Newton Stewart Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Newton Stewart in 2025? Explore comprehensive Airbnb analytics for Newton Stewart, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Newton Stewart, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.

Whether you're considering an Airbnb investment in Newton Stewart, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Newton Stewart Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Newton Stewart Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$263
The average rental revenue earned for an occupied room per day in Newton Stewart.
Occupancy Rate(?)
33.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,977
Typical annual income for an Airbnb listing in Newton Stewart. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-18.4%
Significant decrease (-18.4%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Newton Stewart.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Newton Stewart.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
65
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Newton Stewart (2025)

Understanding the monthly revenue variations for Airbnb listings in Newton Stewart is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Newton Stewart is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Newton Stewart across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,634+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,947 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,650 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $952, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Newton Stewart

Newton Stewart Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Newton Stewart STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Newton Stewart:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Newton Stewart

Average Daily Rate (ADR) Airbnb Trends in Newton Stewart (2025)

Effective short term rental pricing strategy in Newton Stewart involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Newton Stewart typically peaks in February and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $492+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $327 or more.
  • Typical properties (Median) charge around $249 per night.
  • Entry-level properties (Bottom 25%) earn around $124 per night.

Average Daily Rate (ADR) Trend by Month in Newton Stewart

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Airbnb Seasonality Analysis & Trends in Newton Stewart (2025)

Peak Season (June, April, May)
  • Revenue averages $3,952 per month
  • Occupancy rates average 42.1%
  • Daily rates average $266
Shoulder Season
  • Revenue averages $2,243 per month
  • Occupancy maintains around 35.5%
  • Daily rates hold near $262
Low Season (February, March, November)
  • Revenue drops to average $1,354 per month
  • Occupancy decreases to average 28.9%
  • Daily rates adjust to average $257

Seasonality Insights for Newton Stewart

  • The Airbnb seasonality in Newton Stewart shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Newton Stewart's highest earning potential, with monthly revenues capable of climbing to $4,984, occupancy reaching a high of 49.8%, and ADRs peaking at $267.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,187, occupancy could drop to 25.4%, and ADRs may adjust down to $251.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Newton Stewart.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Newton Stewart seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Newton Stewart (2025)

Exploring the top neighborhoods for short-term rentals in Newton Stewart? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Galloway Forest Park
A stunning natural reserve known for its dark sky, hiking trails, and diverse wildlife. Popular with outdoor enthusiasts and those looking for a peaceful retreat in nature.
Galloway Forest Park trails, Dark Sky Park, Wildlife watching, Mountain biking routes, Clattering Bridge
Wigtown
Scotland's national booktown, known for its charming cafes and bookstores. Attracts both tourists and book lovers looking for a unique experience in a quaint Scottish town.
Wigtown Book Festival, Bookshops like The Bookshop, Cafes and bistros, Wigtown Bay, Galloway Archaeology
Whithorn
Historic pilgrimage site famous for its early Christian heritage. Draws visitors interested in history and culture, as well as those seeking a scenic village experience.
Whithorn Priory, Whithorn Museum, St. Ninian’s Cave, The Machars, Creetown
Newton Stewart town centre
The main town in the area, offering local shops, restaurants, and services. It serves as a hub for visitors exploring the surrounding Galloway area.
The Cree River, Local shops and cafes, Galloway Cycle Path, Craft fairs, The Barholm
Mull of Galloway
The southernmost point of Scotland, known for its dramatic cliffs and stunning coastal views. Perfect for those seeking adventure sports and wildlife encounters.
Mull of Galloway Lighthouse, RSPB Nature Reserve, Coastal walks, Seals and bird watching, Lighthouse visitor centre
Port William
Picturesque coastal village known for its harbor and maritime activities. Appeals to families and those looking for relaxation by the sea.
Port William Harbour, Local seafood restaurants, Beach walks, Fishing, Biking routes
Kirroughtree Forest
A beautiful forest area that offers excellent opportunities for cycling and walking. Attracts outdoor lovers and tourists interested in adventure activities.
Mountain biking trails, Walking paths, Visitor centre, Wildlife watching, Scenic viewpoints
The Machars
A region known for its scenic beauty, rich history, and traditional farming. Attracts visitors interested in culture, history, and rural tourism.
Historic farms, Scenic landscapes, Culzean Castle, Wildlife photography, Local food festivals

Understanding Airbnb License Requirements & STR Laws in Newton Stewart (2025)

With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Newton Stewart. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Newton Stewart to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 11% licensed listings)

Top Performing Airbnb Properties in Newton Stewart (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Newton Stewartbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Donallan

Donallan

Entire Place • 3 bedrooms

$74,040
Revenue
47.9%
Occupancy
$331.45
Daily Rate
Spacious Riverside Townhouse with Hot tub

Spacious Riverside Townhouse with Hot tub

Entire Place • 5 bedrooms

$72,994
Revenue
55.3%
Occupancy
$383.55
Daily Rate
Lord Galloway 39 with Hot Tub

Lord Galloway 39 with Hot Tub

Entire Place • 3 bedrooms

$72,105
Revenue
23.3%
Occupancy
$526.83
Daily Rate
Lord Galloway 34 with Hot Tub

Lord Galloway 34 with Hot Tub

Entire Place • 4 bedrooms

$46,593
Revenue
40.7%
Occupancy
$572.88
Daily Rate
Machermore Castle - 16th century Scottish Castle

