Airbnb Market Analytics, Statistics and Data in Lakes Entrance, Victoria, Australia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Lakes Entrance? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Lakes Entrance:
How much do Airbnb hosts make on average per month in Lakes Entrance?
The short-term rental market in Lakes Entrance shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,003 per month
- Strong performing properties (top 25%) make $3,416 or more
- Best-in-class properties (top 10%) achieve $4,965+ monthly
- Entry-level properties (bottom 25%) typically earn around $950
Revenue Variations by Month
Occupancy Rates Throughout the Year in Lakes Entrance
The market in Lakes Entrance shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 31% occupancy rates
- Strong performing properties (top 25%) achieve 52% or higher
- Best-in-class properties (top 10%) reach 73%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Lakes Entrance
Daily rates in Lakes Entrance vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $177 per night
- Strong performing properties (top 25%) secure $260 or more
- Best-in-class properties (top 10%) pull in $349+ per night
- Entry-level properties (bottom 25%) earn around $130
Daily Rate Variations by Month
Get Live Lakes Entrance Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Lakes Entrance
Peak Season (January, December, March)
- Revenue peaks at $4188.50 per month
- Occupancy rates reach 45.04%
- Daily rates average $282.25
Shoulder Season
- Revenue averages $2480.53 per month
- Occupancy maintains 35.81%
- Daily rates hold at $211.53
Low Season (September, July, August)
- Revenue drops to $1607.50 per month
- Occupancy decreases to 27.89%
- Daily rates adjust to $193.40
Is it still profitable to do Airbnb in Lakes Entrance in 2025?
Yes! Lakes Entrance demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 36% and solid monthly revenue averaging $2481 and The market's 182 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Lakes Entrance
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Cunningham Arm | A serene location ideal for relaxation, surrounded by natural beauty and waterfront views. Perfect for guests looking for a peaceful getaway with easy access to nature activities. | Cunningham Arm, Kingfisher Jet, Fishing and boating, Metung Hot Springs, Lake Tyers Beach |
| Lakes Entrance Beach | Famous for its stunning beaches and ocean views, this area is perfect for beachgoers and water sports enthusiasts. It's a popular spot for families and travelers seeking sun and sand. | Lakes Entrance Beach, Nautical Museum, Swan Lake, Lakes Entrance Golf Club, Fishing opportunities |
| Buchan Caves | Known for its stunning limestone caves and natural wonders, this area attracts adventure seekers and nature lovers. Unique experiences for guests interested in geology and outdoor activities. | Buchan Caves, Buchan Valley, Wildlife viewing, Bushwalking trails |
| Esplanade | This scenic waterfront area features beautiful views and easy access to dining and shopping. A bustling spot for tourists seeking convenience and local experiences. | Esplanade Boardwalk, Restaurants and cafes, Lakes Entrance Jetty, Local shops and markets |
| Maroondah | A quiet residential area close to natural attractions, it offers a relaxing environment for families and groups. Ideal for those seeking a home away from home. | Coes Creek, Local parks, Nature walks, Close to the beach |
| Lakes Entrance Marina | An excellent spot for boat enthusiasts and maritime activities, this area attracts guests interested in fishing, boating, and water sports. | Lakes Entrance Marina, Boat rentals, Fishing charters, Wharf area |
| Sandy Point | A hidden gem known for its tranquil environment and stunning scenery. Attracts couples and solo travelers looking for a romantic escape or peaceful retreat. | Sandy Point Beach, Nooitgedacht Nature Reserve, Beach activities, Picnic areas |
| Metung Village | A charming village atmosphere with beautiful views over the Gippsland Lakes. Popular among tourists seeking boutique experiences, fine dining, and local culture. | Metung Village green, Dining at Metung, Boat tours, Gorgeous lake views |
Do you need a license for Airbnb in Lakes Entrance?
