Airbnb Market Analytics, Statistics and Data in Aubagne, Provence-Alpes-Côte d'Azur, France
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Aubagne? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Aubagne:
How much do Airbnb hosts make on average per month in Aubagne?
The short-term rental market in Aubagne shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,228 per month
- Strong performing properties (top 25%) make $2,176 or more
- Best-in-class properties (top 10%) achieve $3,807+ monthly
- Entry-level properties (bottom 25%) typically earn around $563
Revenue Variations by Month
Occupancy Rates Throughout the Year in Aubagne
The market in Aubagne shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 35% occupancy rates
- Strong performing properties (top 25%) achieve 59% or higher
- Best-in-class properties (top 10%) reach 76%+occupancy
- Entry-level properties (bottom 25%) average around 16%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Aubagne
Daily rates in Aubagne vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $92 per night
- Strong performing properties (top 25%) secure $168 or more
- Best-in-class properties (top 10%) pull in $299+ per night
- Entry-level properties (bottom 25%) earn around $67
Daily Rate Variations by Month
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Seasonality patterns in Aubagne
Peak Season (August, July, March)
- Revenue peaks at $2808.81 per month
- Occupancy rates reach 59.02%
- Daily rates average $158.95
Shoulder Season
- Revenue averages $2122.23 per month
- Occupancy maintains 38.77%
- Daily rates hold at $151.26
Low Season (November, December, January)
- Revenue drops to $806.50 per month
- Occupancy decreases to 25.62%
- Daily rates adjust to $145.12
Is it still profitable to do Airbnb in Aubagne in 2025?
Yes! Aubagne demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and solid monthly revenue averaging $2122 and With 247 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Aubagne
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centre Ville | The heart of Aubagne with charming streets, local markets, and traditional French cafes. Ideal for tourists wanting to experience authentic Provence culture. | St. Sauveur Church, Aubagne Market, Clarisse Park, Fountain of the Three Graces, Cinematheque |
| Les Pennes-Mirabeau | A suburban area close to Aubagne known for its family-friendly atmosphere. Great for longer stays and offers access to nearby attractions and amenities. | Village des Automates, Aquaparc, Parc des Cèdres, Café de la Place, Proximity to Aix-en-Provence |
| Gémenos | A picturesque village nestled at the foot of the Garlaban mountains, offering stunning views and outdoor activities. Attracts nature lovers and peace seekers. | Garlaban Massif, Château des Creissauds, Cascades de la Salle, Mountain bike trails, Hiking routes |
| La Ciotat | A coastal town near Aubagne known for its beautiful beaches and vibrant port. Popular for summer vacations and water activities. | Calanque de Figuerolles, La Ciotat Beach, Old Port, Chapelle Notre-Dame de la Garde, Amusement park |
| Cassis | Famous for its stunning calanques and wine production, this picturesque coastal town attracts tourists year-round for its natural beauty and charming atmosphere. | Calanques National Park, Cassis Harbour, Wine tasting tours, Cap Canaille, Cassis Beach |
| Marseille (Vieux Port) | The historic and cultural heart of Marseille, offering a vibrant atmosphere with plenty of dining, shopping, and nightlife options. Great for guests looking for urban life. | Vieux Port, Notre-Dame de la Garde, Marseille Cathedral, La Canebière, Le Panier neighborhood |
| Auriol | A quaint village offering a serene escape surrounded by nature and vineyards. Ideal for those looking to unwind and explore the Provençal countryside. | Château de l'Escarelle, Hiking trails, Local vineyards, Vieux Auriol, Monthly artisan market |
| Saint-Jean-du-Désert | A peaceful area known for its beautiful scenery and outdoor activities. Perfect for those wanting to relax and enjoy the natural landscapes of Provence. | L'Église de Saint Jean, Walking trails, Picnic areas, Scenic viewpoints, Wildlife spotting opportunities |
Do you need a license for Airbnb in Aubagne?
