Saint-Martin-Vésubie Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in Saint-Martin-Vésubie in 2025? Explore comprehensive Airbnb analytics for Saint-Martin-Vésubie, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Saint-Martin-Vésubie, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 91 active listings.
Whether you're considering an Airbnb investment in Saint-Martin-Vésubie, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Martin-Vésubie Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Martin-Vésubie Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Martin-Vésubie (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Martin-Vésubie is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Martin-Vésubie is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Martin-Vésubie across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,409+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,565 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $897 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $487, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Martin-Vésubie
Saint-Martin-Vésubie Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Martin-Vésubie STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Martin-Vésubie:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Martin-Vésubie
Average Daily Rate (ADR) Airbnb Trends in Saint-Martin-Vésubie (2025)
Effective short term rental pricing strategy in Saint-Martin-Vésubie involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Martin-Vésubie typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $161+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $108 or more.
- Typical properties (Median) charge around $84 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Martin-Vésubie
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Airbnb Seasonality Analysis & Trends in Saint-Martin-Vésubie (2025)
Peak Season (August, July, February)
- Revenue averages $1,680 per month
- Occupancy rates average 54.0%
- Daily rates average $97
Shoulder Season
- Revenue averages $1,099 per month
- Occupancy maintains around 33.3%
- Daily rates hold near $97
Low Season (April, November, December)
- Revenue drops to average $911 per month
- Occupancy decreases to average 31.3%
- Daily rates adjust to average $96
Seasonality Insights for Saint-Martin-Vésubie
- The Airbnb seasonality in Saint-Martin-Vésubie shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Martin-Vésubie's highest earning potential, with monthly revenues capable of climbing to $2,050, occupancy reaching a high of 65.6%, and ADRs peaking at $106.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $904, occupancy could drop to 28.3%, and ADRs may adjust down to $93.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Martin-Vésubie.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Martin-Vésubie seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Martin-Vésubie (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Martin-Vésubie? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Saint-Martin-Vésubie Center | The heart of the village, known for its charming architecture and local culture. It's a popular spot for tourists who want to experience the authentic French Alps. | Local markets, Saint-Martin Church, Village square, Cafés and restaurants, Scenic hiking trails |
| Vésubie Valley | A picturesque valley with stunning landscapes. Ideal for nature lovers and outdoor enthusiasts seeking hiking, biking, and tranquility. | Vésubie River, Hiking trails, Scenic viewpoints, Wildlife spotting, Countryside retreats |
| Villefranche-de-Conflent | A historic fortified village near Saint-Martin-Vésubie. Its UNESCO World Heritage status attracts history buffs and tourists alike. | Fort Liberia, Historic streets, Small shops, Restaurants, Nearby nature trails |
| Mercantour National Park | One of the most beautiful national parks in France, offering breathtaking scenery and outdoor activities, drawing nature enthusiasts and adventure seekers. | Hiking trails, Wildlife observation, Scenic drives, Glacial lakes, Picnic spots |
| La Bollène-Vésubie | A small village known for its peaceful atmosphere and proximity to nature, perfect for travelers looking for relaxation and exploration. | Local hiking paths, Cultural heritage sites, Scenic views, Small local shops, Quiet accommodations |
| Lantosque | A charming village with stunning mountain views, popular for those interested in outdoor activities such as hiking and skiing. | Historic architecture, Mountain trails, Local eateries, Scenic landscapes, Outdoor sports |
| Roquebillière | Close to both nature and village life, this area offers a balanced blend for guests looking to enjoy both relaxation and adventure. | Historic church, Local events, Nature parks, Nearby camping sites, Village festivals |
| Saint-Sauveur-sur-Tinée | A tranquil village that serves as a gateway to the Tinée valley, attracting visitors who seek peace and history in a natural setting. | Charming streets, Historical sites, Nature walks, Fishing spots, Local crafts |
Understanding Airbnb License Requirements & STR Laws in Saint-Martin-Vésubie (2025)
With 16% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Saint-Martin-Vésubie. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Martin-Vésubie to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 16% licensed listings)
Top Performing Airbnb Properties in Saint-Martin-Vésubie (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Martin-Vésubiebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large chalet- nature comfort hammam
Entire Place • 3 bedrooms
Quiet beautiful chalet with large garden
Entire Place • 3 bedrooms
Bright chalet in the village of Saint Martin Vésubie
Entire Place • 4 bedrooms
Chalet cosy 6 places proche village .
