg, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lommel to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Lommel (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lommelbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

cottage VIP 6 people

cottage VIP 6 people

Entire Place • 3 bedrooms

$64,886
Revenue
49.2%
Occupancy
$358.07
Daily Rate
cottage Premium 8 people

cottage Premium 8 people

Entire Place • 4 bedrooms

$59,342
Revenue
38.7%
Occupancy
$447.28
Daily Rate
Forest Breeze Logies, slow down in Bosland!

Forest Breeze Logies, slow down in Bosland!

Private Room • 3 bedrooms

$57,326
Revenue
86.7%
Occupancy
$158.80
Daily Rate
cottage VIP 4 people

cottage VIP 4 people

Entire Place • 2 bedrooms

$53,763
Revenue
50.7%
Occupancy
$279.80
Daily Rate
Cozy Villa with Jacuzzi & Sauna

Cozy Villa with Jacuzzi & Sauna

Entire Place • 3 bedrooms

$43,487
Revenue
26.7%
Occupancy
$432.24
Daily Rate
cottage Premium 6 people

cottage Premium 6 people

Entire Place • 3 bedrooms

$40,631
Revenue
32.8%
Occupancy
$307.43
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lommel (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lommel based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Center Parcs Europe7$275,976434.52/5.0
Evy1$57,326265.00/5.0
Ralph1$43,487474.81/5.0
Jelle1$40,433225.00/5.0
Bjorn2$28,369184.95/5.0
Hanne1$23,887544.93/5.0
Jan1$20,507424.74/5.0
Erik1$20,439664.91/5.0
Peter1$20,297304.90/5.0
An1$20,0382704.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lommel.

Dive Deeper: Advanced Lommel STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lommel. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lommel Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lommel

  • The Lommel Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.3% of the 32 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Lommel, House properties are the most common (59.4%), reflecting the local real estate landscape.
  • Houses represent a significant 59.4% portion, catering likely to families or larger groups.
  • The presence of 12.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 3.1%) offer potential for unique stay experiences.

Lommel Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lommel

  • The dominant room capacity in Lommel is 2 bedrooms listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 56.3% of the active Airbnb listings in Lommel, indicating a high concentration in these sizes.
  • A significant 31.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lommel.

Lommel Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lommel

  • The most common guest capacity trend in Lommel vacation rentals is listings accommodating 4 guests (31.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Lommel STR market, accounting for 50.1% of listings.
  • 34.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lommel.
  • On average, properties in Lommel are equipped to host 4.0 guests.

Lommel Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lommel

  • The most common availability pattern in Lommel falls within the 181-270 days range, representing 46.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Lommel (43.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lommel Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (31.3%)

1 Night

10 listings

31.3% of total

2 Nights (40.6%)

2 Nights

13 listings

40.6% of total

7-29 Nights (6.3%)

7-29 Nights

2 listings

6.3% of total

30+ Nights (21.9%)

30+ Nights

7 listings

21.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Lommel is 2 Nights, adopted by 40.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.9%) of the Lommel Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.9%) caters to monthly stays (30+ nights) in Lommel, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 40.6% of Lommel hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 21.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lommel.

Lommel Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28.1%)

Flexible

9 listings

28.1% of total

Moderate (28.1%)

Moderate

9 listings

28.1% of total

Firm (31.3%)

Firm

10 listings

31.3% of total

Strict (12.5%)

Strict

4 listings

12.5% of total

Cancellation Policy Insights for Lommel

  • The prevailing Airbnb cancellation policy trend in Lommel is Firm, used by 31.3% of listings.
  • There's a relatively balanced mix between guest-friendly (56.2%) and stricter (43.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 31.3% market standard in Lommel.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lommel.

Lommel STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lommel

  • The overall average booking lead time for vacation rentals in Lommel is 54 days.
  • Guests book furthest in advance for stays during June (average 143 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (86 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Lommel.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 143 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
  • Monitor your own booking lead times against these Lommel averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lommel (2025)

Amenity Prevalence

Amenity Insights for Lommel

  • Essential amenities in Lommel that guests expect include: Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lommel: Smoke alarm, Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like TV or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lommel to stay competitive.

Lommel Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lommel

  • The typical guest profile for Airbnb in Lommel consists of predominantly international visitors (73%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Dutch.
  • Domestic travelers account for 27.5% of guests.
  • Key international markets include Belgium (27.5%) and Netherlands (21.9%).
  • Top languages spoken are English (37.2%) followed by Dutch (17.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Netherlands.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lommel Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kockengen12$7,387$441.8959%
Raamsdonksveer15$5,631$599.4540%
Merksplas12$5,353$330.6546%
Haghorst11$5,010$461.7339%
Baarlo22$4,817$302.3253%
Bentveld14$4,813$430.4853%
Jemeppe-sur-Sambre10$4,197$498.3947%
Dion13$4,192$263.6755%
Incourt12$4,069$315.3945%
Oud Ade18$3,927$276.2153%

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