Airbnb Market Analytics, Statistics and Data in Međugorje, Federation of Bosnia and Herzegovina, Bosnia & Herzegovina

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Međugorje? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Međugorje:

Average Daily Rate
$63
Occupancy Rate
24.79%
Annual Revenue
$2,808
Revenue Growth YoY
-27.44%
Best Month
May
Worst Month
January
Regulation
Low
Active Listings
96

How much do Airbnb hosts make on average per month in Međugorje?

The short-term rental market in Međugorje shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $356 per month
  • Strong performing properties (top 25%) make $719 or more
  • Best-in-class properties (top 10%) achieve $1,338+ monthly
  • Entry-level properties (bottom 25%) typically earn around $150

Revenue Variations by Month

Occupancy Rates Throughout the Year in Međugorje

The market in Međugorje shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 21% occupancy rates
  • Strong performing properties (top 25%) achieve 36% or higher
  • Best-in-class properties (top 10%) reach 55%+occupancy
  • Entry-level properties (bottom 25%) average around 11%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Međugorje

Daily rates in Međugorje vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $48 per night
  • Strong performing properties (top 25%) secure $72 or more
  • Best-in-class properties (top 10%) pull in $148+ per night
  • Entry-level properties (bottom 25%) earn around $33

Daily Rate Variations by Month

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Seasonality patterns in Međugorje

Peak Season (May, August, April)
  • Revenue peaks at $831.52 per month
  • Occupancy rates reach 37.95%
  • Daily rates average $94.14
Shoulder Season
  • Revenue averages $594.47 per month
  • Occupancy maintains 26.81%
  • Daily rates hold at $75.21
Low Season (December, November, January)
  • Revenue drops to $269.51 per month
  • Occupancy decreases to 13.65%
  • Daily rates adjust to $53.64

Is it still profitable to do Airbnb in Međugorje in 2025?

Yes! Međugorje demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 27% and monthly revenue averaging $594 and With 96 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Međugorje

AreaWhy Choose This AreaKey Attractions
Center of Međugorje
The heart of the pilgrimage area, attracting visitors for spiritual retreats and religious experiences. Proximity to key sites makes it highly appealing for Airbnb hosting.
St. James Church, Apparition Hill, Krizevac Hill, Medjugorje Apparitions, local shops and restaurants
Podbrdo
A tranquil area ideal for those seeking peace and connection with nature. Popular for its natural beauty and hiking opportunities.
Podbrdo Hill, Meditation sites, Scenic views, Walking trails
Župni centar
Close to local services and amenities, this area offers convenience for guests. It's a good choice for those looking for modern accommodations.
Community center, Local eateries, Cultural events, Public transport links
Crnica
A quieter neighborhood, perfect for families and those seeking a retreat from the hustle and bustle. Beautiful views and a serene atmosphere.
Nature trails, Local vineyards, Quiet parks, Family-friendly spots
Bijakovici
A suburban area that provides a different perspective of Međugorje. Ideal for guests looking for a more local experience, away from the main tourist sites.
Traditional homes, Local community events, Natural landscapes, Cultural heritage sites
Tromeđa
This area is slightly further but offers stunning landscapes and is perfect for those looking to escape and enjoy nature. It attracts outdoor enthusiasts.
Hiking trails, Natural parks, Scenic views, Outdoor activities
Vionica
A village setting providing a unique experience for visitors, ideal for guests who want to immerse themselves in local culture and lifestyle.
Local markets, Cultural festivals, Agricultural experiences, Traditional cuisine
Pocitelj
A historic village with stunning architecture and rich history. Ideal for those who are interested in exploring cultural heritage.
Old Town Pocitelj, stone fortress, Cultural significance, Art galleries, Scenic views of the Neretva River

Do you need a license for Airbnb in Međugorje?

We recommend checking directly with Međugorje's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Međugorje

Villa Noel

Villa Noel

Entire Place • 2 bedrooms

$33,641
Revenue
38.6%
Occupancy
$245.21
Daily Rate
Villa Carla

Villa Carla

Entire Place • 3 bedrooms

$20,470
Revenue
34.7%
Occupancy
$212.21
Daily Rate
Tiny guest house in peaceful part of Međugorje

Tiny guest house in peaceful part of Međugorje

Entire Place • 1 bedroom

$15,339
Revenue
59.6%
Occupancy
$69.75
Daily Rate
Lovely 1-bedroom apartment with free parking

Lovely 1-bedroom apartment with free parking

Entire Place • 1 bedroom

$14,904
Revenue
54.0%
Occupancy
$75.13
Daily Rate
Magnificat Medjugorje Hotel

Magnificat Medjugorje Hotel

Private Room • 44 bedrooms

$11,943
Revenue
36.0%
Occupancy
$218.54
Daily Rate
Medjugorje Apartments Centre 1

