Las Heras Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mendoza, Argentina
Is Airbnb profitable in Las Heras in 2025? Explore comprehensive Airbnb analytics for Las Heras, Mendoza, Argentina to uncover income potential. This 2025 STR market report for Las Heras, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 46 active listings.
Whether you're considering an Airbnb investment in Las Heras, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Las Heras Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Las Heras Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Las Heras (2025)
Understanding the monthly revenue variations for Airbnb listings in Las Heras is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Las Heras is typically July, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Las Heras across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,061+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,055 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $354 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $146, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Las Heras
Las Heras Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Las Heras STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Las Heras:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Las Heras
Average Daily Rate (ADR) Airbnb Trends in Las Heras (2025)
Effective short term rental pricing strategy in Las Heras involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Las Heras typically peaks in April and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $113+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $61 or more.
- Typical properties (Median) charge around $38 per night.
- Entry-level properties (Bottom 25%) earn around $26 per night.
Average Daily Rate (ADR) Trend by Month in Las Heras
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Airbnb Seasonality Analysis & Trends in Las Heras (2025)
Peak Season (July, January, March)
- Revenue averages $1,010 per month
- Occupancy rates average 41.0%
- Daily rates average $60
Shoulder Season
- Revenue averages $773 per month
- Occupancy maintains around 32.8%
- Daily rates hold near $59
Low Season (June, August, September)
- Revenue drops to average $654 per month
- Occupancy decreases to average 30.0%
- Daily rates adjust to average $53
Seasonality Insights for Las Heras
- The Airbnb seasonality in Las Heras shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Las Heras's highest earning potential, with monthly revenues capable of climbing to $1,085, occupancy reaching a high of 44.0%, and ADRs peaking at $76.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $589, occupancy could drop to 25.1%, and ADRs may adjust down to $49.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Las Heras.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Las Heras seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Las Heras (2025)
Exploring the top neighborhoods for short-term rentals in Las Heras? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Las Heras Center | The main hub of Las Heras, featuring shops, restaurants, and close to multiple amenities. Ideal for guests looking for convenience and accessibility. | Plaza San Martín, Parque de las Naciones, local markets, bus station, restaurants |
| Rural Retreats | Surrounded by beautiful landscapes, ideal for guests seeking tranquility and nature. Perfect for outdoor activities and experiencing the Mendoza countryside. | Wine tours, Hiking trails, Natural parks, Horseback riding |
| Pampa de las Lenas | A picturesque area known for its beautiful views and proximity to outdoor sports. Attractive for adventure seekers and families looking for recreation. | Skiing, Snowboarding, Hiking, Mountain biking, Scenic lookouts |
| Las Heras near Mendoza River | This area offers a serene environment along the river, perfect for those looking to unwind and enjoy water activities. Great for summer stays. | Mendoza River, Parks along the river, Picnic spots, Fishing spots |
| Local Wine Estates | Famous for its wineries and vineyards, attracting wine lovers and tourists interested in wine tasting experiences and vineyard tours. | Bodega Norton, Bodega Vistalba, Wine tasting tours, Gastronomy experiences |
| Los Espinillos | A tranquil residential area that provides a very local experience, allowing guests to connect with the residents and culture of Las Heras. | Local cafés, Cultural events, Artisan markets, Community parks |
| Cerro Arco | Known for its recreational areas and outdoor sports opportunities. Ideal for guests who enjoy hiking and rock climbing with breathtaking views. | Hiking trails, Climbing spots, Rappelling, Scenic views |
| Historical Sites District | Rich in history and culture, this area is great for tourists interested in exploring the local heritage and historical landmarks. | National Parks, Archaeological sites, Museums, Cultural centers |
Understanding Airbnb License Requirements & STR Laws in Las Heras (2025)
While Las Heras, Mendoza, Argentina currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Las Heras to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Las Heras (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Las Herasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Stoic Potrerillos - Potrerillos
Entire Place • 3 bedrooms
Lake house in Estancia San Ignacio Potrerillos
Entire Place • 2 bedrooms
Dome in Potrerillos overlooking the "Comesebo" Dike
Entire Place • 1 bedroom
Dome in Potrerillos overlooking the “Gallareta” Dike
Entire Place • 1 bedroom
Dome in Potrerillos overlooking the "Suirirí" Dam
Entire Place • 1 bedroom
Dome in Potrerillos overlooking the "Chingolito" Dike
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Las Heras (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Las Heras based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fran Y Mili | 5 | $93,952 | 530 | 4.95/5.0 |
| Matias | 1 | $57,933 | 76 | 4.83/5.0 |
| Sergio | 1 | $31,910 | 111 | 4.97/5.0 |
| Hernan | 2 | $15,646 | 36 | 4.76/5.0 |
| Gabi | 1 | $9,740 | 66 | 4.91/5.0 |
| Facundo | 1 | $7,683 | 64 | 4.83/5.0 |
| Claudia | 1 | $6,806 | 117 | 4.99/5.0 |
| Silvia Andrea | 1 | $5,533 | 16 | 4.88/5.0 |
| Gustavo | 1 | $4,876 | 17 | 5.00/5.0 |
| Cecilia | 1 | $4,273 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Las Heras.
Dive Deeper: Advanced Las Heras STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Las Heras. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLas Heras Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Las Heras
- The Las Heras Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.3% of the 46 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Las Heras, Apartment/Condo properties are the most common (43.5%), reflecting the local real estate landscape.
- Houses represent a significant 26.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 6.5%) offer potential for unique stay experiences.
Las Heras Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Las Heras
- The dominant room capacity in Las Heras is 1 bedroom listings, making up 45.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 78.3% of the active Airbnb listings in Las Heras, indicating a high concentration in these sizes.
Las Heras Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Las Heras
- The most common guest capacity trend in Las Heras vacation rentals is listings accommodating 4 guests (23.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Las Heras STR market, accounting for 47.8% of listings.
- 17.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Las Heras.
- On average, properties in Las Heras are equipped to host 3.5 guests.
Las Heras Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Las Heras
- The most common availability pattern in Las Heras falls within the 271-366 days range, representing 67.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Las Heras (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Las Heras Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
45.7% of total
2 Nights
14 listings
30.4% of total
3 Nights
1 listings
2.2% of total
7-29 Nights
3 listings
6.5% of total
30+ Nights
7 listings
15.2% of total
Key Insights
- The most prevalent minimum stay requirement in Las Heras is 1 Night, adopted by 45.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.1%) of the Las Heras Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.2%) caters to monthly stays (30+ nights) in Las Heras, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45.7% of Las Heras hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Las Heras.
Las Heras Airbnb Cancellation Policy Trends Analysis (2025)
Limited
1 listings
2.2% of total
Flexible
19 listings
42.2% of total
Moderate
13 listings
28.9% of total
Firm
10 listings
22.2% of total
Strict
2 listings
4.4% of total
Cancellation Policy Insights for Las Heras
- The prevailing Airbnb cancellation policy trend in Las Heras is Flexible, used by 42.2% of listings.
- The market strongly favors guest-friendly terms, with 71.1% of listings offering Flexible or Moderate policies. This suggests guests in Las Heras may expect booking flexibility.
- Strict cancellation policies are quite rare (4.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42.2% market standard in Las Heras.
- Using a Strict policy might deter some guests, as only 4.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Las Heras.
Las Heras STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Las Heras
- The overall average booking lead time for vacation rentals in Las Heras is 16 days.
- Guests book furthest in advance for stays during December (average 27 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (23 days avg.) sees the longest lead times, while Spring (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (16 days) as a baseline for your pricing and availability strategy in Las Heras.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 27 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 23 days) to capture early planners.
- Monitor your own booking lead times against these Las Heras averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Las Heras (2025)
Amenity Prevalence
Amenity Insights for Las Heras
- Essential amenities in Las Heras that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Las Heras: Wifi.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Las Heras to stay competitive.
Las Heras Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Las Heras
- The typical guest profile for Airbnb in Las Heras consists of predominantly international visitors (68%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 32.0% of guests.
- Key international markets include Argentina (32%) and United States (15.6%).
- Top languages spoken are Spanish (35.7%) followed by English (35.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Offer listing details and communication support in Spanish.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Las Heras Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Estancia Atamisque | 13 | $1,758 | $399.41 | 23% |
| Distrito Perdriel | 32 | $1,397 | $138.89 | 35% |
| Distrito Chacras de Coria | 355 | $1,189 | $139.78 | 39% |
| Luján de Cuyo | 403 | $1,054 | $126.37 | 35% |
| Distrito Colonia Las Rosas | 11 | $957 | $140.16 | 32% |
| Tunuyán | 50 | $947 | $146.95 | 26% |
| Distrito Cacheuta | 25 | $909 | $90.10 | 37% |
| Distrito Villa Bastías | 10 | $868 | $141.33 | 22% |
| Tupungato | 10 | $738 | $136.81 | 27% |
| Distrito Industrial | 33 | $670 | $90.33 | 29% |