Sejong Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Chungcheong Province, South Korea
Is Airbnb profitable in Sejong in 2025? Explore comprehensive Airbnb analytics for Sejong, South Chungcheong Province, South Korea to uncover income potential. This 2025 STR market report for Sejong, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Sejong, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sejong Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sejong Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sejong (2025)
Understanding the monthly revenue variations for Airbnb listings in Sejong is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sejong is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sejong across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,586+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,261 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $968 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $641, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sejong
Sejong Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sejong STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sejong:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sejong
Average Daily Rate (ADR) Airbnb Trends in Sejong (2025)
Effective short term rental pricing strategy in Sejong involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sejong typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $209+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $111 or more.
- Typical properties (Median) charge around $58 per night.
- Entry-level properties (Bottom 25%) earn around $47 per night.
Average Daily Rate (ADR) Trend by Month in Sejong
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Airbnb Seasonality Analysis & Trends in Sejong (2025)
Peak Season (May, June, April)
- Revenue averages $1,428 per month
- Occupancy rates average 37.7%
- Daily rates average $103
Shoulder Season
- Revenue averages $976 per month
- Occupancy maintains around 50.5%
- Daily rates hold near $96
Low Season (January, February, March)
- Revenue drops to average $568 per month
- Occupancy decreases to average 34.7%
- Daily rates adjust to average $87
Seasonality Insights for Sejong
- The Airbnb seasonality in Sejong shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sejong's highest earning potential, with monthly revenues capable of climbing to $1,531, occupancy reaching a high of 60.4%, and ADRs peaking at $103.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $502, occupancy could drop to 30.0%, and ADRs may adjust down to $86.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sejong.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sejong seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sejong (2025)
Exploring the top neighborhoods for short-term rentals in Sejong? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Sejong | The central business and administrative hub of Sejong, featuring modern amenities and easy access to government offices. Ideal for business travelers and officials visiting the city. | Sejong City Hall, Sejong National Research Complex, Sejong Lake Park, National Library of Korea, Sejong Sports Complex |
| Hansol-dong | A residential area that offers a quiet environment yet close proximity to parks and local dining options. Great for families and long-term stays. | Hansol Park, Chungcheongbuk-do Agricultural Museum, local cafes and shops, walking trails |
| Bongdam-dong | A rapidly developing area with a mix of residential and commercial buildings. Attracts guests interested in exploring the new Sejong developments. | Bongdam Park, Sejong Smart City, local markets, community art installations |
| Gayang-dong | Known for its cultural events and vibrant local community. Hosts many seasonal festivals, making it a lively place to stay. | Gayang Cultural Center, annual local festivals, walking trails along the river, nearby dining options |
| Jochon-myeon | This area provides a more rural setting, appealing to nature lovers and those looking for peace away from the city hustle. | Jochon Natural Recreational Forest, Sejong Ready-made Farms, scenic countryside views, hiking trails |
| Sujeong-dong | Offers a blend of urban living and natural beauty, with easy access to parks and recreational areas. | Sujeong Park, Sejong Arboretum, local artisans and shops, cycling paths |
| Nonsan | Bordering Sejong and known for its agricultural background, it's popular with tourists looking for food experiences. | Nonsan Strawberry Festival, local farms, Nonsan River, agricultural products marketplaces |
| Daewon-dong | With several educational institutions nearby, this area is popular with students and visiting families for its calm atmosphere and accessibility. | Sejong University, local cafes and study spots, Daewon Lake, community parks and playgrounds |
Understanding Airbnb License Requirements & STR Laws in Sejong (2025)
While Sejong, South Chungcheong Province, South Korea currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sejong to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sejong (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sejongbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
excursions
Entire Place • 1 bedroom
![A room where you can rest with friends and couples [double]](https://a0.muscache.com/im/pictures/miso/Hosting-766328243729165814/original/efaff08d-7cf2-4033-849a-1304a14515b5.jpeg?im_w=480&im_format=avif)
A room where you can rest with friends and couples [double]
Entire Place • 1 bedroom
![Me, you, our room [twin]](https://a0.muscache.com/im/pictures/miso/Hosting-767701688163875577/original/1ab15313-9174-4ac0-b8c1-f1e8cfb3655b.jpeg?im_w=480&im_format=avif)
Me, you, our room [twin]
Entire Place • 1 bedroom
![[cozy stay] Sejong's best space # Na-seong # 65-inch TV # Business trip welcome # Parking available](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6MTEyMDIwMDk0NjcyNDYxMTY2Mw%3D%3D/original/8cad7c95-f5e8-4382-bc46-4aec6ea1daac.jpeg?im_w=480&im_format=avif)
[cozy stay] Sejong's best space # Na-seong # 65-inch TV # Business trip welcome # Parking available
Entire Place • 1 bedroom
![A room with a tranquil view of the neighborhood [twin]](https://a0.muscache.com/im/pictures/miso/Hosting-767706369616888445/original/f46de2cf-826f-4fae-a9f4-36f365437e0f.jpeg?im_w=480&im_format=avif)
A room with a tranquil view of the neighborhood [twin]
Entire Place • 1 bedroom
![A room to work from anywhere [twin]](https://a0.muscache.com/im/pictures/miso/Hosting-709028090217503835/original/0d3ff2fc-fd09-40b3-b23e-b77a2b504f8e.jpeg?im_w=480&im_format=avif)
A room to work from anywhere [twin]
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sejong (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sejong based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 로컬스티치 청자장 | 13 | $133,153 | 235 | 4.72/5.0 |
| 윤수 | 2 | $23,857 | 162 | 4.72/5.0 |
| 현미 | 1 | $22,890 | 203 | 4.77/5.0 |
| Hyukjae | 2 | $18,435 | 82 | 4.63/5.0 |
| Nerop | 2 | $14,197 | 29 | 4.96/5.0 |
| Jack | 1 | $13,601 | 57 | 4.98/5.0 |
| 미카엘라 | 1 | $10,467 | 30 | 5.00/5.0 |
| 지예 | 1 | $9,824 | 157 | 4.76/5.0 |
| 규섭 | 1 | $9,698 | 71 | 4.79/5.0 |
| 수정 | 1 | $9,480 | 19 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sejong.
