Airbnb Market Analytics, Statistics and Data in Saintes-Maries-de-la-Mer, Provence-Alpes-Côte d'Azur, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Saintes-Maries-de-la-Mer? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Saintes-Maries-de-la-Mer:
How much do Airbnb hosts make on average per month in Saintes-Maries-de-la-Mer?
The short-term rental market in Saintes-Maries-de-la-Mer shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,539 per month
- Strong performing properties (top 25%) make $2,553 or more
- Best-in-class properties (top 10%) achieve $3,762+ monthly
- Entry-level properties (bottom 25%) typically earn around $877
Revenue Variations by Month
Occupancy Rates Throughout the Year in Saintes-Maries-de-la-Mer
The market in Saintes-Maries-de-la-Mer shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 61% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Saintes-Maries-de-la-Mer
Daily rates in Saintes-Maries-de-la-Mer vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $114 per night
- Strong performing properties (top 25%) secure $154 or more
- Best-in-class properties (top 10%) pull in $206+ per night
- Entry-level properties (bottom 25%) earn around $91
Daily Rate Variations by Month
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Seasonality patterns in Saintes-Maries-de-la-Mer
Peak Season (August, July, May)
- Revenue peaks at $3275.03 per month
- Occupancy rates reach 72.47%
- Daily rates average $147.68
Shoulder Season
- Revenue averages $1927.74 per month
- Occupancy maintains 42.60%
- Daily rates hold at $136.30
Low Season (November, December, January)
- Revenue drops to $919.87 per month
- Occupancy decreases to 24.60%
- Daily rates adjust to $128.19
Is it still profitable to do Airbnb in Saintes-Maries-de-la-Mer in 2025?
Yes! Saintes-Maries-de-la-Mer demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 43% and solid monthly revenue averaging $1928 and With 324 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Saintes-Maries-de-la-Mer
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Camargue Regional Nature Park | Known for its stunning landscapes, wild horses, and biodiversity, this park attracts nature lovers and outdoor enthusiasts. It offers a perfect mix of nature and adventure for tourists. | Camargue horses, Birdwatching, Salt flats, Wild wetlands, Biking trails |
| Saintes-Maries-de-la-Mer Beach | A popular beach destination that attracts visitors looking to enjoy sun, sand, and water activities. The beach is ideal for families and those seeking a relaxing seaside experience. | Main beach, Water sports, Beachfront restaurants, Sunset views, Walking trails |
| Village Center | The charming village center is rich in Provençal culture and history. It’s bustling with shops, cafes, and local markets, making it a vibrant area for tourists to immerse themselves in local life. | The Church of Saintes-Maries, Local markets, Art galleries, Souvenir shops, Traditional restaurants |
| The Rhône River | This scenic river area offers unique boat tours and fishing opportunities, making it appealing for tourists who enjoy water activities and picturesque views of the Camargue region. | Boat tours, Fishing spots, River banks, Scenic views, Wildlife watching |
| La Grande Motte | Known for its modern architecture and stunning beaches, La Grande Motte attracts a chic crowd looking for a stylish beach holiday with plenty of facilities and activities. | Beaches, Water sports, Shopping centers, Nightclubs, Cafes |
| Les Saintes-Maries-de-la-Mer Festivals | The town is renowned for its vibrant festivals, attracting many visitors who want to experience local culture, music, and dance throughout the year. This makes it lively and appealing for guests. | Camargue Festival, Sea Festival, Music events, Cultural celebrations, Local traditions |
| Nearby Nature Reserves | The surrounding nature reserves provide great opportunities for hiking, birdwatching, and photography, attracting eco-tourists and nature enthusiasts seeking tranquility away from urban areas. | Bird watching, Hiking trails, Flora and fauna, Guided walks, Photography spots |
| Cultural Tours to Historical Sites | The region's rich history includes ancient Roman sites and traditional Provençal culture, making it attractive for history buffs and those interested in local heritage to explore. | Roman ruins, Historical tours, Cultural heritage sites, Local museums, Art exhibitions |
Do you need a license for Airbnb in Saintes-Maries-de-la-Mer?
