Airbnb Market Analytics, Statistics and Data in Mougins, Provence-Alpes-Côte d'Azur, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Mougins? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Mougins:
How much do Airbnb hosts make on average per month in Mougins?
The short-term rental market in Mougins shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,192 per month
- Strong performing properties (top 25%) make $5,016 or more
- Best-in-class properties (top 10%) achieve $10,279+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,008
Revenue Variations by Month
Occupancy Rates Throughout the Year in Mougins
The market in Mougins shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 35% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 73%+occupancy
- Entry-level properties (bottom 25%) average around 16%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Mougins
Daily rates in Mougins vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $229 per night
- Strong performing properties (top 25%) secure $540 or more
- Best-in-class properties (top 10%) pull in $1,016+ per night
- Entry-level properties (bottom 25%) earn around $103
Daily Rate Variations by Month
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Seasonality patterns in Mougins
Peak Season (August, July, June)
- Revenue peaks at $7742.96 per month
- Occupancy rates reach 61.49%
- Daily rates average $482.56
Shoulder Season
- Revenue averages $4179.05 per month
- Occupancy maintains 37.52%
- Daily rates hold at $436.87
Low Season (January, December, February)
- Revenue drops to $1817.73 per month
- Occupancy decreases to 18.74%
- Daily rates adjust to $392.75
Is it still profitable to do Airbnb in Mougins in 2025?
Yes! Mougins demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 38% and strong monthly revenue averaging $4179 and With 330 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Mougins
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Le Suquet | Historic district of Cannes with charming narrow streets, hillside views, and proximity to the beach. Attracts tourists looking for local culture and vibrant nightlife. | Cannes Film Festival Palace, Le Suquet old town, Cannes beaches, Marché Forville, Rue Meynadier |
| Mougins Village | Picturesque village known for art galleries and gourmet restaurants. Offers guests a peaceful retreat with beautiful views of the countryside. | Musee de la Photographie, Old Town Mougins, Gourmet restaurants, Scenic viewpoints, Art festivals |
| Cannes Marina | Modern marina area with luxury yachts and upscale dining. Popular for beachgoers and those looking for a lavish vacation experience. | Cannes marina, Beach clubs, Shopping areas, Restaurants, Festival de Cannes |
| Grasse | World-renowned for its perfume industry, Grasse is a charming hilltop town with beautiful scenery. Attracts tourists interested in the art of perfume making and historic sites. | Fragonard Perfumery, Grasse Cathedral, Old Town Grasse, Perfume museums, Historic mansions |
| Antibes | Rich in history and a vibrant coastal town, Antibes boasts beautiful beaches and an old town full of character. Perfect for families and beach lovers. | Picasso Museum, Antibes beaches, Marineland, Fort Carré, Old Town Antibes |
| Saint-Paul-de-Vence | This hilltop village is famous for its art galleries and medieval architecture. A must-visit for art lovers and those seeking a charming getaway. | Fondation Maeght, Saint-Paul-de-Vence old town, Art galleries, Scenic roads, Beautiful views |
| Valbonne | A quaint village with a lively square and a strong local atmosphere. Attracts visitors looking for a slower pace and local culture. | Valbonne Village, Local markets, Restaurants, Historical buildings, Parks |
| Cagnes-sur-Mer | Picturesque coastal town with a rich history and beautiful beaches. Ideal for those who want a relaxed beach holiday with plenty of amenities. | Medieval Castle, Musee Renoir, Cagnes beaches, Promenade de Cagne, La Colle-sur-Loup |
Do you need a license for Airbnb in Mougins?
