Aalst Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in East Flanders, Belgium

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Aalst in 2025? Explore comprehensive Airbnb analytics for Aalst, East Flanders, Belgium to uncover income potential. This 2025 STR market report for Aalst, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 41 active listings.

Whether you're considering an Airbnb investment in Aalst, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Aalst Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Aalst Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$120
The average rental revenue earned for an occupied room per day in Aalst.
Occupancy Rate(?)
37.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,600
Typical annual income for an Airbnb listing in Aalst. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
3.6%
Positive growth (3.6%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Aalst.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Aalst.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
41
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Aalst (2025)

Understanding the monthly revenue variations for Airbnb listings in Aalst is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Aalst is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Aalst across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,545+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,933 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,037 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $539, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Aalst

Aalst Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Aalst STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Aalst:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Aalst

Average Daily Rate (ADR) Airbnb Trends in Aalst (2025)

Effective short term rental pricing strategy in Aalst involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Aalst typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $193+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
  • Typical properties (Median) charge around $98 per night.
  • Entry-level properties (Bottom 25%) earn around $59 per night.

Average Daily Rate (ADR) Trend by Month in Aalst

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Airbnb Seasonality Analysis & Trends in Aalst (2025)

Peak Season (December, August, October)
  • Revenue averages $1,647 per month
  • Occupancy rates average 51.0%
  • Daily rates average $108
Shoulder Season
  • Revenue averages $1,267 per month
  • Occupancy maintains around 39.3%
  • Daily rates hold near $117
Low Season (May, June, September)
  • Revenue drops to average $1,074 per month
  • Occupancy decreases to average 35.9%
  • Daily rates adjust to average $124

Seasonality Insights for Aalst

  • The Airbnb seasonality in Aalst shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Aalst's highest earning potential, with monthly revenues capable of climbing to $1,738, occupancy reaching a high of 52.2%, and ADRs peaking at $135.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $921, occupancy could drop to 29.4%, and ADRs may adjust down to $106.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Aalst.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Aalst seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Aalst (2025)

Exploring the top neighborhoods for short-term rentals in Aalst? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
The heart of Aalst bustling with shops, restaurants, and cultural sites. Ideal for tourists wanting to explore local history and enjoy urban life.
Aalst Town Hall, St. Martin's Church, Aalst Carnival, De Gouden Schoen, Local markets
Castle Park
A beautiful area known for its green spaces and proximity to historical sites. Perfect for families and nature lovers seeking a peaceful stay.
Collegiate Church of the Holy Mary, Park van Beervelde, Aalst Leisure Centre, Nearby cycling routes
Aalst Train Station
Convenient for visitors needing easy transport links to Brussels and Ghent. Great for short stays and business travelers.
Train access to major cities, Local cafes, Public transport options
Erembodegem
A quiet suburb close to Aalst offering residential charm and access to local amenities. Attractive for longer stays or family visits.
Parks, Local restaurants, Family-friendly environment
Herdersem
A peaceful neighborhood known for its green surroundings and community vibe. Ideal for those looking to escape the bustle of the city while being close to it.
Nature trails, Community parks, Local shops
Begijnhof
Historical site with unique architecture and cultural significance. A charming area for guests interested in history and heritage.
Beguinage, Local heritage tours, Historical gardens
Aalst Music Festival
Cultural hotspot during the festival season, attracting music lovers and event-goers. A vibrant area for those seeking an exciting atmosphere.
Annual music festival, Local nightlife, Street performances
Kerkem
A rural area with a quaint countryside feel. Great for guests looking for a peaceful retreat while still being near city amenities.
Countryside views, Local farms, Walking paths

Understanding Airbnb License Requirements & STR Laws in Aalst (2025)

While Aalst, East Flanders, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Aalst to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Aalst (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Aalstbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy cottage with jacuzzi + garden in green neighborhood

Cozy cottage with jacuzzi + garden in green neighborhood

Entire Place • 2 bedrooms

$36,154
Revenue
86.2%
Occupancy
$113.58
Daily Rate
Beautiful renovated house

Beautiful renovated house

Entire Place • 4 bedrooms

$33,410
Revenue
63.5%
Occupancy
$159.91
Daily Rate
City Escape | Free Parking | Central Aalst

City Escape | Free Parking | Central Aalst

Entire Place • 1 bedroom

$29,130
Revenue
76.8%
Occupancy
$94.19
Daily Rate
Heart House - Family Home in Aalst

