Troon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom
Is Airbnb profitable in Troon in 2025? Explore comprehensive Airbnb analytics for Troon, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Troon, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 88 active listings.
Whether you're considering an Airbnb investment in Troon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Troon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Troon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Troon (2025)
Understanding the monthly revenue variations for Airbnb listings in Troon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Troon is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Troon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,951+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,552 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,252 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,296, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Troon
Troon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Troon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Troon:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Troon
Average Daily Rate (ADR) Airbnb Trends in Troon (2025)
Effective short term rental pricing strategy in Troon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Troon typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $781+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $280 or more.
- Typical properties (Median) charge around $158 per night.
- Entry-level properties (Bottom 25%) earn around $118 per night.
Average Daily Rate (ADR) Trend by Month in Troon
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Airbnb Seasonality Analysis & Trends in Troon (2025)
Peak Season (July, August, May)
- Revenue averages $4,353 per month
- Occupancy rates average 53.5%
- Daily rates average $320
Shoulder Season
- Revenue averages $2,763 per month
- Occupancy maintains around 44.9%
- Daily rates hold near $305
Low Season (January, March, November)
- Revenue drops to average $2,163 per month
- Occupancy decreases to average 38.6%
- Daily rates adjust to average $315
Seasonality Insights for Troon
- The Airbnb seasonality in Troon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Troon's highest earning potential, with monthly revenues capable of climbing to $5,719, occupancy reaching a high of 56.8%, and ADRs peaking at $351.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,090, occupancy could drop to 36.3%, and ADRs may adjust down to $297.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Troon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Troon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Troon (2025)
Exploring the top neighborhoods for short-term rentals in Troon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Troon Beachfront | A stunning coastal area offering scenic views and access to sandy beaches. Perfect for visitors looking for seaside relaxation and water activities. | Troon Beach, Culzean Castle, Royal Troon Golf Club, Doonside Mill, Troon Marina |
| Town Centre | The heart of Troon with shops, restaurants, and local amenities. This area is ideal for guests who want to experience the local culture and convenience. | Troon Town Hall, Barassie Beach, Local Pubs, High Street Shops, Troon Market |
| Troon Golf Courses | Known for excellent golf courses, this area attracts golf enthusiasts from around the world. Ideal for those looking to stay close to some of the best links golf in Scotland. | Royal Troon Golf Club, Western Gailes Golf Club, Prestwick Golf Club, Golf Academy at Troon, Troon Golf Clubhouse |
| Kilmarnock Road | A picturesque road connecting Troon to other nearby towns and offering charming residential vibes, it's a welcoming area for families and longer stays. | Local Parks, Family-friendly cafes, Cycle paths, Quiet neighborhoods, Art galleries |
| The Waterfront | A beautiful promenade along the seafront ideal for walks, cycling, and enjoying the scenery. Great for families and outdoor enthusiasts. | Troon Promenade, Coastal Paths, Beachside Playgrounds, Fishing Spots, Picnic Areas |
| Barassie | A quieter residential area with beautiful views and access to coastal paths, perfect for guests seeking tranquility while still near the beach. | Barassie Beach, Coastal Walks, Local Parks, Fishing Communities, Views of Arran |
| Eglinton Park | A short drive from Troon, offering expansive parkland and historic features. A great area for those who enjoy nature and history. | Eglinton Castle, Nature Trails, Picnicking Areas, Wildlife Viewing, Gardens |
| Ayrshire Countryside | Surrounding Troon, the countryside offers stunning landscapes and opportunities for outdoor activities. Visitors can enjoy hiking and exploring rural Scotland. | Culzean Castle Country Park, Walking Trails, Nature Reserves, Rural Pubs, Historic Sites |
Understanding Airbnb License Requirements & STR Laws in Troon (2025)
While Troon, Scotland, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Troon to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Troon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Troonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Gables@South Beach- Seafront
Entire Place • 6 bedrooms
Royal Troon Golf Open week
Entire Place • 4 bedrooms
Bentinck Drive
Entire Place • 6 bedrooms
Troon Beach & Golf Retreat
Entire Place • 2 bedrooms
34 South Beach Lane - 200yds to Golf Clubhouse
Entire Place • 2 bedrooms
Newly renovated apartment close to Royal Troon
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Troon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Troon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pillow | 12 | $223,051 | 143 | 3.90/5.0 |
| Mike & Dow | 1 | $111,263 | 78 | 4.77/5.0 |
| Host #120584946 | 1 | $103,087 | 0 | 0.00/5.0 |
| Cottages | 2 | $83,976 | 17 | 4.59/5.0 |
| Evelyn | 1 | $76,652 | 68 | 4.91/5.0 |
| Lesley-Anne | 4 | $75,608 | 142 | 4.80/5.0 |
| Coorie | 3 | $68,827 | 7 | 1.48/5.0 |
| Claire | 1 | $60,279 | 14 | 5.00/5.0 |
| Andrea | 1 | $56,125 | 87 | 4.98/5.0 |
| Aileen | 1 | $53,331 | 96 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Troon.
