Leuven Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Flemish Brabant, Belgium
Is Airbnb profitable in Leuven in 2025? Explore comprehensive Airbnb analytics for Leuven, Flemish Brabant, Belgium to uncover income potential. This 2025 STR market report for Leuven, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 226 active listings.
Whether you're considering an Airbnb investment in Leuven, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Leuven Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Leuven Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Leuven (2025)
Understanding the monthly revenue variations for Airbnb listings in Leuven is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Leuven is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Leuven across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,187+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,298 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,401 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $752, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Leuven
Leuven Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Leuven STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Leuven:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Leuven
Average Daily Rate (ADR) Airbnb Trends in Leuven (2025)
Effective short term rental pricing strategy in Leuven involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Leuven typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $157+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $106 or more.
- Typical properties (Median) charge around $82 per night.
- Entry-level properties (Bottom 25%) earn around $57 per night.
Average Daily Rate (ADR) Trend by Month in Leuven
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Airbnb Seasonality Analysis & Trends in Leuven (2025)
Peak Season (May, April, September)
- Revenue averages $2,027 per month
- Occupancy rates average 57.0%
- Daily rates average $98
Shoulder Season
- Revenue averages $1,776 per month
- Occupancy maintains around 51.0%
- Daily rates hold near $103
Low Season (January, February, March)
- Revenue drops to average $1,399 per month
- Occupancy decreases to average 45.5%
- Daily rates adjust to average $106
Seasonality Insights for Leuven
- The Airbnb seasonality in Leuven shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Leuven's highest earning potential, with monthly revenues capable of climbing to $2,080, occupancy reaching a high of 68.1%, and ADRs peaking at $111.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,211, occupancy could drop to 39.0%, and ADRs may adjust down to $96.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Leuven.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Leuven seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Leuven (2025)
Exploring the top neighborhoods for short-term rentals in Leuven? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Market Square (Oude Markt) | The heart of Leuven’s vibrant nightlife and social scene, popular with students and tourists alike. It boasts a high concentration of cafes and bars, making it a lively area for short-term rentals. | Old Town Hall, St. Peter's Church, University Library, De Werf, Great Beguinage |
| Leuven City Center | A historic yet modern urban space that appeals to visitors seeking culture, shopping, and dining. With its beautiful architecture and bustling atmosphere, it draws a diverse crowd. | Leuven Town Hall, M-Museum, Den Dageraad Brewery, Kortrijksepoort, Vlaams Instituut voor Biotechnologie |
| Kruidtuin | Known for its beautiful botanical gardens, this area is peaceful yet close to the university, making it attractive for visitors looking for tranquility near vibrant cultural spots. | Botanical Garden, Park Abbey, Kruidtuin, Cultural Center, Hortus Botanicus |
| Naamsestraat | A lively street close to the university, filled with shops, cafes, and restaurants. This area is frequented by students and young professionals, making it ideal for short-term rentals. | University of Leuven, Kasteel van Arenberg, Pleinlaan, M-Museum, Theater Novo |
| Rector De Somerplein | Home to many university faculties and student activities, making it a prime location for hosting students and visiting professors. Dynamic and full of life, it's perfect for short-term rentals. | University Library, St. Michael's Church, De Standaard, Weekly markets, Various food trucks |
| Zonen van de Beer | A trendy neighborhood combining modern and historical elements. Known for its attractive cafes and art scene, it's becoming increasingly popular among tourists. | Brewery De Vlier, Cultureel Centrum, Art galleries, Parks, Trendy bars |
| Schapenstraat | This quiet residential area is within walking distance of the city center and the university, offering a comfortable stay for families and academic visitors. | Local shops, Parks, Cafes, Cultural events, Community center |
| Slachthuiswijk | An upcoming neighborhood with a mix of students and local families. It's gaining attention for its community vibe and unique events, making it a great investment opportunity for Airbnb. | Food market, Local artisan shops, Community gardens, Events hall, Cultural festivals |
Understanding Airbnb License Requirements & STR Laws in Leuven (2025)
While Leuven, Flemish Brabant, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Leuven to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Leuven (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Leuvenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious city house close to city center and station
Entire Place • 5 bedrooms
LeuView - Modern Apartment in the heart of Leuven
Entire Place • 2 bedrooms
Raesborre Domain (Events, Mansion, Park, Cottage)
Entire Place • 5 bedrooms
The Heart of Leuven
Entire Place • 3 bedrooms
Raesborre Mansion Loft
Entire Place • 2 bedrooms
LOFT The Spanish Crown in Leuven. 4 to 6 people
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Leuven (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Leuven based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ewoud | 13 | $263,509 | 419 | 4.65/5.0 |
| Mel | 5 | $203,168 | 81 | 4.71/5.0 |
| Patricia | 1 | $98,885 | 90 | 4.53/5.0 |
| Annemie | 4 | $80,226 | 149 | 4.83/5.0 |
| Chloé | 1 | $73,400 | 52 | 4.98/5.0 |
| Sanjana | 7 | $65,628 | 210 | 4.71/5.0 |
| Liesbeth | 1 | $65,028 | 140 | 4.91/5.0 |
| Michal | 3 | $63,104 | 88 | 3.26/5.0 |
| Lies | 2 | $62,742 | 112 | 4.93/5.0 |
| Maria | 3 | $50,960 | 431 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Leuven.
