Maarkedal Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in East Flanders, Belgium

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Maarkedal in 2025? Explore comprehensive Airbnb analytics for Maarkedal, East Flanders, Belgium to uncover income potential. This 2025 STR market report for Maarkedal, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.

Whether you're considering an Airbnb investment in Maarkedal, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Maarkedal Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Maarkedal Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$192
The average rental revenue earned for an occupied room per day in Maarkedal.
Occupancy Rate(?)
39.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,254
Typical annual income for an Airbnb listing in Maarkedal. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-7.3%
Slight decrease (-7.3%) vs. last year.
Peak Revenue Month(?)
November
The month with the highest average earnings, indicating peak season in Maarkedal.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Maarkedal.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
23
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Maarkedal (2025)

Understanding the monthly revenue variations for Airbnb listings in Maarkedal is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maarkedal is typically November, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maarkedal across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,159+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,618 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,716 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $910, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Maarkedal

Maarkedal Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Maarkedal STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maarkedal:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Maarkedal

Average Daily Rate (ADR) Airbnb Trends in Maarkedal (2025)

Effective short term rental pricing strategy in Maarkedal involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maarkedal typically peaks in October and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $448+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
  • Typical properties (Median) charge around $135 per night.
  • Entry-level properties (Bottom 25%) earn around $83 per night.

Average Daily Rate (ADR) Trend by Month in Maarkedal

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Airbnb Seasonality Analysis & Trends in Maarkedal (2025)

Peak Season (November, December, July)
  • Revenue averages $3,425 per month
  • Occupancy rates average 47.6%
  • Daily rates average $188
Shoulder Season
  • Revenue averages $2,709 per month
  • Occupancy maintains around 37.7%
  • Daily rates hold near $196
Low Season (February, April, May)
  • Revenue drops to average $2,044 per month
  • Occupancy decreases to average 32.5%
  • Daily rates adjust to average $195

Seasonality Insights for Maarkedal

  • The Airbnb seasonality in Maarkedal shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Maarkedal's highest earning potential, with monthly revenues capable of climbing to $3,725, occupancy reaching a high of 48.5%, and ADRs peaking at $201.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,830, occupancy could drop to 28.9%, and ADRs may adjust down to $178.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Maarkedal.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Maarkedal seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Maarkedal (2025)

Exploring the top neighborhoods for short-term rentals in Maarkedal? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Maarkedal Center
The heart of Maarkedal, offering a quaint village atmosphere with local shops and cafes. A charming destination for those seeking an authentic Belgian experience.
Saint John's Church, Local artisan shops, Maarkedal Castle, Parks and nature trails
Kruishoutem
Nearby town known for its serene environment and proximity to natural parks. Attractive for visitors looking for tranquility and outdoor activities.
Kruishoutem Watermill, Kasteel van Laarne, Groot Bekken, Bicycle and walking trails
Zingem
A picturesque village known for its historic architecture and community vibe. Ideal for travelers seeking exploring rural Belgium communities.
Zingem's historical center, Local farms and markets, St. Joseph's Church
Erezie
A hidden gem within Maarkedal where guests can experience genuine countryside life, perfect for families and nature lovers.
Private gardens, Rural walking routes, Local cheese producers
Groot-Brakel
This area offers beautiful landscapes and is perfect for hiking and biking enthusiasts. It attracts travelers seeking adventure.
Nature reserves, Hiking trails, Brakel Castle
Bavet
A small hamlet that is perfect for visitors looking for peace and quiet, surrounded by nature and ideal for weekend getaways.
Scenic views, Hiking routes, Cultural heritage sites
Zulte
Close to Maarkedal, Zulte provides a mixture of urban and rural experiences with easy access to E17 highway for travelers.
Zulte village square, Cultural festivals, Local breweries
Machelen
A charming location with a rich history, close to major routes, making it ideal for travelers visiting the East Flanders region.
Historic sites, Nature parks, Cultural events

Understanding Airbnb License Requirements & STR Laws in Maarkedal (2025)

While Maarkedal, East Flanders, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Maarkedal to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Maarkedal (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Maarkedalbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

the Ancient Pastory

the Ancient Pastory

Entire Place • 8 bedrooms

$88,817
Revenue
39.8%
Occupancy
$663.58
Daily Rate
't Vergezicht - 8 people

't Vergezicht - 8 people

Entire Place • 3 bedrooms

$74,595
Revenue
84.6%
Occupancy
$229.73
Daily Rate
Holiday house L23

Holiday house L23

Entire Place • 3 bedrooms

$63,393
Revenue
79.8%
Occupancy
$200.81
Daily Rate
Le bonheur de Louise, picturesque and green stay

