Airbnb Market Analytics, Statistics and Data in Sunrise Beach, Queensland, Australia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Sunrise Beach? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Sunrise Beach:
How much do Airbnb hosts make on average per month in Sunrise Beach?
The short-term rental market in Sunrise Beach shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,268 per month
- Strong performing properties (top 25%) make $6,204 or more
- Best-in-class properties (top 10%) achieve $11,618+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,828
Revenue Variations by Month
Occupancy Rates Throughout the Year in Sunrise Beach
The market in Sunrise Beach shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 73% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Sunrise Beach
Daily rates in Sunrise Beach vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $258 per night
- Strong performing properties (top 25%) secure $462 or more
- Best-in-class properties (top 10%) pull in $713+ per night
- Entry-level properties (bottom 25%) earn around $162
Daily Rate Variations by Month
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Seasonality patterns in Sunrise Beach
Peak Season (December, January, October)
- Revenue peaks at $7460.43 per month
- Occupancy rates reach 58.02%
- Daily rates average $436.03
Shoulder Season
- Revenue averages $4910.22 per month
- Occupancy maintains 49.24%
- Daily rates hold at $371.39
Low Season (June, August, May)
- Revenue drops to $3513.63 per month
- Occupancy decreases to 37.38%
- Daily rates adjust to $349.85
Is it still profitable to do Airbnb in Sunrise Beach in 2025?
Yes! Sunrise Beach demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 49% and strong monthly revenue averaging $4910 and The market's 116 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Sunrise Beach
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Golden Beach | A beautiful long stretch of beach with calm waters, popular for families and water sports. An attractive area for tourists seeking relaxation and outdoor activities. | Pumicestone Passage, Golden Beach Foreshore, Bribie Island, Caloundra Jetski, Moffat Beach |
| Bulcock Beach | Located near Caloundra, this beach offers stunning views and is a hub for dining and entertainment. Ideal for tourists who want beach access combined with local amenities. | Caloundra Jet Ski, Main Street shopping, Caloundra Events Centre, Kings Beach |
| Currimundi | Known for its picturesque lake and beach, this area appeals to nature lovers and those seeking a quieter getaway. Perfect for outdoor activities like kayaking and fishing. | Currimundi Lake, Currimundi Beach, Local cafes and shops, Nature reserves |
| Moffat Beach | A trendy spot with a vibrant community atmosphere, popular with surfers and beachgoers. Attracts a younger crowd looking for a relaxed beach life. | Moffat Beach Surf Club, Surfing at Moffat Beach, Local boutiques, Coffee shops |
| Shelly Beach | A quieter, pristine beach area known for its beautiful scenery and good surfing conditions. Ideal for vacationers looking for a more secluded experience. | Shelly Beach Park, Fishing spots, Nearby walking trails |
| Kings Beach | A bustling beach area that offers a wide range of water activities and dining options, suitable for families and tourists wanting an active beach experience. | Kings Beach Pool, Water parks, Local markets, Coastal boardwalk |
| Dicky Beach | This area is famous for its laid-back vibe and is great for families and surfers alike. It’s a popular place for beachside picnics and fun activities. | Dicky Beach Surf Club, Scenic coastal walk, Local cafes |
| Sunshine Coast Hinterland | An inland area that offers stunning views, wineries, and a peaceful escape. Attracts tourists interested in nature and wellness retreats. | Montville Village, Maleny Botanical Gardens, Local wineries and cafes, Nature walks |
Do you need a license for Airbnb in Sunrise Beach?
We recommend checking directly with Sunrise Beach's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Sunrise Beach
ULTIMATE NOOSA Six Bedroom Luxury with WATERSLIDE!
Entire Place • 6 bedrooms
'Sunrise View' - Luxury Villa.
