Nan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nan Province, Thailand

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Nan in 2025? Explore comprehensive Airbnb analytics for Nan, Nan Province, Thailand to uncover income potential. This 2025 STR market report for Nan, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Nan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nan Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Nan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$52
The average rental revenue earned for an occupied room per day in Nan.
Occupancy Rate(?)
18.4%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$1,179
Typical annual income for an Airbnb listing in Nan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-37.1%
Significant decrease (-37.1%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Nan.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Nan.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Nan (2025)

Understanding the monthly revenue variations for Airbnb listings in Nan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nan is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $588+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $308 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $145 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $74, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Nan

Nan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Nan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nan:

  • Best-in-class properties (Top 10%) achieve 40%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 20% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 13%.
  • Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Nan

Average Daily Rate (ADR) Airbnb Trends in Nan (2025)

Effective short term rental pricing strategy in Nan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nan typically peaks in February and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $112+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $72 or more.
  • Typical properties (Median) charge around $42 per night.
  • Entry-level properties (Bottom 25%) earn around $21 per night.

Average Daily Rate (ADR) Trend by Month in Nan

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Airbnb Seasonality Analysis & Trends in Nan (2025)

Peak Season (April, December, July)
  • Revenue averages $398 per month
  • Occupancy rates average 24.8%
  • Daily rates average $54
Shoulder Season
  • Revenue averages $218 per month
  • Occupancy maintains around 16.9%
  • Daily rates hold near $56
Low Season (September, October, November)
  • Revenue drops to average $109 per month
  • Occupancy decreases to average 8.5%
  • Daily rates adjust to average $53

Seasonality Insights for Nan

  • The Airbnb seasonality in Nan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Nan's highest earning potential, with monthly revenues capable of climbing to $471, occupancy reaching a high of 30.1%, and ADRs peaking at $58.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $64, occupancy could drop to 3.3%, and ADRs may adjust down to $53.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Nan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Nan (2025)

Exploring the top neighborhoods for short-term rentals in Nan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nan Town
The capital of Nan Province, rich in cultural heritage and surrounded by beautiful mountains. A great spot for travelers seeking a mix of history and nature.
Wat Phumin, Nan National Museum, Pha Daeng National Park, Khuang Muang, Wat Phra That Chang Kham
Bo Kluea
A picturesque district known for its hot springs and beautiful valleys. Ideal for nature lovers and those looking for a serene retreat.
Bo Kluea Hot Springs, Namwa River, Doi Phu Kha National Park, Local salt wells, Scenic viewpoints
Wiang Sa
Nestled near the Nan River, this area is ideal for visitors looking for fresh air and rural experiences, offering local culture and crafts.
Wiang Sa Temple, Local markets, Nan River, Countryside cycling routes, Traditional weaving workshops
Song Khwae
Famous for its stunning landscapes and unique culture, perfect for eco-tourism and outdoor activities.
Song Khwae Waterfalls, Hiking trails, Ethnic villages, Fishing spots, Natural hot springs
Na Noi
Known for agriculture and beautiful mountainous landscapes, this area attracts visitors interested in rural experiences and farm stays.
Na Noi National Park, Local farms, Traditional rice paddies, Cultural workshops, Scenic hiking paths
Thung Chang
A peaceful district known for its agricultural lifestyle and the warmth of local people, ideal for visitors seeking an authentic experience.
Thung Chang Temple, Farming experiences, Nature trails, Local festivals, Traditional food tasting
Pua
A charming town surrounded by mountains, popular with travelers looking for tranquility and adventure activities like trekking and cycling.
Pua River, Doi Phu Kha, Local artisan shops, Biking routes, Rice Fields
Nan Highlands
A beautiful mountainous area that offers stunning views and outdoor activities, ideal for nature enthusiasts.
Doi Phu Kha National Park, Scenic viewpoints, Trekking routes, Wildlife watching, Photography opportunities

Understanding Airbnb License Requirements & STR Laws in Nan (2025)

With 27% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Nan. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nan to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 27% licensed listings)

Top Performing Airbnb Properties in Nan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

HugNanHomestay

HugNanHomestay

Entire Place • 4 bedrooms

$4,451
Revenue
16.3%
Occupancy
$174.20
Daily Rate
The Loft Lumi 1

The Loft Lumi 1

Entire Place • 1 bedroom

$3,447
Revenue
67.9%
Occupancy
$21.39
Daily Rate
Pool Villa Nam Nan @ Nan City

Pool Villa Nam Nan @ Nan City

Entire Place • 3 bedrooms

$2,618
Revenue
10.2%
Occupancy
$126.58
Daily Rate
Modern Superior King @ Phuhunsa Boutique Hotel

