Valjevo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Central Serbia, Serbia

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Valjevo in 2025? Explore comprehensive Airbnb analytics for Valjevo, Central Serbia, Serbia to uncover income potential. This 2025 STR market report for Valjevo, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Valjevo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Valjevo Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Valjevo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$41
The average rental revenue earned for an occupied room per day in Valjevo.
Occupancy Rate(?)
18.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$1,598
Typical annual income for an Airbnb listing in Valjevo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-31.5%
Significant decrease (-31.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Valjevo.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Valjevo.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Valjevo (2025)

Understanding the monthly revenue variations for Airbnb listings in Valjevo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Valjevo is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Valjevo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $492+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $343 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $213 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $108, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Valjevo

Valjevo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Valjevo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Valjevo:

  • Best-in-class properties (Top 10%) achieve 41%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 31% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Valjevo

Average Daily Rate (ADR) Airbnb Trends in Valjevo (2025)

Effective short term rental pricing strategy in Valjevo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Valjevo typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $59+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $50 or more.
  • Typical properties (Median) charge around $38 per night.
  • Entry-level properties (Bottom 25%) earn around $29 per night.

Average Daily Rate (ADR) Trend by Month in Valjevo

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Airbnb Seasonality Analysis & Trends in Valjevo (2025)

Peak Season (July, February, June)
  • Revenue averages $307 per month
  • Occupancy rates average 24.6%
  • Daily rates average $49
Shoulder Season
  • Revenue averages $244 per month
  • Occupancy maintains around 22.7%
  • Daily rates hold near $49
Low Season (March, May, November)
  • Revenue drops to average $189 per month
  • Occupancy decreases to average 15.1%
  • Daily rates adjust to average $46

Seasonality Insights for Valjevo

  • The Airbnb seasonality in Valjevo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Valjevo's highest earning potential, with monthly revenues capable of climbing to $361, occupancy reaching a high of 26.1%, and ADRs peaking at $52.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $183, occupancy could drop to 14.6%, and ADRs may adjust down to $42.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Valjevo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Valjevo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Valjevo (2025)

Exploring the top neighborhoods for short-term rentals in Valjevo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Valjevo City Center
The heart of Valjevo with rich history and cultural heritage. It's a popular spot for tourists looking to explore the local architecture and attend cultural events.
Valjevo Cultural Center, Valjevo Fortress, The Church of the Holy Transfiguration, Museum of Valjevo, Kolubara River
Petnica
Known for its natural beauty and proximity to the Petnica Science Center, Petnica attracts visitors interested in science, nature, and educational tourism.
Petnica Science Center, Petnica River, Hiking trails, Scenic viewpoints, Nature reserves
Ljubovija
A picturesque town near Valjevo, offering a tranquil atmosphere and beautiful landscapes, ideal for nature lovers looking for a quiet retreat.
Natura 2000 Protected Areas, Drina River, Cultural heritage sites, Outdoor activities, Local festivals
Mionica
A peaceful village known for its stunning nature and traditional Serbian lifestyle, appealing to those looking for tranquility and local experiences.
Mionica Monastery, Sava River, Local farms, Rural tourism, Hiking opportunities
Divcibare
A popular mountain resort area with ski and hiking opportunities, attracting tourists year-round for both winter sports and summer retreats.
Divcibare Ski Resort, Staro Vrelo, Nature trails, Mountain biking, Freshwater lakes
Priboj
A serene area along the Lim River, known for its relaxed atmosphere and natural beauty, perfect for those seeking a peaceful getaway.
Lim River, Historical sites, Outdoor activities, Scenic drives, Local crafts
Bajina Bašta
Located near the Drina River and Tara National Park, this area is perfect for those wanting to experience nature and local culture firsthand.
Tara National Park, Drina River, Historic monasteries, Outdoor sports, Scenic landscapes
Koceljeva
A charming town with rich history and local culture, attracting visitors who are interested in exploring the less traveled paths of Serbia.
Koceljeva Monastery, Cultural events, Natural parks, Local cuisine, Historic sites

Understanding Airbnb License Requirements & STR Laws in Valjevo (2025)

With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Valjevo. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Valjevo to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 11% licensed listings)

Top Performing Airbnb Properties in Valjevo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Valjevobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Viridian Three Apartment

Viridian Three Apartment

Entire Place • 2 bedrooms

$4,796
Revenue
24.6%
Occupancy
$58.26
Daily Rate
Apartman Živanović

Apartman Živanović

Entire Place • 1 bedroom

$3,510
Revenue
24.1%
Occupancy
$39.99
Daily Rate
Suite Dreams

Suite Dreams

Entire Place • 1 bedroom

$3,220
Revenue
22.7%
Occupancy
$43.28
Daily Rate
Listen 01

Listen 01

Entire Place • 1 bedroom

$3,121
Revenue
31.9%
Occupancy
$29.42
Daily Rate
Apartment at Grande in pedestrian zone

