Airbnb Market Analytics, Statistics and Data in Noosa Shire, Queensland, Australia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Noosa Shire? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Noosa Shire:
How much do Airbnb hosts make on average per month in Noosa Shire?
The short-term rental market in Noosa Shire shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,678 per month
- Strong performing properties (top 25%) make $4,684 or more
- Best-in-class properties (top 10%) achieve $7,693+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,269
Revenue Variations by Month
Occupancy Rates Throughout the Year in Noosa Shire
The market in Noosa Shire shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Noosa Shire
Daily rates in Noosa Shire vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $210 per night
- Strong performing properties (top 25%) secure $320 or more
- Best-in-class properties (top 10%) pull in $480+ per night
- Entry-level properties (bottom 25%) earn around $136
Daily Rate Variations by Month
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Seasonality patterns in Noosa Shire
Peak Season (December, October, January)
- Revenue peaks at $4644.49 per month
- Occupancy rates reach 48.86%
- Daily rates average $315.03
Shoulder Season
- Revenue averages $3540.03 per month
- Occupancy maintains 44.98%
- Daily rates hold at $262.63
Low Season (June, May, February)
- Revenue drops to $2779.40 per month
- Occupancy decreases to 38.20%
- Daily rates adjust to $240.90
Is it still profitable to do Airbnb in Noosa Shire in 2025?
Yes! Noosa Shire demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 45% and strong monthly revenue averaging $3540 and With 237 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Noosa Shire
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Noosa Heads | A premier destination known for its stunning beaches, National Park, and vibrant dining scene. Attracts tourists seeking luxury, relaxation, and nature experiences. | Noosa National Park, Hastings Street, Noosa Main Beach, Noosa River, Laguna Lookout |
| Sunshine Beach | Adjacent to Noosa Heads, Sunshine Beach offers a more laid-back atmosphere with beautiful surf beaches and a relaxed village vibe, appealing to families and surfers alike. | Sunshine Beach, Sunshine Beach Village, Noosa National Park Coastal Trails, Local cafes and restaurants |
| Noosaville | A family-friendly area along the Noosa River, known for its waterways, parks, and cafes. Popular with visitors looking for a relaxed stay with easy access to water activities. | Noosa River, Noosaville Foreshore, Boreen Point, Restaurants and cafes along Gympie Terrace, Noosa Marinas |
| Peregian Beach | A quieter beachside village that retains a local charm, perfect for families and those looking to escape the hustle of Noosa Heads while still being close to attractions. | Peregian Beach, Peregian Village Square, Local markets, Keyser Island Conservation Park |
| TEWANTIN | A charming town located near Noosa, offering a more authentic Australian experience away from the busy tourist hotspots, while still providing easy access to beaches and attractions. | Tewantin National Park, Noosa Marina, Golf courses, Local cafes and shops |
| Marcus Beach | A peaceful beach location known for its stretches of sand and proximity to nature reserves, ideal for those looking for tranquility and relaxation. | Marcus Beach, Local walking trails, Nature reserves |
| Coolum Beach | Just south of Noosa, Coolum Beach is known for its surf breaks and relaxed atmosphere. It's ideal for beach lovers and those seeking outdoor activities. | Coolum Beach, Mount Coolum, Coolum Surf Club, Local cafes and shops |
| Eumundi | Famous for its vibrant markets and arts scene, Eumundi attracts visitors looking for local culture, arts, and crafts, with a quaint town feel. | Eumundi Markets, Local art galleries, Eumundi Heritage Centre |
Do you need a license for Airbnb in Noosa Shire?
