Airbnb Market Analytics, Statistics and Data in Apollo Bay, Victoria, Australia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Apollo Bay? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Apollo Bay:
How much do Airbnb hosts make on average per month in Apollo Bay?
The short-term rental market in Apollo Bay shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,647 per month
- Strong performing properties (top 25%) make $4,180 or more
- Best-in-class properties (top 10%) achieve $6,249+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,391
Revenue Variations by Month
Occupancy Rates Throughout the Year in Apollo Bay
The market in Apollo Bay shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 79%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Apollo Bay
Daily rates in Apollo Bay vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $232 per night
- Strong performing properties (top 25%) secure $311 or more
- Best-in-class properties (top 10%) pull in $387+ per night
- Entry-level properties (bottom 25%) earn around $165
Daily Rate Variations by Month
Get Live Apollo Bay Market Intelligence 👇

Explore Real-time Analytics
Seasonality patterns in Apollo Bay
Peak Season (January, December, February)
- Revenue peaks at $5545.87 per month
- Occupancy rates reach 51.21%
- Daily rates average $382.75
Shoulder Season
- Revenue averages $3192.40 per month
- Occupancy maintains 40.33%
- Daily rates hold at $259.61
Low Season (May, July, August)
- Revenue drops to $2153.99 per month
- Occupancy decreases to 28.47%
- Daily rates adjust to $233.40
Is it still profitable to do Airbnb in Apollo Bay in 2025?
Yes! Apollo Bay demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and strong monthly revenue averaging $3192 and With 416 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Apollo Bay
Area | Why Choose This Area | Key Attractions |
---|---|---|
Great Ocean Road | A world-famous coastal drive that attracts tourists for its stunning views, wildlife, and outdoor activities. Ideal for vacationers looking for scenic beauty and adventure right at their doorstep. | Twelve Apostles, Loch Ard Gorge, Great Otway National Park, Cape Otway Lightstation, Apollo Bay Harbour |
Apollo Bay Main Beach | The central hub for beach activities and water sports, offering direct beach access and proximity to local cafes and shops, making it a popular choice for families and beach lovers. | Apollo Bay Beach, Apollo Bay Foreshore, Apollo Bay Fisherman's Market, Apollo Bay Marine and Discovery Centre |
Marengo | A quieter residential area just north of Apollo Bay known for its serene beach and natural surroundings. Perfect for those seeking a peaceful getaway. | Marengo Beach, Marengo Reefs Marine Sanctuary, Great Ocean Walk |
Skenes Creek | A tranquil spot with beautiful views of the ocean and close to scenic walks. Attracts nature lovers and those looking for a secluded retreat. | Skenes Creek Beach, Great Ocean Walk, Ocean views |
Pennyroyal | Located inland, this area offers a different side to the Apollo Bay experience with lush greenery and proximity to the Otway Ranges, appealing to nature enthusiasts. | Otway Fly Treetop Adventures, Carisbrook Waterfall, Great Otway National Park |
Otway National Park | A natural playground for outdoor enthusiasts, known for its hiking trails, waterfalls, and diverse flora and fauna, perfect for eco-tourism and adventure activities. | Triplet Falls, The Great Ocean Walk, Beauchamp Falls |
Gabriel's Hill | A scenic hillside area with panoramic views of the coastline and a peaceful atmosphere. Attracts visitors looking for a more elevated stay with great sunset views. | Gabriel's Hill Lookout, Great Ocean Road viewpoints |
Apollo Bay Township | The heart of Apollo Bay with shops, restaurants, and cultural activities. Great for those looking for convenience and a vibrant local community. | Apollo Bay Hotel, Local art galleries, Cafes and restaurants near the bay |
Do you need a license for Airbnb in Apollo Bay?
We recommend checking directly with Apollo Bay's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Apollo Bay

Āyubō in Apollo Bay
Entire Place • 4 bedrooms

Chocolate Gannets Seafront Villa with full ocean views, 50 meters from the beach and 3 min drive int
Entire Place • 2 bedrooms

