Ganshoren Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brussels-Capital, Belgium
Is Airbnb profitable in Ganshoren in 2025? Explore comprehensive Airbnb analytics for Ganshoren, Brussels-Capital, Belgium to uncover income potential. This 2025 STR market report for Ganshoren, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Ganshoren, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ganshoren Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ganshoren Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ganshoren (2025)
Understanding the monthly revenue variations for Airbnb listings in Ganshoren is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ganshoren is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ganshoren across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,408+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,316 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,589 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $892, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ganshoren
Ganshoren Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ganshoren STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ganshoren:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ganshoren
Average Daily Rate (ADR) Airbnb Trends in Ganshoren (2025)
Effective short term rental pricing strategy in Ganshoren involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ganshoren typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $171+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $134 or more.
- Typical properties (Median) charge around $100 per night.
- Entry-level properties (Bottom 25%) earn around $74 per night.
Average Daily Rate (ADR) Trend by Month in Ganshoren
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Airbnb Seasonality Analysis & Trends in Ganshoren (2025)
Peak Season (May, July, April)
- Revenue averages $2,155 per month
- Occupancy rates average 54.4%
- Daily rates average $114
Shoulder Season
- Revenue averages $1,898 per month
- Occupancy maintains around 52.8%
- Daily rates hold near $114
Low Season (January, February, March)
- Revenue drops to average $1,004 per month
- Occupancy decreases to average 39.6%
- Daily rates adjust to average $102
Seasonality Insights for Ganshoren
- The Airbnb seasonality in Ganshoren shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ganshoren's highest earning potential, with monthly revenues capable of climbing to $2,223, occupancy reaching a high of 63.8%, and ADRs peaking at $115.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $950, occupancy could drop to 31.5%, and ADRs may adjust down to $101.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ganshoren.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ganshoren seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ganshoren (2025)
Exploring the top neighborhoods for short-term rentals in Ganshoren? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ganshoren Center | The heart of Ganshoren offers convenient access to transportation, shops, and cafes, making it ideal for visitors looking for convenience and local atmosphere. | Ganshoren Park, Place de l'Altitude 100, local markets, cafes and restaurants, public transport access |
| Heysel | Close to the Atomium and Brussels Expo, this area attracts event-goers and tourists seeking easy access to major attractions and events in Brussels. | Atomium, Mini-Europe, Brussels Expo, Heysel Park, Royal Castle of Laeken |
| Schaerbeek | Known for its art nouveau architecture and cultural offerings, this area appeals to tourists interested in history and culture, as well as local food experiences. | Josaphat Park, Train World, Museum of the Belgian Railways, Church of Saint Servais, local bistros |
| Berchem-Sainte-Agathe | A quieter residential area that provides a local feel while still being close to important transport links, perfect for families and longer-term stays. | Parc de la Gare, local shops, community events, Café de la Gare |
| Laeken | Famous for its royal sites, including the Royal Greenhouses, attracting history enthusiasts and those interested in Belgian royalty. | Royal Castle of Laeken, Royal Greenhouses, Parc de Laeken, Brussels Planetarium |
| Jette | Merging urban and natural environments, this area is popular among visitors looking for parks and local Brussels culture, with a family-friendly vibe. | Lesser Known Parks, local markets, Jette's restaurants, Café des Halles |
| St. Josse-ten-Noode | A melting pot of cultures, it appeals to international visitors and those looking for diverse dining experiences and vibrant nightlife. | Brussels North Station, local eateries, nightlife options, cultural festivals |
| Koekelberg | Home to the Basilique of the Sacred Heart, this area attracts visitors interested in spirituality and architecture, alongside stunning city views. | Basilique of the Sacred Heart, Dudley Park, local eateries and markets |
Understanding Airbnb License Requirements & STR Laws in Ganshoren (2025)
While Ganshoren, Brussels-Capital, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ganshoren to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ganshoren (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ganshorenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Family home with garden
Entire Place • 3 bedrooms
Nadja house in Brussels, garden, sauna and jacuzzi
Entire Place • 2 bedrooms
Brussels, Lux, Airco, Jacuzzi, Parking, calm, new
Entire Place • 1 bedroom
Jette | Base on the city's outskirts -15min Center
Entire Place • 2 bedrooms
Apartment with two bedrooms
Entire Place • 2 bedrooms
Cosy & Zen place with garden
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ganshoren (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ganshoren based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marie | 1 | $39,485 | 15 | 5.00/5.0 |
| Flora | 1 | $39,003 | 25 | 4.80/5.0 |
| Mila | 5 | $34,302 | 30 | 2.67/5.0 |
| Sam | 2 | $29,400 | 16 | 4.67/5.0 |
| Youssef | 1 | $27,002 | 255 | 4.91/5.0 |
| Hervé | 1 | $23,199 | 12 | 4.25/5.0 |
| Luay | 1 | $22,209 | 11 | 4.82/5.0 |
| Thierry | 1 | $21,273 | 174 | 4.79/5.0 |
| Lea | 1 | $20,743 | 143 | 4.62/5.0 |
| Boussad | 1 | $16,276 | 43 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ganshoren.
Dive Deeper: Advanced Ganshoren STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ganshoren. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGanshoren Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ganshoren
- The Ganshoren Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.5% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ganshoren, Apartment/Condo properties are the most common (83.3%), reflecting the local real estate landscape.
- The presence of 8.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Ganshoren Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ganshoren
- The dominant room capacity in Ganshoren is 1 bedroom listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.0% of the active Airbnb listings in Ganshoren, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (8.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Ganshoren.
Ganshoren Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ganshoren
- The most common guest capacity trend in Ganshoren vacation rentals is listings accommodating 4 guests (37.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Ganshoren STR market, accounting for 54.2% of listings.
- 16.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ganshoren.
- On average, properties in Ganshoren are equipped to host 3.6 guests.
Ganshoren Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ganshoren
- The most common availability pattern in Ganshoren falls within the 271-366 days range, representing 37.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Ganshoren (29.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ganshoren Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
13.6% of total
2 Nights
3 listings
13.6% of total
3 Nights
3 listings
13.6% of total
4-6 Nights
8 listings
36.4% of total
7-29 Nights
1 listings
4.5% of total
30+ Nights
4 listings
18.2% of total
Key Insights
- The most prevalent minimum stay requirement in Ganshoren is 4-6 Nights, adopted by 36.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (18.2%) caters to monthly stays (30+ nights) in Ganshoren, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 36.4% of Ganshoren hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ganshoren.
Ganshoren Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
27.8% of total
Moderate
5 listings
27.8% of total
Firm
2 listings
11.1% of total
Strict
6 listings
33.3% of total
Cancellation Policy Insights for Ganshoren
- The prevailing Airbnb cancellation policy trend in Ganshoren is Strict, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (55.6%) and stricter (44.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 33.3% market standard in Ganshoren.
- With 33.3% using Strict terms, this is a viable option in Ganshoren, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ganshoren.
Ganshoren STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ganshoren
- The overall average booking lead time for vacation rentals in Ganshoren is 33 days.
- Guests book furthest in advance for stays during July (average 49 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (39 days avg.) sees the longest lead times, while Fall (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Ganshoren.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 49 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Ganshoren averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ganshoren (2025)
Amenity Prevalence
Amenity Insights for Ganshoren
- Essential amenities in Ganshoren that guests expect include: Wifi, Essentials, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ganshoren: Wifi, Essentials, Heating, Smoke alarm.
- Prioritize adding missing essentials: Essentials, Heating, Smoke alarm.
- Consider adding popular differentiators like Dishes and silverware or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ganshoren to stay competitive.
Ganshoren Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ganshoren
- The typical guest profile for Airbnb in Ganshoren consists of predominantly international visitors (94%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 6.0% of guests.
- Key international markets include France (26.9%) and Germany (10.4%).
- Top languages spoken are English (40.2%) followed by French (16.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ganshoren Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mont-de-l'Enclus | 10 | $5,508 | $360.62 | 39% |
| Dion | 13 | $4,589 | $265.41 | 58% |
| Incourt | 11 | $4,281 | $293.31 | 43% |
| Merksplas | 10 | $3,885 | $256.59 | 44% |
| Trigny | 10 | $3,775 | $248.19 | 46% |
| Kerkdriel | 25 | $3,607 | $323.16 | 40% |
| Kluisbergen | 17 | $3,584 | $401.50 | 44% |
| Brecht | 10 | $3,531 | $251.70 | 54% |
| Ellezelles | 13 | $3,492 | $292.68 | 45% |
| Aubel | 33 | $3,418 | $244.77 | 44% |