Airbnb Market Analytics, Statistics and Data in Shire of Colac Otway, Victoria, Australia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Shire of Colac Otway? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Shire of Colac Otway:
How much do Airbnb hosts make on average per month in Shire of Colac Otway?
The short-term rental market in Shire of Colac Otway shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,706 per month
- Strong performing properties (top 25%) make $4,974 or more
- Best-in-class properties (top 10%) achieve $7,801+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,384
Revenue Variations by Month
Occupancy Rates Throughout the Year in Shire of Colac Otway
The market in Shire of Colac Otway shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 20%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Shire of Colac Otway
Daily rates in Shire of Colac Otway vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $251 per night
- Strong performing properties (top 25%) secure $349 or more
- Best-in-class properties (top 10%) pull in $513+ per night
- Entry-level properties (bottom 25%) earn around $173
Daily Rate Variations by Month
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Seasonality patterns in Shire of Colac Otway
Peak Season (January, December, March)
- Revenue peaks at $5141.86 per month
- Occupancy rates reach 49.00%
- Daily rates average $401.39
Shoulder Season
- Revenue averages $3700.81 per month
- Occupancy maintains 39.58%
- Daily rates hold at $296.30
Low Season (July, September, August)
- Revenue drops to $2542.16 per month
- Occupancy decreases to 31.35%
- Daily rates adjust to $276.32
Is it still profitable to do Airbnb in Shire of Colac Otway in 2025?
Yes! Shire of Colac Otway demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and strong monthly revenue averaging $3701 and With 378 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Shire of Colac Otway
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Apollo Bay | A picturesque coastal town known for its stunning beaches and access to the Great Ocean Road. It's a popular destination for tourists seeking relaxation, scenic beauty, and outdoor activities like surfing and hiking. | Great Ocean Road, Apollo Bay Beach, Great Otway National Park, Apollo Bay Fishermans' Market, Marriner's Lookout |
| Colac | A regional hub with a rich agricultural background, Colac offers visitors access to Lake Colac and surrounding natural attractions, making it ideal for those looking to explore Victoria's rural landscape. | Lake Colac, Botanic Gardens, Colac Otway Performing Arts and Cultural Centre, Red Rock, Colac Markets |
| Lavers Hill | Located near the beautiful Otway Ranges, Lavers Hill attracts visitors looking for a peaceful retreat with access to nature, waterfalls, and the famous Otway Fly Tree Top Adventures. | Otway Fly Treetop Adventures, Triplet Falls, Great Otway National Park, Scenic Lookouts, Local Dairy Farms |
| Forrest | A small town nestled in the Otways, Forrest is popular among mountain bikers and outdoor enthusiasts due to its nearby trails and forests, attracting a niche market of adventure seekers. | Forrest Mountain Bike Trails, Forrest Brewing Company, Stevensons Falls, Walking Trails, Local Wine Cellars |
| Marengo | A charming seaside area near Apollo Bay, Marengo is known for its beautiful beaches and marine sanctuary, attracting families and nature lovers. | Marengo Beach, Marengo Marine Sanctuary, Great Ocean Walk, Apollo Bay Coastal Reserve, Local Restaurants |
| Birregurra | A quaint rural town famous for its culinary scene, Birregurra hosts visitors looking for food experiences and proximity to wine regions, great for those who enjoy farm-to-table dining. | Birregurra Farmers Market, Local Galleries and Artists, Otways Harvest Trail, Nearby Wineries, Walking Trails |
| Cape Otway | Famous for its lighthouse and rugged coastline, Cape Otway attracts visitors seeking majestic views and outdoor adventures, including walking paths and scenic drives. | Cape Otway Lighthouse, Great Ocean Road, Melba Gully, Wildlife Viewing, Historic Huts |
| Apollo Bay | A stunning coastal destination renowned for its beautiful beaches and gateway to the Great Ocean Road, appealing to tourists looking for relaxation and adventure. | Apollo Bay Beach, Great Ocean Road, Otway Fly Treetop Adventures, Marriner's Lookout, Fishing and Surfing |
Do you need a license for Airbnb in Shire of Colac Otway?
