Airbnb Market Analytics, Statistics and Data in Mildura, Victoria, Australia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Mildura? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Mildura:
How much do Airbnb hosts make on average per month in Mildura?
The short-term rental market in Mildura shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,259 per month
- Strong performing properties (top 25%) make $3,577 or more
- Best-in-class properties (top 10%) achieve $4,909+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,324
Revenue Variations by Month
Occupancy Rates Throughout the Year in Mildura
The market in Mildura shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Mildura
Daily rates in Mildura vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $141 per night
- Strong performing properties (top 25%) secure $190 or more
- Best-in-class properties (top 10%) pull in $252+ per night
- Entry-level properties (bottom 25%) earn around $105
Daily Rate Variations by Month
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Seasonality patterns in Mildura
Peak Season (March, April, May)
- Revenue peaks at $3232.15 per month
- Occupancy rates reach 57.50%
- Daily rates average $175.67
Shoulder Season
- Revenue averages $2644.91 per month
- Occupancy maintains 49.02%
- Daily rates hold at $158.87
Low Season (January, November, August)
- Revenue drops to $2102.67 per month
- Occupancy decreases to 42.71%
- Daily rates adjust to $148.28
Is it still profitable to do Airbnb in Mildura in 2025?
Yes! Mildura demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 49% and strong monthly revenue averaging $2645 and The market's 138 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Mildura
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Mildura Central | Mildura Central is the heart of shopping and dining in the region, ideal for travelers wanting easy access to retail outlets and restaurants. It's a hub for both tourists and locals. | Mildura Central Shopping Centre, Mildura Arts Centre, Mildura Riverfront, local markets, restaurants and cafes |
| Murray River | The Murray River offers scenic views and recreational activities, making it attractive for holidaymakers looking for relaxation and outdoor adventures. | Murray River Cruises, Mildura Paddle Steamer, Mildura Rio Vista Historic House, Mildura Arts Centre, nature reserves |
| Mildura Arts District | This area is known for its vibrant arts scene and cultural events, appealing to tourists interested in art and local culture. | Mildura Arts Centre, local galleries, theatre performances, art festivals, craft markets |
| Gol Gol | Just a short drive from Mildura, Gol Gol is popular for its proximity to the river and recreational activities. It’s great for those seeking a quieter stay close to nature. | Gol Gol boat ramp, Lake Gol Gol, local wineries, nature trails, peaceful parks |
| Merbein | A charming town close to Mildura, known for its community spirit and easy access to the river, perfect for those wanting a laid-back experience. | Merbein Common, local vineyards, Merbein Heritage Walking Trail, friendly cafes, water sports |
| Irymple | A suburban area that is great for families and longer stays, with access to parks and local amenities. | Irymple Park, Irymple Hotel, local shops, community events, playgrounds |
| Red Cliffs | Known for its unique beauty and natural attractions, this area is quiet and perfect for those looking to escape the busyness of Mildura. | Red Cliffs Historical Park, local vineyards, cycling tracks, outdoor picnic areas, natural reserves |
| Dareton | A small town near Mildura that offers a rural experience, ideal for those looking to experience country living and local produce. | Dareton School Museum, local farms, community events, outdoor activities, quaint cafes |
Do you need a license for Airbnb in Mildura?
We recommend checking directly with Mildura's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Mildura
Clearview Waters - 4 King brs, 3 bathrooms & views
Entire Place • 4 bedrooms
The Jewel- Luxurious and spacious- Mildura
Entire Place • 4 bedrooms
Bamboo Garden
Entire Place • 4 bedrooms
Indulge Apartments City View 2br Penthouse
Entire Place • 2 bedrooms
Inner City Stay Mildura
Entire Place • 3 bedrooms
Casa Magnolia - Inner City Luxury + Comfort
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Mildura
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Simon | 7 | $286,271 | 181 | 4.81/5.0 |
| Laura & Nick | 10 | $270,724 | 244 | 4.69/5.0 |
| Diane | 3 | $101,770 | 89 | 4.90/5.0 |
| Brian | 5 | $97,904 | 75 | 1.98/5.0 |
| Pam | 2 | $94,312 | 171 | 4.97/5.0 |
| Madison | 2 | $89,065 | 36 | 4.82/5.0 |
| Chris | 1 | $84,455 | 42 | 5.00/5.0 |
| Jeannyfe | 4 | $81,329 | 248 | 4.63/5.0 |
| Gorgia | 2 | $78,958 | 78 | 4.88/5.0 |
| Toni | 2 | $69,210 | 138 | 4.96/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Mildura
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.2%), with house and apartment & condo properties comprising 92.7% of inventory
- Untapped potential in others segments (0.7% combined)
Room Capacity Distribution
Analysis of 138 properties in Mildura shows that 3 bedrooms properties are most prevalent, making up 40.6% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 70.3% of all listings.
Key Insights
- Most common: 3 bedrooms (40.6%)
- Least common: 5+ bedrooms (2.9%)
- Market concentration: 70.3% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 138 properties in Mildura reveals that 6 guests properties dominate the market, representing 34.8% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 4 guests make up 60.9% of the market.
Key Insights
- Most common capacity: 6 guests (34.8% of market)
- Least common capacity: 7 guests (3.6% of market)
- Average guest capacity: 5.4 guests per property
- Market concentration: 60.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 138 properties in Mildura, the most common availability pattern is 91-180 days (34.8% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (34.8% of properties).
Key Insights
- Most common availability window: 91-180 days (34.8%)
- Most common booking duration: 181-270 days (34.8%)
- Properties with high availability (180+ days): 53.6%
- Properties with long-term bookings (180+ days): 47.8%
Minimum Stay Distributions
1 Night
31 listings
26.1% of total
2 Nights
54 listings
45.4% of total
3 Nights
14 listings
11.8% of total
4-6 Nights
8 listings
6.7% of total
7-29 Nights
4 listings
3.4% of total
30+ Nights
8 listings
6.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 71.5%
- Mid-length stays (4-6 nights) represent 6.7% of listings
- Monthly+ stays (6.7%) suggest a stable extended-stay market
- High market flexibility with 83.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
37 listings
30.1% of total
Moderate
38 listings
30.9% of total
Firm
22 listings
17.9% of total
Strict
26 listings
21.1% of total
Key Insights
- Moderate is the preferred policy at 30.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 61.0% of the market
- Firm policies are least common at 17.9% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Jan, Jun, averaging 72 days
- Shortest booking windows are in Feb, Oct, Aug, averaging 40 days
- Spring shows the longest average booking window at 61 days, while Fall has the shortest at 43 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 61 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Aug when lead times are shortest
Popular Airbnb Amenities in Mildura
Below is the distribution of amenities across listings in Mildura:
Traveler Demographics
Key Insights
- Domestic travelers make up 94.8% of total guests, indicating a dominant local market share.
- Primary international markets: United States (0.9%) and China (0.7%)
- English is the top language at 86.5%, followed by Chinese (4.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 9.1%
Recommendations
- Target marketing campaigns for Melbourne and Adelaide markets
- Develop localized content for United States and China
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Mildura. These nearby markets offer diverse opportunities for property investors and hosts:
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