Jedburgh Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Jedburgh in 2025? Explore comprehensive Airbnb analytics for Jedburgh, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Jedburgh, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.

Whether you're considering an Airbnb investment in Jedburgh, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jedburgh Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Jedburgh Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$165
The average rental revenue earned for an occupied room per day in Jedburgh.
Occupancy Rate(?)
41.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,459
Typical annual income for an Airbnb listing in Jedburgh. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.2%
Positive growth (1.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Jedburgh.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Jedburgh.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Jedburgh (2025)

Understanding the monthly revenue variations for Airbnb listings in Jedburgh is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jedburgh is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jedburgh across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,079+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,757 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,878 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,067, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Jedburgh

Jedburgh Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Jedburgh STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jedburgh:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Jedburgh

Average Daily Rate (ADR) Airbnb Trends in Jedburgh (2025)

Effective short term rental pricing strategy in Jedburgh involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jedburgh typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $238+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $190 or more.
  • Typical properties (Median) charge around $147 per night.
  • Entry-level properties (Bottom 25%) earn around $119 per night.

Average Daily Rate (ADR) Trend by Month in Jedburgh

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Airbnb Seasonality Analysis & Trends in Jedburgh (2025)

Peak Season (August, June, April)
  • Revenue averages $2,952 per month
  • Occupancy rates average 50.5%
  • Daily rates average $184
Shoulder Season
  • Revenue averages $2,380 per month
  • Occupancy maintains around 43.6%
  • Daily rates hold near $179
Low Season (January, February, March)
  • Revenue drops to average $1,304 per month
  • Occupancy decreases to average 28.9%
  • Daily rates adjust to average $162

Seasonality Insights for Jedburgh

  • The Airbnb seasonality in Jedburgh shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Jedburgh's highest earning potential, with monthly revenues capable of climbing to $3,072, occupancy reaching a high of 58.4%, and ADRs peaking at $186.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,077, occupancy could drop to 20.8%, and ADRs may adjust down to $159.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jedburgh.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Jedburgh seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Jedburgh (2025)

Exploring the top neighborhoods for short-term rentals in Jedburgh? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Jedburgh Abbey
A historic site with stunning architecture, featuring the ruins of a 12th-century abbey that attracts tourists interested in Scottish heritage and history.
Jedburgh Abbey, Mary Queen of Scots House, Jedburgh Castle Jail, The Border Jousting Society, Jedburgh Rugby Club
Cukoo's Nest
A charming area near the River Jed, known for its natural beauty and outdoor activities, making it appealing for families and nature lovers.
Walking and cycling trails, River Jed, Local parks, Fishing spots, Picnic areas
Jedburgh Town Centre
The bustling heart of Jedburgh with shops, restaurants, and amenities, providing convenience for visitors and making it an attractive place for short stays.
Jedburgh Town Hall, Local shops and boutiques, Cafés and pubs, Markets, Community events
Mary Queen of Scots Trail
This trail provides a historical journey through the region, attracting tourists interested in Scottish history and the life of Mary Queen of Scots.
Mary Queen of Scots House, Historical markers, Guided tours, Local heritage sites
The Borders
The surrounding Scottish Borders region offers beautiful landscapes and outdoor adventures, appealing to hikers and outdoor enthusiasts.
St. Boswells, Scott's View, Hawick, Traquair House, The River Tweed
Roxburghshire
A scenic area with rich history and culture, popular with those looking for a peaceful retreat and exploring the rural side of Scotland.
Historical castles, Walks through nature, Local farms, Craft centres, Traditional pubs
Teviotdale
A picturesque valley known for its picturesque scenery and wildlife, appealing to nature seekers and photographers.
River Teviot, Wildlife watching, Nature reserves, Countryside walks, Photography spots
Hawick
The largest town in the Scottish Borders, offering more amenities, attractions, and cultural experiences, which draw in visitors and tourists alike.
Hawick Cashmere Shop, Wilton Lodge Park, Hawick Museum, Local festivals, Hawick Rugby Club

Understanding Airbnb License Requirements & STR Laws in Jedburgh (2025)

With 19% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Jedburgh. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jedburgh to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 19% licensed listings)

Top Performing Airbnb Properties in Jedburgh (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Jedburghbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Lothian Wing, Ferniehirst Castle

The Lothian Wing, Ferniehirst Castle

Entire Place • 3 bedrooms

$73,414
Revenue
48.5%
Occupancy
$325.63
Daily Rate
The Black Triangle Cabin

The Black Triangle Cabin

Entire Place • 1 bedroom

$45,483
Revenue
85.4%
Occupancy
$145.63
Daily Rate
Huge 4 Bed Apt - Perfect Base in Scottish Borders

Huge 4 Bed Apt - Perfect Base in Scottish Borders

Entire Place • 4 bedrooms

$37,562
Revenue
59.1%
Occupancy
$178.13
Daily Rate
4 Cheviot Cottages Jedburgh Scottish Borders

