St-Laurent-du-Var Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in St-Laurent-du-Var in 2025? Explore comprehensive Airbnb analytics for St-Laurent-du-Var, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for St-Laurent-du-Var, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in St-Laurent-du-Var, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the St-Laurent-du-Var Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key St-Laurent-du-Var Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in St-Laurent-du-Var (2025)
Understanding the monthly revenue variations for Airbnb listings in St-Laurent-du-Var is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in St-Laurent-du-Var is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in St-Laurent-du-Var across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,712+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,727 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,792 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,049, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in St-Laurent-du-Var
St-Laurent-du-Var Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the St-Laurent-du-Var STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in St-Laurent-du-Var:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in St-Laurent-du-Var
Average Daily Rate (ADR) Airbnb Trends in St-Laurent-du-Var (2025)
Effective short term rental pricing strategy in St-Laurent-du-Var involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in St-Laurent-du-Var typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
- Typical properties (Median) charge around $129 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in St-Laurent-du-Var
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Airbnb Seasonality Analysis & Trends in St-Laurent-du-Var (2025)
Peak Season (August, July, June)
- Revenue averages $2,893 per month
- Occupancy rates average 58.8%
- Daily rates average $155
Shoulder Season
- Revenue averages $895 per month
- Occupancy maintains around 22.8%
- Daily rates hold near $141
Low Season (March, April, December)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $140
Seasonality Insights for St-Laurent-du-Var
- The Airbnb seasonality in St-Laurent-du-Var shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases St-Laurent-du-Var's highest earning potential, with monthly revenues capable of climbing to $3,586, occupancy reaching a high of 65.4%, and ADRs peaking at $169.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $132.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in St-Laurent-du-Var.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these St-Laurent-du-Var seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in St-Laurent-du-Var (2025)
Exploring the top neighborhoods for short-term rentals in St-Laurent-du-Var? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Promenade des Flots Bleus | A picturesque promenade along the beach that attracts tourists for its beautiful views and local dining options. Ideal for those looking to relax near the coastline. | Beaches, Local restaurants, Cafés, Water sports activities, Scenic views |
| St-Laurent-du-Var Marina | A vibrant marina area that is popular for sailing and water activities. It attracts both locals and tourists looking for leisure and dining by the water. | Marina activities, Restaurants with sea views, Shopping, Water sports, Leisure walks |
| French Riviera Beaches | Known for stunning beaches and scenic coastal views, this area is ideal for beachgoers and sun-seekers. Perfect for individuals wanting a summer getaway. | Beaches, Sunbathing, Water sports, Restaurants, Bars |
| Cap 3000 Shopping Center | Major shopping destination featuring a variety of shops, restaurants and entertainment options. It's popular for travelers looking for retail therapy as well as dining. | Shopping, Cafés, Restaurants, Cinema, Events |
| Town Center & Old Town | The charming old town offers a taste of local culture and history. Tourists often enjoy exploring narrow streets, local shops, and cultural sites. | Historic sites, Local markets, Cafés, Art galleries, Cultural events |
| The Parc forestier de la Côte d'Azur | A beautiful natural area perfect for outdoor activities, attracting nature lovers and families looking for recreational opportunities. | Hiking trails, Picnic areas, Natural scenery, Wildlife, Outdoor sports |
| Local wineries and vineyards | The region is known for its wines, making vineyard tours a popular attraction for wine lovers and tourists looking for unique experiences. | Wine tastings, Vineyard tours, Local gastronomy, Scenic landscapes, Culinary events |
| Cultural festivals and events | St-Laurent-du-Var hosts various cultural events throughout the year, attracting tourists interested in local arts, music, and festivities. | Festivals, Local performances, Art exhibitions, Food events, Community activities |
Understanding Airbnb License Requirements & STR Laws in St-Laurent-du-Var (2025)
With 14% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in St-Laurent-du-Var. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for St-Laurent-du-Var to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 14% licensed listings)
Top Performing Airbnb Properties in St-Laurent-du-Var (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in St-Laurent-du-Varbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sublime POP Apartment – Terrace on the seafront
Entire Place • 1 bedroom
Comfort & air conditioning – Garden, close to sea & city
Entire Place • 2 bedrooms
Peaceful Getaway Just Outside Nice Your Riviera
Entire Place • 3 bedrooms
Lovely 4-person studio - pool and sea
Entire Place • N/A
Spacious apartment & breathtaking view
Entire Place • 2 bedrooms
Waterfront studio
Entire Place • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in St-Laurent-du-Var (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in St-Laurent-du-Var based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christelle | 1 | $24,058 | 11 | 4.45/5.0 |
| Céline | 1 | $22,375 | 21 | 4.81/5.0 |
| Bird | 1 | $20,652 | 4 | 4.75/5.0 |
| Enjoy And Stay | 1 | $17,402 | 9 | 4.78/5.0 |
| Damien | 2 | $16,300 | 16 | 4.67/5.0 |
| AS Conciergerie | 1 | $16,215 | 48 | 4.75/5.0 |
| Christian | 1 | $15,642 | 9 | 4.89/5.0 |
| Eddy | 2 | $15,252 | 5 | 4.67/5.0 |
| Pierre André | 1 | $14,919 | 16 | 4.75/5.0 |
| Lionel | 1 | $14,799 | 9 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in St-Laurent-du-Var.
