Powys Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wales, United Kingdom
Is Airbnb profitable in Powys in 2025? Explore comprehensive Airbnb analytics for Powys, Wales, United Kingdom to uncover income potential. This 2025 STR market report for Powys, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 78 active listings.
Whether you're considering an Airbnb investment in Powys, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Powys Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Powys Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Powys (2025)
Understanding the monthly revenue variations for Airbnb listings in Powys is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Powys is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Powys across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,787+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,345 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,619 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,178, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Powys
Powys Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Powys STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Powys:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Powys
Average Daily Rate (ADR) Airbnb Trends in Powys (2025)
Effective short term rental pricing strategy in Powys involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Powys typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $514+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $286 or more.
- Typical properties (Median) charge around $185 per night.
- Entry-level properties (Bottom 25%) earn around $124 per night.
Average Daily Rate (ADR) Trend by Month in Powys
Get Live Powys Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Powys (2025)
Peak Season (August, May, April)
- Revenue averages $4,352 per month
- Occupancy rates average 46.0%
- Daily rates average $269
Shoulder Season
- Revenue averages $3,292 per month
- Occupancy maintains around 44.3%
- Daily rates hold near $255
Low Season (January, February, March)
- Revenue drops to average $2,327 per month
- Occupancy decreases to average 35.9%
- Daily rates adjust to average $222
Seasonality Insights for Powys
- The Airbnb seasonality in Powys shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Powys's highest earning potential, with monthly revenues capable of climbing to $5,080, occupancy reaching a high of 61.8%, and ADRs peaking at $274.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,127, occupancy could drop to 31.5%, and ADRs may adjust down to $221.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Powys.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Powys seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Powys (2025)
Exploring the top neighborhoods for short-term rentals in Powys? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Brecon Beacons | A stunning national park known for its beautiful landscapes and outdoor activities, making it a favorite for nature lovers, hikers, and adventure seekers. | Pen y Fan, Tregaron, Sgwd y Pannwr Waterfall, Brecon Beacons National Park Visitor Centre, Waterfall Country |
| Llandrindod Wells | A historic spa town with beautiful parks and natural springs, appealing to those looking for relaxation and wellness retreats. | Llandrindod Wells Lake, Rock Park, The Pavilion, National Cycle Museum, Spa Gardens |
| Hay-on-Wye | Renowned for its literary festival, this charming town attracts book lovers and tourists with its independent bookstores and scenic river views. | Hay Castle, The Hay Festival, Wye River, Richard Booth's Bookshop, Hay-on-Wye Market |
| Builth Wells | Known for its agricultural shows and festivals, offering unique events throughout the year, making it popular among event tourists. | Royal Welsh Showground, Builth Wells Castle, Wells Cathedral, Llynfi River |
| Machynlleth | A vibrant market town at the heart of mid-Wales, appealing to eco-tourists and those interested in sustainability and local culture. | Museum of Modern Art Wales, Dyfi Osprey Project, Machynlleth Market, Cader Idris |
| Knighton | A quaint and historic town on the border with England, perfect for visitors wanting to explore the Offa's Dyke National Trail. | Offa's Dyke Path, The Knighton Community Centre, St Edward's Church, The Spaceguard Centre |
| Crickhowell | A picturesque town that offers stunning views and access to outdoor activities, ideal for both adventure seekers and those looking for charming town experiences. | Crickhowell Castle, The Brecon Canal, Table Mountain, Llangattock Escarpment |
| Llangorse Lake | Popular for water sports and outdoor activities, this area attracts families and adventure enthusiasts looking for a scenic getaway. | Llangorse Lake, Llangorse Multi-Activity Centre, Llangorse Riding Centre, The Black Mountain |
Understanding Airbnb License Requirements & STR Laws in Powys (2025)
While Powys, Wales, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Powys to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Powys (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Powysbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Bedlwyncoch Farmhouse
Entire Place • 4 bedrooms
Barn for 10 - Enjoy Mid-Wales
Entire Place • 5 bedrooms
Pen yr Heol Barn
Entire Place • 4 bedrooms
Heoldwr - cosy cottage in peaceful valley
Entire Place • 4 bedrooms
Dolauceimion
Entire Place • 4 bedrooms
Mid Wales, farm house sleeps 14, natural pool.