SeeApollo - 1920s Bungalow (7 Bedroom)
Entire Place • 7 bedrooms

Luxurious 4 Bed Room Holiday House,with ocean view
Entire Place • 4 bedrooms

Ocean View Apartment
Entire Place • 3 bedrooms

Family friendly holiday home in the heart of town
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Apollo Bay
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Otway Retreats | 40 | $1,271,502 | 1593 | 4.66/5.0 |
Great Ocean Road Holidays | 61 | $1,208,938 | 796 | 3.77/5.0 |
Great Ocean Road Escapes | 29 | $1,098,669 | 5316 | 4.83/5.0 |
Holiday Great Ocean Road | 17 | $642,790 | 819 | 4.78/5.0 |
Sharon | 8 | $436,788 | 216 | 4.92/5.0 |
Mary | 8 | $335,699 | 1304 | 4.71/5.0 |
Michelle | 5 | $287,637 | 1817 | 4.90/5.0 |
Rachelle | 9 | $251,813 | 1082 | 4.95/5.0 |
Sandpiper Motel | 9 | $240,986 | 409 | 4.59/5.0 |
Chocolate | 2 | $197,540 | 185 | 4.95/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Apollo Bay
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (85.8%), with house and apartment & condo properties comprising 85.1% of inventory
- Untapped potential in outdoor & mobile, others, unique stays segments (6.0% combined)
Room Capacity Distribution
Analysis of 416 properties in Apollo Bay shows that 3 bedrooms properties are most prevalent, making up 38% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 58.9% of all listings.
Key Insights
- Most common: 3 bedrooms (38%)
- Least common: 5+ bedrooms (3.8%)
- Market concentration: 58.9% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 416 properties in Apollo Bay reveals that 8+ guests properties dominate the market, representing 31.3% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 47.6% of the market.
Key Insights
- Most common capacity: 8+ guests (31.3% of market)
- Least common capacity: 3 guests (2.2% of market)
- Average guest capacity: 5.4 guests per property
- Market concentration: 47.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 416 properties in Apollo Bay, the most common availability pattern is 271-366 days (44.7% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (28.8% of properties).
Key Insights
- Most common availability window: 271-366 days (44.7%)
- Most common booking duration: 31-90 days (28.8%)
- Properties with high availability (180+ days): 71.9%
- Properties with long-term bookings (180+ days): 29.3%
Minimum Stay Distributions
1 Night
72 listings
17.9% of total
2 Nights
86 listings
21.3% of total
3 Nights
38 listings
9.4% of total
4-6 Nights
144 listings
35.7% of total
7-29 Nights
4 listings
1% of total
30+ Nights
59 listings
14.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 39.2%
- Mid-length stays (4-6 nights) represent 35.7% of listings
- Monthly+ stays (14.6%) suggest a stable extended-stay market
- High market flexibility with 48.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
18 listings
4.6% of total
Super Strict 30 Days
67 listings
17.1% of total
Flexible
19 listings
4.8% of total
Moderate
118 listings
30.1% of total
Firm
76 listings
19.4% of total
Strict
94 listings
24% of total
Key Insights
- Moderate is the preferred policy at 30.1% of listings
- The market shows a balanced distribution between guest-friendly (34.9%) and strict (43.4%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 4.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jan, Dec, averaging 84 days
- Shortest booking windows are in Jun, Jul, Aug, averaging 37 days
- Spring shows the longest average booking window at 70 days, while Summer has the shortest at 37 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 70 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Aug when lead times are shortest
Popular Airbnb Amenities in Apollo Bay
Below is the distribution of amenities across listings in Apollo Bay:
Traveler Demographics
Key Insights
- Domestic travelers make up 69.8% of total guests, indicating a significant local market share.
- Primary international markets: Singapore (8%) and United Kingdom (6.1%)
- English is the top language at 72.1%, followed by Chinese (15.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.5%
Recommendations
- Target marketing campaigns for Melbourne and Victoria markets
- Develop localized content for Singapore and United Kingdom
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Apollo Bay. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
King Island Council | 11 | $5,365 | $532.84 | 37% |
Macedon | 10 | $4,077 | $471.61 | 42% |
Lyonville | 10 | $3,712 | $337.81 | 38% |
Leopold | 13 | $3,680 | $407.21 | 37% |
Lancefield | 21 | $3,643 | $315.33 | 50% |
Trentham | 54 | $3,412 | $272.06 | 42% |
Malmsbury | 11 | $3,254 | $220.96 | 39% |
Shire of Hepburn | 292 | $3,114 | $291.22 | 37% |
Daylesford | 466 | $3,095 | $291.19 | 35% |
Kilmore | 11 | $3,063 | $287.99 | 41% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights