Beauly Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom
Is Airbnb profitable in Beauly in 2025? Explore comprehensive Airbnb analytics for Beauly, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Beauly, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Beauly, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Beauly Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Beauly Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Beauly (2025)
Understanding the monthly revenue variations for Airbnb listings in Beauly is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Beauly is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Beauly across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,704+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,949 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,051 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,288, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Beauly
Beauly Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Beauly STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Beauly:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Beauly
Average Daily Rate (ADR) Airbnb Trends in Beauly (2025)
Effective short term rental pricing strategy in Beauly involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Beauly typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $230+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
- Typical properties (Median) charge around $139 per night.
- Entry-level properties (Bottom 25%) earn around $106 per night.
Average Daily Rate (ADR) Trend by Month in Beauly
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Airbnb Seasonality Analysis & Trends in Beauly (2025)
Peak Season (August, July, September)
- Revenue averages $3,348 per month
- Occupancy rates average 67.5%
- Daily rates average $166
Shoulder Season
- Revenue averages $2,269 per month
- Occupancy maintains around 45.3%
- Daily rates hold near $159
Low Season (January, February, March)
- Revenue drops to average $1,091 per month
- Occupancy decreases to average 25.0%
- Daily rates adjust to average $145
Seasonality Insights for Beauly
- The Airbnb seasonality in Beauly shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Beauly's highest earning potential, with monthly revenues capable of climbing to $3,604, occupancy reaching a high of 72.7%, and ADRs peaking at $167.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $887, occupancy could drop to 22.8%, and ADRs may adjust down to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Beauly.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Beauly seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Beauly (2025)
Exploring the top neighborhoods for short-term rentals in Beauly? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Beauly Village | Charming village atmosphere with a rich history and close proximity to historic sites. An attractive destination for travelers looking for a picturesque Scottish experience. | Beauly Priory, Moniack Castle, Loch Ness, The Beauly Firth, Great Glen Way |
| Inverness | The nearby city known as the capital of the Scottish Highlands. Offers a wide range of attractions and is a gateway to the Highlands, making it ideal for tourists. | Inverness Castle, Loch Ness, Culloden Battlefield, Inverness Museum and Art Gallery, River Ness |
| Drumnadrochit | Located by Loch Ness, popular for its connections to the Loch Ness Monster legend. Ideal for those seeking adventure and nature. | Loch Ness Centre and Exhibition, Urquhart Castle, The Great Glen Way, Drumnadrochit Village, Nessie-themed shops |
| Muir of Ord | Nearby village with a relaxed atmosphere and access to stunning countryside. Great for guests wanting outdoor experiences such as hiking. | Muir of Ord Golf Club, Black Isle Brewery, Ord Hill, Cawdor Castle, Great Glen |
| Avoch | Charming coastal village on the Black Isle with beautiful scenery and local charm. Perfect for seaside vacations and exploring the Highlands. | Avoch Beach, Chanonry Point, Fortrose Cathedral, Black Isle Brewery, Seafari Adventures |
| Nairn | Coastal town known for its beautiful beaches and golf courses. Popular with families and those seeking a leisure holiday. | Nairn Beach, Nairn Golf Club, Cawdor Castle, The Nairn Museum, Wildlife watching |
| Fortrose | Historic town located near the Moray Firth, famous for dolphin sightings. An excellent spot for marine life enthusiasts and history buffs. | Fortrose Cathedral, Chanonry Point, Beechwood Park, The Moray Firth, Dolphin watching |
| Strathpeffer | Victorian spa village with beautiful architecture and stunning natural surroundings. Attracts health and nature lovers looking for a tranquil experience. | Strathpeffer Pavilion, Highland Museum of Childhood, Castle Leod, Strathpeffer Spa, Scenic walks in the hills |
Understanding Airbnb License Requirements & STR Laws in Beauly (2025)
With 24% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Beauly. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Beauly to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 24% licensed listings)
Top Performing Airbnb Properties in Beauly (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Beaulybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Terra Verde
Entire Place • 3 bedrooms
Fraser Cottage, Beauly
Entire Place • 2 bedrooms
2 Bed Flat, Beauly
Entire Place • 2 bedrooms
Lord Lovat’s Waiting Room
Entire Place • 1 bedroom
Kirkhill cottage for two or more
Entire Place • 1 bedroom
Struan Lodge Beauly 4 Star listing
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Beauly (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Beauly based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Garry | 5 | $142,583 | 419 | 4.91/5.0 |
| Julie | 4 | $89,766 | 295 | 4.95/5.0 |
| Cottages | 2 | $64,393 | 5 | 2.50/5.0 |
| Tamsyn | 1 | $43,100 | 59 | 4.85/5.0 |
| Nicole | 2 | $42,474 | 608 | 4.92/5.0 |
| Kimberley | 1 | $41,499 | 55 | 4.93/5.0 |
| Tanya | 1 | $36,409 | 9 | 4.89/5.0 |
| Susan | 1 | $34,613 | 64 | 4.95/5.0 |
| Kate | 1 | $29,858 | 46 | 4.98/5.0 |
| Iolanda | 1 | $29,601 | 91 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Beauly.
