Hu'u Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in West Nusa Tenggara, Indonesia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hu'u in 2025? Explore comprehensive Airbnb analytics for Hu'u, West Nusa Tenggara, Indonesia to uncover income potential. This 2025 STR market report for Hu'u, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Hu'u, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hu'u Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hu'u Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$50
The average rental revenue earned for an occupied room per day in Hu'u.
Occupancy Rate(?)
34.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$3,964
Typical annual income for an Airbnb listing in Hu'u. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
33.0%
Strong growth (33.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Hu'u.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Hu'u.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hu'u (2025)

Understanding the monthly revenue variations for Airbnb listings in Hu'u is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hu'u is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hu'u across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,474+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $881 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $557 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $263, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hu'u

Hu'u Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hu'u STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hu'u:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hu'u

Average Daily Rate (ADR) Airbnb Trends in Hu'u (2025)

Effective short term rental pricing strategy in Hu'u involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hu'u typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $89+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $60 or more.
  • Typical properties (Median) charge around $36 per night.
  • Entry-level properties (Bottom 25%) earn around $17 per night.

Average Daily Rate (ADR) Trend by Month in Hu'u

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Airbnb Seasonality Analysis & Trends in Hu'u (2025)

Peak Season (May, April, July)
  • Revenue averages $954 per month
  • Occupancy rates average 48.1%
  • Daily rates average $44
Shoulder Season
  • Revenue averages $651 per month
  • Occupancy maintains around 36.6%
  • Daily rates hold near $44
Low Season (January, October, December)
  • Revenue drops to average $438 per month
  • Occupancy decreases to average 25.8%
  • Daily rates adjust to average $44

Seasonality Insights for Hu'u

  • The Airbnb seasonality in Hu'u shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hu'u's highest earning potential, with monthly revenues capable of climbing to $1,067, occupancy reaching a high of 53.6%, and ADRs peaking at $45.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $346, occupancy could drop to 23.6%, and ADRs may adjust down to $43.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hu'u.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hu'u seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hu'u (2025)

Exploring the top neighborhoods for short-term rentals in Hu'u? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Senggigi
Popular tourist destination known for its beautiful beaches, restaurants, and vibrant nightlife. It offers stunning views of the sunset and is a gateway to the nearby Gili Islands.
Senggigi Beach, Pura Batu Bolong, Lombok Spa, Nashira Adventure, Selong Belanak Beach
Gili Trawangan
The most famous of the Gili Islands, known for its vibrant party scene, diving spots, and crystal-clear waters. A hotspot for young travelers and adventure seekers.
Gili Trawangan Beach, Gili Trawangan Night Market, Diving spots, Sunset Beach Bar, Turtle Sanctuary
Kuta Lombok
Less touristy compared to Bali, known for its stunning beaches and surf spots. Ideal for visitors looking for a quieter experience surrounded by nature.
Kuta Beach, Selong Belanak Beach, Mandalika Beach, Tanjung Aan Beach, Kuta Market
Mataram
As the capital city of Lombok, it offers a mix of cultural sites, local markets, and eateries, providing a more authentic Indonesian experience while still being accessible to tourists.
Mayura Water Palace, Narmada Park, Mataram Mall, Lombok Epicentrum Mall, Local markets
Senaru
A popular base for hikers heading to Mount Rinjani, known for its trek routes and stunning waterfalls, attracting nature lovers and adventure tourists.
Mount Rinjani, Sendang Gile Waterfall, Tiu Kelep Waterfall, Senaru Village, Rinjani National Park
Kuta Beach (Lombok)
Known for its beautiful sandy beaches and surfing conditions, Kuta Beach offers a laid-back vibe with growing popularity among international travelers.
Kuta Beach, Tanjung Aan Beach, Seger Beach, Kuta Market, Surf schools
Sembalun
Known for its beautiful rice fields and panoramic views, Sembalun is ideal for eco-tourists and those looking to explore Lombok's natural beauty and culture.
Sembalun Lawang, Rice fields, Waterfalls, Mount Rinjani views, Local villages
Tanjung
A quieter yet charming area that provides a peaceful atmosphere and beautiful coastal views, with access to local authentic cuisine and culture.
Tanjung Beach, Bangsal Harbor, Local seafood restaurants, Traditional markets, Away from the crowds

Understanding Airbnb License Requirements & STR Laws in Hu'u (2025)

While Hu'u, West Nusa Tenggara, Indonesia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hu'u to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Hu'u (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hu'ubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Lost Lobster a new modern 2 bedroom villa.

The Lost Lobster a new modern 2 bedroom villa.

