Santa Fé Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in La Habana, Cuba
Is Airbnb profitable in Santa Fé in 2025? Explore comprehensive Airbnb analytics for Santa Fé, La Habana, Cuba to uncover income potential. This 2025 STR market report for Santa Fé, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Santa Fé, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Fé Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa Fé Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa Fé (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa Fé is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Fé is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Fé across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,625+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,773 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $815 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $400, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Fé
Santa Fé Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa Fé STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Fé:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Fé
Average Daily Rate (ADR) Airbnb Trends in Santa Fé (2025)
Effective short term rental pricing strategy in Santa Fé involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Fé typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $271+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $169 or more.
- Typical properties (Median) charge around $78 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Santa Fé
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Airbnb Seasonality Analysis & Trends in Santa Fé (2025)
Peak Season (April, May, September)
- Revenue averages $2,647 per month
- Occupancy rates average 40.9%
- Daily rates average $124
Shoulder Season
- Revenue averages $1,762 per month
- Occupancy maintains around 31.0%
- Daily rates hold near $130
Low Season (January, February, March)
- Revenue drops to average $831 per month
- Occupancy decreases to average 21.5%
- Daily rates adjust to average $138
Seasonality Insights for Santa Fé
- The Airbnb seasonality in Santa Fé shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa Fé's highest earning potential, with monthly revenues capable of climbing to $3,060, occupancy reaching a high of 55.5%, and ADRs peaking at $145.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $733, occupancy could drop to 16.7%, and ADRs may adjust down to $123.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Fé.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa Fé seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa Fé (2025)
Exploring the top neighborhoods for short-term rentals in Santa Fé? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historic center of Havana showcases the rich cultural heritage and colonial architecture of the city. It's a hotspot for tourists who want to experience the essence of Cuban culture. | Plaza de la Catedral, Obispo Street, Castillo del Morro, Capitolio, Museum of the Revolution |
| Vedado | A vibrant neighborhood known for its upscale residences, theaters, and nightlife. It offers a mix of local culture and modern amenities, making it an attractive place for both locals and tourists. | Malecón, Teatro Nacional, Plaza de la Revolución, Fábrica de Arte Cubano, Hotel Nacional |
| Havana Seafront (Malecón) | The iconic seafront promenade is ideal for those who want to enjoy the ocean views, restaurants, and open spaces. It's a popular place for both locals and tourists for leisure activities. | Malecón promenade, Castillo de San Salvador de la Punta, Restaurant views, Cafes and nightlife along the waterfront |
| Old Havana (Habana Vieja) | UNESCO World Heritage site with a charming, historical atmosphere. Visitors flock to see its cobblestone streets and well-preserved baroque architecture. | Plaza Vieja, Bacardi Building, Capilla de Cristo, Palacio de los Capitanes Generales, Callejón de Hamel |
| Playa | Known for its beautiful beaches and resorts, Playa offers a more relaxed atmosphere and appeals to those looking for a beach getaway close to the city. | Playa Santa María, Playas del Este, Ocean resorts, Fishing and water sports, Local seafood restaurants |
| Miramar | An upscale residential area with embassies, hotels, and luxury accommodations. Attracts international travelers and expatriates. | Avenida 5ta, Palacio de las Convenciones, Shopping centers, Restaurants and bars, Cuban Institute of Cinematographic Art |
| Jatatay | Emerging area near to the center known for local markets and cultural experiences. It offers a more authentic Cuban lifestyle experience away from typical tourist spots. | Cultural markets, Local eateries, Street festivals, Artisan shops, Cuban coffee houses |
| Siboney | A quieter neighborhood known for its serene environment and local vibe. It's appealing for guests looking to escape the hustle while still being near key areas. | Local parks, Cafes, Art studios, Historic homes, Community cultural activities |
Understanding Airbnb License Requirements & STR Laws in Santa Fé (2025)
While Santa Fé, La Habana, Cuba currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Fé to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Santa Fé (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Fébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Formentera Habana 3 suite
Entire Place • 2 bedrooms
Formentera habana 3Hab(x 1 room is the cost)
Private Room • 2 bedrooms
Santa Luxury Villa: Pool & Beach
Private Room • 4 bedrooms
Wonderful room/sea view/Marina Hemingway/Free Wifi
Entire Place • 3 bedrooms
The sea at your feet at the Marina Hemingway/ Wifi
Entire Place • 1 bedroom
Beautiful Suite in Marina Hemingway
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa Fé (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Fé based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nancy Yordanka | 2 | $93,002 | 9 | 5.00/5.0 |
| Host #135995054 | 5 | $24,110 | 4 | 1.00/5.0 |
| Tania | 3 | $12,616 | 8 | 1.67/5.0 |
| Host #89212544 | 1 | $10,603 | 0 | 0.00/5.0 |
| Host #30545438 | 1 | $5,473 | 0 | 0.00/5.0 |
| Host #62364320 | 1 | $828 | 0 | 0.00/5.0 |
| Host #108619258 | 1 | $827 | 1 | 0.00/5.0 |
| Host #129119116 | 1 | $814 | 13 | 4.62/5.0 |
| Host #190905610 | 1 | $413 | 1 | 0.00/5.0 |
| Ruben | 1 | $258 | 11 | 4.36/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Fé.
Dive Deeper: Advanced Santa Fé STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Fé. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Fé Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Fé
- The Santa Fé Airbnb market composition is heavily skewed towards Private Room listings, which make up 47.1% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa Fé, Hotel/Boutique properties are the most common (47.1%), reflecting the local real estate landscape.
- Houses represent a significant 47.1% portion, catering likely to families or larger groups.
- The presence of 47.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Santa Fé Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Fé
- The dominant room capacity in Santa Fé is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 64.7% of the active Airbnb listings in Santa Fé, indicating a high concentration in these sizes.
- A significant 29.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa Fé.
Santa Fé Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Fé
- The most common guest capacity trend in Santa Fé vacation rentals is listings accommodating 2 guests (23.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Santa Fé STR market, accounting for 47.0% of listings.
- 29.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Fé.
- On average, properties in Santa Fé are equipped to host 4.2 guests.
Santa Fé Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Fé
- The most common availability pattern in Santa Fé falls within the 271-366 days range, representing 76.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Santa Fé (52.9%), reflecting common guest stay durations or potential owner blocking patterns.
Santa Fé Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
68.8% of total
2 Nights
1 listings
6.3% of total
3 Nights
1 listings
6.3% of total
30+ Nights
3 listings
18.8% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Fé is 1 Night, adopted by 68.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.1%) of the Santa Fé Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.8%) caters to monthly stays (30+ nights) in Santa Fé, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 68.8% of Santa Fé hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Fé.
Santa Fé Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
40% of total
Firm
2 listings
40% of total
Strict
1 listings
20% of total
Cancellation Policy Insights for Santa Fé
- The prevailing Airbnb cancellation policy trend in Santa Fé is Flexible, used by 40% of listings.
- A majority (60.0%) of hosts in Santa Fé utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40% market standard in Santa Fé.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Fé.
Santa Fé STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Fé
- The overall average booking lead time for vacation rentals in Santa Fé is 51 days.
- Guests book furthest in advance for stays during March (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (40 days avg.) sees the longest lead times, while Summer (1 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Santa Fé.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these Santa Fé averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa Fé (2025)
Amenity Prevalence
Amenity Insights for Santa Fé
- Essential amenities in Santa Fé that guests expect include: Washer, Wifi, Hot water, TV, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Hair dryer, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Fé: Washer, Wifi, Hot water, TV, Essentials.
- Consider adding popular differentiators like Air conditioning or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Fé to stay competitive.
Santa Fé Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa Fé
- The typical guest profile for Airbnb in Santa Fé consists of predominantly international visitors (100%), with top international origins including Brazil, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 0.0% of guests.
- Key international markets include United States (53.3%) and Brazil (13.3%).
- Top languages spoken are Spanish (36.8%) followed by English (26.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Brazil.
- Offer listing details and communication support in Spanish.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa Fé Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Stock Island | 97 | $7,957 | $604.45 | 45% |
| Key West | 1,077 | $6,530 | $575.60 | 45% |
| Marathon | 935 | $4,375 | $479.55 | 40% |
| Key Colony Beach | 231 | $3,861 | $353.56 | 46% |
| Cudjoe Key | 133 | $3,658 | $316.29 | 42% |
| Summerland Key | 64 | $3,438 | $448.49 | 34% |
| Big Pine Key | 102 | $3,412 | $272.84 | 50% |
| Little Torch Key | 19 | $3,115 | $529.06 | 32% |
| Guanabo | 131 | $754 | $96.56 | 34% |
| Ramrod Key | 10 | $647 | $247.69 | 29% |