Balmacara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Balmacara in 2025? Explore comprehensive Airbnb analytics for Balmacara, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Balmacara, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.

Whether you're considering an Airbnb investment in Balmacara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Balmacara Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Balmacara Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$226
The average rental revenue earned for an occupied room per day in Balmacara.
Occupancy Rate(?)
48.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$31,019
Typical annual income for an Airbnb listing in Balmacara. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-27.2%
Significant decrease (-27.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Balmacara.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Balmacara.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
27
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Balmacara (2025)

Understanding the monthly revenue variations for Airbnb listings in Balmacara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Balmacara is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Balmacara across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,338+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,828 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,867 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,176, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Balmacara

Balmacara Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Balmacara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Balmacara:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 50%.
  • Entry-level properties (Bottom 25%) average 43% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Balmacara

Average Daily Rate (ADR) Airbnb Trends in Balmacara (2025)

Effective short term rental pricing strategy in Balmacara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Balmacara typically peaks in August and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $391+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $246 or more.
  • Typical properties (Median) charge around $188 per night.
  • Entry-level properties (Bottom 25%) earn around $146 per night.

Average Daily Rate (ADR) Trend by Month in Balmacara

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Airbnb Seasonality Analysis & Trends in Balmacara (2025)

Peak Season (July, August, May)
  • Revenue averages $6,084 per month
  • Occupancy rates average 81.4%
  • Daily rates average $235
Shoulder Season
  • Revenue averages $3,275 per month
  • Occupancy maintains around 50.8%
  • Daily rates hold near $218
Low Season (January, February, March)
  • Revenue drops to average $704 per month
  • Occupancy decreases to average 13.6%
  • Daily rates adjust to average $210

Seasonality Insights for Balmacara

  • The Airbnb seasonality in Balmacara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Balmacara's highest earning potential, with monthly revenues capable of climbing to $6,240, occupancy reaching a high of 86.5%, and ADRs peaking at $241.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $567, occupancy could drop to 12.3%, and ADRs may adjust down to $204.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Balmacara.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Balmacara seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Balmacara (2025)

Exploring the top neighborhoods for short-term rentals in Balmacara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Balmacara Square
A picturesque village square that serves as a great starting point for exploring the surrounding area, attracting tourists and visitors looking to experience local culture.
Balmacara Square, Balmacara Hotel, Beautiful local scenery, Easy access to Skye, Local artisans and shops
Loch Alsh
Stunning views over the loch and access to outdoor activities such as hiking and sailing. A favorite among nature lovers and adventure seekers.
Loch Alsh, Hiking trails, Water sports, Panoramic viewpoints, Local wildlife
Balmacara Estate
National Trust property offering scenic walks and historical insights, perfect for guests interested in nature and history.
Balmacara Estate, Nature trails, Historic buildings, Wildlife spotting, Picnicking spots
Eilean Donan Castle
One of Scotland's most iconic castles, drawing history buffs and photographers alike. Close enough for day trips from Balmacara.
Eilean Donan Castle, Stunning landscapes, Café and gift shop, Historic exhibitions, Photography spots
Kyle of Lochalsh
A charming village serving as a gateway to the Isle of Skye, popular with travelers for its scenic railways and ferry services.
Kyle of Lochalsh railway, Ferry to the Isle of Skye, Waterfront walks, Local shops and eateries, Scenic views
Isle of Skye
World-renowned for its rugged landscapes and stunning panoramas. A must-visit for tourists and a prime location for Airbnb investments.
Fairy Pools, The Old Man of Storr, Quiraing, Portree, Dunvegan Castle
Plockton
A small picturesque village known for its palm trees and scenic harbor, attracting visitors for its charm and beauty.
Plockton Harbour, Palm Tree-lined walks, Local eateries, Kayaking and boat tours, Wide range of scenic photography
Tigh Na Mara
A very welcoming spot along the coast of Loch Alsh, popular with families and small groups looking for a relaxing getaway.
Tigh Na Mara Hotel, Beautiful coast walks, Local food options, Close to nature and wildlife, Relaxation spots

Understanding Airbnb License Requirements & STR Laws in Balmacara (2025)

With 26% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Balmacara. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Balmacara to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 26% licensed listings)

Top Performing Airbnb Properties in Balmacara (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Balmacarabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lochalsh Lodge, Glaick, Balmacara,Kyle of Lochalsh

Lochalsh Lodge, Glaick, Balmacara,Kyle of Lochalsh

Entire Place • 5 bedrooms

$68,066
Revenue
48.4%
Occupancy
$352.90
Daily Rate
Luxury loch side B&B Room 8, private access