Entire Place • 4 bedrooms
Coast Along - Heated Pool, Walk to Beach & Cafe
Entire Place • 4 bedrooms
Modern Beach home with large private gardens
Entire Place • 4 bedrooms
Luxury Ocean View Property
Entire Place • 4 bedrooms
Bluey's Beach House (5) - Ocean Views, Heated Pool
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Sunrise Beach
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Holiday Homes@Noosa | 11 | $865,958 | 523 | 4.43/5.0 |
| Aspire Property Management | 11 | $442,088 | 136 | 4.28/5.0 |
| Tim | 2 | $264,373 | 282 | 4.80/5.0 |
| Ereca | 2 | $217,461 | 251 | 4.90/5.0 |
| Host Angel Noosa Team | 3 | $179,670 | 132 | 4.89/5.0 |
| Your Perfect Host | 2 | $160,486 | 149 | 4.94/5.0 |
| Mel | 3 | $159,366 | 391 | 4.93/5.0 |
| Natalie | 1 | $147,430 | 22 | 4.91/5.0 |
| Boreen Point Real Estate | 1 | $140,437 | 10 | 5.00/5.0 |
| Noosa Secret Destinations By S | 2 | $137,124 | 5 | 2.50/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Sunrise Beach
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.1%), with house and apartment & condo properties comprising 89.7% of inventory
- Untapped potential in boutique & hotels segments (1.7% combined)
Room Capacity Distribution
Analysis of 116 properties in Sunrise Beach shows that 3 bedrooms properties are most prevalent, making up 34.5% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 54.3% of all listings.
Key Insights
- Most common: 3 bedrooms (34.5%)
- Least common: 5+ bedrooms (7.8%)
- Market concentration: 54.3% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 116 properties in Sunrise Beach reveals that 6 guests properties dominate the market, representing 31.9% of all listings. The average property accommodates 5.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 8+ guests make up 56.0% of the market.
Key Insights
- Most common capacity: 6 guests (31.9% of market)
- Least common capacity: 1 guest (1.7% of market)
- Average guest capacity: 5.3 guests per property
- Market concentration: 56.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 116 properties in Sunrise Beach, the most common availability pattern is 271-366 days (38.8% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (27.6% of properties).
Key Insights
- Most common availability window: 271-366 days (38.8%)
- Most common booking duration: 181-270 days (27.6%)
- Properties with high availability (180+ days): 61.2%
- Properties with long-term bookings (180+ days): 39.7%
Minimum Stay Distributions
1 Night
7 listings
7.1% of total
2 Nights
20 listings
20.4% of total
3 Nights
13 listings
13.3% of total
4-6 Nights
42 listings
42.9% of total
7-29 Nights
3 listings
3.1% of total
30+ Nights
13 listings
13.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 27.5%
- Mid-length stays (4-6 nights) represent 42.9% of listings
- Monthly+ stays (13.3%) suggest a stable extended-stay market
- High market flexibility with 40.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
11 listings
11.3% of total
Super Strict 60 Days
14 listings
14.4% of total
Flexible
8 listings
8.2% of total
Moderate
19 listings
19.6% of total
Firm
16 listings
16.5% of total
Strict
29 listings
29.9% of total
Key Insights
- Strict is the preferred policy at 29.9% of listings
- The market shows a balanced distribution between guest-friendly (27.8%) and strict (46.4%) policies
- Strong market consensus around Strict policies
- Flexible policies are least common at 8.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Sep, averaging 85 days
- Shortest booking windows are in Aug, Feb, Apr, averaging 62 days
- Winter shows the longest average booking window at 79 days, while Spring has the shortest at 65 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 79 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Apr when lead times are shortest
Popular Airbnb Amenities in Sunrise Beach
Below is the distribution of amenities across listings in Sunrise Beach:
Traveler Demographics
Key Insights
- Domestic travelers make up 70% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (9.1%) and New Zealand (5.6%)
- English is the top language at 71.3%, followed by German (11.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.0%
Recommendations
- Target marketing campaigns for Brisbane and Sydney markets
- Develop localized content for United Kingdom and New Zealand
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Sunrise Beach. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Castaways Beach | 18 | $4,603 | $506.72 | 45% |
| Happy Valley | 10 | $4,104 | $223.08 | 59% |
| Noosa Heads | 1,022 | $3,986 | $384.65 | 47% |
| Kingfisher Bay | 29 | $3,978 | $343.69 | 41% |
| Sunshine Beach | 294 | $3,508 | $401.45 | 42% |
| Scenic Rim Regional | 286 | $3,275 | $236.93 | 47% |
| Eurong | 24 | $2,937 | $223.43 | 51% |
| Sunshine Coast Regional | 3,519 | $2,875 | $238.29 | 48% |
| Marcus Beach | 20 | $2,813 | $412.24 | 45% |
| Boonah | 14 | $2,669 | $149.41 | 53% |
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