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Powys (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Powys based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 6 | $260,419 | 64 | 4.07/5.0 |
| Heidi | 1 | $124,487 | 27 | 4.67/5.0 |
| Ian | 1 | $124,009 | 24 | 5.00/5.0 |
| Sandra | 2 | $98,172 | 306 | 4.90/5.0 |
| Knighton By Wigwam Holidays | 2 | $95,765 | 190 | 4.99/5.0 |
| Hannah | 1 | $93,510 | 41 | 4.95/5.0 |
| Katrina | 2 | $87,484 | 111 | 4.87/5.0 |
| Cathy | 1 | $71,961 | 13 | 5.00/5.0 |
| Wales Cottage Holidays | 1 | $65,807 | 5 | 5.00/5.0 |
| Tim | 1 | $64,746 | 75 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Powys.
Dive Deeper: Advanced Powys STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Powys. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPowys Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Powys
- The Powys Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.5% of the 78 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Powys, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- The presence of 6.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo (combined 3.9%) offer potential for unique stay experiences.
Powys Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Powys
- The dominant room capacity in Powys is 1 bedroom listings, making up 39.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 64.1% of the active Airbnb listings in Powys, indicating a high concentration in these sizes.
- A significant 29.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Powys.
Powys Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Powys
- The most common guest capacity trend in Powys vacation rentals is listings accommodating 2 guests (30.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Powys STR market, accounting for 52.6% of listings.
- 32.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Powys.
- On average, properties in Powys are equipped to host 4.1 guests.
Powys Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Powys
- The most common availability pattern in Powys falls within the 181-270 days range, representing 35.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Powys (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Powys Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
21.6% of total
2 Nights
35 listings
47.3% of total
3 Nights
9 listings
12.2% of total
30+ Nights
14 listings
18.9% of total
Key Insights
- The most prevalent minimum stay requirement in Powys is 2 Nights, adopted by 47.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.9%) of the Powys Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.9%) caters to monthly stays (30+ nights) in Powys, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.3% of Powys hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 18.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Powys.
Powys Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
2.8% of total
Super Strict 60 Days
8 listings
11.3% of total
Flexible
14 listings
19.7% of total
Moderate
22 listings
31% of total
Firm
15 listings
21.1% of total
Strict
10 listings
14.1% of total
Cancellation Policy Insights for Powys
- The prevailing Airbnb cancellation policy trend in Powys is Moderate, used by 31% of listings.
- There's a relatively balanced mix between guest-friendly (50.7%) and stricter (35.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31% market standard in Powys.
- Using a Strict policy might deter some guests, as only 14.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Powys.
Powys STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Powys
- The overall average booking lead time for vacation rentals in Powys is 64 days.
- Guests book furthest in advance for stays during May (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 46 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Powys.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Powys averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Powys (2025)
Amenity Prevalence
Amenity Insights for Powys
- Essential amenities in Powys that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Powys: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Powys to stay competitive.
Powys Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Powys
- The typical guest profile for Airbnb in Powys consists of primarily domestic travelers (94%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 93.9% of guests.
- Key international markets include United Kingdom (93.9%) and United States (1%).
- Top languages spoken are English (72.2%) followed by French (3.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Powys Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $8,558 | $573.69 | 49% |
| Chew Magna | 14 | $6,649 | $399.59 | 46% |
| Long Sutton | 17 | $5,726 | $383.88 | 46% |
| Stoke St. Michael | 10 | $5,277 | $424.04 | 42% |
| Oldland Common | 13 | $5,093 | $355.47 | 43% |
| Llanrhidian | 15 | $4,842 | $386.18 | 53% |
| Crai | 20 | $4,799 | $371.85 | 46% |
| Limpley Stoke | 10 | $4,598 | $523.47 | 52% |
| Abbeycwmhir | 10 | $4,502 | $259.19 | 49% |
| Ashley | 16 | $4,496 | $321.11 | 52% |