Entire Place • 2 bedrooms

$14,177
Revenue
45.6%
Occupancy
$89.23
Daily Rate
Lucky Lakey Room N3 -Ocean/Peak View Double Bed

Lucky Lakey Room N3 -Ocean/Peak View Double Bed

Private Room • 1 bedroom

$9,118
Revenue
54.1%
Occupancy
$45.72
Daily Rate
Lucky Lakey Room N 2 Ground Floor -Ocean/Peak View

Lucky Lakey Room N 2 Ground Floor -Ocean/Peak View

Private Room • 1 bedroom

$8,290
Revenue
45.1%
Occupancy
$59.17
Daily Rate
Lucky Lakey room N 4 - Ocean View Twin Room

Lucky Lakey room N 4 - Ocean View Twin Room

Private Room • 1 bedroom

$8,100
Revenue
49.5%
Occupancy
$48.66
Daily Rate
Lucky Lakey Room N5 -Ocean/Peak View Family Room

Lucky Lakey Room N5 -Ocean/Peak View Family Room

Private Room • 1 bedroom

$7,792
Revenue
45.9%
Occupancy
$55.20
Daily Rate
HAPPY HOME 2bedroom family

HAPPY HOME 2bedroom family

Entire Place • 2 bedrooms

$4,015
Revenue
28.7%
Occupancy
$89.04
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hu'u (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hu'u based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Luckylakeysurfhouse5$36,1371384.88/5.0
The Lost Lobster1$14,177104.80/5.0
Host #4902344684$12,39100.00/5.0
Peta1$3,841105.00/5.0
Marc1$2,015394.56/5.0
Rachel Andre3$1,164322.95/5.0
Host #2950832311$1,06120.00/5.0
Host #1260549291$43400.00/5.0
Danny Lakey Peak1$13435.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hu'u.

Dive Deeper: Advanced Hu'u STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hu'u. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hu'u Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hu'u

  • The Hu'u Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 55.6% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 44.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Hu'u, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 22.2% Hotel/Boutique listings indicates integration with traditional hospitality.

Hu'u Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hu'u

  • The dominant room capacity in Hu'u is 1 bedroom listings, making up 61.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 88.9% of the active Airbnb listings in Hu'u, indicating a high concentration in these sizes.
  • With over half the market (61.1%) consisting of studios or 1-bedroom units, Hu'u is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Hu'u.

Hu'u Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hu'u

  • The most common guest capacity trend in Hu'u vacation rentals is listings accommodating 2 guests (27.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Hu'u STR market, accounting for 50.0% of listings.
  • 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hu'u.
  • On average, properties in Hu'u are equipped to host 3.6 guests.

Hu'u Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hu'u

  • The most common availability pattern in Hu'u falls within the 271-366 days range, representing 72.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Hu'u (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hu'u Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

6 listings

33.3% of total

2 Nights (16.7%)

2 Nights

3 listings

16.7% of total

3 Nights (5.6%)

3 Nights

1 listings

5.6% of total

4-6 Nights (38.9%)

4-6 Nights

7 listings

38.9% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Hu'u is 4-6 Nights, adopted by 38.9% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 38.9% of Hu'u hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hu'u.

Hu'u Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (8.3%)

Flexible

1 listings

8.3% of total

Moderate (8.3%)

Moderate

1 listings

8.3% of total

Firm (58.3%)

Firm

7 listings

58.3% of total

Strict (25%)

Strict

3 listings

25% of total

Cancellation Policy Insights for Hu'u

  • The prevailing Airbnb cancellation policy trend in Hu'u is Firm, used by 58.3% of listings.
  • A majority (83.3%) of hosts in Hu'u utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 58.3% market standard in Hu'u.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hu'u.

Hu'u STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hu'u

  • The overall average booking lead time for vacation rentals in Hu'u is 43 days.
  • Guests book furthest in advance for stays during August (average 106 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Hu'u.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Hu'u averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hu'u (2025)

Amenity Prevalence

Amenity Insights for Hu'u

  • Essential amenities in Hu'u that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Air conditioning, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hu'u: Free parking on premises.
  • Consider adding popular differentiators like Air conditioning or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hu'u to stay competitive.

Hu'u Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hu'u

  • The typical guest profile for Airbnb in Hu'u consists of predominantly international visitors (97%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 3.3% of guests.
  • Key international markets include Australia (36.7%) and United States (20%).
  • Top languages spoken are English (47.4%) followed by Spanish (10.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hu'u Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Labuan Bajo149$595$198.2028%
Kecamatan Hu'u11$162$42.3127%

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