Dive Deeper: Advanced Leuven STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Leuven. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLeuven Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Leuven
- The Leuven Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 58% of the 226 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 38.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Leuven, Apartment/Condo properties are the most common (57.1%), reflecting the local real estate landscape.
- Houses represent a significant 35.8% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.8%) offer potential for unique stay experiences.
Leuven Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Leuven
- The dominant room capacity in Leuven is 1 bedroom listings, making up 50.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.8% of the active Airbnb listings in Leuven, indicating a high concentration in these sizes.
- With over half the market (50.9%) consisting of studios or 1-bedroom units, Leuven is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (5.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Leuven.
Leuven Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Leuven
- The most common guest capacity trend in Leuven vacation rentals is listings accommodating 2 guests (41.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Leuven STR market, accounting for 54.0% of listings.
- A significant 47.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Leuven.
- Listings for large groups (6+ guests) are relatively rare (4.9%), potentially indicating an opportunity for hosts targeting this segment in Leuven.
- On average, properties in Leuven are equipped to host 2.0 guests.
Leuven Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Leuven
- The most common availability pattern in Leuven falls within the 271-366 days range, representing 34.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Leuven (30.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 39.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Leuven Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
20.8% of total
2 Nights
71 listings
36% of total
3 Nights
13 listings
6.6% of total
4-6 Nights
35 listings
17.8% of total
7-29 Nights
19 listings
9.6% of total
30+ Nights
18 listings
9.1% of total
Key Insights
- The most prevalent minimum stay requirement in Leuven is 2 Nights, adopted by 36% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 36% of Leuven hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Leuven.
Leuven Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
62 listings
31% of total
Moderate
76 listings
38% of total
Firm
23 listings
11.5% of total
Strict
39 listings
19.5% of total
Cancellation Policy Insights for Leuven
- The prevailing Airbnb cancellation policy trend in Leuven is Moderate, used by 38% of listings.
- There's a relatively balanced mix between guest-friendly (69.0%) and stricter (31.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38% market standard in Leuven.
- Regularly review your cancellation policy against competitors and market demand shifts in Leuven.
Leuven STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Leuven
- The overall average booking lead time for vacation rentals in Leuven is 51 days.
- Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 41 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Leuven.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Leuven averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Leuven (2025)
Amenity Prevalence
Amenity Insights for Leuven
- Essential amenities in Leuven that guests expect include: Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Leuven: Wifi, Smoke alarm, Heating.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Heating.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Leuven to stay competitive.
Leuven Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Leuven
- The typical guest profile for Airbnb in Leuven consists of predominantly international visitors (88%), with top international origins including Belgium, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 12.3% of guests.
- Key international markets include Netherlands (20.7%) and Belgium (12.3%).
- Top languages spoken are English (39.2%) followed by French (12.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Belgium.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Leuven Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mont-de-l'Enclus | 10 | $5,508 | $360.62 | 39% |
| Dion | 13 | $4,589 | $265.41 | 58% |
| Incourt | 11 | $4,281 | $293.31 | 43% |
| Merksplas | 10 | $3,885 | $256.59 | 44% |
| Trigny | 10 | $3,775 | $248.19 | 46% |
| Kerkdriel | 25 | $3,607 | $323.16 | 40% |
| Kluisbergen | 17 | $3,584 | $401.50 | 44% |
| Brecht | 10 | $3,531 | $251.70 | 54% |
| Ellezelles | 13 | $3,492 | $292.68 | 45% |
| Aubel | 33 | $3,418 | $244.77 | 44% |