Dive Deeper: Advanced St-Laurent-du-Var STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for St-Laurent-du-Var. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSt-Laurent-du-Var Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for St-Laurent-du-Var
- The St-Laurent-du-Var Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in St-Laurent-du-Var, Apartment/Condo properties are the most common (96.4%), reflecting the local real estate landscape.
- Smaller segments like house (combined 3.6%) offer potential for unique stay experiences.
St-Laurent-du-Var Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for St-Laurent-du-Var
- The dominant room capacity in St-Laurent-du-Var is 1 bedroom listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.2% of the active Airbnb listings in St-Laurent-du-Var, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (3.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in St-Laurent-du-Var.
St-Laurent-du-Var Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for St-Laurent-du-Var
- The most common guest capacity trend in St-Laurent-du-Var vacation rentals is listings accommodating 2 guests (57.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the St-Laurent-du-Var STR market, accounting for 85.7% of listings.
- A significant 57.1% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in St-Laurent-du-Var.
- Listings for large groups (6+ guests) are relatively rare (3.6%), potentially indicating an opportunity for hosts targeting this segment in St-Laurent-du-Var.
- On average, properties in St-Laurent-du-Var are equipped to host 3.0 guests.
St-Laurent-du-Var Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for St-Laurent-du-Var
- The most common availability pattern in St-Laurent-du-Var falls within the 271-366 days range, representing 64.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in St-Laurent-du-Var (46.4%), reflecting common guest stay durations or potential owner blocking patterns.
St-Laurent-du-Var Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
3.6% of total
2 Nights
4 listings
14.3% of total
3 Nights
6 listings
21.4% of total
4-6 Nights
5 listings
17.9% of total
30+ Nights
12 listings
42.9% of total
Key Insights
- The most prevalent minimum stay requirement in St-Laurent-du-Var is 30+ Nights, adopted by 42.9% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (17.9%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (42.9%) caters to monthly stays (30+ nights) in St-Laurent-du-Var, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.9% of St-Laurent-du-Var hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 42.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in St-Laurent-du-Var.
St-Laurent-du-Var Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
28.6% of total
Moderate
11 listings
39.3% of total
Firm
7 listings
25% of total
Strict
2 listings
7.1% of total
Cancellation Policy Insights for St-Laurent-du-Var
- The prevailing Airbnb cancellation policy trend in St-Laurent-du-Var is Moderate, used by 39.3% of listings.
- There's a relatively balanced mix between guest-friendly (67.9%) and stricter (32.1%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 39.3% market standard in St-Laurent-du-Var.
- Using a Strict policy might deter some guests, as only 7.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in St-Laurent-du-Var.
St-Laurent-du-Var STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for St-Laurent-du-Var
- The overall average booking lead time for vacation rentals in St-Laurent-du-Var is 17 days.
- Guests book furthest in advance for stays during September (average 25 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (22 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (17 days) as a baseline for your pricing and availability strategy in St-Laurent-du-Var.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 22 days) to capture early planners.
- Monitor your own booking lead times against these St-Laurent-du-Var averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in St-Laurent-du-Var (2025)
Amenity Prevalence
Amenity Insights for St-Laurent-du-Var
- Essential amenities in St-Laurent-du-Var that guests expect include: TV, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Air conditioning, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for St-Laurent-du-Var: TV, Kitchen, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Washer or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in St-Laurent-du-Var to stay competitive.
St-Laurent-du-Var Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for St-Laurent-du-Var
- The typical guest profile for Airbnb in St-Laurent-du-Var consists of a mix of domestic (49%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 49.0% of guests.
- Key international markets include France (49%) and United Kingdom (7%).
- Top languages spoken are English (34.4%) followed by French (28.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the St-Laurent-du-Var Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 12 | $5,441 | $416.40 | 42% |
| Saint-Jean-Cap-Ferrat | 113 | $4,031 | $456.22 | 44% |
| Ramatuelle | 219 | $3,915 | $658.04 | 37% |
| Cossano Belbo | 14 | $3,863 | $323.52 | 32% |
| Cassinasco | 19 | $3,675 | $685.44 | 38% |
| Saint-Tropez | 792 | $3,602 | $521.01 | 37% |
| Falicon | 14 | $3,441 | $538.85 | 34% |
| Monaco | 189 | $3,208 | $495.06 | 36% |
| La Môle | 18 | $3,087 | $453.59 | 36% |
| Villefranche-sur-Mer | 483 | $3,085 | $295.26 | 49% |