Heart House - Family Home in Aalst

Entire Place • 3 bedrooms

$27,228
Revenue
77.3%
Occupancy
$95.06
Daily Rate
Oli’s design home | Near station | Free parking

Oli’s design home | Near station | Free parking

Entire Place • 1 bedroom

$26,278
Revenue
69.3%
Occupancy
$103.52
Daily Rate
Oli’s design home | Near station | Free parking

Oli’s design home | Near station | Free parking

Entire Place • 1 bedroom

$21,660
Revenue
71.4%
Occupancy
$83.06
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Aalst (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Aalst based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jan5$74,589624.91/5.0
Patrick4$51,864224.00/5.0
Olivier2$47,9382154.76/5.0
Katrien1$36,154284.93/5.0
Pieter3$33,653304.84/5.0
Nico1$29,130504.78/5.0
Jonas1$27,228304.93/5.0
Martine3$21,5867044.83/5.0
Patrick2$20,7911734.79/5.0
Simon1$11,675175.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Aalst.

Dive Deeper: Advanced Aalst STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Aalst. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Aalst Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Aalst

  • The Aalst Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 53.7% of the 41 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 41.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Aalst, House properties are the most common (43.9%), reflecting the local real estate landscape.
  • Houses represent a significant 43.9% portion, catering likely to families or larger groups.
  • The presence of 22% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 4.9%) offer potential for unique stay experiences.

Aalst Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Aalst

  • The dominant room capacity in Aalst is 1 bedroom listings, making up 46.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.4% of the active Airbnb listings in Aalst, indicating a high concentration in these sizes.

Aalst Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Aalst

  • The most common guest capacity trend in Aalst vacation rentals is listings accommodating 2 guests (31.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 3 guests dominate the Aalst STR market, accounting for 46.3% of listings.
  • 14.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Aalst.
  • On average, properties in Aalst are equipped to host 2.6 guests.

Aalst Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Aalst

  • The most common availability pattern in Aalst falls within the 271-366 days range, representing 56.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Aalst (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Aalst Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (43.9%)

1 Night

18 listings

43.9% of total

2 Nights (31.7%)

2 Nights

13 listings

31.7% of total

3 Nights (2.4%)

3 Nights

1 listings

2.4% of total

30+ Nights (22%)

30+ Nights

9 listings

22% of total

Key Insights

  • The most prevalent minimum stay requirement in Aalst is 1 Night, adopted by 43.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (75.6%) of the Aalst Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (22%) caters to monthly stays (30+ nights) in Aalst, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 43.9% of Aalst hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Aalst.

Aalst Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (33.3%)

Flexible

13 listings

33.3% of total

Moderate (38.5%)

Moderate

15 listings

38.5% of total

Firm (20.5%)

Firm

8 listings

20.5% of total

Strict (7.7%)

Strict

3 listings

7.7% of total

Cancellation Policy Insights for Aalst

  • The prevailing Airbnb cancellation policy trend in Aalst is Moderate, used by 38.5% of listings.
  • The market strongly favors guest-friendly terms, with 71.8% of listings offering Flexible or Moderate policies. This suggests guests in Aalst may expect booking flexibility.
  • Strict cancellation policies are quite rare (7.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38.5% market standard in Aalst.
  • Using a Strict policy might deter some guests, as only 7.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Aalst.

Aalst STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Aalst

  • The overall average booking lead time for vacation rentals in Aalst is 28 days.
  • Guests book furthest in advance for stays during March (average 50 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (36 days avg.) sees the longest lead times, while Fall (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Aalst.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 36 days) to capture early planners.
  • Monitor your own booking lead times against these Aalst averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Aalst (2025)

Amenity Prevalence

Amenity Insights for Aalst

  • Essential amenities in Aalst that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, TV, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Aalst: Wifi.
  • Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Aalst to stay competitive.

Aalst Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Aalst

  • The typical guest profile for Airbnb in Aalst consists of predominantly international visitors (87%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 13.4% of guests.
  • Key international markets include France (26.5%) and Netherlands (15.5%).
  • Top languages spoken are English (33.7%) followed by French (19.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Netherlands.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Aalst Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mont-de-l'Enclus11$6,308$353.8939%
Raamsdonksveer15$5,631$599.4540%
Merksplas12$5,353$330.6546%
Haghorst11$5,010$461.7339%
Zerkegem10$4,275$442.1451%
Anzegem10$4,252$416.9039%
Jemeppe-sur-Sambre10$4,197$498.3947%
Dion13$4,192$263.6755%
Incourt12$4,069$315.3945%
Wellin11$3,871$266.5543%

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