We recommend checking directly with Mougins's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (5% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Mougins
Luxury Villa - Sea View
Entire Place • 6 bedrooms
Paradise! Super view private tennis-court and pool
Entire Place • 5 bedrooms
Villa KEY WEST & Unique & Pool & Sea View & Clim
Entire Place • 4 bedrooms
Unique Villa - Contemporary - Swimming pool - A/C
Entire Place • 5 bedrooms
Beautiful Villa in Mougins/Cannes- Côte d'Azur
Entire Place • 5 bedrooms
Villa Mila
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Mougins
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Orianne | 1 | $234,757 | 3 | 4.67/5.0 |
| Jeroen | 1 | $219,932 | 11 | 4.82/5.0 |
| Ségolène | 1 | $166,212 | 7 | 4.71/5.0 |
| Smart Family | 1 | $146,173 | 3 | 5.00/5.0 |
| Thomas | 1 | $143,546 | 26 | 4.88/5.0 |
| Charles | 1 | $142,933 | 10 | 4.80/5.0 |
| Ela | 2 | $139,912 | 5 | 2.50/5.0 |
| Lucile | 1 | $128,555 | 59 | 4.78/5.0 |
| Chloe | 1 | $126,480 | 31 | 4.97/5.0 |
| Noria | 1 | $125,784 | 4 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Mougins
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.3%), with house and apartment & condo properties comprising 87.6% of inventory
- Untapped potential in others, outdoor & mobile segments (1.5% combined)
Room Capacity Distribution
Analysis of 330 properties in Mougins shows that 1 bedroom properties are most prevalent, making up 31.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 50.0% of all listings.
Key Insights
- Most common: 1 bedroom (31.5%)
- Least common: 4 bedrooms (12.1%)
- Market concentration: 50.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 330 properties in Mougins reveals that 8+ guests properties dominate the market, representing 24.8% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 47.3% of the market.
Key Insights
- Most common capacity: 8+ guests (24.8% of market)
- Least common capacity: 1 guest (0.3% of market)
- Average guest capacity: 4.7 guests per property
- Market concentration: 47.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 330 properties in Mougins, the most common availability pattern is 271-366 days (63.6% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (34.5% of properties).
Key Insights
- Most common availability window: 271-366 days (63.6%)
- Most common booking duration: 31-90 days (34.5%)
- Properties with high availability (180+ days): 87.9%
- Properties with long-term bookings (180+ days): 12.7%
Minimum Stay Distributions
1 Night
42 listings
14.5% of total
2 Nights
53 listings
18.3% of total
3 Nights
50 listings
17.2% of total
4-6 Nights
75 listings
25.9% of total
7-29 Nights
54 listings
18.6% of total
30+ Nights
16 listings
5.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 32.8%
- Mid-length stays (4-6 nights) represent 25.9% of listings
- Monthly+ stays (5.5%) suggest a stable extended-stay market
- High market flexibility with 50.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
3 listings
1.3% of total
Super Strict 60 Days
3 listings
1.3% of total
Flexible
46 listings
19.7% of total
Moderate
46 listings
19.7% of total
Firm
58 listings
24.9% of total
Strict
77 listings
33% of total
Key Insights
- Strict is the preferred policy at 33.0% of listings
- The market shows a balanced distribution between guest-friendly (39.4%) and strict (57.9%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 1.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 78 days
- Shortest booking windows are in Dec, Feb, Jan, averaging 39 days
- Summer shows the longest average booking window at 78 days, while Winter has the shortest at 39 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 78 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Mougins
Below is the distribution of amenities across listings in Mougins:
Traveler Demographics
Key Insights
- Domestic travelers make up 45.5% of total guests, indicating a significant local market share.
- Primary international markets: United Kingdom (14.3%) and Germany (11%)
- English is the top language at 43.6%, followed by French (33.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.3%
Recommendations
- Target marketing campaigns for Paris and London markets
- Develop localized content for United Kingdom and Germany
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Mougins. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Monteu Roero | 14 | $5,880 | $652.02 | 34% |
| Ramatuelle | 226 | $3,775 | $673.81 | 38% |
| Saint-Jean-Cap-Ferrat | 104 | $3,741 | $449.38 | 45% |
| Saint-Tropez | 782 | $3,659 | $526.84 | 40% |
| Chantepérier | 20 | $3,396 | $290.43 | 35% |
| Èze | 158 | $3,265 | $356.85 | 47% |
| Opio | 42 | $3,185 | $556.70 | 38% |
| Villefranche-sur-Mer | 479 | $3,134 | $280.32 | 52% |
| Cap-d'Ail | 176 | $3,059 | $310.14 | 46% |
| Ménerbes | 91 | $3,057 | $486.17 | 41% |
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