Dive Deeper: Advanced Beauly STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Beauly. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBeauly Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Beauly
- The Beauly Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.5% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Beauly, House properties are the most common (52.9%), reflecting the local real estate landscape.
- Houses represent a significant 52.9% portion, catering likely to families or larger groups.
- The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Beauly Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Beauly
- The dominant room capacity in Beauly is 2 bedrooms listings, making up 32.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 61.8% of the active Airbnb listings in Beauly, indicating a high concentration in these sizes.
Beauly Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Beauly
- The most common guest capacity trend in Beauly vacation rentals is listings accommodating 2 guests (32.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Beauly STR market, accounting for 58.9% of listings.
- 11.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Beauly.
- On average, properties in Beauly are equipped to host 2.8 guests.
Beauly Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Beauly
- The most common availability pattern in Beauly falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 67.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Beauly (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 32.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Beauly Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
47.1% of total
2 Nights
5 listings
14.7% of total
3 Nights
5 listings
14.7% of total
4-6 Nights
1 listings
2.9% of total
7-29 Nights
1 listings
2.9% of total
30+ Nights
6 listings
17.6% of total
Key Insights
- The most prevalent minimum stay requirement in Beauly is 1 Night, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.8%) of the Beauly Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.6%) caters to monthly stays (30+ nights) in Beauly, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.1% of Beauly hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Beauly.
Beauly Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
3% of total
Flexible
14 listings
42.4% of total
Moderate
8 listings
24.2% of total
Firm
6 listings
18.2% of total
Strict
4 listings
12.1% of total
Cancellation Policy Insights for Beauly
- The prevailing Airbnb cancellation policy trend in Beauly is Flexible, used by 42.4% of listings.
- There's a relatively balanced mix between guest-friendly (66.6%) and stricter (30.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42.4% market standard in Beauly.
- Using a Strict policy might deter some guests, as only 12.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Beauly.
Beauly STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Beauly
- The overall average booking lead time for vacation rentals in Beauly is 82 days.
- Guests book furthest in advance for stays during October (average 128 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 52 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (96 days avg.) sees the longest lead times, while Winter (60 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (82 days) as a baseline for your pricing and availability strategy in Beauly.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 128 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 96 days) to capture early planners.
- Monitor your own booking lead times against these Beauly averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Beauly (2025)
Amenity Prevalence
Amenity Insights for Beauly
- Essential amenities in Beauly that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Smoke alarm, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Beauly: Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like Free parking on premises or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Beauly to stay competitive.
Beauly Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Beauly
- The typical guest profile for Airbnb in Beauly consists of a mix of domestic (45%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 44.5% of guests.
- Key international markets include United Kingdom (44.5%) and United States (12.6%).
- Top languages spoken are English (52%) followed by French (11.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Beauly Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fearnan | 19 | $6,440 | $421.92 | 53% |
| Bridge of Cally | 16 | $5,839 | $566.24 | 50% |
| Kirkhill | 10 | $5,719 | $700.26 | 44% |
| Glenachulish | 33 | $5,609 | $424.51 | 46% |
| North Kessock | 10 | $5,421 | $380.62 | 58% |
| Foyers | 14 | $5,076 | $274.52 | 64% |
| Arrochar | 33 | $5,045 | $339.11 | 56% |
| Whitebridge | 10 | $4,907 | $417.35 | 42% |
| Acharn | 10 | $4,813 | $278.43 | 57% |
| Camuscross | 11 | $4,649 | $300.59 | 61% |