We recommend checking directly with Shire of Colac Otway's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Shire of Colac Otway
Horizons
Entire Place • 4 bedrooms
Rainbow
Entire Place • 4 bedrooms
Sea Ranch - Seaside Relaxation and Adventure Base
Entire Place • 4 bedrooms
The Deck House - The Great Ocean Road - Wye River
Entire Place • 1 bedroom
Entire Seacroft Historic Ocean Front Guesthouse
Private Room • 20 bedrooms
Blue Weave
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Shire of Colac Otway
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Great Ocean Road Holidays | 47 | $1,580,993 | 932 | 3.71/5.0 |
| Sharee | 11 | $937,199 | 188 | 4.76/5.0 |
| Holiday Great Ocean Road | 21 | $847,977 | 974 | 4.54/5.0 |
| Sam | 25 | $823,084 | 5564 | 4.55/5.0 |
| Otway Retreats | 19 | $702,298 | 640 | 4.77/5.0 |
| Mary | 9 | $492,160 | 946 | 4.93/5.0 |
| Maxwell | 4 | $372,101 | 616 | 4.96/5.0 |
| Rebecca | 5 | $309,126 | 437 | 4.92/5.0 |
| Bryan | 3 | $198,628 | 396 | 5.00/5.0 |
| Ellie | 5 | $191,267 | 77 | 4.91/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Shire of Colac Otway
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.1%), with house and outdoor & mobile properties comprising 82.8% of inventory
- Strong specialty sector (21.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (3.7% combined)
Room Capacity Distribution
Analysis of 378 properties in Shire of Colac Otway shows that 3 bedrooms properties are most prevalent, making up 34.1% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 56.1% of all listings.
Key Insights
- Most common: 3 bedrooms (34.1%)
- Least common: 5+ bedrooms (4.2%)
- Market concentration: 56.1% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 378 properties in Shire of Colac Otway reveals that 8+ guests properties dominate the market, representing 32.8% of all listings. The average property accommodates 5.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 51.3% of the market.
Key Insights
- Most common capacity: 8+ guests (32.8% of market)
- Least common capacity: 3 guests (3.4% of market)
- Average guest capacity: 5.3 guests per property
- Market concentration: 51.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 378 properties in Shire of Colac Otway, the most common availability pattern is 271-366 days (39.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.3% of properties).
Key Insights
- Most common availability window: 271-366 days (39.9%)
- Most common booking duration: 91-180 days (33.3%)
- Properties with high availability (180+ days): 74.1%
- Properties with long-term bookings (180+ days): 28.0%
Minimum Stay Distributions
1 Night
61 listings
17% of total
2 Nights
105 listings
29.3% of total
3 Nights
37 listings
10.3% of total
4-6 Nights
105 listings
29.3% of total
7-29 Nights
5 listings
1.4% of total
30+ Nights
45 listings
12.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 46.3%
- Mid-length stays (4-6 nights) represent 29.3% of listings
- Monthly+ stays (12.6%) suggest a stable extended-stay market
- High market flexibility with 56.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
26 listings
7.2% of total
Super Strict 30 Days
67 listings
18.6% of total
Flexible
25 listings
6.9% of total
Moderate
80 listings
22.2% of total
Firm
76 listings
21.1% of total
Strict
86 listings
23.9% of total
Key Insights
- Strict is the preferred policy at 23.9% of listings
- The market shows a balanced distribution between guest-friendly (29.1%) and strict (45.0%) policies
- Strong market consensus around Strict policies
- Flexible policies are least common at 6.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Dec, Jan, averaging 75 days
- Shortest booking windows are in Sep, Aug, Jul, averaging 43 days
- Spring shows the longest average booking window at 68 days, while Summer has the shortest at 43 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 68 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jul when lead times are shortest
Popular Airbnb Amenities in Shire of Colac Otway
Below is the distribution of amenities across listings in Shire of Colac Otway:
Traveler Demographics
Key Insights
- Domestic travelers make up 77% of total guests, indicating a dominant local market share.
- Primary international markets: United States (4.2%) and Singapore (4%)
- English is the top language at 73.7%, followed by Chinese (10.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.6%
Recommendations
- Target marketing campaigns for Melbourne and Victoria markets
- Develop localized content for United States and Singapore
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Shire of Colac Otway. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| King Island Council | 11 | $5,365 | $532.84 | 37% |
| Macedon | 10 | $4,077 | $471.61 | 42% |
| Lyonville | 10 | $3,712 | $337.81 | 38% |
| Leopold | 13 | $3,680 | $407.21 | 37% |
| Lancefield | 21 | $3,643 | $315.33 | 50% |
| Trentham | 54 | $3,412 | $272.06 | 42% |
| Malmsbury | 11 | $3,254 | $220.96 | 39% |
| Shire of Hepburn | 292 | $3,114 | $291.22 | 37% |
| Daylesford | 466 | $3,095 | $291.19 | 35% |
| Kilmore | 11 | $3,063 | $287.99 | 41% |
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