We recommend checking directly with Lakes Entrance's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Lakes Entrance
Villa Marina - Lakes Entrance
Entire Place • 4 bedrooms
4br Waterfront - Skipper’s Quarterdeck
Entire Place • 4 bedrooms
Arukah House - 5BR Waterfront Home with Lake View
Entire Place • 5 bedrooms
Skipper’s 2br *Waterfront* Apartment
Entire Place • 2 bedrooms
Reggies on Riviera - Large Modern home
Entire Place • 4 bedrooms
Home with an ocean view - "Amaroo"
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Lakes Entrance
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gippsland Lakes Escapes | 23 | $625,112 | 348 | 4.53/5.0 |
| Holiday Makers | 20 | $442,928 | 209 | 3.55/5.0 |
| Ellis | 12 | $226,067 | 433 | 4.81/5.0 |
| Grant | 4 | $205,694 | 206 | 4.98/5.0 |
| Rebecca | 5 | $142,296 | 375 | 4.71/5.0 |
| Paula | 2 | $93,304 | 138 | 4.92/5.0 |
| Ling | 4 | $85,374 | 215 | 4.76/5.0 |
| Sharna | 2 | $68,779 | 107 | 4.95/5.0 |
| Suzie | 2 | $68,036 | 579 | 4.91/5.0 |
| Harriet | 1 | $63,077 | 85 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Lakes Entrance
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.4%), with house and apartment & condo properties comprising 79.1% of inventory
- Untapped potential in boutique & hotels segments (3.8% combined)
Room Capacity Distribution
Analysis of 182 properties in Lakes Entrance shows that 2 bedrooms properties are most prevalent, making up 32.4% of the market. The market tends to favor larger properties, with 2 bedrooms and 3 bedrooms together representing 61.0% of all listings.
Key Insights
- Most common: 2 bedrooms (32.4%)
- Least common: 5+ bedrooms (3.3%)
- Market concentration: 61.0% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 182 properties in Lakes Entrance reveals that 8+ guests properties dominate the market, representing 33.5% of all listings. The average property accommodates 5.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 5 guests make up 51.6% of the market.
Key Insights
- Most common capacity: 8+ guests (33.5% of market)
- Least common capacity: 3 guests (0.5% of market)
- Average guest capacity: 5.8 guests per property
- Market concentration: 51.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 182 properties in Lakes Entrance, the most common availability pattern is 271-366 days (53.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (33.5% of properties).
Key Insights
- Most common availability window: 271-366 days (53.3%)
- Most common booking duration: 31-90 days (33.5%)
- Properties with high availability (180+ days): 79.7%
- Properties with long-term bookings (180+ days): 22.0%
Minimum Stay Distributions
1 Night
41 listings
23.4% of total
2 Nights
62 listings
35.4% of total
3 Nights
23 listings
13.1% of total
4-6 Nights
16 listings
9.1% of total
7-29 Nights
4 listings
2.3% of total
30+ Nights
29 listings
16.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 58.8%
- Mid-length stays (4-6 nights) represent 9.1% of listings
- Monthly+ stays (16.6%) suggest a stable extended-stay market
- High market flexibility with 71.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
15 listings
9.1% of total
Flexible
19 listings
11.6% of total
Moderate
29 listings
17.7% of total
Firm
67 listings
40.9% of total
Strict
34 listings
20.7% of total
Key Insights
- Firm is the preferred policy at 40.9% of listings
- Stricter policies (Firm & Strict) dominate at 61.6% of the market
- Strong market consensus around Firm policies
- Super Strict 60 Days policies are least common at 9.1% of listings
Recommendations
- The market supports stricter policies, with 61.6% using Firm or Strict terms
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Oct, Nov, averaging 76 days
- Shortest booking windows are in Aug, Sep, Jul, averaging 37 days
- Winter shows the longest average booking window at 67 days, while Summer has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 67 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Jul when lead times are shortest
Popular Airbnb Amenities in Lakes Entrance
Below is the distribution of amenities across listings in Lakes Entrance:
Traveler Demographics
Key Insights
- Domestic travelers make up 84.7% of total guests, indicating a dominant local market share.
- Primary international markets: China (3.5%) and United Kingdom (3.1%)
- English is the top language at 74.6%, followed by Chinese (15.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.3%
Recommendations
- Target marketing campaigns for Melbourne and Victoria markets
- Develop localized content for China and United Kingdom
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Lakes Entrance. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| East Jindabyne | 108 | $4,291 | $452.68 | 41% |
| Snowy Monaro Regional Council | 217 | $4,249 | $406.24 | 39% |
| Howqua Inlet | 12 | $3,999 | $314.83 | 38% |
| Shire of Mansfield | 90 | $3,511 | $382.12 | 35% |
| Yanakie | 16 | $3,440 | $202.23 | 54% |
| Mansfield | 154 | $3,367 | $328.07 | 36% |
| Bright | 477 | $3,355 | $284.83 | 42% |
| Porepunkah | 42 | $3,311 | $326.99 | 37% |
| Jamieson | 37 | $3,284 | $283.00 | 33% |
| Sawmill Settlement | 92 | $3,262 | $419.08 | 32% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights