Laeken - Laken Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brussels-Capital, Belgium

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Laeken - Laken in 2025? Explore comprehensive Airbnb analytics for Laeken - Laken, Brussels-Capital, Belgium to uncover income potential. This 2025 STR market report for Laeken - Laken, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 93 active listings.

Whether you're considering an Airbnb investment in Laeken - Laken, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Laeken - Laken Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Laeken - Laken Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$100
The average rental revenue earned for an occupied room per day in Laeken - Laken.
Occupancy Rate(?)
50.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,950
Typical annual income for an Airbnb listing in Laeken - Laken. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
25.5%
Strong growth (25.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Laeken - Laken.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Laeken - Laken.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
93
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Laeken - Laken (2025)

Understanding the monthly revenue variations for Airbnb listings in Laeken - Laken is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Laeken - Laken is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Laeken - Laken across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,819+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,212 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,622 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $902, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Laeken - Laken

Laeken - Laken Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Laeken - Laken STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Laeken - Laken:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 56%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Laeken - Laken

Average Daily Rate (ADR) Airbnb Trends in Laeken - Laken (2025)

Effective short term rental pricing strategy in Laeken - Laken involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Laeken - Laken typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $152+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $109 or more.
  • Typical properties (Median) charge around $83 per night.
  • Entry-level properties (Bottom 25%) earn around $64 per night.

Average Daily Rate (ADR) Trend by Month in Laeken - Laken

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Airbnb Seasonality Analysis & Trends in Laeken - Laken (2025)

Peak Season (May, June, April)
  • Revenue averages $2,137 per month
  • Occupancy rates average 52.0%
  • Daily rates average $92
Shoulder Season
  • Revenue averages $1,716 per month
  • Occupancy maintains around 57.1%
  • Daily rates hold near $97
Low Season (January, February, March)
  • Revenue drops to average $1,239 per month
  • Occupancy decreases to average 42.9%
  • Daily rates adjust to average $103

Seasonality Insights for Laeken - Laken

  • The Airbnb seasonality in Laeken - Laken shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Laeken - Laken's highest earning potential, with monthly revenues capable of climbing to $2,244, occupancy reaching a high of 60.6%, and ADRs peaking at $107.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,139, occupancy could drop to 40.7%, and ADRs may adjust down to $92.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Laeken - Laken.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Laeken - Laken seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Laeken - Laken (2025)

Exploring the top neighborhoods for short-term rentals in Laeken - Laken? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Laeken Park
A beautiful green space featuring the Royal Castle of Laeken and various gardens, making it an attractive area for families and visitors who enjoy nature and history.
Royal Castle of Laeken, China Tower, Brussels Planetarium, Brussels Botanical Garden, Parc de Laeken
Sacré-Cœur
Located near the iconic Basilica of the Sacred Heart, this area is popular for its stunning views of Brussels and proximity to various cultural sites.
Basilica of the Sacred Heart, Parc du Sacré-Cœur, Cimetière de Laeken, Royal Museum of the Armed Forces and Military History, Palais des Expositions
Brussels North
Close to the Brussels North train station, this area is ideal for business travelers and those needing quick transport links to other parts of Europe.
Brussels North Railway Station, Botanical Garden, Royal Palace, Judicial Palace, European Parliament
Laken Market
A local market area bringing together residents and visitors, with authentic Belgian food and crafts, perfect for those seeking a local experience.
Laken Market, Local restaurants, Bakeries, Craft shops, Culture exchange events
City of Science
This area is famous for the Atomium and offers a unique blend of science and entertainment, making it appealing for family visits and educational experiences.
Atomium, Mini-Europe, Royal Museum of the Armed Forces, Discovery Park, Heysel Plateau
Kanaal
A trendy area well-known for its artistic vibe, warehouses converted into studios, and cultural events attracting young creatives.
Kanaal Art Center, Cultural events, Art studios, Local cafes, Craft breweries
Laeken Church
Home to the historic St. Anne’s Church and several quaint streets, this neighborhood offers a glimpse of local life combined with charm and history.
St. Anne’s Church, Local boutiques, Parks, Community events, Beautiful architecture
Woluwe Park
This scenic park area is popular for outdoor activities and relaxation, making it a great spot for visitors who enjoy nature walks and picnics.
Woluwe Park, Bird watching, Picnic spots, Walking paths, Playgrounds

Understanding Airbnb License Requirements & STR Laws in Laeken - Laken (2025)

While Laeken - Laken, Brussels-Capital, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Laeken - Laken to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Laeken - Laken (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Laeken - Lakenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful flat with parking & view of the Atomium

Beautiful flat with parking & view of the Atomium

Entire Place • 2 bedrooms

$61,688
Revenue
69.5%
Occupancy
$216.33
Daily Rate
Modern duplex 100m2 perfect to visit Brussels

Modern duplex 100m2 perfect to visit Brussels

Entire Place • 2 bedrooms

$46,235
Revenue
91.2%
Occupancy
$180.87
Daily Rate
Casa Luca

Casa Luca

Entire Place • 4 bedrooms

$38,776
Revenue
36.0%
Occupancy
$260.28
Daily Rate
Spacious apartment with balcony

