Airbnb Market Analytics, Statistics and Data in Rodney Bay, Gros Islet, St. Lucia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Rodney Bay? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Rodney Bay:
How much do Airbnb hosts make on average per month in Rodney Bay?
The short-term rental market in Rodney Bay shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,186 per month
- Strong performing properties (top 25%) make $4,158 or more
- Best-in-class properties (top 10%) achieve $6,531+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,052
Revenue Variations by Month
Occupancy Rates Throughout the Year in Rodney Bay
The market in Rodney Bay shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 42% occupancy rates
- Strong performing properties (top 25%) achieve 68% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 20%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Rodney Bay
Daily rates in Rodney Bay vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $154 per night
- Strong performing properties (top 25%) secure $238 or more
- Best-in-class properties (top 10%) pull in $373+ per night
- Entry-level properties (bottom 25%) earn around $94
Daily Rate Variations by Month
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Seasonality patterns in Rodney Bay
Peak Season (February, March, May)
- Revenue peaks at $3851.14 per month
- Occupancy rates reach 54.96%
- Daily rates average $221.76
Shoulder Season
- Revenue averages $3041.11 per month
- Occupancy maintains 45.04%
- Daily rates hold at $211.38
Low Season (November, October, September)
- Revenue drops to $1870.51 per month
- Occupancy decreases to 33.37%
- Daily rates adjust to $199.19
Is it still profitable to do Airbnb in Rodney Bay in 2025?
Yes! Rodney Bay demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 45% and strong monthly revenue averaging $3041 and With 224 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (leaf-peepers, wine tourists, cultural festival attendees, solo travelers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Rodney Bay
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Reduit Beach | Famous for its beautiful white sandy shores, Reduit Beach is a popular destination for tourists seeking sun, sea, and relaxation. With numerous beachfront restaurants and water activities, it attracts a diverse crowd. | Reduit Beach, Splash Island Water Park, Baywalk Mall, Rodney Bay Marina, Pigeon Island National Landmark |
| Rodney Bay Village | A vibrant area filled with restaurants, bars, and nightlife. Ideal for those who want to experience local culture and cuisine, Rodney Bay Village is a hotspot for both tourists and locals. | The Strip, Rodney Bay Marina, Reduit Beach, Pigeon Island, Local markets and shops |
| Pigeon Island | A historical site with stunning views, Pigeon Island is a popular tourist attraction that features hiking trails, a museum, and beautiful beaches. Great for those who enjoy nature and history. | Pigeon Island National Landmark, Fort Rodney, Historical ruins, Beautiful beaches, Snorkeling spots |
| Gros Islet | This area is known for its lively Friday night street parties (Jump Up) and traditional fishing village Charm. It's great for those seeking an authentic St. Lucian experience. | Friday Night Street Party, Gros Islet Beaches, Local eateries, Water sports, Cultural experiences |
| Cap Estate | A more upscale residential area with luxury villas and resorts, Cap Estate is perfect for visitors seeking a quiet retreat away from the hustle and bustle, yet close to amenities and beaches. | Cap Estate Golf Course, Beautiful beaches, Ridge views, Luxury resorts, Nearby nightlife |
| The Landings | An exclusive resort community featuring high-end accommodations and amenities, making it attractive for luxury travelers. Ideal for guests looking for a premium experience. | The Landings Resort & Spa, Private beach, Water sports, Fine dining, Spa facilities |
| Sandals Grande St. Lucian | A luxury all-inclusive resort known for its beautiful surroundings and high-quality service. Hosts a variety of events and is popular among honeymooners and couples. | Beautiful beaches, Water sports, Dining options, Nightlife, Romantic experiences |
| Marigot Bay | Often touted as one of the most beautiful bays in the Caribbean, Marigot Bay offers stunning scenery and a relaxed atmosphere, perfect for travelers seeking tranquility. | Marigot Bay Beach, Water taxi service, Restaurants and cafes, Kayaking, Scenic views |
Do you need a license for Airbnb in Rodney Bay?
We recommend checking directly with Rodney Bay's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Rodney Bay
Villa Periwinkle Windjammer
Entire Place • 3 bedrooms
Waters Edge Luxury Villa by Bay Gardens Resorts
Entire Place • 4 bedrooms
PÀRIS Villas 5bd Loft Rodney Bay
Entire Place • 5 bedrooms
Leela House & Cottage - Ocean & Sunset Views
Entire Place • 5 bedrooms
Tee’Island Home
Entire Place • 4 bedrooms
Spacious & fun 4BR Villa near everything!
