Airbnb Market Analytics, Statistics and Data in Rosario, Santa Fe, Argentina
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Rosario? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Rosario:
How much do Airbnb hosts make on average per month in Rosario?
The short-term rental market in Rosario shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $503 per month
- Strong performing properties (top 25%) make $774 or more
- Best-in-class properties (top 10%) achieve $1,078+ monthly
- Entry-level properties (bottom 25%) typically earn around $217
Revenue Variations by Month
Occupancy Rates Throughout the Year in Rosario
The market in Rosario shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 37% occupancy rates
- Strong performing properties (top 25%) achieve 63% or higher
- Best-in-class properties (top 10%) reach 82%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Rosario
Daily rates in Rosario vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $31 per night
- Strong performing properties (top 25%) secure $43 or more
- Best-in-class properties (top 10%) pull in $64+ per night
- Entry-level properties (bottom 25%) earn around $24
Daily Rate Variations by Month
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Seasonality patterns in Rosario
Peak Season (March, June, April)
- Revenue peaks at $674.23 per month
- Occupancy rates reach 50.65%
- Daily rates average $46.75
Shoulder Season
- Revenue averages $572.96 per month
- Occupancy maintains 41.04%
- Daily rates hold at $43.38
Low Season (January, July, August)
- Revenue drops to $437.16 per month
- Occupancy decreases to 33.44%
- Daily rates adjust to $38.50
Is it still profitable to do Airbnb in Rosario in 2025?
Yes! Rosario demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 41% and monthly revenue averaging $573 and As a mature market with 792 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Rosario
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro | The heart of Rosario, filled with cultural attractions, shopping areas, and restaurants. Ideal for tourists wanting to explore the city's vibrant urban life. | Plaza 25 de Mayo, Teatro El Círculo, National Flag Memorial, Museo de Rosario, Shopping del Siglo, Calle San Luis |
| Fisherton | A quiet residential neighborhood with a suburban feel, perfect for families. Offers parks and easy access to local amenities, making it attractive for longer stays. | Parque Alem, Laguna El Cristal, Local shops and cafes, Fisherton Plaza, Cine Belgrano |
| Pichincha | Known for its lively atmosphere, bars, and restaurants, this area is popular among young people and offers a great nightlife. Perfect for those seeking entertainment and dining experiences. | Bulevar Oroño, Calle Mendoza, Restaurants and bars, Plaza Pichincha, Cultural events and festivals |
| Echesortu | A residential area with a local feel, it features parks and schools. This neighborhood attracts families and those looking for longer stays in a less touristy environment. | Parque de la Independencia, Shopping Norte, Gimnasios locales, Barrio típico rosarino |
| Villa Hortensia | A charming neighborhood ideal for those looking for tranquility and green spaces. Often favored by families and people seeking a peaceful retreat close to the city. | Plaza Villa Hortensia, Picnic areas, Local community events, Natural surroundings, Walking trails |
| Puerto Norte | An emerging area next to the river, featuring modern developments and waterfront attractions. It’s appealing for tourists who enjoy waterfront views and luxury accommodation. | Costanera de Rosario, Shopping Patio de la Madera, Cultural center La Fluvial, Riverside parks, Boutique hotels |
| La Fluvial | A vibrant cultural district with a growing number of restaurants, bars, and events. A hotspot for social life and arts, attracting young and artistic visitors. | Cultural center, Music festivals, Riverfront activities, Art galleries, Craft markets |
| Barrio Martin | Renowned for its historic architecture and proximity to major attractions, it offers a mix of urban life and cultural richness, making it perfect for tourists. | Plaza Martin, Museo de Bellas Artes, Cafes and bookstores, Artisan markets, Street art tours |
Do you need a license for Airbnb in Rosario?
We recommend checking directly with Rosario's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Rosario
Monoambient with own terrace. 100% equipped.
Entire Place • 1 bedroom
Exclusive apartment in the center, garage and pool
Entire Place • 3 bedrooms
CASA BOUTIQUE ROSARIO
Entire Place • 3 bedrooms
Casa Almendra
Entire Place • 3 bedrooms
Wide home in traditional Fisherton
Entire Place • 4 bedrooms
VM 1254 - APART - Garage
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Rosario
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Amancay | 17 | $101,501 | 247 | 4.01/5.0 |
| Mariela | 19 | $77,850 | 687 | 4.52/5.0 |
| Franco | 12 | $62,940 | 85 | 3.69/5.0 |
| Marcela | 10 | $62,666 | 294 | 4.34/5.0 |
| Clara | 4 | $61,987 | 248 | 4.95/5.0 |
| Lucas | 8 | $54,520 | 287 | 4.62/5.0 |
| Marcela | 12 | $52,545 | 780 | 4.79/5.0 |
| Imanol | 7 | $50,364 | 541 | 4.86/5.0 |
| Yanina | 5 | $49,595 | 129 | 4.92/5.0 |
| Sofi | 4 | $42,850 | 108 | 4.92/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Rosario
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96%), with apartment & condo and house properties comprising 99.1% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others, unique stays segments (0.8% combined)
Room Capacity Distribution
Analysis of 792 properties in Rosario shows that 1 bedroom properties are most prevalent, making up 62.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 78.0% of all listings.
Key Insights
- Most common: 1 bedroom (62.6%)
- Least common: 5+ bedrooms (0.1%)
- Market concentration: 78.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 792 properties in Rosario reveals that 2 guests properties dominate the market, representing 43.6% of all listings. The average property accommodates 3.0 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 69.4% of the market.
Key Insights
- Most common capacity: 2 guests (43.6% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 3.0 guests per property
- Market concentration: 69.4% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 792 properties in Rosario, the most common availability pattern is 271-366 days (50.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (26.9% of properties).
Key Insights
- Most common availability window: 271-366 days (50.8%)
- Most common booking duration: 31-90 days (26.9%)
- Properties with high availability (180+ days): 73.9%
- Properties with long-term bookings (180+ days): 26.9%
Minimum Stay Distributions
1 Night
221 listings
31.9% of total
2 Nights
309 listings
44.6% of total
3 Nights
81 listings
11.7% of total
4-6 Nights
25 listings
3.6% of total
7-29 Nights
29 listings
4.2% of total
30+ Nights
28 listings
4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 76.5%
- Mid-length stays (4-6 nights) represent 3.6% of listings
- Monthly+ stays (4%) suggest a stable extended-stay market
- High market flexibility with 88.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
247 listings
41.7% of total
Moderate
192 listings
32.4% of total
Firm
55 listings
9.3% of total
Strict
99 listings
16.7% of total
Key Insights
- Flexible is the preferred policy at 41.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 74.1% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 9.3% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Jan, Dec, averaging 32 days
- Shortest booking windows are in Jun, Aug, Sep, averaging 24 days
- Winter shows the longest average booking window at 29 days, while Spring has the shortest at 26 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 29 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Sep when lead times are shortest
Popular Airbnb Amenities in Rosario
Below is the distribution of amenities across listings in Rosario:
Traveler Demographics
Key Insights
- Domestic travelers make up 61.6% of total guests, indicating a significant local market share.
- Primary international markets: Brazil (9.9%) and United States (6.3%)
- Spanish is the top language at 46.6%, followed by English (35%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.4%
Recommendations
- Target marketing campaigns for Buenos Aires and Rosario markets
- Develop localized content for Brazil and United States
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Rosario. These nearby markets offer diverse opportunities for property investors and hosts:
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