Dive Deeper: Advanced Troon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Troon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTroon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Troon
- The Troon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 88 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Troon, Apartment/Condo properties are the most common (62.5%), reflecting the local real estate landscape.
- Houses represent a significant 36.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.1%) offer potential for unique stay experiences.
Troon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Troon
- The dominant room capacity in Troon is 2 bedrooms listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 71.6% of the active Airbnb listings in Troon, indicating a high concentration in these sizes.
- A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Troon.
Troon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Troon
- The most common guest capacity trend in Troon vacation rentals is listings accommodating 4 guests (44.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Troon STR market, accounting for 60.2% of listings.
- 27.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Troon.
- On average, properties in Troon are equipped to host 4.3 guests.
Troon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Troon
- The most common availability pattern in Troon falls within the 271-366 days range, representing 45.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Troon (33%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Troon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
11.4% of total
2 Nights
39 listings
55.7% of total
3 Nights
5 listings
7.1% of total
4-6 Nights
7 listings
10% of total
7-29 Nights
3 listings
4.3% of total
30+ Nights
8 listings
11.4% of total
Key Insights
- The most prevalent minimum stay requirement in Troon is 2 Nights, adopted by 55.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.1%) of the Troon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.4%) caters to monthly stays (30+ nights) in Troon, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55.7% of Troon hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.4% currently do.
- A 2-night minimum appears standard (55.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 11.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Troon.
Troon Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
3.3% of total
Flexible
12 listings
20% of total
Moderate
9 listings
15% of total
Firm
21 listings
35% of total
Strict
16 listings
26.7% of total
Cancellation Policy Insights for Troon
- The prevailing Airbnb cancellation policy trend in Troon is Firm, used by 35% of listings.
- A majority (61.7%) of hosts in Troon utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35% market standard in Troon.
- Regularly review your cancellation policy against competitors and market demand shifts in Troon.
Troon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Troon
- The overall average booking lead time for vacation rentals in Troon is 55 days.
- Guests book furthest in advance for stays during July (average 137 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (104 days avg.) sees the longest lead times, while Fall (53 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Troon.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 137 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 104 days) to capture early planners.
- Monitor your own booking lead times against these Troon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Troon (2025)
Amenity Prevalence
Amenity Insights for Troon
- Essential amenities in Troon that guests expect include: Smoke alarm, TV, Wifi, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Troon: Smoke alarm, TV, Wifi, Kitchen, Heating.
- Prioritize adding missing essentials: Smoke alarm, TV, Wifi, Kitchen, Heating.
- Consider adding popular differentiators like Carbon monoxide alarm or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Troon to stay competitive.
Troon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Troon
- The typical guest profile for Airbnb in Troon consists of primarily domestic travelers (71%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 71.1% of guests.
- Key international markets include United Kingdom (71.1%) and United States (12.3%).
- Top languages spoken are English (59%) followed by French (9.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Scotland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Troon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Galston | 11 | $7,951 | $676.77 | 46% |
| Fearnan | 19 | $6,440 | $421.92 | 53% |
| Gorebridge | 12 | $6,209 | $493.62 | 54% |
| Bridge of Cally | 16 | $5,839 | $566.24 | 50% |
| Glenachulish | 33 | $5,609 | $424.51 | 46% |
| Arrochar | 33 | $5,045 | $339.11 | 56% |
| Acharn | 10 | $4,813 | $278.43 | 57% |
| Croftamie | 19 | $4,609 | $267.39 | 52% |
| Carrick Castle | 11 | $4,591 | $586.01 | 42% |
| Corran | 24 | $4,576 | $370.68 | 45% |