Apartment at Grande in pedestrian zone

Entire Place • 1 bedroom

$2,430
Revenue
48.3%
Occupancy
$23.92
Daily Rate
Apartman 
Kolubara 14

Apartman Kolubara 14

Entire Place • 1 bedroom

$1,740
Revenue
25.0%
Occupancy
$30.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Valjevo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Valjevo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ana1$4,7960N/A/5.0
Danijela1$3,510194.89/5.0
Milica1$3,220225.00/5.0
Lazar1$3,121105.00/5.0
Milan1$2,430204.70/5.0
Slobodan1$1,74035.00/5.0
Jelena1$1,72785.00/5.0
Suncica2$1,71975.00/5.0
Host #5012160541$1,4951N/A/5.0
Marko1$1,14235.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Valjevo.

Dive Deeper: Advanced Valjevo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Valjevo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Valjevo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Valjevo

  • The Valjevo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Valjevo, Apartment/Condo properties are the most common (94.7%), reflecting the local real estate landscape.

Valjevo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Valjevo

  • The dominant room capacity in Valjevo is 1 bedroom listings, making up 73.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 100.0% of the active Airbnb listings in Valjevo, indicating a high concentration in these sizes.
  • With over half the market (73.7%) consisting of studios or 1-bedroom units, Valjevo is particularly well-suited for individuals or couples.

Valjevo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Valjevo

  • The most common guest capacity trend in Valjevo vacation rentals is listings accommodating 4 guests (42.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Valjevo STR market, accounting for 68.4% of listings.
  • 10.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Valjevo.
  • On average, properties in Valjevo are equipped to host 3.6 guests.

Valjevo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Valjevo

  • The most common availability pattern in Valjevo falls within the 271-366 days range, representing 89.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Valjevo (47.4%), reflecting common guest stay durations or potential owner blocking patterns.

Valjevo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (84.2%)

1 Night

16 listings

84.2% of total

2 Nights (10.5%)

2 Nights

2 listings

10.5% of total

4-6 Nights (5.3%)

4-6 Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Valjevo is 1 Night, adopted by 84.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (94.7%) of the Valjevo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 84.2% of Valjevo hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Valjevo.

Valjevo Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (77.8%)

Flexible

14 listings

77.8% of total

Moderate (11.1%)

Moderate

2 listings

11.1% of total

Firm (5.6%)

Firm

1 listings

5.6% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for Valjevo

  • The prevailing Airbnb cancellation policy trend in Valjevo is Flexible, used by 77.8% of listings.
  • The market strongly favors guest-friendly terms, with 88.9% of listings offering Flexible or Moderate policies. This suggests guests in Valjevo may expect booking flexibility.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 77.8% market standard in Valjevo.
  • Given the high prevalence of Flexible policies (77.8%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Valjevo.

Valjevo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Valjevo

  • The overall average booking lead time for vacation rentals in Valjevo is 14 days.
  • Guests book furthest in advance for stays during December (average 24 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (19 days avg.) sees the longest lead times, while Summer (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (14 days) as a baseline for your pricing and availability strategy in Valjevo.
  • Target marketing efforts for the Winter season well in advance (at least 19 days) to capture early planners.
  • Monitor your own booking lead times against these Valjevo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Valjevo (2025)

Amenity Prevalence

Amenity Insights for Valjevo

  • Essential amenities in Valjevo that guests expect include: TV, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Valjevo: TV, Wifi.
  • Consider adding popular differentiators like Air conditioning or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Valjevo to stay competitive.

Valjevo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Valjevo

  • The typical guest profile for Airbnb in Valjevo consists of predominantly international visitors (69%), with top international origins including Norway, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
  • Domestic travelers account for 30.8% of guests.
  • Key international markets include Serbia (30.8%) and Norway (15.4%).
  • Top languages spoken are English (40.9%) followed by Russian (11.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Norway.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Valjevo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Obrenovac Urban Municipality10$1,233$153.7432%
Stari Grad Urban Municipality539$948$84.1445%
Grocka Urban Municipality23$892$208.2330%
Bojnik14$857$226.3421%
MZ "Ferhadija"59$833$74.1748%
Pašina voda14$830$117.4426%
Ilidža Municipality17$819$203.7731%
Mjesna zajednica Trg oslobođenja-Centar153$743$78.7842%
Bosača10$739$76.5752%
MZ "Kovači"60$734$90.3336%

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