Banchory Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Banchory in 2025? Explore comprehensive Airbnb analytics for Banchory, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Banchory, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Banchory, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Banchory Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Banchory Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$266
The average rental revenue earned for an occupied room per day in Banchory.
Occupancy Rate(?)
47.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$36,651
Typical annual income for an Airbnb listing in Banchory. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
59.3%
Strong growth (59.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Banchory.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Banchory.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Banchory (2025)

Understanding the monthly revenue variations for Airbnb listings in Banchory is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Banchory is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Banchory across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,022+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,280 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,992 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,631, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Banchory

Banchory Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Banchory STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Banchory:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 54%.
  • Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Banchory

Average Daily Rate (ADR) Airbnb Trends in Banchory (2025)

Effective short term rental pricing strategy in Banchory involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Banchory typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $441+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $269 or more.
  • Typical properties (Median) charge around $160 per night.
  • Entry-level properties (Bottom 25%) earn around $107 per night.

Average Daily Rate (ADR) Trend by Month in Banchory

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Airbnb Seasonality Analysis & Trends in Banchory (2025)

Peak Season (August, July, September)
  • Revenue averages $6,588 per month
  • Occupancy rates average 67.6%
  • Daily rates average $223
Shoulder Season
  • Revenue averages $3,598 per month
  • Occupancy maintains around 50.8%
  • Daily rates hold near $224
Low Season (February, March, November)
  • Revenue drops to average $2,229 per month
  • Occupancy decreases to average 36.7%
  • Daily rates adjust to average $245

Seasonality Insights for Banchory

  • The Airbnb seasonality in Banchory shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Banchory's highest earning potential, with monthly revenues capable of climbing to $8,037, occupancy reaching a high of 72.3%, and ADRs peaking at $248.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,929, occupancy could drop to 32.8%, and ADRs may adjust down to $206.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Banchory.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Banchory seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Banchory (2025)

Exploring the top neighborhoods for short-term rentals in Banchory? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Banchory Town Centre
The heart of Banchory with easy access to shops, restaurants, and cultural sites. A prime location for visitors wanting to explore the town's rich history and local charm.
Banchory Museum, The Falls of Feugh, Crathes Castle, Deeside Way, Local cafes and shops
Royal Deeside
A picturesque region known for its stunning landscapes and outdoor activities. It attracts nature lovers and those seeking a peaceful retreat in the Scottish Highlands.
Loch Kinord, Aboyne Castle, Outdoor hiking trails, Golf courses, Banchory Golf Club
Kincardine O'Neill
A quiet village close to Banchory with beautiful countryside views. Ideal for guests looking for tranquility and to experience rural Scottish life.
Local countryside trails, Community events, Historical sites, Nature walks
Drumoak
A charming village nearby with access to scenic walks and the River Dee. A great spot for families and outdoor enthusiasts.
River Dee, Local parks, Historic churches, Walking trails
Fetternear
A small hamlet offering a rural escape, great for those looking for a serene getaway. It is surrounded by farmland and has a close-knit community feel.
Picturesque countryside, Local farm shops, Nature reserves
Crathes Village
Close to Crathes Castle, this village is perfect for visitors interested in history and stunning gardens. It provides a quaint living experience.
Crathes Castle, Gardens of Crathes, Cafes, Walking paths
Mid Deeside
This area features a mix of small towns and nature reserves, ideal for tourists interested in outdoor activities and cultural experiences.
Aboyne Green, Nature trails, Town festivals
Banchory Devenick
A small community with a rural vibe, close to the city of Aberdeen. A good choice for guests who appreciate both country and city life.
Nearby Aberdeen, Local parks, Community events

Understanding Airbnb License Requirements & STR Laws in Banchory (2025)

With 21% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Banchory. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Banchory to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 21% licensed listings)

Top Performing Airbnb Properties in Banchory (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Banchorybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

A fabulous holiday home in Royal Deeside

A fabulous holiday home in Royal Deeside

Entire Place • 6 bedrooms

$90,499
Revenue
54.6%
Occupancy
$450.29
Daily Rate
Laird's Cast

Laird's Cast

Entire Place • 3 bedrooms

$85,531
Revenue
62.2%
Occupancy
$441.96
Daily Rate
West Lodge

West Lodge

Entire Place • 2 bedrooms

$82,220
Revenue
75.2%
Occupancy
$322.19
Daily Rate
Glenbogle Lodge - Banchory

Glenbogle Lodge - Banchory

Entire Place • 6 bedrooms

$69,463
Revenue
53.7%
Occupancy
$481.22
Daily Rate
Georgian country house on Royal Deeside estate