4 Cheviot Cottages Jedburgh Scottish Borders

Entire Place • 2 bedrooms

$34,431
Revenue
36.7%
Occupancy
$198.67
Daily Rate
1 Cheviot Cottages Jedburgh Scottish Borders

1 Cheviot Cottages Jedburgh Scottish Borders

Entire Place • 2 bedrooms

$30,956
Revenue
30.3%
Occupancy
$209.85
Daily Rate
Teviotdale Lodge - Luxury @ Lillardsedge, Jedburgh

Teviotdale Lodge - Luxury @ Lillardsedge, Jedburgh

Entire Place • 2 bedrooms

$29,685
Revenue
47.4%
Occupancy
$173.33
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Jedburgh (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Jedburgh based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Margaret3$81,509514.96/5.0
Lesley2$80,982584.91/5.0
Giles1$45,4834244.93/5.0
Felicity Jayne1$37,562164.94/5.0
Cottages2$34,06232.50/5.0
Steven2$30,359764.94/5.0
Shirley1$29,685225.00/5.0
Amanda1$29,18784.75/5.0
Georgie1$27,0941464.97/5.0
Marie And Heather1$25,667294.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jedburgh.

Dive Deeper: Advanced Jedburgh STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jedburgh. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Jedburgh Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Jedburgh

  • The Jedburgh Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Jedburgh, House properties are the most common (53.8%), reflecting the local real estate landscape.
  • Houses represent a significant 53.8% portion, catering likely to families or larger groups.

Jedburgh Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Jedburgh

  • The dominant room capacity in Jedburgh is 2 bedrooms listings, making up 61.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 80.7% of the active Airbnb listings in Jedburgh, indicating a high concentration in these sizes.

Jedburgh Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Jedburgh

  • The most common guest capacity trend in Jedburgh vacation rentals is listings accommodating 4 guests (34.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Jedburgh STR market, accounting for 69.2% of listings.
  • 38.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jedburgh.
  • On average, properties in Jedburgh are equipped to host 4.5 guests.

Jedburgh Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Jedburgh

  • The most common availability pattern in Jedburgh falls within the 181-270 days range, representing 42.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Jedburgh (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Jedburgh Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.5%)

1 Night

3 listings

11.5% of total

2 Nights (46.2%)

2 Nights

12 listings

46.2% of total

3 Nights (26.9%)

3 Nights

7 listings

26.9% of total

30+ Nights (15.4%)

30+ Nights

4 listings

15.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Jedburgh is 2 Nights, adopted by 46.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (15.4%) caters to monthly stays (30+ nights) in Jedburgh, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 46.2% of Jedburgh hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.5% currently do.
  • A 2-night minimum appears standard (46.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 15.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jedburgh.

Jedburgh Airbnb Cancellation Policy Trends Analysis (2025)

Non-refundable (8%)

Non-refundable

2 listings

8% of total

Super Strict 60 Days (8%)

Super Strict 60 Days

2 listings

8% of total

Refundable

1 listings

4% of total

Flexible (16%)

Flexible

4 listings

16% of total

Moderate (28%)

Moderate

7 listings

28% of total

Firm (24%)

Firm

6 listings

24% of total

Strict (12%)

Strict

3 listings

12% of total

Cancellation Policy Insights for Jedburgh

  • The prevailing Airbnb cancellation policy trend in Jedburgh is Moderate, used by 28% of listings.
  • There's a relatively balanced mix between guest-friendly (44.0%) and stricter (36.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 28% market standard in Jedburgh.
  • Using a Strict policy might deter some guests, as only 12% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Jedburgh.

Jedburgh STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Jedburgh

  • The overall average booking lead time for vacation rentals in Jedburgh is 78 days.
  • Guests book furthest in advance for stays during July (average 119 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (109 days avg.) sees the longest lead times, while Winter (51 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Jedburgh.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 109 days) to capture early planners.
  • Monitor your own booking lead times against these Jedburgh averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Jedburgh (2025)

Amenity Prevalence

Amenity Insights for Jedburgh

  • Essential amenities in Jedburgh that guests expect include: TV, Kitchen, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Cooking basics, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Jedburgh: TV, Kitchen, Heating, Smoke alarm.
  • Consider adding popular differentiators like Wifi or Cooking basics to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Jedburgh to stay competitive.

Jedburgh Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Jedburgh

  • The typical guest profile for Airbnb in Jedburgh consists of primarily domestic travelers (81%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 81.4% of guests.
  • Key international markets include United Kingdom (81.4%) and United States (6.7%).
  • Top languages spoken are English (68.9%) followed by French (7.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Edinburgh.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Jedburgh Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gorebridge12$6,209$493.6254%
Bridge of Cally16$5,839$566.2450%
Grinton14$5,456$365.0551%
Cartmel Fell17$4,719$331.6852%
Casterton11$4,578$300.8251%
Cark11$4,540$885.2131%
City of Edinburgh4,312$4,528$274.6761%
Kenmore10$4,507$430.3441%
Waverton16$4,358$444.2033%
Hayton13$4,333$239.5360%

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