Modern Superior King @ Phuhunsa Boutique Hotel

Private Room • 1 bedroom

$2,362
Revenue
25.8%
Occupancy
$53.38
Daily Rate
Kumdee Home in Nan Huen Khamdei

Kumdee Home in Nan Huen Khamdei

Entire Place • 3 bedrooms

$1,679
Revenue
15.0%
Occupancy
$70.67
Daily Rate
Family Suite 2 BR 1.3 km from Center

Family Suite 2 BR 1.3 km from Center

Private Room • 2 bedrooms

$1,591
Revenue
16.9%
Occupancy
$67.42
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Nan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Nan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #1553500363$4,8060N/A/5.0
Zoey Lee3$4,5580N/A/5.0
Host #4737276681$4,4510N/A/5.0
Pimphaka1$2,61843.75/5.0
Poonyawee1$1,679164.94/5.0
Host #5211533264$1,6313N/A/5.0
Host #3609585971$1,5910N/A/5.0
Host #4649536641$1,4850N/A/5.0
Gesnarin1$1,216384.92/5.0
Nattima2$733134.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nan.

Dive Deeper: Advanced Nan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Nan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Nan

  • The Nan Airbnb market composition is heavily skewed towards Private Room listings, which make up 68.2% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Nan, Hotel/Boutique properties are the most common (40.9%), reflecting the local real estate landscape.
  • Houses represent a significant 40.9% portion, catering likely to families or larger groups.
  • The presence of 40.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 4.5%) offer potential for unique stay experiences.

Nan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Nan

  • The dominant room capacity in Nan is 1 bedroom listings, making up 54.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 68.1% of the active Airbnb listings in Nan, indicating a high concentration in these sizes.
  • With over half the market (54.5%) consisting of studios or 1-bedroom units, Nan is particularly well-suited for individuals or couples.
  • A significant 22.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Nan.

Nan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Nan

  • The most common guest capacity trend in Nan vacation rentals is listings accommodating 2 guests (45.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Nan STR market, accounting for 59.1% of listings.
  • A significant 45.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Nan.
  • 22.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nan.
  • On average, properties in Nan are equipped to host 3.2 guests.

Nan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Nan

  • The most common availability pattern in Nan falls within the 271-366 days range, representing 95.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Nan (77.3%), reflecting common guest stay durations or potential owner blocking patterns.

Nan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (86.4%)

1 Night

19 listings

86.4% of total

2 Nights (4.5%)

2 Nights

1 listings

4.5% of total

7-29 Nights (9.1%)

7-29 Nights

2 listings

9.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Nan is 1 Night, adopted by 86.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (90.9%) of the Nan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 86.4% of Nan hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nan.

Nan Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (26.7%)

Flexible

4 listings

26.7% of total

Moderate (60%)

Moderate

9 listings

60% of total

Strict (13.3%)

Strict

2 listings

13.3% of total

Cancellation Policy Insights for Nan

  • The prevailing Airbnb cancellation policy trend in Nan is Moderate, used by 60% of listings.
  • The market strongly favors guest-friendly terms, with 86.7% of listings offering Flexible or Moderate policies. This suggests guests in Nan may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 60% market standard in Nan.
  • Using a Strict policy might deter some guests, as only 13.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Nan.

Nan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Nan

  • The overall average booking lead time for vacation rentals in Nan is 21 days.
  • Guests book furthest in advance for stays during October (average 83 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (57 days avg.) sees the longest lead times, while Spring (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Nan.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
  • During April, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 57 days) to capture early planners.
  • Monitor your own booking lead times against these Nan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Nan (2025)

Amenity Prevalence

Amenity Insights for Nan

  • Essential amenities in Nan that guests expect include: Essentials, Free parking on premises, Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Nan: Essentials, Free parking on premises, Air conditioning, Wifi.
  • Prioritize adding missing essentials: Free parking on premises, Air conditioning, Wifi.
  • Consider adding popular differentiators like Hot water or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Nan to stay competitive.

Nan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken

Guest Profile Summary for Nan

  • The typical guest profile for Airbnb in Nan consists of predominantly international visitors (89%), with top international origins including France, primarily speaking English or German.
  • Domestic travelers account for 11.1% of guests.
  • Key international markets include Germany (22.2%) and France (22.2%).
  • Top languages spoken are English (40%) followed by German (20%).

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Nan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
San Phra Net45$822$103.2038%
Ban Pang Ma No23$795$351.4921%
Nong Hoi229$791$70.8349%
Nong Phueng30$775$116.1135%
Ban Mae Kuang10$744$218.7124%
Ban Yuam13$696$138.2527%
Huai Kaeo21$666$257.6819%
Moo Baan Siriporn 211$550$106.0636%
Ban Du21$532$82.4728%
Tha Sala31$382$83.1534%

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