We recommend checking directly with Aubagne's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (4% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Aubagne
Villa in Aubagne
Entire Place • 5 bedrooms
Summer in Provence
Entire Place • 5 bedrooms
The market gardener's house
Entire Place • 5 bedrooms
Villa in Provence in the heart of Marcel Pagnol's country
Entire Place • 3 bedrooms
Le Clos des Délices - Love Room avec balnéo
Entire Place • 1 bedroom
Quiet and soothing house
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Aubagne
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Loic, Estelle And Co | 1 | $691,996 | 12 | 4.92/5.0 |
| Anne-Caroline | 7 | $78,483 | 305 | 4.95/5.0 |
| Florian | 1 | $76,465 | 15 | 4.87/5.0 |
| Antonin | 4 | $58,189 | 111 | 4.74/5.0 |
| Stephane | 1 | $57,503 | 29 | 4.90/5.0 |
| 558199141 | 2 | $57,063 | 43 | 4.61/5.0 |
| Airoumian | 2 | $56,729 | 101 | 4.78/5.0 |
| Stéphanie | 1 | $49,172 | 7 | 5.00/5.0 |
| Laurie | 1 | $48,567 | 134 | 4.99/5.0 |
| Pierre-Antoine | 1 | $47,270 | 13 | 4.69/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Aubagne
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (86.2%), with house and apartment & condo properties comprising 85.0% of inventory
- Untapped potential in outdoor & mobile, unique stays segments (1.2% combined)
Room Capacity Distribution
Analysis of 247 properties in Aubagne shows that 1 bedroom properties are most prevalent, making up 46.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 64.8% of all listings.
Key Insights
- Most common: 1 bedroom (46.6%)
- Least common: 5+ bedrooms (2%)
- Market concentration: 64.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 247 properties in Aubagne reveals that 2 guests properties dominate the market, representing 32.8% of all listings. The average property accommodates 3.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 61.1% of the market.
Key Insights
- Most common capacity: 2 guests (32.8% of market)
- Least common capacity: 1 guest (1.6% of market)
- Average guest capacity: 3.8 guests per property
- Market concentration: 61.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 247 properties in Aubagne, the most common availability pattern is 271-366 days (52.6% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (31.6% of properties).
Key Insights
- Most common availability window: 271-366 days (52.6%)
- Most common booking duration: 31-90 days (31.6%)
- Properties with high availability (180+ days): 79.8%
- Properties with long-term bookings (180+ days): 21.5%
Minimum Stay Distributions
1 Night
54 listings
25.5% of total
2 Nights
76 listings
35.8% of total
3 Nights
33 listings
15.6% of total
4-6 Nights
30 listings
14.2% of total
7-29 Nights
16 listings
7.5% of total
30+ Nights
3 listings
1.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 61.3%
- Mid-length stays (4-6 nights) represent 14.2% of listings
- Monthly+ stays (1.4%) suggest a stable extended-stay market
- High market flexibility with 76.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
57 listings
29.5% of total
Moderate
66 listings
34.2% of total
Firm
36 listings
18.7% of total
Strict
34 listings
17.6% of total
Key Insights
- Moderate is the preferred policy at 34.2% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 63.7% of the market
- Strict policies are least common at 17.6% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jul, Aug, averaging 62 days
- Shortest booking windows are in Feb, Nov, Dec, averaging 32 days
- Summer shows the longest average booking window at 60 days, while Winter has the shortest at 33 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 60 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Dec when lead times are shortest
Popular Airbnb Amenities in Aubagne
Below is the distribution of amenities across listings in Aubagne:
Traveler Demographics
Key Insights
- Domestic travelers make up 79.2% of total guests, indicating a dominant local market share.
- Primary international markets: Germany (4.3%) and Belgium (2.7%)
- French is the top language at 46.3%, followed by English (34.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.9%
Recommendations
- Target marketing campaigns for Paris and Marseille markets
- Develop localized content for Germany and Belgium
- Prioritize French and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Aubagne. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Divajeu | 19 | $4,288 | $439.51 | 41% |
| Ramatuelle | 226 | $3,775 | $673.81 | 38% |
| Saint-Tropez | 782 | $3,659 | $526.84 | 40% |
| Chantepérier | 20 | $3,396 | $290.43 | 35% |
| Opio | 42 | $3,185 | $556.70 | 38% |
| Ménerbes | 91 | $3,057 | $486.17 | 41% |
| Saint-Sauveur-de-Montagut | 12 | $3,037 | $166.79 | 44% |
| Verquières | 12 | $3,028 | $446.92 | 50% |
| La Bruguière | 14 | $2,983 | $278.84 | 48% |
| Soyans | 13 | $2,966 | $203.54 | 50% |
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