Airbnb Market Analytics, Statistics and Data in Priory, Saint Ann, Jamaica
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Priory? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Priory:
How much do Airbnb hosts make on average per month in Priory?
The short-term rental market in Priory shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,811 per month
- Strong performing properties (top 25%) make $3,306 or more
- Best-in-class properties (top 10%) achieve $4,826+ monthly
- Entry-level properties (bottom 25%) typically earn around $792
Revenue Variations by Month
Occupancy Rates Throughout the Year in Priory
The market in Priory shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 28% occupancy rates
- Strong performing properties (top 25%) achieve 53% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Priory
Daily rates in Priory vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $167 per night
- Strong performing properties (top 25%) secure $206 or more
- Best-in-class properties (top 10%) pull in $275+ per night
- Entry-level properties (bottom 25%) earn around $130
Daily Rate Variations by Month
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Seasonality patterns in Priory
Peak Season (March, July, February)
- Revenue peaks at $2918.23 per month
- Occupancy rates reach 46.49%
- Daily rates average $189.03
Shoulder Season
- Revenue averages $2294.58 per month
- Occupancy maintains 34.49%
- Daily rates hold at $181.24
Low Season (September, November, January)
- Revenue drops to $1516.37 per month
- Occupancy decreases to 28.20%
- Daily rates adjust to $176.18
Is it still profitable to do Airbnb in Priory in 2025?
Yes! Priory demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 34% and solid monthly revenue averaging $2295 and The market's 132 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Priory
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Ocho Rios | A popular tourist destination known for its stunning beaches and waterfalls. It's ideal for attracting tourists wanting to explore the natural beauty of Jamaica. | Dunn's River Falls, Mystic Mountain, Ocho Rios Beach, Dolphin Cove, Green Grotto Caves, Fern Gully |
| Runaway Bay | A serene area known for its beautiful landscapes and tranquil beaches. It's suited for family vacations and couples seeking a relaxing getaway. | Runaway Bay Beach, Green Grotto Caves, Flavours Beach, The Bird Sanctuary, Puerto Seco Beach |
| Montego Bay | One of Jamaica's major tourist hubs, offering vibrant nightlife, beautiful beaches, and luxury resorts. It's a prime spot for tourists looking for excitement and relaxation. | Doctor's Cave Beach, Hip Strip, Rose Hall, Montego Bay Marine Park, Sam Sharpe Square |
| Negril | Famous for its Seven Mile Beach and stunning sunsets. It's a hotspot for beach lovers and those seeking a laid-back atmosphere. | Seven Mile Beach, Negril Cliffs, Rick's Cafe, Bloody Bay, Kool Runnings Water Park |
| Port Antonio | Known for its beautiful scenery, lush rainforests, and less commercialized tourism. Ideal for travelers looking for a more authentic Jamaican experience. | Blue Lagoon, Frenchman's Cove, everglades, Port Antonio Marina, Konoko Falls |
| Treasure Beach | A quieter vacation destination perfect for travelers looking for peaceful beaches and local culture. Attracts those who want to escape the tourist crowds. | Treasure Beach, Billy's Bay, Frenchman’s Cove, Parottee Bay, The Great Bay |
| Falmouth | A charming historic town with beautiful Georgian architecture. Great for tourists interested in history and a more laid-back atmosphere. | Falmouth Historic District, Water Square, Glistening Waters, Burwood Beach, Martha Brae River |
| Kingston | The capital city offers a rich cultural experience with music, art, and history. Ideal for travelers interested in exploring Jamaica's vibrant culture. | Bob Marley Museum, National Gallery of Jamaica, Devon House, Emancipation Park, Port Royal |
Do you need a license for Airbnb in Priory?
