West Kilbride Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in West Kilbride in 2025? Explore comprehensive Airbnb analytics for West Kilbride, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for West Kilbride, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in West Kilbride, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the West Kilbride Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key West Kilbride Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$184
The average rental revenue earned for an occupied room per day in West Kilbride.
Occupancy Rate(?)
49.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,481
Typical annual income for an Airbnb listing in West Kilbride. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
42.0%
Strong growth (42.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in West Kilbride.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in West Kilbride.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in West Kilbride (2025)

Understanding the monthly revenue variations for Airbnb listings in West Kilbride is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in West Kilbride is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in West Kilbride across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,082+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,530 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,265 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,227, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in West Kilbride

West Kilbride Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the West Kilbride STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in West Kilbride:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in West Kilbride

Average Daily Rate (ADR) Airbnb Trends in West Kilbride (2025)

Effective short term rental pricing strategy in West Kilbride involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in West Kilbride typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $352+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $220 or more.
  • Typical properties (Median) charge around $138 per night.
  • Entry-level properties (Bottom 25%) earn around $98 per night.

Average Daily Rate (ADR) Trend by Month in West Kilbride

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Airbnb Seasonality Analysis & Trends in West Kilbride (2025)

Peak Season (August, July, September)
  • Revenue averages $3,844 per month
  • Occupancy rates average 66.4%
  • Daily rates average $179
Shoulder Season
  • Revenue averages $2,492 per month
  • Occupancy maintains around 46.9%
  • Daily rates hold near $178
Low Season (January, February, March)
  • Revenue drops to average $1,486 per month
  • Occupancy decreases to average 26.7%
  • Daily rates adjust to average $181

Seasonality Insights for West Kilbride

  • The Airbnb seasonality in West Kilbride shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases West Kilbride's highest earning potential, with monthly revenues capable of climbing to $4,298, occupancy reaching a high of 69.8%, and ADRs peaking at $193.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,214, occupancy could drop to 22.1%, and ADRs may adjust down to $169.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in West Kilbride.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these West Kilbride seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in West Kilbride (2025)

Exploring the top neighborhoods for short-term rentals in West Kilbride? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Seafront
Charming area known for its stunning coastal views and proximity to the beach. Ideal for guests looking to relax and enjoy seaside activities.
West Kilbride Beach, Sea Vista Walk, Local cafes and restaurants, Water sports activities, Art Galleries
Village Center
The heart of West Kilbride with quaint shops and local amenities. Attractive for families and those wanting to experience community life.
Local shops, Cafes, West Kilbride Heritage Museum, Village square events, Nearby parks
West Kilbride Golf Course
A popular location for golf enthusiasts and those seeking a relaxing leisure experience in a picturesque setting.
Golfing facilities, Clubhouse dining, Scenic walking paths, Nature trails
Montgomery Park
A peaceful residential area with easy access to the coast and parks, great for family stays.
Parks and playgrounds, Walking trails, Local wildlife, Community events
Seabank Road
Offers beautiful views of the coastline and easy access to walking paths, appealing to nature lovers and hikers.
Coastal paths, Picnic areas, Seaside fishing spots
Kirkton
A traditional neighborhood that showcases the local character of West Kilbride, providing an authentic Scottish experience.
Historic architecture, Community events, Local festivals
East Kilbride
A nearby town that adds variety with shopping and entertainment options. Great for visitors who wish to explore surrounding areas.
Shopping centers, Cinemas, Restaurants, Parks
Near the Train Station
Convenient for travelers, this area offers easy access to public transport, making it a great base for exploring the region.
Train services to Glasgow, Local cafes, Access to transport links

Understanding Airbnb License Requirements & STR Laws in West Kilbride (2025)

With 28% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in West Kilbride. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for West Kilbride to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 28% licensed listings)

Top Performing Airbnb Properties in West Kilbride (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in West Kilbridebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Large 4 bedroom beach house with exceptional views

Large 4 bedroom beach house with exceptional views

Entire Place • 4 bedrooms

$61,500
Revenue
30.9%
Occupancy
$548.64
Daily Rate
Charming farmhouse with Breathtaking views

Charming farmhouse with Breathtaking views

Entire Place • 3 bedrooms

$59,309
Revenue
67.9%
Occupancy
$238.87
Daily Rate
South Steading

South Steading

Entire Place • 3 bedrooms

$39,379
Revenue
49.4%
Occupancy
$290.68
Daily Rate
Seamill Cottage

Seamill Cottage

Entire Place • 2 bedrooms

$39,108
Revenue
54.3%
Occupancy
$234.56
Daily Rate
Traditional Cottage in West Kilbride Village