Georgian country house on Royal Deeside estate

Entire Place • 10 bedrooms

$63,306
Revenue
57.2%
Occupancy
$1031.42
Daily Rate
Idyllic Farmhouse in Stunning Deeside Location

Idyllic Farmhouse in Stunning Deeside Location

Entire Place • 3 bedrooms

$46,635
Revenue
77.8%
Occupancy
$153.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Banchory (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Banchory based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages4$217,832264.81/5.0
The Stables1$90,499284.96/5.0
Kevin1$69,463105.00/5.0
Rebecca1$63,30655.00/5.0
Lucy1$46,6351064.95/5.0
Fran1$39,735155.00/5.0
Sarah1$33,660884.93/5.0
Duncan1$26,982124.83/5.0
Stephen1$23,481354.91/5.0
Alex1$23,1242254.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Banchory.

Dive Deeper: Advanced Banchory STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Banchory. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Banchory Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Banchory

  • The Banchory Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Banchory, House properties are the most common (63.2%), reflecting the local real estate landscape.
  • Houses represent a significant 63.2% portion, catering likely to families or larger groups.

Banchory Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Banchory

  • The dominant room capacity in Banchory is 2 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 52.7% of the active Airbnb listings in Banchory, indicating a high concentration in these sizes.
  • A significant 42.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Banchory.

Banchory Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Banchory

  • The most common guest capacity trend in Banchory vacation rentals is listings accommodating 4 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Banchory STR market, accounting for 52.6% of listings.
  • 42.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Banchory.
  • On average, properties in Banchory are equipped to host 4.5 guests.

Banchory Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Banchory

  • The most common availability pattern in Banchory falls within the 181-270 days range, representing 31.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 57.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Banchory (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 42.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Banchory Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.3%)

1 Night

5 listings

26.3% of total

2 Nights (10.5%)

2 Nights

2 listings

10.5% of total

3 Nights (42.1%)

3 Nights

8 listings

42.1% of total

30+ Nights (21.1%)

30+ Nights

4 listings

21.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Banchory is 3 Nights, adopted by 42.1% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (21.1%) caters to monthly stays (30+ nights) in Banchory, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 42.1% of Banchory hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Banchory.

Banchory Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (22.2%)

Super Strict 60 Days

4 listings

22.2% of total

Flexible (16.7%)

Flexible

3 listings

16.7% of total

Moderate (22.2%)

Moderate

4 listings

22.2% of total

Firm (11.1%)

Firm

2 listings

11.1% of total

Strict (27.8%)

Strict

5 listings

27.8% of total

Cancellation Policy Insights for Banchory

  • The prevailing Airbnb cancellation policy trend in Banchory is Strict, used by 27.8% of listings.
  • There's a relatively balanced mix between guest-friendly (38.9%) and stricter (38.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 27.8% market standard in Banchory.
  • Regularly review your cancellation policy against competitors and market demand shifts in Banchory.

Banchory STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Banchory

  • The overall average booking lead time for vacation rentals in Banchory is 66 days.
  • Guests book furthest in advance for stays during July (average 164 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 44 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (137 days avg.) sees the longest lead times, while Winter (61 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Banchory.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 164 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 137 days) to capture early planners.
  • Monitor your own booking lead times against these Banchory averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Banchory (2025)

Amenity Prevalence

Amenity Insights for Banchory

  • Essential amenities in Banchory that guests expect include: Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Banchory: Wifi, Smoke alarm.
  • Consider adding popular differentiators like Heating or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Banchory to stay competitive.

Banchory Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Banchory

  • The typical guest profile for Airbnb in Banchory consists of primarily domestic travelers (80%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 80.0% of guests.
  • Key international markets include United Kingdom (80%) and United States (6.7%).
  • Top languages spoken are English (71.1%) followed by French (11.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Scotland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Banchory Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bridge of Cally16$5,839$566.2450%
Kenmore10$4,507$430.3441%
Insh14$4,473$289.9663%
Auchtermuchty11$3,979$365.7250%
Gleneagles10$3,964$284.1545%
Leuchars16$3,949$400.9043%
St Andrews359$3,908$373.1350%
North Berwick94$3,893$330.0252%
Gilmerton10$3,872$440.4635%
Mount Melville15$3,842$264.6646%

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