Dive Deeper: Advanced Sejong STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sejong. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSejong Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sejong
- The Sejong Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.7% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sejong, Apartment/Condo properties are the most common (83.3%), reflecting the local real estate landscape.
- Smaller segments like others (combined 3.3%) offer potential for unique stay experiences.
Sejong Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sejong
- The dominant room capacity in Sejong is 1 bedroom listings, making up 70% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 86.7% of the active Airbnb listings in Sejong, indicating a high concentration in these sizes.
- With over half the market (70%) consisting of studios or 1-bedroom units, Sejong is particularly well-suited for individuals or couples.
Sejong Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sejong
- The most common guest capacity trend in Sejong vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 1 guest dominate the Sejong STR market, accounting for 63.3% of listings.
- A significant 63.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Sejong.
- 13.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sejong.
- On average, properties in Sejong are equipped to host 2.5 guests.
Sejong Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sejong
- The most common availability pattern in Sejong falls within the 91-180 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Sejong (43.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 53.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sejong Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
83.3% of total
2 Nights
2 listings
6.7% of total
3 Nights
1 listings
3.3% of total
30+ Nights
2 listings
6.7% of total
Key Insights
- The most prevalent minimum stay requirement in Sejong is 1 Night, adopted by 83.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.0%) of the Sejong Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 83.3% of Sejong hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sejong.
Sejong Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
16.7% of total
Moderate
21 listings
70% of total
Firm
2 listings
6.7% of total
Strict
2 listings
6.7% of total
Cancellation Policy Insights for Sejong
- The prevailing Airbnb cancellation policy trend in Sejong is Moderate, used by 70% of listings.
- The market strongly favors guest-friendly terms, with 86.7% of listings offering Flexible or Moderate policies. This suggests guests in Sejong may expect booking flexibility.
- Strict cancellation policies are quite rare (6.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 70% market standard in Sejong.
- Using a Strict policy might deter some guests, as only 6.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Sejong.
Sejong STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sejong
- The overall average booking lead time for vacation rentals in Sejong is 30 days.
- Guests book furthest in advance for stays during June (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Sejong.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Sejong averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sejong (2025)
Amenity Prevalence
Amenity Insights for Sejong
- Essential amenities in Sejong that guests expect include: Air conditioning, Fire extinguisher, Heating, Kitchen, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Shampoo, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sejong: Air conditioning, Fire extinguisher, Heating, Kitchen, Smoke alarm, Wifi.
- Prioritize adding missing essentials: Kitchen, Smoke alarm, Wifi.
- Consider adding popular differentiators like Shampoo or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sejong to stay competitive.
Sejong Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sejong
- The typical guest profile for Airbnb in Sejong consists of primarily domestic travelers (92%), often arriving from nearby Seoul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Korean or English.
- Domestic travelers account for 92.3% of guests.
- Key international markets include South Korea (92.3%) and United States (3.6%).
- Top languages spoken are Korean (47.7%) followed by English (32.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seoul and Daejeon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sejong Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Wondeok-ri | 13 | $2,623 | $204.72 | 40% |
| Nomun-ri | 10 | $2,592 | $293.05 | 21% |
| Seorak-myeon | 11 | $2,503 | $189.54 | 35% |
| Yeoju-si | 28 | $2,169 | $217.27 | 30% |
| Homyeong-ri | 24 | $2,126 | $345.34 | 28% |
| Yangpyeong-gun | 13 | $1,962 | $234.60 | 30% |
| Mugan-ri | 15 | $1,923 | $218.08 | 26% |
| Gapcheon-myeon | 11 | $1,820 | $142.37 | 41% |
| Seorak | 10 | $1,744 | $190.40 | 30% |
| Gimpo-si | 30 | $1,699 | $113.56 | 46% |