Le bonheur de Louise, picturesque and green stay

Entire Place • 5 bedrooms

$49,190
Revenue
33.1%
Occupancy
$556.52
Daily Rate
Unique group stay with top location

Unique group stay with top location

Entire Place • 7 bedrooms

$48,868
Revenue
30.9%
Occupancy
$467.55
Daily Rate
Unique 2-bedroom home in Etikhove

Unique 2-bedroom home in Etikhove

Entire Place • 2 bedrooms

$32,156
Revenue
44.0%
Occupancy
$202.11
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Maarkedal (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Maarkedal based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Charlotte En Hilde1$88,817234.87/5.0
Veerle1$74,5951034.85/5.0
Grietje1$63,393404.90/5.0
Wouter1$49,190114.91/5.0
Pieter Jan1$48,86894.67/5.0
Kathy2$40,200414.85/5.0
Joke3$33,382243.24/5.0
Hilde1$27,4241354.99/5.0
Els1$21,981234.87/5.0
Marie1$20,0902044.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maarkedal.

Dive Deeper: Advanced Maarkedal STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maarkedal. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Maarkedal Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Maarkedal

  • The Maarkedal Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60.9% of the 23 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 39.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Maarkedal, House properties are the most common (73.9%), reflecting the local real estate landscape.
  • Houses represent a significant 73.9% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 8.6%) offer potential for unique stay experiences.

Maarkedal Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Maarkedal

  • The dominant room capacity in Maarkedal is 1 bedroom listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 52.1% of the active Airbnb listings in Maarkedal, indicating a high concentration in these sizes.
  • A significant 26.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Maarkedal.

Maarkedal Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Maarkedal

  • The most common guest capacity trend in Maarkedal vacation rentals is listings accommodating 8+ guests (26.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Maarkedal STR market, accounting for 47.8% of listings.
  • 26.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maarkedal.
  • On average, properties in Maarkedal are equipped to host 3.5 guests.

Maarkedal Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Maarkedal

  • The most common availability pattern in Maarkedal falls within the 271-366 days range, representing 47.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Maarkedal (30.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Maarkedal Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (40.9%)

1 Night

9 listings

40.9% of total

2 Nights (50%)

2 Nights

11 listings

50% of total

3 Nights (9.1%)

3 Nights

2 listings

9.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Maarkedal is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (90.9%) of the Maarkedal Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Maarkedal hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maarkedal.

Maarkedal Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (22.7%)

Flexible

5 listings

22.7% of total

Moderate (40.9%)

Moderate

9 listings

40.9% of total

Firm (31.8%)

Firm

7 listings

31.8% of total

Strict

1 listings

4.5% of total

Cancellation Policy Insights for Maarkedal

  • The prevailing Airbnb cancellation policy trend in Maarkedal is Moderate, used by 40.9% of listings.
  • There's a relatively balanced mix between guest-friendly (63.6%) and stricter (36.3%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (4.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 40.9% market standard in Maarkedal.
  • Using a Strict policy might deter some guests, as only 4.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Maarkedal.

Maarkedal STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Maarkedal

  • The overall average booking lead time for vacation rentals in Maarkedal is 80 days.
  • Guests book furthest in advance for stays during October (average 168 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 42 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (119 days avg.) sees the longest lead times, while Winter (61 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in Maarkedal.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 168 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 119 days) to capture early planners.
  • Monitor your own booking lead times against these Maarkedal averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Maarkedal (2025)

Amenity Prevalence

Amenity Insights for Maarkedal

  • Essential amenities in Maarkedal that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Fire extinguisher, Bed linens, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Maarkedal: Smoke alarm.
  • Consider adding popular differentiators like Fire extinguisher or Bed linens to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Maarkedal to stay competitive.

Maarkedal Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Maarkedal

  • The typical guest profile for Airbnb in Maarkedal consists of a mix of domestic (57%) and international guests, often arriving from nearby Ghent, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Dutch.
  • Domestic travelers account for 56.7% of guests.
  • Key international markets include Belgium (56.7%) and Netherlands (11.6%).
  • Top languages spoken are English (36.1%) followed by Dutch (23.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Maarkedal Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lo-Reninge12$6,193$432.1049%
Morienval10$5,794$400.8432%
Mont-de-l'Enclus10$5,508$360.6239%
Dion13$4,589$265.4158%
Incourt11$4,281$293.3143%
Merksplas10$3,885$256.5944%
Trigny10$3,775$248.1946%
Kluisbergen17$3,584$401.5044%
Rosoy-en-Multien15$3,558$367.6151%
Brecht10$3,531$251.7054%

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