Traditional Cottage in West Kilbride Village

Entire Place • 2 bedrooms

$35,880
Revenue
49.5%
Occupancy
$197.69
Daily Rate
Upper Ashfield

Upper Ashfield

Entire Place • 4 bedrooms

$35,860
Revenue
66.2%
Occupancy
$148.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in West Kilbride (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in West Kilbride based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages3$108,217134.82/5.0
Greig1$61,500254.72/5.0
Carol & Craig1$59,309675.00/5.0
Graham1$35,880324.88/5.0
Lynette1$35,860724.99/5.0
Rhona1$31,7861554.89/5.0
Pillow1$31,66784.50/5.0
Ayrshire1$28,820684.79/5.0
Eileen1$24,464494.80/5.0
David1$20,6491014.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in West Kilbride.

Dive Deeper: Advanced West Kilbride STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for West Kilbride. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

West Kilbride Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for West Kilbride

  • The West Kilbride Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in West Kilbride, House properties are the most common (55.6%), reflecting the local real estate landscape.
  • Houses represent a significant 55.6% portion, catering likely to families or larger groups.

West Kilbride Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for West Kilbride

  • The dominant room capacity in West Kilbride is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 61.1% of the active Airbnb listings in West Kilbride, indicating a high concentration in these sizes.
  • A significant 44.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in West Kilbride.

West Kilbride Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for West Kilbride

  • The most common guest capacity trend in West Kilbride vacation rentals is listings accommodating 5 guests (22.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 5 guests and 4 guests dominate the West Kilbride STR market, accounting for 44.4% of listings.
  • 33.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in West Kilbride.
  • On average, properties in West Kilbride are equipped to host 4.8 guests.

West Kilbride Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for West Kilbride

  • The most common availability pattern in West Kilbride falls within the 181-270 days range, representing 72.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in West Kilbride (66.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 33.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

West Kilbride Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.4%)

1 Night

5 listings

29.4% of total

2 Nights (35.3%)

2 Nights

6 listings

35.3% of total

3 Nights (17.6%)

3 Nights

3 listings

17.6% of total

4-6 Nights (5.9%)

4-6 Nights

1 listings

5.9% of total

7-29 Nights (5.9%)

7-29 Nights

1 listings

5.9% of total

30+ Nights (5.9%)

30+ Nights

1 listings

5.9% of total

Key Insights

  • The most prevalent minimum stay requirement in West Kilbride is 2 Nights, adopted by 35.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (64.7%) of the West Kilbride Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.3% of West Kilbride hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in West Kilbride.

West Kilbride Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (16.7%)

Super Strict 60 Days

3 listings

16.7% of total

Flexible (22.2%)

Flexible

4 listings

22.2% of total

Moderate (27.8%)

Moderate

5 listings

27.8% of total

Firm (27.8%)

Firm

5 listings

27.8% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for West Kilbride

  • The prevailing Airbnb cancellation policy trend in West Kilbride is Moderate, used by 27.8% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (33.4%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 27.8% market standard in West Kilbride.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in West Kilbride.

West Kilbride STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for West Kilbride

  • The overall average booking lead time for vacation rentals in West Kilbride is 68 days.
  • Guests book furthest in advance for stays during July (average 150 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (110 days avg.) sees the longest lead times, while Fall (49 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in West Kilbride.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 150 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 110 days) to capture early planners.
  • Monitor your own booking lead times against these West Kilbride averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in West Kilbride (2025)

Amenity Prevalence

Amenity Insights for West Kilbride

  • Essential amenities in West Kilbride that guests expect include: Wifi, TV, Heating, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Cooking basics, Hangers, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for West Kilbride: Wifi, TV, Heating, Smoke alarm, Kitchen.
  • Consider adding popular differentiators like Cooking basics or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in West Kilbride to stay competitive.

West Kilbride Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for West Kilbride

  • The typical guest profile for Airbnb in West Kilbride consists of primarily domestic travelers (77%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 76.6% of guests.
  • Key international markets include United Kingdom (76.6%) and United States (9.6%).
  • Top languages spoken are English (69.8%) followed by French (10.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the West Kilbride Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Galston11$7,951$676.7746%
Fearnan19$6,440$421.9253%
Glenachulish33$5,609$424.5146%
Arrochar33$5,045$339.1156%
Acharn10$4,813$278.4357%
Croftamie19$4,609$267.3952%
Carrick Castle11$4,591$586.0142%
Corran24$4,576$370.6845%
Gartocharn15$4,426$354.9146%
Bruichladdich17$4,306$295.8558%

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