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Rodney Bay
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Blue Sky Luxury St. Lucia | 13 | $667,335 | 137 | 3.75/5.0 |
| Jcroserie | 7 | $358,142 | 65 | 4.59/5.0 |
| Cleopatra | 12 | $259,279 | 137 | 4.32/5.0 |
| Jason | 2 | $200,904 | 45 | 4.99/5.0 |
| Amanda | 3 | $196,494 | 146 | 4.96/5.0 |
| Bay Short Term Holiday Rental | 7 | $185,253 | 153 | 4.70/5.0 |
| Simone | 5 | $162,912 | 115 | 4.87/5.0 |
| Rachael | 3 | $148,615 | 79 | 4.92/5.0 |
| Theodora | 6 | $146,108 | 33 | 1.65/5.0 |
| Anthony | 1 | $140,793 | 9 | 4.88/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Rodney Bay
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (82.1%), with apartment & condo and house properties comprising 87.9% of inventory
- Untapped potential in others segments (2.7% combined)
Room Capacity Distribution
Analysis of 224 properties in Rodney Bay shows that 1 bedroom properties are most prevalent, making up 37.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 66.5% of all listings.
Key Insights
- Most common: 1 bedroom (37.1%)
- Least common: 5+ bedrooms (1.8%)
- Market concentration: 66.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 224 properties in Rodney Bay reveals that 2 guests properties dominate the market, representing 30.4% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 57.6% of the market.
Key Insights
- Most common capacity: 2 guests (30.4% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 57.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 224 properties in Rodney Bay, the most common availability pattern is 271-366 days (44.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (25.4% of properties).
Key Insights
- Most common availability window: 271-366 days (44.2%)
- Most common booking duration: 91-180 days (25.4%)
- Properties with high availability (180+ days): 67.9%
- Properties with long-term bookings (180+ days): 32.1%
Minimum Stay Distributions
1 Night
41 listings
21% of total
2 Nights
57 listings
29.2% of total
3 Nights
59 listings
30.3% of total
4-6 Nights
31 listings
15.9% of total
7-29 Nights
2 listings
1% of total
30+ Nights
5 listings
2.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 50.2%
- Mid-length stays (4-6 nights) represent 15.9% of listings
- Monthly+ stays (2.6%) suggest a stable extended-stay market
- High market flexibility with 80.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
10 listings
5.6% of total
Flexible
25 listings
14% of total
Moderate
45 listings
25.3% of total
Firm
44 listings
24.7% of total
Strict
54 listings
30.3% of total
Key Insights
- Strict is the preferred policy at 30.3% of listings
- The market shows a balanced distribution between guest-friendly (39.3%) and strict (55.0%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 5.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jan, Dec, averaging 90 days
- Shortest booking windows are in Oct, Sep, Aug, averaging 47 days
- Summer shows the longest average booking window at 74 days, while Fall has the shortest at 54 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 74 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Aug when lead times are shortest
Popular Airbnb Amenities in Rodney Bay
Every property in Rodney Bay comes standard with Air conditioning, and Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 0% of total guests, indicating a mostly international-driven market.
- Primary international markets: United Kingdom (26.2%) and Canada (16.4%)
- English is the top language at 63.7%, followed by French (17%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.2%
Recommendations
- Target marketing campaigns for New York and England markets
- Develop localized content for United Kingdom and Canada
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Rodney Bay. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Clinketts | 14 | $4,567 | $388.78 | 50% |
| Prospect | 32 | $4,289 | $410.74 | 45% |
| Rock Dundo | 19 | $4,025 | $499.61 | 44% |
| Soufrière | 91 | $3,796 | $267.19 | 49% |
| Coolie Town | 86 | $3,662 | $407.03 | 45% |
| Gibbes | 17 | $3,579 | $439.79 | 48% |
| Belair | 25 | $3,531 | $376.27 | 37% |
| Paynes Bay Beach | 28 | $3,514 | $688.04 | 39% |
| Holders Hill | 10 | $3,506 | $481.60 | 35% |
| Mullins | 47 | $3,354 | $671.57 | 44% |
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