Airbnb Market Analytics, Statistics and Data in Normanville, South Australia, Australia

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Normanville? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Normanville:

Average Daily Rate
$247
Occupancy Rate
33.39%
Annual Revenue
$23,624
Revenue Growth YoY
22.44%
Best Month
January
Worst Month
August
Regulation
Low
Active Listings
97

How much do Airbnb hosts make on average per month in Normanville?

The short-term rental market in Normanville shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,894 per month
  • Strong performing properties (top 25%) make $3,482 or more
  • Best-in-class properties (top 10%) achieve $5,624+ monthly
  • Entry-level properties (bottom 25%) typically earn around $988

Revenue Variations by Month

Occupancy Rates Throughout the Year in Normanville

The market in Normanville shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 26% occupancy rates
  • Strong performing properties (top 25%) achieve 48% or higher
  • Best-in-class properties (top 10%) reach 71%+occupancy
  • Entry-level properties (bottom 25%) average around 13%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Normanville

Daily rates in Normanville vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $214 per night
  • Strong performing properties (top 25%) secure $275 or more
  • Best-in-class properties (top 10%) pull in $372+ per night
  • Entry-level properties (bottom 25%) earn around $157

Daily Rate Variations by Month

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Seasonality patterns in Normanville

Peak Season (January, December, March)
  • Revenue peaks at $3711.32 per month
  • Occupancy rates reach 44.32%
  • Daily rates average $295.21
Shoulder Season
  • Revenue averages $2646.89 per month
  • Occupancy maintains 33.18%
  • Daily rates hold at $243.46
Low Season (July, September, August)
  • Revenue drops to $1520.10 per month
  • Occupancy decreases to 20.20%
  • Daily rates adjust to $223.41

Is it still profitable to do Airbnb in Normanville in 2025?

Yes! Normanville demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and strong monthly revenue averaging $2647 and With 97 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Normanville

AreaWhy Choose This AreaKey Attractions
Normanville Beach
A popular destination for beach lovers and families, known for its beautiful sand and clear water. Ideal for hosting vacationers who want to enjoy the Australian coastline.
Normanville Beach, Kangaroo Island Ferries, Lady Bay Beach, Second Valley Beach, Coolangatta & St. Albans Whiskey Distillery
The Yankalilla Bay
Located near Normanville, this bay area offers stunning views and is perfect for aquatic activities such as fishing and kayaking. Great for tourists looking for a tranquil escape.
Yankalilla Bay, Deep Creek Conservation Park, Carrickalinga Beach, Granite Island, Myponga Reservoir
Mount Compass
A scenic area with beautiful countryside and great hiking spots. Attracts nature enthusiasts and those looking to explore the Adelaide Hills region.
Mount Compass Golf Course, Deep Creek Conservation Park, Myponga Reservoir, Mount Compass Wetlands, Hiking Trails
Main Street Normanville
The heart of Normanville with local shops, cafes, and restaurants. A great spot for tourists wanting to experience local culture and cuisine.
Normanville Hotel, Local artisanal shops, Cafes and dining options, Art galleries, Nearby markets
Yankalilla
A charming rural township close to beaches, known for its local history and community events. Attractive to tourists seeking a blend of history and nature.
Old Yankalilla District Council Chambers, Yankalilla Heritage Trail, Local wineries, Yankalilla Showgrounds, Community festivals
Rapid Bay
A quiet coastal village known for its stunning cliffs and beaches, ideal for scuba diving and fishing. Perfect for those seeking a peaceful getaway.
Rapid Bay Jetty, Rapid Bay Beach, Diving sites, Cliff top walks, Kangaroo Island views
Second Valley
A peaceful coastal area renowned for its picturesque scenery and excellent diving spots. Great for families and adventure seekers.
Second Valley Beach, Diving with sharks, Sammy's Point, Local seafood eateries, Scenic coastal walks
Deep Creek Conservation Park
A protected area with stunning landscapes and rich wildlife. Ideal for eco-tourism and attracting nature lovers and hikers.
Walking trails, Wildlife watching, Camping sites, Picnic areas, Scenic views

Do you need a license for Airbnb in Normanville?

We recommend checking directly with Normanville's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Normanville

Gulf View Retreat - 11 Hewett Close

Gulf View Retreat - 11 Hewett Close

Entire Place • 6 bedrooms

$108,685
Revenue
50.2%
Occupancy
$442.98
Daily Rate
Dragon Tree Retreat

Dragon Tree Retreat

Entire Place • 6 bedrooms

$104,516
Revenue
76.8%
Occupancy
$398.54
Daily Rate
Normanville Holiday House

Normanville Holiday House

Entire Place • 5 bedrooms

$89,335
Revenue
34.5%
Occupancy
$422.81
Daily Rate
Sunset Horizon @ Lady Bay - 8 Huntingdale Drive