Spacious apartment with balcony

Entire Place • 2 bedrooms

$34,160
Revenue
72.8%
Occupancy
$118.88
Daily Rate
Cozy 2 bedroom apartment

Cozy 2 bedroom apartment

Entire Place • 2 bedrooms

$33,993
Revenue
43.8%
Occupancy
$114.22
Daily Rate
Lovely apartment in a prime location near Atomium

Lovely apartment in a prime location near Atomium

Entire Place • 2 bedrooms

$33,080
Revenue
58.9%
Occupancy
$243.78
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Laeken - Laken (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Laeken - Laken based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Romeo15$310,4564384.54/5.0
Daniel3$76,9422674.88/5.0
Sophie1$61,688704.89/5.0
Albrecht And Debora3$54,2316044.83/5.0
Ionel2$46,2383554.86/5.0
José Luis1$46,235664.88/5.0
Ibtissam2$42,4993074.44/5.0
Host #1361487971$38,77620.00/5.0
Saqib1$34,1601424.59/5.0
Steven1$33,080315.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Laeken - Laken.

Dive Deeper: Advanced Laeken - Laken STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Laeken - Laken. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Laeken - Laken Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Laeken - Laken

  • The Laeken - Laken Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72% of the 93 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Laeken - Laken, Apartment/Condo properties are the most common (82.8%), reflecting the local real estate landscape.
  • The presence of 5.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 1.1%) offer potential for unique stay experiences.

Laeken - Laken Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Laeken - Laken

  • The dominant room capacity in Laeken - Laken is 1 bedroom listings, making up 58.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 75.3% of the active Airbnb listings in Laeken - Laken, indicating a high concentration in these sizes.
  • With over half the market (58.1%) consisting of studios or 1-bedroom units, Laeken - Laken is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Laeken - Laken.

Laeken - Laken Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Laeken - Laken

  • The most common guest capacity trend in Laeken - Laken vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Laeken - Laken STR market, accounting for 62.3% of listings.
  • On average, properties in Laeken - Laken are equipped to host 2.6 guests.

Laeken - Laken Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Laeken - Laken

  • The most common availability pattern in Laeken - Laken falls within the 271-366 days range, representing 30.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 54.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Laeken - Laken (28%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 47.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Laeken - Laken Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.8%)

1 Night

25 listings

27.8% of total

2 Nights (47.8%)

2 Nights

43 listings

47.8% of total

3 Nights (8.9%)

3 Nights

8 listings

8.9% of total

4-6 Nights (5.6%)

4-6 Nights

5 listings

5.6% of total

7-29 Nights (4.4%)

7-29 Nights

4 listings

4.4% of total

30+ Nights (5.6%)

30+ Nights

5 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Laeken - Laken is 2 Nights, adopted by 47.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (75.6%) of the Laeken - Laken Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 47.8% of Laeken - Laken hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Laeken - Laken.

Laeken - Laken Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (43.6%)

Flexible

34 listings

43.6% of total

Moderate (19.2%)

Moderate

15 listings

19.2% of total

Firm (10.3%)

Firm

8 listings

10.3% of total

Strict (26.9%)

Strict

21 listings

26.9% of total

Cancellation Policy Insights for Laeken - Laken

  • The prevailing Airbnb cancellation policy trend in Laeken - Laken is Flexible, used by 43.6% of listings.
  • There's a relatively balanced mix between guest-friendly (62.8%) and stricter (37.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 43.6% market standard in Laeken - Laken.
  • Regularly review your cancellation policy against competitors and market demand shifts in Laeken - Laken.

Laeken - Laken STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Laeken - Laken

  • The overall average booking lead time for vacation rentals in Laeken - Laken is 40 days.
  • Guests book furthest in advance for stays during July (average 68 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (56 days avg.) sees the longest lead times, while Fall (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Laeken - Laken.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Laeken - Laken averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Laeken - Laken (2025)

Amenity Prevalence

Amenity Insights for Laeken - Laken

  • Essential amenities in Laeken - Laken that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Laeken - Laken: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Hot water or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Laeken - Laken to stay competitive.

Laeken - Laken Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Laeken - Laken

  • The typical guest profile for Airbnb in Laeken - Laken consists of predominantly international visitors (90%), with top international origins including Belgium, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 10.4% of guests.
  • Key international markets include France (26.8%) and Belgium (10.4%).
  • Top languages spoken are English (37.6%) followed by French (21.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Belgium.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Laeken - Laken Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mont-de-l'Enclus10$5,508$360.6239%
Dion13$4,589$265.4158%
Incourt11$4,281$293.3143%
Merksplas10$3,885$256.5944%
Trigny10$3,775$248.1946%
Kerkdriel25$3,607$323.1640%
Kluisbergen17$3,584$401.5044%
Brecht10$3,531$251.7054%
Ellezelles13$3,492$292.6845%
Aubel33$3,418$244.7744%

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