Yes, Saintes-Maries-de-la-Mer requires a license for operating an Airbnb. Current market data shows 78% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Saintes-Maries-de-la-Mer
Character house entrance village 7 per. 145m2
Entire Place • 4 bedrooms
House in Saintes-Maries-de-la-Mer
Entire Place • 3 bedrooms
Camargue family home with superb roof top
Entire Place • 3 bedrooms
House with Sea view
Entire Place • 2 bedrooms
Grande Maison de Gardian
Entire Place • 4 bedrooms
Large new comfortable house, heated pool, sea
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Saintes-Maries-de-la-Mer
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fanny | 12 | $141,848 | 263 | 3.41/5.0 |
| Sandra | 5 | $140,167 | 142 | 4.59/5.0 |
| Gaston | 3 | $127,279 | 42 | 4.92/5.0 |
| Vanessa | 3 | $104,425 | 87 | 4.93/5.0 |
| Julie | 3 | $97,861 | 136 | 4.87/5.0 |
| Nicolas | 5 | $94,447 | 188 | 4.65/5.0 |
| Jules | 4 | $88,221 | 322 | 4.77/5.0 |
| Maxime | 1 | $81,544 | 22 | 4.95/5.0 |
| Loic, Estelle And Co | 1 | $74,739 | 8 | 5.00/5.0 |
| Sabine | 1 | $72,941 | 42 | 4.88/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Saintes-Maries-de-la-Mer
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.5%), with apartment & condo and house properties comprising 90.7% of inventory
- Untapped potential in outdoor & mobile, boutique & hotels, others, unique stays segments (9.2% combined)
Room Capacity Distribution
Analysis of 324 properties in Saintes-Maries-de-la-Mer shows that 1 bedroom properties are most prevalent, making up 46.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 76.9% of all listings.
Key Insights
- Most common: 1 bedroom (46.9%)
- Least common: 5+ bedrooms (0.9%)
- Market concentration: 76.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 324 properties in Saintes-Maries-de-la-Mer reveals that 4 guests properties dominate the market, representing 46.9% of all listings. The average property accommodates 4.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 66.4% of the market.
Key Insights
- Most common capacity: 4 guests (46.9% of market)
- Least common capacity: 7 guests (1.2% of market)
- Average guest capacity: 4.0 guests per property
- Market concentration: 66.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 324 properties in Saintes-Maries-de-la-Mer, the most common availability pattern is 181-270 days (36.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (35.2% of properties).
Key Insights
- Most common availability window: 181-270 days (36.7%)
- Most common booking duration: 91-180 days (35.2%)
- Properties with high availability (180+ days): 72.8%
- Properties with long-term bookings (180+ days): 29.6%
Minimum Stay Distributions
1 Night
50 listings
17.3% of total
2 Nights
101 listings
34.9% of total
3 Nights
58 listings
20.1% of total
4-6 Nights
43 listings
14.9% of total
7-29 Nights
30 listings
10.4% of total
30+ Nights
7 listings
2.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 52.2%
- Mid-length stays (4-6 nights) represent 14.9% of listings
- Monthly+ stays (2.4%) suggest a stable extended-stay market
- High market flexibility with 72.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
1 listings
0.4% of total
Super Strict 30 Days
9 listings
3.2% of total
Flexible
48 listings
17.1% of total
Moderate
65 listings
23.1% of total
Firm
57 listings
20.3% of total
Strict
101 listings
35.9% of total
Key Insights
- Strict is the preferred policy at 35.9% of listings
- The market shows a balanced distribution between guest-friendly (40.2%) and strict (56.2%) policies
- Strong market consensus around Strict policies
- Refundable policies are least common at 0.4% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Aug, averaging 95 days
- Shortest booking windows are in Nov, Jan, Feb, averaging 37 days
- Summer shows the longest average booking window at 90 days, while Winter has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 90 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Feb when lead times are shortest
Popular Airbnb Amenities in Saintes-Maries-de-la-Mer
Below is the distribution of amenities across listings in Saintes-Maries-de-la-Mer:
Traveler Demographics
Key Insights
- Domestic travelers make up 70.7% of total guests, indicating a dominant local market share.
- Primary international markets: Switzerland (10.3%) and Germany (6.4%)
- French is the top language at 38.2%, followed by English (34.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.2%
Recommendations
- Target marketing campaigns for Paris and Marseille markets
- Develop localized content for Switzerland and Germany
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Saintes-Maries-de-la-Mer. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Divajeu | 19 | $4,288 | $439.51 | 41% |
| Rupià | 12 | $3,397 | $411.59 | 39% |
| Chantepérier | 20 | $3,396 | $290.43 | 35% |
| Ménerbes | 91 | $3,057 | $486.17 | 41% |
| Saint-Sauveur-de-Montagut | 12 | $3,037 | $166.79 | 44% |
| Verquières | 12 | $3,028 | $446.92 | 50% |
| La Bruguière | 14 | $2,983 | $278.84 | 48% |
| Soyans | 13 | $2,966 | $203.54 | 50% |
| Villeneuvette | 13 | $2,965 | $241.62 | 42% |
| Redessan | 19 | $2,884 | $338.57 | 36% |
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