Airbnb Market Analytics, Statistics and Data in Théoule-sur-Mer, Provence-Alpes-Côte d'Azur, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Théoule-sur-Mer? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Théoule-sur-Mer:
How much do Airbnb hosts make on average per month in Théoule-sur-Mer?
The short-term rental market in Théoule-sur-Mer shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,816 per month
- Strong performing properties (top 25%) make $3,428 or more
- Best-in-class properties (top 10%) achieve $7,371+ monthly
- Entry-level properties (bottom 25%) typically earn around $966
Revenue Variations by Month
Occupancy Rates Throughout the Year in Théoule-sur-Mer
The market in Théoule-sur-Mer shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 33% occupancy rates
- Strong performing properties (top 25%) achieve 52% or higher
- Best-in-class properties (top 10%) reach 70%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Théoule-sur-Mer
Daily rates in Théoule-sur-Mer vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $156 per night
- Strong performing properties (top 25%) secure $283 or more
- Best-in-class properties (top 10%) pull in $720+ per night
- Entry-level properties (bottom 25%) earn around $106
Daily Rate Variations by Month
Get Live Théoule-sur-Mer Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Théoule-sur-Mer
Peak Season (August, July, June)
- Revenue peaks at $6463.38 per month
- Occupancy rates reach 67.49%
- Daily rates average $350.86
Shoulder Season
- Revenue averages $3194.15 per month
- Occupancy maintains 36.28%
- Daily rates hold at $310.44
Low Season (December, February, January)
- Revenue drops to $1494.97 per month
- Occupancy decreases to 19.92%
- Daily rates adjust to $273.83
Is it still profitable to do Airbnb in Théoule-sur-Mer in 2025?
Yes! Théoule-sur-Mer demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 36% and strong monthly revenue averaging $3194 and With 263 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Théoule-sur-Mer
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| La Figueirette | Charming waterfront area known for its picturesque marina and relaxing beach environment. A perfect spot for families and couples seeking a tranquil seaside holiday with local dining and water activities. | La Figueirette Beach, Marina de La Figueirette, Restaurants along the waterfront, Water sports activities, Coastal walking paths |
| Domaine de L'Esterel | Scenic area surrounded by the Esterel mountains, offering stunning views and hiking trails. Ideal for nature lovers and those looking to explore the outdoors while being close to the coast. | Hiking trails in Esterel, Red rock formations, Picnic areas, Regional Natural Park of the Esterel |
| Théoule-sur-Mer Beach | A beautiful beach area with calm waters, perfect for sunbathing and swimming. Frequently visited by tourists looking for relaxation and picturesque landscapes. | Théoule Beach, Water sports rentals, Beachfront restaurants, Scenic coastal views, Promenade along the beach |
| Aiguille Beach | Known for its striking rocky coastline and crystal-clear water, ideal for visitors seeking an active beach day with swimming and snorkeling. | Aiguille Beach, Snorkeling opportunities, Scenic walks along the coast, Nearby restaurants |
| Centre de Théoule | The heart of Théoule-sur-Mer with easy access to shops, cafes, and local markets. A vibrant area perfect for visitors who enjoy a mix of urban and beach life. | Local shops, Cafes and bakeries, French markets, Cultural events and festivals |
| Port de Théoule | A lovely port area with boats, seafood restaurants, and a relaxing maritime atmosphere. Attracts both tourists and locals looking for leisure activities. | Fishing port, Seafood restaurants, Boat rentals, Maritime activities |
| Sentier des Douaniers | A coastal hiking path offering breathtaking views of the Mediterranean and the Esterel mountains. Great for those who love hiking and nature photography. | Hiking trails, Stunning coastal views, Access to hidden beaches, Nature photography spots |
| Château de Théoule | A historic site with beautiful gardens and architecture, providing cultural experiences and stunning views over the bay. A unique attraction for history and art enthusiasts. | Château de Théoule, Guided tours, Gardens and parks, Cultural events hosted at the château |
Do you need a license for Airbnb in Théoule-sur-Mer?