We recommend checking directly with Priory's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Priory
Family friendly villa near Ocho Rios; attractions
Entire Place • 3 bedrooms
Blue Haven @ Richmond (3 Bdr + Loft Villa)
Entire Place • 4 bedrooms
3 LittleBirds @ Richmond (3Bdr + Loft)
Entire Place • 4 bedrooms
Deluxe Richmond Retreat w/ Spectacular Amenities
Entire Place • 3 bedrooms
OchoRios, Beach/Pool,AC,Gated/24hrSecurity, Sleep6
Entire Place • 3 bedrooms
Welcome to Serenity Oasis Villa
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Priory
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Philip | 1 | $71,226 | 7 | 5.00/5.0 |
| Keith | 2 | $64,960 | 7 | 2.42/5.0 |
| Colin | 1 | $63,583 | 33 | 4.97/5.0 |
| Bryan | 2 | $63,335 | 69 | 4.96/5.0 |
| Sherie & I Heart Travel Jamaic | 2 | $62,930 | 146 | 4.92/5.0 |
| Patrick | 1 | $62,860 | 17 | 4.88/5.0 |
| Nordia | 1 | $54,115 | 92 | 4.85/5.0 |
| Lauri-Ann | 2 | $52,957 | 48 | 2.46/5.0 |
| Sandra | 1 | $51,649 | 93 | 4.90/5.0 |
| Denzil | 1 | $51,611 | 35 | 4.86/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Priory
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.2%), with house and apartment & condo properties comprising 99.3% of inventory
- Untapped potential in others segments (0.8% combined)
Room Capacity Distribution
Analysis of 132 properties in Priory shows that 3 bedrooms properties are most prevalent, making up 65.2% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 83.3% of all listings.
Key Insights
- Most common: 3 bedrooms (65.2%)
- Least common: 5+ bedrooms (1.5%)
- Market concentration: 83.3% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 132 properties in Priory reveals that 6 guests properties dominate the market, representing 52.3% of all listings. The average property accommodates 5.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 8+ guests make up 67.4% of the market.
Key Insights
- Most common capacity: 6 guests (52.3% of market)
- Least common capacity: 3 guests (2.3% of market)
- Average guest capacity: 5.5 guests per property
- Market concentration: 67.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 132 properties in Priory, the most common availability pattern is 271-366 days (60.6% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (31.8% of properties).
Key Insights
- Most common availability window: 271-366 days (60.6%)
- Most common booking duration: 1-30 days (31.8%)
- Properties with high availability (180+ days): 80.3%
- Properties with long-term bookings (180+ days): 21.2%
Minimum Stay Distributions
1 Night
21 listings
17.1% of total
2 Nights
41 listings
33.3% of total
3 Nights
43 listings
35% of total
4-6 Nights
10 listings
8.1% of total
30+ Nights
8 listings
6.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 50.4%
- Mid-length stays (4-6 nights) represent 8.1% of listings
- Monthly+ stays (6.5%) suggest a stable extended-stay market
- High market flexibility with 85.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
32 listings
28.6% of total
Moderate
38 listings
33.9% of total
Firm
15 listings
13.4% of total
Strict
27 listings
24.1% of total
Key Insights
- Moderate is the preferred policy at 33.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 62.5% of the market
- Strong market consensus around Moderate policies
- Firm policies are least common at 13.4% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jul, Aug, averaging 58 days
- Shortest booking windows are in Jan, Mar, Sep, averaging 35 days
- Summer shows the longest average booking window at 54 days, while Fall has the shortest at 40 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 54 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Sep when lead times are shortest
Popular Airbnb Amenities in Priory
Every property in Priory comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 22.1% of total guests, indicating a moderate local market presence.
- Primary international markets: Jamaica (23.4%) and United Kingdom (11.3%)
- English is the top language at 86.9%, followed by Spanish (6.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 1.8%
Recommendations
- Target marketing campaigns for Kingston and New York markets
- Develop localized content for Jamaica and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Priory. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Duncans | 26 | $4,773 | $580.17 | 36% |
| Mount Zion | 30 | $4,121 | $401.39 | 35% |
| Unity Hall | 29 | $4,091 | $373.49 | 30% |
| Ocho Rios | 17 | $3,659 | $391.26 | 29% |
| Davis Cove | 15 | $3,174 | $305.97 | 35% |
| Montego Bay | 206 | $3,031 | $372.62 | 39% |
| Bruces Hill | 18 | $2,878 | $550.48 | 31% |
| St. James Parish | 79 | $2,681 | $307.12 | 36% |
| West End | 25 | $2,633 | $276.06 | 36% |
| Montego Bay | 14 | $2,578 | $281.72 | 45% |
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