Airbnb Market Analytics, Statistics and Data in Malaucène, Provence-Alpes-Côte d'Azur, France

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Malaucène? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Malaucène:

Average Daily Rate
$176
Occupancy Rate
34.59%
Annual Revenue
$13,403
Revenue Growth YoY
-10.76%
Best Month
August
Worst Month
January
Regulation
Low
Active Listings
174

How much do Airbnb hosts make on average per month in Malaucène?

The short-term rental market in Malaucène shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,277 per month
  • Strong performing properties (top 25%) make $2,421 or more
  • Best-in-class properties (top 10%) achieve $3,945+ monthly
  • Entry-level properties (bottom 25%) typically earn around $611

Revenue Variations by Month

Occupancy Rates Throughout the Year in Malaucène

The market in Malaucène shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 29% occupancy rates
  • Strong performing properties (top 25%) achieve 49% or higher
  • Best-in-class properties (top 10%) reach 66%+occupancy
  • Entry-level properties (bottom 25%) average around 14%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Malaucène

Daily rates in Malaucène vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $138 per night
  • Strong performing properties (top 25%) secure $207 or more
  • Best-in-class properties (top 10%) pull in $325+ per night
  • Entry-level properties (bottom 25%) earn around $89

Daily Rate Variations by Month

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Seasonality patterns in Malaucène

Peak Season (August, July, June)
  • Revenue peaks at $3117.57 per month
  • Occupancy rates reach 52.96%
  • Daily rates average $186.76
Shoulder Season
  • Revenue averages $1801.02 per month
  • Occupancy maintains 33.44%
  • Daily rates hold at $174.13
Low Season (November, February, January)
  • Revenue drops to $955.33 per month
  • Occupancy decreases to 18.72%
  • Daily rates adjust to $161.92

Is it still profitable to do Airbnb in Malaucène in 2025?

Yes! Malaucène demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and solid monthly revenue averaging $1801 and The market's 174 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Malaucène

AreaWhy Choose This AreaKey Attractions
Mont Ventoux
A famous mountain renowned for its stunning views and cycling routes. Ideal for nature lovers and sports enthusiasts seeking adventure and natural beauty.
Mont Ventoux summit, Mont Ventoux Cycling Routes, Chalet Reynard, Gorges de la Nesque, Chateau de Barroux
Malaucène Village
A charming Provençal village with quaint streets and local markets. Great for travelers looking for an authentic French experience.
Village center, Local markets, Eglise Saint-Michel, La Chapelle des Penitents, Lavender fields nearby
Avignon
Historic city known for its preserved medieval architecture, including the famous Palais des Papes. Attracts tourists interested in history and culture.
Palais des Papes, Pont Saint-Bénézet, Avignon Festival, Rocher des Doms, Avignon Bridge
Orange
Known for its Roman ruins and theater, Orange is a UNESCO World Heritage Site. Perfect for guests interested in ancient history.
Ancient Theater of Orange, Triumphal Arch of Orange, Roman Museum, Château de la Couronne, Orange vineyards
Châteauneuf-du-Pape
Famous wine region known for its vineyards and wine tours. Ideal for wine enthusiasts and gastronomes.
Vineyard tours, Château de Châteauneuf-du-Pape, Wine tasting events, Local cuisine, Scenic vineyards
Gordes
One of the most beautiful villages in France, known for its stunning hilltop views and picturesque architecture. Attracts art lovers and tourists seeking visual beauty.
Abbaye de Sénanque, Village center, Scenic viewpoints, Local boutiques, Art galleries
Roussillon
Known for its ochre cliffs and vibrant colors, Roussillon offers a unique natural landscape. Great for photographers and nature lovers.
Ochre trails, Roussillon Village, Colorful buildings, Art studios, Historic sites
Carpentras
A lively town with a rich history and bustling markets. Offers a blend of modern and traditional French culture.
Carpentras Market, Eglise Saint-Siffrein, Palais de Justice, Historic city center, Nearby vineyards

Do you need a license for Airbnb in Malaucène?

We recommend checking directly with Malaucène's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (7% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Malaucène

Le Bastidon du Grès, comfort house, pool access

Le Bastidon du Grès, comfort house, pool access

Entire Place • 2 bedrooms

$58,019
Revenue
60.8%
Occupancy
$201.93
Daily Rate
villa moderne

villa moderne

Entire Place • 4 bedrooms

$56,114
Revenue
57.1%
Occupancy
$202.02
Daily Rate
La Magnanerie

La Magnanerie

Entire Place • 4 bedrooms

$49,304
Revenue
51.1%
Occupancy
$249.20
Daily Rate
Villa L' Abricotier Piscine Heated

Villa L' Abricotier Piscine Heated

Entire Place • 3 bedrooms

$49,246
Revenue
58.7%
Occupancy
$296.73
Daily Rate
Villa Marièle, enjoy at the foot of the Ventoux

Villa Marièle, enjoy at the foot of the Ventoux

Entire Place • 4 bedrooms

$49,169
Revenue
40.2%
Occupancy
$315.84
Daily Rate
Quiet country home

Quiet country home

Entire Place • 2 bedrooms

$45,917
Revenue
48.7%
Occupancy
$180.18
Daily Rate

Top Performing Professional Hosts in Malaucène

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
253982458$81,01500.00/5.0
Mickael4$80,882132.31/5.0
Alice4$79,453814.84/5.0
Corinne & Laurent2$58,832214.57/5.0
Chantal1$58,019264.96/5.0
Antoine & Beatrice2$56,583754.93/5.0
Vincent1$56,114124.75/5.0
Régine2$52,3081054.77/5.0
Michael1$49,24635.00/5.0
Jill1$49,169884.95/5.0

Additional analytics on vacation rental, real estate, short term rental data in Malaucène

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (88.5%), with house and apartment & condo properties comprising 88.5% of inventory
  • Untapped potential in others, outdoor & mobile segments (3.4% combined)

Room Capacity Distribution

Analysis of 174 properties in Malaucène shows that 1 bedroom properties are most prevalent, making up 29.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 56.9% of all listings.

Key Insights

  • Most common: 1 bedroom (29.3%)
  • Least common: 5+ bedrooms (3.4%)
  • Market concentration: 56.9% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 174 properties in Malaucène reveals that 8+ guests properties dominate the market, representing 23% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 45.4% of the market.

Key Insights

  • Most common capacity: 8+ guests (23% of market)
  • Least common capacity: 1 guest (0.6% of market)
  • Average guest capacity: 4.8 guests per property
  • Market concentration: 45.4% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 174 properties in Malaucène, the most common availability pattern is 271-366 days (61.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (31% of properties).

Key Insights

  • Most common availability window: 271-366 days (61.5%)
  • Most common booking duration: 31-90 days (31%)
  • Properties with high availability (180+ days): 89.7%
  • Properties with long-term bookings (180+ days): 10.3%

Minimum Stay Distributions

1 Night (25.5%)

1 Night

37 listings

25.5% of total

2 Nights (32.4%)

2 Nights

47 listings

32.4% of total

3 Nights (12.4%)

3 Nights

18 listings

12.4% of total

4-6 Nights (20.7%)

4-6 Nights

30 listings

20.7% of total

7-29 Nights (7.6%)

7-29 Nights

11 listings

7.6% of total

30+ Nights (1.4%)

30+ Nights

2 listings

1.4% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 57.9%
  • Mid-length stays (4-6 nights) represent 20.7% of listings
  • Monthly+ stays (1.4%) suggest a stable extended-stay market
  • High market flexibility with 70.3% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (0.8%)

Super Strict 60 Days

1 listings

0.8% of total

Super Strict 30 Days (0.8%)

Super Strict 30 Days

1 listings

0.8% of total

Flexible (25.2%)

Flexible

33 listings

25.2% of total

Moderate (20.6%)

Moderate

27 listings

20.6% of total

Firm (21.4%)

Firm

28 listings

21.4% of total

Strict (31.3%)

Strict

41 listings

31.3% of total

Key Insights

  • Strict is the preferred policy at 31.3% of listings
  • The market shows a balanced distribution between guest-friendly (45.8%) and strict (52.7%) policies
  • Strong market consensus around Strict policies
  • Super Strict 30 Days policies are least common at 0.8% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, Jul, May, averaging 119 days
  • Shortest booking windows are in Nov, Dec, Jan, averaging 44 days
  • Summer shows the longest average booking window at 117 days, while Winter has the shortest at 45 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 117 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Nov-Jan when lead times are shortest

Popular Airbnb Amenities in Malaucène

Below is the distribution of amenities across listings in Malaucène:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 62.2% of total guests, indicating a significant local market share.
  • Primary international markets: Belgium (10.7%) and United Kingdom (7.4%)
  • English is the top language at 39.2%, followed by French (36.4%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.5%

Recommendations

  • Target marketing campaigns for Paris and Lyon markets
  • Develop localized content for Belgium and United Kingdom
  • Prioritize English and French language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Malaucène. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Les Clefs31$4,559$306.1743%
Saint-Germain-au-Mont-d'Or10$4,382$318.3439%
Divajeu19$4,288$439.5141%
Dommartin11$4,128$311.6237%
Manigod199$4,049$440.3841%
Ramatuelle226$3,775$673.8138%
Saint-Tropez782$3,659$526.8440%
Chantepérier20$3,396$290.4335%
Alex29$3,329$215.7249%
Courzieu11$3,290$289.0150%

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