Mahdia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Gouvernorat de Mahdia, Tunisia

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Mahdia in 2025? Explore comprehensive Airbnb analytics for Mahdia, Gouvernorat de Mahdia, Tunisia to uncover income potential. This 2025 STR market report for Mahdia, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 67 active listings.

Whether you're considering an Airbnb investment in Mahdia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mahdia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mahdia Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$81
The average rental revenue earned for an occupied room per day in Mahdia.
Occupancy Rate(?)
35.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$4,135
Typical annual income for an Airbnb listing in Mahdia. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-8.9%
Slight decrease (-8.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Mahdia.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Mahdia.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
67
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mahdia (2025)

Understanding the monthly revenue variations for Airbnb listings in Mahdia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mahdia is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mahdia across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,516+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $895 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $550 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $285, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mahdia

Mahdia Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mahdia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mahdia:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mahdia

Average Daily Rate (ADR) Airbnb Trends in Mahdia (2025)

Effective short term rental pricing strategy in Mahdia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mahdia typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $143+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $92 or more.
  • Typical properties (Median) charge around $64 per night.
  • Entry-level properties (Bottom 25%) earn around $43 per night.

Average Daily Rate (ADR) Trend by Month in Mahdia

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Airbnb Seasonality Analysis & Trends in Mahdia (2025)

Peak Season (August, July, September)
  • Revenue averages $1,182 per month
  • Occupancy rates average 45.9%
  • Daily rates average $83
Shoulder Season
  • Revenue averages $612 per month
  • Occupancy maintains around 33.5%
  • Daily rates hold near $79
Low Season (February, May, June)
  • Revenue drops to average $408 per month
  • Occupancy decreases to average 20.9%
  • Daily rates adjust to average $81

Seasonality Insights for Mahdia

  • The Airbnb seasonality in Mahdia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mahdia's highest earning potential, with monthly revenues capable of climbing to $1,485, occupancy reaching a high of 52.7%, and ADRs peaking at $84.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $365, occupancy could drop to 14.3%, and ADRs may adjust down to $76.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mahdia.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mahdia seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mahdia (2025)

Exploring the top neighborhoods for short-term rentals in Mahdia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Mahdia Beach
A stunning stretch of coastline known for its clear waters and golden sand. Ideal for families and beach lovers, making it a prime location for tourism and vacation rentals.
Mahdia Beach, Cultural Park, Borj El Kebir, Mahdia Museum, Local seafood restaurants, Djerba Explore Park
Old Medina
The charming old town of Mahdia, rich in history and culture with narrow streets and traditional markets. It attracts tourists looking for an authentic Tunisian experience.
Old Medina, Traditional souks, Historical sites, Mahdia Skifa, Borj El Kebir
Cape Africa
Famous for its beautiful and serene nature, this area is perfect for eco-tourism and attracting nature lovers who enjoy hiking and exploring.
Cape Africa, Natural parks, Scenic views, Wildlife watching
El Jem
Close to the famous Roman amphitheater, this area is perfect for history enthusiasts and offers a unique glimpse into Tunisia's ancient past.
El Jem Amphitheater, Museum, Roman mosaic collection
Hotel Zone
The hotel district of Mahdia, with numerous accommodations and amenities catering to tourists. A great area for short-term rentals due to its proximity to beach resorts.
Various hotels and resorts, Restaurants and cafes, Water sports activities
Mahrès
A smaller coastal town with beautiful beaches, attracting visitors looking for a quieter getaway while still being close to Mahdia's main attractions.
Mahrès Beach, Fishing opportunities, Local culture
Ksar es-S'id
Known for its historical significance and traditional architecture, this area attracts travelers interested in culture, history, and local craft.
Ksar es-S'id, Craft markets, Local artisans
Tunisian Countryside
Offering a glimpse of rural life in Tunisia, this area is perfect for those seeking a peaceful escape, with opportunities for agritourism and outdoor activities.
Natural landscapes, Village tours, Local food experiences

Understanding Airbnb License Requirements & STR Laws in Mahdia (2025)

While Mahdia, Gouvernorat de Mahdia, Tunisia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mahdia to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Mahdia (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mahdiabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Apartment with Panoramic Views 2

Apartment with Panoramic Views 2

Entire Place • 2 bedrooms

$17,354
Revenue
43.8%
Occupancy
$101.36
Daily Rate
cozy beachfront villa mahdia  corniche

cozy beachfront villa mahdia corniche

Entire Place • 3 bedrooms

$15,929
Revenue
50.8%
Occupancy
$98.93
Daily Rate
Apartment with Panoramic Views

Apartment with Panoramic Views

Entire Place • 2 bedrooms

$14,581
Revenue
38.0%
Occupancy
$89.35
Daily Rate
Mahdia front mer

Mahdia front mer

Entire Place • 2 bedrooms

$13,016
Revenue
62.0%
Occupancy
$61.97
Daily Rate
Maison Charme de Mahdia front mer

Maison Charme de Mahdia front mer

Entire Place • 3 bedrooms

$12,728
Revenue
42.9%
Occupancy
$76.05
Daily Rate
Coastal Serenity

Coastal Serenity

Entire Place • 1 bedroom

$8,609
Revenue
57.6%
Occupancy
$41.88
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mahdia (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mahdia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ahmed Aziz3$47,864514.82/5.0
Zeineb1$13,016954.85/5.0
Ines1$12,728724.88/5.0
Anouar2$11,586424.99/5.0
Mohamed Yassine2$10,79694.75/5.0
Khouloud1$8,609394.97/5.0
Foued1$8,3851N/A/5.0
Alouane1$7,38754.40/5.0
Nebil2$7,111434.93/5.0
Host #4899955971$7,0860N/A/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mahdia.

Dive Deeper: Advanced Mahdia STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mahdia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mahdia Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mahdia

  • The Mahdia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.5% of the 67 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mahdia, Apartment/Condo properties are the most common (74.6%), reflecting the local real estate landscape.
  • Houses represent a significant 23.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 1.5%) offer potential for unique stay experiences.

Mahdia Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mahdia

  • The dominant room capacity in Mahdia is 2 bedrooms listings, making up 46.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 71.7% of the active Airbnb listings in Mahdia, indicating a high concentration in these sizes.
  • A significant 26.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mahdia.

Mahdia Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mahdia

  • The most common guest capacity trend in Mahdia vacation rentals is listings accommodating 4 guests (40.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Mahdia STR market, accounting for 58.2% of listings.
  • 35.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mahdia.
  • On average, properties in Mahdia are equipped to host 5.0 guests.

Mahdia Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mahdia

  • The most common availability pattern in Mahdia falls within the 271-366 days range, representing 79.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Mahdia (41.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mahdia Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

14 listings

22.2% of total

2 Nights (31.7%)

2 Nights

20 listings

31.7% of total

3 Nights (17.5%)

3 Nights

11 listings

17.5% of total

4-6 Nights (12.7%)

4-6 Nights

8 listings

12.7% of total

7-29 Nights (1.6%)

7-29 Nights

1 listings

1.6% of total

30+ Nights (14.3%)

30+ Nights

9 listings

14.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Mahdia is 2 Nights, adopted by 31.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (14.3%) caters to monthly stays (30+ nights) in Mahdia, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.7% of Mahdia hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mahdia.

Mahdia Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.6%)

Flexible

18 listings

34.6% of total

Moderate (25%)

Moderate

13 listings

25% of total

Firm (15.4%)

Firm

8 listings

15.4% of total

Strict (25%)

Strict

13 listings

25% of total

Cancellation Policy Insights for Mahdia

  • The prevailing Airbnb cancellation policy trend in Mahdia is Flexible, used by 34.6% of listings.
  • There's a relatively balanced mix between guest-friendly (59.6%) and stricter (40.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 34.6% market standard in Mahdia.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mahdia.

Mahdia STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mahdia

  • The overall average booking lead time for vacation rentals in Mahdia is 26 days.
  • Guests book furthest in advance for stays during August (average 37 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (29 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Mahdia.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 37 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 29 days) to capture early planners.
  • Monitor your own booking lead times against these Mahdia averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mahdia (2025)

Amenity Prevalence

Amenity Insights for Mahdia

  • Essential amenities in Mahdia that guests expect include: Kitchen, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mahdia: Kitchen, Air conditioning.
  • Prioritize adding missing essentials: Kitchen, Air conditioning.
  • Consider adding popular differentiators like TV or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mahdia to stay competitive.

Mahdia Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mahdia

  • The typical guest profile for Airbnb in Mahdia consists of predominantly international visitors (95%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 5.0% of guests.
  • Key international markets include France (52.5%) and Germany (7.9%).
  • Top languages spoken are English (29.7%) followed by French (26.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mahdia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bir Bou Rekba10$999$265.3327%
Korba28$898$174.2929%
Pantelleria367$699$174.4935%
Tazerka15$679$144.7431%
Hammamet323$655$122.2434%
Hammamet Sud14$621$121.1234%
Lampedusa199$620$126.6643%
Linosa10$565$164.4833%
Tunis1,953$563$72.6939%
Dar Allouche20$532$117.4834%

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