Medjugorje Apartments Centre 1

Entire Place • 1 bedroom

$10,630
Revenue
49.2%
Occupancy
$60.13
Daily Rate

Top Performing Professional Hosts in Međugorje

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Luka1$33,641225.00/5.0
Katarina5$29,412664.89/5.0
Ivana1$20,47044.50/5.0
Anna-Maria3$16,9751014.99/5.0
Gogo1$15,339954.99/5.0
Boris1$14,90435.00/5.0
Branko2$13,339225.00/5.0
2188185872$13,25810.00/5.0
3482931096$11,50110.00/5.0
2094488841$10,63044.75/5.0

Additional analytics on vacation rental, real estate, short term rental data in Međugorje

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by private room listings (64.6%), with boutique & hotels and house properties comprising 75.0% of inventory
  • Strong specialty sector (40.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
  • Untapped potential in outdoor & mobile segments (2.1% combined)

Room Capacity Distribution

Analysis of 96 properties in Međugorje shows that 1 bedroom properties are most prevalent, making up 56.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 5+ bedrooms together representing 75.0% of all listings.

Key Insights

  • Most common: 1 bedroom (56.3%)
  • Least common: 4 bedrooms (2.1%)
  • Market concentration: 75.0% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 96 properties in Međugorje reveals that 2 guests properties dominate the market, representing 35.4% of all listings. The average property accommodates 3.2 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 8+ guests make up 53.1% of the market.

Key Insights

  • Most common capacity: 2 guests (35.4% of market)
  • Least common capacity: 6 guests (1% of market)
  • Average guest capacity: 3.2 guests per property
  • Market concentration: 53.1% in top 2 capacity sizes
  • Market segmentation: Predominantly smaller guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 96 properties in Međugorje, the most common availability pattern is 271-366 days (86.5% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (62.5% of properties).

Key Insights

  • Most common availability window: 271-366 days (86.5%)
  • Most common booking duration: 1-30 days (62.5%)
  • Properties with high availability (180+ days): 96.9%
  • Properties with long-term bookings (180+ days): 4.2%

Minimum Stay Distributions

1 Night (59.1%)

1 Night

52 listings

59.1% of total

2 Nights (27.3%)

2 Nights

24 listings

27.3% of total

3 Nights (11.4%)

3 Nights

10 listings

11.4% of total

4-6 Nights (1.1%)

4-6 Nights

1 listings

1.1% of total

30+ Nights (1.1%)

30+ Nights

1 listings

1.1% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 86.4%
  • Mid-length stays (4-6 nights) represent 1.1% of listings
  • Monthly+ stays (1.1%) suggest a stable extended-stay market
  • High market flexibility with 97.8% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (45.6%)

Flexible

26 listings

45.6% of total

Moderate (19.3%)

Moderate

11 listings

19.3% of total

Firm (10.5%)

Firm

6 listings

10.5% of total

Strict (24.6%)

Strict

14 listings

24.6% of total

Key Insights

  • Flexible is the preferred policy at 45.6% of listings
  • Guest-friendly policies (Flexible & Moderate) dominate at 64.9% of the market
  • Strong market consensus around Flexible policies
  • Firm policies are least common at 10.5% of listings

Recommendations

  • Consider starting with a Flexible policy to align with market preferences
  • Strong market preference for Flexible policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Apr, Jul, May, averaging 100 days
  • Shortest booking windows are in Nov, Jan, Dec, averaging 34 days
  • Spring shows the longest average booking window at 95 days, while Winter has the shortest at 37 days

Recommendations

  • Implement dynamic pricing strategies for Spring bookings at least 95 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Nov-Dec when lead times are shortest

Popular Airbnb Amenities in Međugorje

Every property in Međugorje comes standard with Free parking on premises, and Wifi. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 0% of total guests, indicating a mostly international-driven market.
  • Primary international markets: United Kingdom (20.7%) and Croatia (14.4%)
  • English is the top language at 53.4%, followed by Spanish (19.7%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.3%

Recommendations

  • Target marketing campaigns for England and London markets
  • Develop localized content for United Kingdom and Croatia
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Međugorje. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Strožanac Gornji40$3,693$407.0045%
Dugopolje22$3,427$404.7451%
Srinjine37$3,065$407.9146%
Općina Klis97$2,807$384.4749%
Majkovi19$2,694$331.7643%
Lapčići10$2,679$295.1244%
Ledenice10$2,651$396.0842%
Grad Solin224$2,570$277.2047%
Žrnovnica90$2,427$276.6050%
Močići29$2,404$262.0043%

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