We recommend checking directly with Théoule-sur-Mer's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (19% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Théoule-sur-Mer
The Villa at Theoule. NEW 7-bed Oasis in Cannes
Entire Place • 7 bedrooms
Villa Le Trident
Entire Place • 6 bedrooms
Sumptuous villa with sea view and its renovated
Entire Place • 4 bedrooms
Les Oules Vertes YourHostHelper ranked 3*
Entire Place • 2 bedrooms
Théoule villa 3 bedroom with sea view and pool
Entire Place • 3 bedrooms
Charming villa Theoule sur mer panoramic see view
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Théoule-sur-Mer
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rémi | 4 | $230,491 | 89 | 4.87/5.0 |
| Danni | 1 | $221,047 | 15 | 5.00/5.0 |
| 8482483 | 1 | $187,008 | 0 | 0.00/5.0 |
| Florian & Nicolas | 3 | $178,103 | 140 | 3.25/5.0 |
| Bird | 1 | $163,180 | 23 | 5.00/5.0 |
| Vanessa | 1 | $137,888 | 25 | 4.96/5.0 |
| Patrick & Francoise | 1 | $133,763 | 38 | 4.84/5.0 |
| Frederic | 1 | $128,798 | 49 | 4.94/5.0 |
| Manon | 1 | $121,497 | 44 | 4.98/5.0 |
| Soso | 1 | $120,851 | 29 | 4.76/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Théoule-sur-Mer
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (99.6%), with apartment & condo and house properties comprising 98.9% of inventory
- Untapped potential in outdoor & mobile, boutique & hotels, others segments (1.2% combined)
Room Capacity Distribution
Analysis of 263 properties in Théoule-sur-Mer shows that 1 bedroom properties are most prevalent, making up 41.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 71.1% of all listings.
Key Insights
- Most common: 1 bedroom (41.8%)
- Least common: 4 bedrooms (6.8%)
- Market concentration: 71.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 263 properties in Théoule-sur-Mer reveals that 4 guests properties dominate the market, representing 45.2% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 62.4% of the market.
Key Insights
- Most common capacity: 4 guests (45.2% of market)
- Least common capacity: 7 guests (0.8% of market)
- Average guest capacity: 4.8 guests per property
- Market concentration: 62.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 263 properties in Théoule-sur-Mer, the most common availability pattern is 271-366 days (58.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (35.7% of properties).
Key Insights
- Most common availability window: 271-366 days (58.6%)
- Most common booking duration: 91-180 days (35.7%)
- Properties with high availability (180+ days): 92.0%
- Properties with long-term bookings (180+ days): 8.4%
Minimum Stay Distributions
1 Night
12 listings
5.3% of total
2 Nights
27 listings
11.8% of total
3 Nights
44 listings
19.3% of total
4-6 Nights
79 listings
34.6% of total
7-29 Nights
60 listings
26.3% of total
30+ Nights
6 listings
2.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 17.1%
- Mid-length stays (4-6 nights) represent 34.6% of listings
- Monthly+ stays (2.6%) suggest a stable extended-stay market
- High market flexibility with 36.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
5 listings
2.4% of total
Super Strict 60 Days
5 listings
2.4% of total
Flexible
21 listings
10.2% of total
Moderate
32 listings
15.6% of total
Firm
57 listings
27.8% of total
Strict
85 listings
41.5% of total
Key Insights
- Strict is the preferred policy at 41.5% of listings
- Stricter policies (Firm & Strict) dominate at 69.3% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 2.4% of listings
Recommendations
- The market supports stricter policies, with 69.3% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 104 days
- Shortest booking windows are in Nov, Dec, Jan, averaging 42 days
- Summer shows the longest average booking window at 104 days, while Winter has the shortest at 43 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 104 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in Théoule-sur-Mer
Below is the distribution of amenities across listings in Théoule-sur-Mer:
Traveler Demographics
Key Insights
- Domestic travelers make up 46.8% of total guests, indicating a significant local market share.
- Primary international markets: Germany (15.1%) and United Kingdom (10.5%)
- English is the top language at 42.5%, followed by French (31.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.4%
Recommendations
- Target marketing campaigns for Paris and London markets
- Develop localized content for Germany and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Théoule-sur-Mer. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Monteu Roero | 14 | $5,880 | $652.02 | 34% |
| Ramatuelle | 226 | $3,775 | $673.81 | 38% |
| Saint-Jean-Cap-Ferrat | 104 | $3,741 | $449.38 | 45% |
| Saint-Tropez | 782 | $3,659 | $526.84 | 40% |
| Chantepérier | 20 | $3,396 | $290.43 | 35% |
| Èze | 158 | $3,265 | $356.85 | 47% |
| Opio | 42 | $3,185 | $556.70 | 38% |
| Villefranche-sur-Mer | 479 | $3,134 | $280.32 | 52% |
| Cap-d'Ail | 176 | $3,059 | $310.14 | 46% |
| Ménerbes | 91 | $3,057 | $486.17 | 41% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights