Longyearbyen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Svalbard, Svalbard & Jan Mayen
Is Airbnb profitable in Longyearbyen in 2025? Explore comprehensive Airbnb analytics for Longyearbyen, Svalbard, Svalbard & Jan Mayen to uncover income potential. This 2025 STR market report for Longyearbyen, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Longyearbyen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Longyearbyen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Longyearbyen Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Longyearbyen (2025)
Understanding the monthly revenue variations for Airbnb listings in Longyearbyen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Longyearbyen is typically March, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Longyearbyen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,562+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,284 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,019 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,697, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Longyearbyen
Longyearbyen Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Longyearbyen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Longyearbyen:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 37% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Longyearbyen
Average Daily Rate (ADR) Airbnb Trends in Longyearbyen (2025)
Effective short term rental pricing strategy in Longyearbyen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Longyearbyen typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $400+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $233 or more.
- Typical properties (Median) charge around $182 per night.
- Entry-level properties (Bottom 25%) earn around $139 per night.
Average Daily Rate (ADR) Trend by Month in Longyearbyen
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Airbnb Seasonality Analysis & Trends in Longyearbyen (2025)
Peak Season (March, April, February)
- Revenue averages $4,998 per month
- Occupancy rates average 76.6%
- Daily rates average $214
Shoulder Season
- Revenue averages $3,007 per month
- Occupancy maintains around 50.2%
- Daily rates hold near $217
Low Season (October, November, December)
- Revenue drops to average $1,895 per month
- Occupancy decreases to average 36.9%
- Daily rates adjust to average $223
Seasonality Insights for Longyearbyen
- The Airbnb seasonality in Longyearbyen shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Longyearbyen's highest earning potential, with monthly revenues capable of climbing to $5,763, occupancy reaching a high of 82.0%, and ADRs peaking at $228.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,636, occupancy could drop to 31.9%, and ADRs may adjust down to $179.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Longyearbyen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Longyearbyen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Longyearbyen (2025)
Exploring the top neighborhoods for short-term rentals in Longyearbyen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Longyearbyen Town Center | The heart of Longyearbyen, offering easy access to restaurants, shops, and tourist services. Ideal for guests looking for convenience and local culture. | Svalbard Museum, North Pole Expedition Museum, Longyearbyen Church, Galleries and shops, Adventure Tours starting points |
| Isfjorden | A scenic area that offers breathtaking views and access to outdoor activities like hiking and snowmobiling. Perfect for nature lovers and adventure seekers. | Isfjorden kayaking, Hiking trails, Northern Lights viewing, Glacier excursions, Wildlife watching |
| Mine 7 | A historic mining site that provides a unique glimpse into Svalbard's history. Attracts history enthusiasts and those interested in industrial tourism. | Historic mine tours, Photography opportunities, Scenic landscapes, Guided tours |
| Ny Ålesund | One of the world's northernmost permanent settlements, known for its research facilities and stunning scenery. Draws eco-tourists and researchers. | Research station tours, Arctic wildlife, Stunning fjord views, Birdwatching, Environmental education |
| Svalbard Global Seed Vault | An important global asset for biodiversity preservation, intriguing for visitors interested in conservation and science. | Seed Vault tours, Educational exhibits, Svalbard environmental efforts |
| Haugen Mountain | Offers spectacular views of the surrounding Arctic landscape, popular for hiking and photography enthusiasts. | Hiking trails, Photography spots, Northern Lights viewing |
| Grumant | An abandoned Russian settlement, providing unique historical insights and an adventurous exploration area. | Ghost town exploration, Historical sites, Scenic treks, Abandoned coal mine |
| Pyramiden | A former Russian mining town that is now a ghost town, fascinating for explorers and those interested in post-industrial landscapes. | Exploration of Pyramiden village, Photography, Cultural history, Guided tours |
Understanding Airbnb License Requirements & STR Laws in Longyearbyen (2025)
While Longyearbyen, Svalbard, Svalbard & Jan Mayen currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Longyearbyen to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Longyearbyen (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Longyearbyenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Panoramautsikt, Longyearbyen
Entire Place • 3 bedrooms
Central cave for warm refuge
Entire Place • 3 bedrooms
Private cabin in Longyearbyen. Cozy and unique
Entire Place • 1 bedroom
Great end house with stunning views
Entire Place • 3 bedrooms
Spacious Modern City Center Apartment
Entire Place • 3 bedrooms
Modern apartment in the middle of Longyearbyen
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Longyearbyen (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Longyearbyen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Polar Bear | 4 | $98,257 | 33 | 4.92/5.0 |
| Kine | 1 | $90,305 | 18 | 5.00/5.0 |
| Yngve | 2 | $85,651 | 137 | 4.96/5.0 |
| Ivar | 4 | $81,570 | 51 | 4.96/5.0 |
| Remi | 1 | $68,597 | 154 | 4.98/5.0 |
| Anna | 2 | $62,816 | 28 | 5.00/5.0 |
| Juliana | 1 | $57,149 | 5 | 5.00/5.0 |
| Preben | 1 | $53,554 | 18 | 4.94/5.0 |
| Martin | 1 | $50,220 | 148 | 4.91/5.0 |
| Silje Elisabeth | 1 | $48,569 | 169 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Longyearbyen.
Dive Deeper: Advanced Longyearbyen STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Longyearbyen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLongyearbyen Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Longyearbyen
- The Longyearbyen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60.6% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 36.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Longyearbyen, Apartment/Condo properties are the most common (48.5%), reflecting the local real estate landscape.
- Houses represent a significant 30.3% portion, catering likely to families or larger groups.
- The presence of 15.2% Hotel/Boutique listings indicates integration with traditional hospitality.
Longyearbyen Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Longyearbyen
- The dominant room capacity in Longyearbyen is 1 bedroom listings, making up 30.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.5% of the active Airbnb listings in Longyearbyen, indicating a high concentration in these sizes.
- A significant 24.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Longyearbyen.
Longyearbyen Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Longyearbyen
- The most common guest capacity trend in Longyearbyen vacation rentals is listings accommodating 2 guests (18.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Longyearbyen STR market, accounting for 33.4% of listings.
- 24.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Longyearbyen.
- On average, properties in Longyearbyen are equipped to host 3.2 guests.
Longyearbyen Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Longyearbyen
- The most common availability pattern in Longyearbyen falls within the 181-270 days range, representing 42.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Longyearbyen (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 39.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Longyearbyen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
21.9% of total
2 Nights
10 listings
31.3% of total
3 Nights
5 listings
15.6% of total
4-6 Nights
1 listings
3.1% of total
7-29 Nights
2 listings
6.3% of total
30+ Nights
7 listings
21.9% of total
Key Insights
- The most prevalent minimum stay requirement in Longyearbyen is 2 Nights, adopted by 31.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (21.9%) caters to monthly stays (30+ nights) in Longyearbyen, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.3% of Longyearbyen hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 21.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Longyearbyen.
Longyearbyen Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
13.3% of total
Moderate
3 listings
10% of total
Firm
15 listings
50% of total
Strict
8 listings
26.7% of total
Cancellation Policy Insights for Longyearbyen
- The prevailing Airbnb cancellation policy trend in Longyearbyen is Firm, used by 50% of listings.
- A majority (76.7%) of hosts in Longyearbyen utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50% market standard in Longyearbyen.
- Regularly review your cancellation policy against competitors and market demand shifts in Longyearbyen.
Longyearbyen STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Longyearbyen
- The overall average booking lead time for vacation rentals in Longyearbyen is 76 days.
- Guests book furthest in advance for stays during June (average 154 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 48 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (111 days avg.) sees the longest lead times, while Fall (55 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (76 days) as a baseline for your pricing and availability strategy in Longyearbyen.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 154 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 111 days) to capture early planners.
- Monitor your own booking lead times against these Longyearbyen averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Longyearbyen (2025)
Amenity Prevalence
Amenity Insights for Longyearbyen
- Essential amenities in Longyearbyen that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Washer, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Longyearbyen: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Longyearbyen to stay competitive.
Longyearbyen Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Longyearbyen
- The typical guest profile for Airbnb in Longyearbyen consists of predominantly international visitors (100%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 0.0% of guests.
- Key international markets include United States (16.6%) and United Kingdom (12.7%).
- Top languages spoken are English (42.5%) followed by French (9.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.