Machermore Castle - 16th century Scottish Castle

Entire Place • 10 bedrooms

$42,184
Revenue
15.6%
Occupancy
$930.37
Daily Rate
Lady Galloway Lodge 28, Hot Tub

Lady Galloway Lodge 28, Hot Tub

Entire Place • 3 bedrooms

$40,312
Revenue
53.2%
Occupancy
$414.06
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Newton Stewart (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Newton Stewart based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Solid27$433,565912.16/5.0
Cottages13$162,781291.52/5.0
Hildur4$87,792814.68/5.0
Nicole1$72,994484.96/5.0
Catherine Ann2$40,0641174.96/5.0
Elizabeth1$39,7261094.97/5.0
Sam2$34,864634.88/5.0
Richard2$29,3041794.64/5.0
Anne & Jonny1$28,4022454.93/5.0
Linda2$23,131854.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Newton Stewart.

Dive Deeper: Advanced Newton Stewart STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Newton Stewart. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Newton Stewart Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Newton Stewart

  • The Newton Stewart Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 65 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Newton Stewart, House properties are the most common (46.2%), reflecting the local real estate landscape.
  • Houses represent a significant 46.2% portion, catering likely to families or larger groups.
  • Smaller segments like unique stays, others (combined 4.6%) offer potential for unique stay experiences.

Newton Stewart Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Newton Stewart

  • The dominant room capacity in Newton Stewart is 2 bedrooms listings, making up 35.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 63.1% of the active Airbnb listings in Newton Stewart, indicating a high concentration in these sizes.
  • A significant 35.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Newton Stewart.

Newton Stewart Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Newton Stewart

  • The most common guest capacity trend in Newton Stewart vacation rentals is listings accommodating 4 guests (35.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Newton Stewart STR market, accounting for 63.1% of listings.
  • 33.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Newton Stewart.
  • On average, properties in Newton Stewart are equipped to host 4.4 guests.

Newton Stewart Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Newton Stewart

  • The most common availability pattern in Newton Stewart falls within the 271-366 days range, representing 69.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Newton Stewart (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Newton Stewart Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.3%)

1 Night

9 listings

15.3% of total

2 Nights (39%)

2 Nights

23 listings

39% of total

3 Nights (30.5%)

3 Nights

18 listings

30.5% of total

7-29 Nights (1.7%)

7-29 Nights

1 listings

1.7% of total

30+ Nights (13.6%)

30+ Nights

8 listings

13.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Newton Stewart is 2 Nights, adopted by 39% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (13.6%) caters to monthly stays (30+ nights) in Newton Stewart, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 39% of Newton Stewart hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.3% currently do.
  • A 2-night minimum appears standard (39%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 13.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Newton Stewart.

Newton Stewart Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (44.2%)

Super Strict 60 Days

19 listings

44.2% of total

Flexible (11.6%)

Flexible

5 listings

11.6% of total

Moderate (7%)

Moderate

3 listings

7% of total

Firm (23.3%)

Firm

10 listings

23.3% of total

Strict (14%)

Strict

6 listings

14% of total

Cancellation Policy Insights for Newton Stewart

  • The prevailing Airbnb cancellation policy trend in Newton Stewart is Super Strict 60 Days, used by 44.2% of listings.
  • There's a relatively balanced mix between guest-friendly (18.6%) and stricter (37.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 44.2% market standard in Newton Stewart.
  • Using a Strict policy might deter some guests, as only 14% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Newton Stewart.

Newton Stewart STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Newton Stewart

  • The overall average booking lead time for vacation rentals in Newton Stewart is 67 days.
  • Guests book furthest in advance for stays during May (average 107 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 41 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (88 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Newton Stewart.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 88 days) to capture early planners.
  • Monitor your own booking lead times against these Newton Stewart averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Newton Stewart (2025)

Amenity Prevalence

Amenity Insights for Newton Stewart

  • Essential amenities in Newton Stewart that guests expect include: Kitchen, Smoke alarm, Heating, Free parking on premises, TV, Private entrance, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Fire extinguisher, Hangers, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Newton Stewart: Kitchen, Smoke alarm, Heating, Free parking on premises, TV, Private entrance, Wifi.
  • Prioritize adding missing essentials: Free parking on premises, TV, Private entrance, Wifi.
  • Consider adding popular differentiators like Fire extinguisher or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Newton Stewart to stay competitive.

Newton Stewart Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Newton Stewart

  • The typical guest profile for Airbnb in Newton Stewart consists of primarily domestic travelers (88%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 88.3% of guests.
  • Key international markets include United Kingdom (88.3%) and United States (3.4%).
  • Top languages spoken are English (69.3%) followed by French (8.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Scotland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Newton Stewart Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Galston11$7,951$676.7746%
Gorebridge12$6,209$493.6254%
City of Edinburgh4,312$4,528$274.6761%
Eglwys-bach16$4,413$315.2352%
Waverton16$4,358$444.2033%
Seascale11$4,165$354.2340%
Valley18$4,042$254.8044%
Braichmelyn41$3,894$246.4354%
Midlothian12$3,856$277.0444%
Rhoscolyn17$3,799$370.1243%

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