Entire Place • 3 bedrooms
Comfortable contemporary family-style chalet
Entire Place • 3 bedrooms
Character barn 2 steps from Mercantour
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Martin-Vésubie (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Martin-Vésubie based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Laetitia | 12 | $97,111 | 178 | 4.55/5.0 |
| Patricia | 4 | $75,236 | 356 | 4.88/5.0 |
| Frederic | 1 | $49,665 | 263 | 4.83/5.0 |
| Frederic | 1 | $46,190 | 29 | 4.79/5.0 |
| Marie Francoise | 5 | $38,950 | 109 | 4.93/5.0 |
| Caroline | 1 | $32,711 | 69 | 4.94/5.0 |
| Audrey | 1 | $27,984 | 7 | 5.00/5.0 |
| Elisabeth | 1 | $26,806 | 113 | 4.96/5.0 |
| Frank | 1 | $26,650 | 68 | 4.99/5.0 |
| Cecile | 2 | $23,929 | 84 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Martin-Vésubie.
Dive Deeper: Advanced Saint-Martin-Vésubie STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Martin-Vésubie. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Martin-Vésubie Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Martin-Vésubie
- The Saint-Martin-Vésubie Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.1% of the 91 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Martin-Vésubie, Apartment/Condo properties are the most common (54.9%), reflecting the local real estate landscape.
- Houses represent a significant 37.4% portion, catering likely to families or larger groups.
- The presence of 6.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 1.1%) offer potential for unique stay experiences.
Saint-Martin-Vésubie Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Martin-Vésubie
- The dominant room capacity in Saint-Martin-Vésubie is 1 bedroom listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.2% of the active Airbnb listings in Saint-Martin-Vésubie, indicating a high concentration in these sizes.
Saint-Martin-Vésubie Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Martin-Vésubie
- The most common guest capacity trend in Saint-Martin-Vésubie vacation rentals is listings accommodating 4 guests (39.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Saint-Martin-Vésubie STR market, accounting for 67.1% of listings.
- 15.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Martin-Vésubie.
- On average, properties in Saint-Martin-Vésubie are equipped to host 3.5 guests.
Saint-Martin-Vésubie Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Martin-Vésubie
- The most common availability pattern in Saint-Martin-Vésubie falls within the 271-366 days range, representing 47.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Saint-Martin-Vésubie (39.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Martin-Vésubie Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
24.7% of total
2 Nights
40 listings
44.9% of total
3 Nights
4 listings
4.5% of total
4-6 Nights
9 listings
10.1% of total
7-29 Nights
3 listings
3.4% of total
30+ Nights
11 listings
12.4% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Martin-Vésubie is 2 Nights, adopted by 44.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.6%) of the Saint-Martin-Vésubie Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.4%) caters to monthly stays (30+ nights) in Saint-Martin-Vésubie, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.9% of Saint-Martin-Vésubie hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Martin-Vésubie.
Saint-Martin-Vésubie Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
18 listings
20.7% of total
Moderate
29 listings
33.3% of total
Firm
11 listings
12.6% of total
Strict
29 listings
33.3% of total
Cancellation Policy Insights for Saint-Martin-Vésubie
- The prevailing Airbnb cancellation policy trend in Saint-Martin-Vésubie is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (54.0%) and stricter (45.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Saint-Martin-Vésubie.
- With 33.3% using Strict terms, this is a viable option in Saint-Martin-Vésubie, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Martin-Vésubie.
Saint-Martin-Vésubie STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Martin-Vésubie
- The overall average booking lead time for vacation rentals in Saint-Martin-Vésubie is 44 days.
- Guests book furthest in advance for stays during June (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Saint-Martin-Vésubie.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Martin-Vésubie averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Martin-Vésubie (2025)
Amenity Prevalence
Amenity Insights for Saint-Martin-Vésubie
- Essential amenities in Saint-Martin-Vésubie that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Heating, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint-Martin-Vésubie: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Hot water or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Martin-Vésubie to stay competitive.
Saint-Martin-Vésubie Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Martin-Vésubie
- The typical guest profile for Airbnb in Saint-Martin-Vésubie consists of primarily domestic travelers (81%), often arriving from nearby Nice, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 81.4% of guests.
- Key international markets include France (81.4%) and United Kingdom (3.7%).
- Top languages spoken are French (39.3%) followed by English (35.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nice and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-Martin-Vésubie Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Les Clefs | 30 | $5,385 | $320.80 | 42% |
| Manigod | 198 | $3,992 | $438.15 | 40% |
| Monteu Roero | 19 | $3,583 | $655.58 | 32% |
| Ramatuelle | 213 | $3,520 | $704.79 | 39% |
| Saint-Jean-Cap-Ferrat | 113 | $3,445 | $460.05 | 44% |
| Val-d'Isère | 462 | $3,424 | $415.05 | 47% |
| Cossano Belbo | 13 | $3,381 | $286.91 | 40% |
| Saint-Nicolas-la-Chapelle | 28 | $3,008 | $391.51 | 41% |
| Saint-Tropez | 779 | $2,955 | $502.28 | 39% |
| Courchevel | 654 | $2,953 | $502.64 | 40% |