We recommend checking directly with Noosa Shire's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Noosa Shire
Private Acreage in Noosa "A Place of Beauty"
Entire Place • 7 bedrooms
Tallowood Rise Hinterland Escape
Entire Place • 4 bedrooms
Luxurious impeccably styled waterfront Noosa home
Entire Place • 4 bedrooms
Ripples at Nola
Entire Place • 3 bedrooms
Classic Canal Oasis with Pool
Entire Place • 4 bedrooms
The Peninsula - spacious waterfront & heated Spa
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Noosa Shire
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| John | 9 | $388,193 | 117 | 4.91/5.0 |
| Jordana & Matt | 3 | $365,554 | 175 | 4.95/5.0 |
| Team Tabi | 8 | $352,281 | 628 | 4.86/5.0 |
| Coastal Hosting | 9 | $326,821 | 305 | 4.28/5.0 |
| Mel | 4 | $308,716 | 391 | 4.93/5.0 |
| Paul | 6 | $281,713 | 226 | 4.80/5.0 |
| Jahna | 4 | $177,546 | 59 | 2.46/5.0 |
| Holiday Homes@Noosa | 5 | $173,194 | 109 | 2.96/5.0 |
| Melissa | 1 | $157,546 | 82 | 4.85/5.0 |
| Alia | 1 | $154,922 | 21 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Noosa Shire
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.5%), with house and apartment & condo properties comprising 76.0% of inventory
- Strong specialty sector (18.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays segments (3.0% combined)
Room Capacity Distribution
Analysis of 237 properties in Noosa Shire shows that 1 bedroom properties are most prevalent, making up 28.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 55.3% of all listings.
Key Insights
- Most common: 1 bedroom (28.3%)
- Least common: 5+ bedrooms (5.1%)
- Market concentration: 55.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 237 properties in Noosa Shire reveals that 2 guests properties dominate the market, representing 23.6% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 45.1% of the market.
Key Insights
- Most common capacity: 2 guests (23.6% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 4.7 guests per property
- Market concentration: 45.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 237 properties in Noosa Shire, the most common availability pattern is 271-366 days (44.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (25.7% of properties).
Key Insights
- Most common availability window: 271-366 days (44.3%)
- Most common booking duration: 31-90 days (25.7%)
- Properties with high availability (180+ days): 66.2%
- Properties with long-term bookings (180+ days): 35.9%
Minimum Stay Distributions
1 Night
35 listings
17.2% of total
2 Nights
61 listings
30% of total
3 Nights
32 listings
15.8% of total
4-6 Nights
43 listings
21.2% of total
7-29 Nights
8 listings
3.9% of total
30+ Nights
24 listings
11.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 47.2%
- Mid-length stays (4-6 nights) represent 21.2% of listings
- Monthly+ stays (11.8%) suggest a stable extended-stay market
- High market flexibility with 63.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
4 listings
2% of total
Super Strict 30 Days
7 listings
3.5% of total
Flexible
16 listings
7.9% of total
Moderate
41 listings
20.3% of total
Firm
49 listings
24.3% of total
Strict
85 listings
42.1% of total
Key Insights
- Strict is the preferred policy at 42.1% of listings
- Stricter policies (Firm & Strict) dominate at 66.4% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 2.0% of listings
Recommendations
- The market supports stricter policies, with 66.4% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Aug, Dec, averaging 77 days
- Shortest booking windows are in Sep, Jan, Feb, averaging 61 days
- Summer shows the longest average booking window at 74 days, while Winter has the shortest at 64 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 74 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Feb when lead times are shortest
Popular Airbnb Amenities in Noosa Shire
Below is the distribution of amenities across listings in Noosa Shire:
Traveler Demographics
Key Insights
- Domestic travelers make up 83.2% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (4.4%) and New Zealand (3.3%)
- English is the top language at 78.4%, followed by Spanish (6.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.0%
Recommendations
- Target marketing campaigns for Brisbane and Queensland markets
- Develop localized content for United Kingdom and New Zealand
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Noosa Shire. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Castaways Beach | 18 | $4,603 | $506.72 | 45% |
| Happy Valley | 10 | $4,104 | $223.08 | 59% |
| Noosa Heads | 1,022 | $3,986 | $384.65 | 47% |
| Kingfisher Bay | 29 | $3,978 | $343.69 | 41% |
| Sunrise Beach | 116 | $3,526 | $350.99 | 46% |
| Sunshine Beach | 294 | $3,508 | $401.45 | 42% |
| Scenic Rim Regional | 286 | $3,275 | $236.93 | 47% |
| Eurong | 24 | $2,937 | $223.43 | 51% |
| Sunshine Coast Regional | 3,519 | $2,875 | $238.29 | 48% |
| Marcus Beach | 20 | $2,813 | $412.24 | 45% |
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