Sunset Horizon @ Lady Bay - 8 Huntingdale Drive

Entire Place • 7 bedrooms

$64,056
Revenue
31.7%
Occupancy
$564.67
Daily Rate
Coastal vibes in Normanville

Coastal vibes in Normanville

Entire Place • 3 bedrooms

$59,526
Revenue
76.7%
Occupancy
$184.54
Daily Rate
Normy Beach House

Normy Beach House

Entire Place • 4 bedrooms

$57,021
Revenue
55.9%
Occupancy
$264.21
Daily Rate

Top Performing Professional Hosts in Normanville

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Fleurieu Accommodation32$672,8432263.64/5.0
Kym1$104,51685.00/5.0
James And Pam1$89,335334.97/5.0
South Coast3$61,45971.44/5.0
Nicole2$60,971334.89/5.0
Lynda1$59,526405.00/5.0
Danica1$57,0211174.97/5.0
Rhiannon1$54,264394.97/5.0
Marri7$53,846833.91/5.0
Eleonora1$48,2751604.99/5.0

Additional analytics on vacation rental, real estate, short term rental data in Normanville

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (100%), with house and others properties comprising 98.0% of inventory
  • Untapped potential in others, apartment & condo, boutique & hotels segments (4.1% combined)

Room Capacity Distribution

Analysis of 97 properties in Normanville shows that 3 bedrooms properties are most prevalent, making up 40.2% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 75.3% of all listings.

Key Insights

  • Most common: 3 bedrooms (40.2%)
  • Least common: 1 bedroom (6.2%)
  • Market concentration: 75.3% in top 2 sizes
  • Market skew: Favors larger properties

Guest Capacity Distribution

Analysis of 97 properties in Normanville reveals that 8+ guests properties dominate the market, representing 71.1% of all listings. The average property accommodates 7.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 81.4% of the market.

Key Insights

  • Most common capacity: 8+ guests (71.1% of market)
  • Least common capacity: 5 guests (1% of market)
  • Average guest capacity: 7.2 guests per property
  • Market concentration: 81.4% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 97 properties in Normanville, the most common availability pattern is 271-366 days (56.7% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (38.1% of properties).

Key Insights

  • Most common availability window: 271-366 days (56.7%)
  • Most common booking duration: 31-90 days (38.1%)
  • Properties with high availability (180+ days): 81.4%
  • Properties with long-term bookings (180+ days): 19.6%

Minimum Stay Distributions

1 Night (3.4%)

1 Night

3 listings

3.4% of total

2 Nights (37.5%)

2 Nights

33 listings

37.5% of total

3 Nights (19.3%)

3 Nights

17 listings

19.3% of total

4-6 Nights (25%)

4-6 Nights

22 listings

25% of total

7-29 Nights (1.1%)

7-29 Nights

1 listings

1.1% of total

30+ Nights (13.6%)

30+ Nights

12 listings

13.6% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 40.9%
  • Mid-length stays (4-6 nights) represent 25% of listings
  • Monthly+ stays (13.6%) suggest a stable extended-stay market
  • High market flexibility with 60.2% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (31.8%)

Super Strict 60 Days

27 listings

31.8% of total

Super Strict 30 Days (1.2%)

Super Strict 30 Days

1 listings

1.2% of total

Flexible (7.1%)

Flexible

6 listings

7.1% of total

Moderate (16.5%)

Moderate

14 listings

16.5% of total

Firm (31.8%)

Firm

27 listings

31.8% of total

Strict (11.8%)

Strict

10 listings

11.8% of total

Key Insights

  • Super Strict 60 Days is the preferred policy at 31.8% of listings
  • The market shows a balanced distribution between guest-friendly (23.6%) and strict (43.6%) policies
  • Strong market consensus around Super Strict 60 Days policies
  • Super Strict 30 Days policies are least common at 1.2% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Super Strict 60 Days policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Dec, Jan, Mar, averaging 95 days
  • Shortest booking windows are in Aug, Sep, Jul, averaging 41 days
  • Winter shows the longest average booking window at 87 days, while Summer has the shortest at 44 days

Recommendations

  • Implement dynamic pricing strategies for Winter bookings at least 87 days in advance
  • Consider early bird discounts during Summer to encourage longer lead times
  • Focus on last-minute booking promotions during Aug-Jul when lead times are shortest

Popular Airbnb Amenities in Normanville

Every property in Normanville comes standard with Kitchen. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 94.3% of total guests, indicating a dominant local market share.
  • Primary international markets: United Kingdom (1.6%) and United States (0.8%)
  • English is the top language at 84.5%, followed by French (4.6%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.8%

Recommendations

  • Target marketing campaigns for Adelaide and South Australia markets
  • Develop localized content for United Kingdom and United States
  • Prioritize English and French language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Normanville. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Middle River20$4,380$371.8848%
Lyndoch21$4,158$368.3338%
Nuriootpa19$3,921$313.2942%
Tanunda89$3,579$269.3145%
Inman Valley12$3,333$264.0337%
Light Regional Council21$3,231$279.5638%
Auburn17$3,175$184.9052%
Uraidla10$3,024$209.6244%
Stirling37$3,024$294.3344%
Angaston51$2,994$288.5643%

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