Luxury loch side B&B Room 8, private access

Private Room • 2 bedrooms

$47,899
Revenue
32.8%
Occupancy
$228.34
Daily Rate
Balmacara Mains Chalet

Balmacara Mains Chalet

Entire Place • 1 bedroom

$47,747
Revenue
59.9%
Occupancy
$294.35
Daily Rate
Pabay

Pabay

Entire Place • 3 bedrooms

$42,446
Revenue
73.7%
Occupancy
$218.44
Daily Rate
Beautiful house. Great privacy. Stunning Sea Views

Beautiful house. Great privacy. Stunning Sea Views

Entire Place • 3 bedrooms

$42,022
Revenue
57.0%
Occupancy
$235.77
Daily Rate
Stylish Scottish Manor, Coillemore House

Stylish Scottish Manor, Coillemore House

Entire Place • 5 bedrooms

$37,178
Revenue
34.4%
Occupancy
$513.01
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Balmacara (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Balmacara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Manager9$326,3579994.87/5.0
Alec3$105,976404.98/5.0
Colin1$68,066415.00/5.0
Gillian2$59,7062604.92/5.0
Caroline2$55,7874024.93/5.0
Host #4536068684$43,83530.00/5.0
Anna1$42,022424.50/5.0
Host #4760401161$37,17800.00/5.0
Susan1$35,23484.75/5.0
Steven1$32,0483494.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Balmacara.

Dive Deeper: Advanced Balmacara STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Balmacara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Balmacara Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Balmacara

  • The Balmacara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 51.9% of the 27 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 48.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Balmacara, House properties are the most common (37%), reflecting the local real estate landscape.
  • Houses represent a significant 37% portion, catering likely to families or larger groups.
  • The presence of 25.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, apartment/condo (combined 7.4%) offer potential for unique stay experiences.

Balmacara Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Balmacara

  • The dominant room capacity in Balmacara is 1 bedroom listings, making up 51.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 5+ bedrooms properties represent 66.7% of the active Airbnb listings in Balmacara, indicating a high concentration in these sizes.
  • With over half the market (51.9%) consisting of studios or 1-bedroom units, Balmacara is particularly well-suited for individuals or couples.
  • A significant 25.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Balmacara.

Balmacara Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Balmacara

  • The most common guest capacity trend in Balmacara vacation rentals is listings accommodating 2 guests (51.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Balmacara STR market, accounting for 66.7% of listings.
  • A significant 51.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Balmacara.
  • 18.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Balmacara.
  • On average, properties in Balmacara are equipped to host 3.4 guests.

Balmacara Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Balmacara

  • The most common availability pattern in Balmacara falls within the 91-180 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 55.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Balmacara (59.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 59.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Balmacara Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.8%)

1 Night

8 listings

30.8% of total

2 Nights (46.2%)

2 Nights

12 listings

46.2% of total

3 Nights (3.8%)

3 Nights

1 listings

3.8% of total

4-6 Nights (3.8%)

4-6 Nights

1 listings

3.8% of total

30+ Nights (15.4%)

30+ Nights

4 listings

15.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Balmacara is 2 Nights, adopted by 46.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.0%) of the Balmacara Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15.4%) caters to monthly stays (30+ nights) in Balmacara, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 46.2% of Balmacara hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Balmacara.

Balmacara Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

4.5% of total

Super Strict 30 Days (13.6%)

Super Strict 30 Days

3 listings

13.6% of total

Moderate (27.3%)

Moderate

6 listings

27.3% of total

Strict (54.5%)

Strict

12 listings

54.5% of total

Cancellation Policy Insights for Balmacara

  • The prevailing Airbnb cancellation policy trend in Balmacara is Strict, used by 54.5% of listings.
  • A majority (54.5%) of hosts in Balmacara utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 54.5% market standard in Balmacara.
  • With 54.5% using Strict terms, this is a viable option in Balmacara, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Balmacara.

Balmacara STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Balmacara

  • The overall average booking lead time for vacation rentals in Balmacara is 82 days.
  • Guests book furthest in advance for stays during August (average 121 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (118 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (82 days) as a baseline for your pricing and availability strategy in Balmacara.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 118 days) to capture early planners.
  • Monitor your own booking lead times against these Balmacara averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Balmacara (2025)

Amenity Prevalence

Amenity Insights for Balmacara

  • Essential amenities in Balmacara that guests expect include: Hot water, Heating, Wifi, Smoke alarm, Essentials, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Hair dryer, Iron are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Balmacara: Hot water, Heating, Wifi, Smoke alarm, Essentials, TV.
  • Prioritize adding missing essentials: Essentials, TV.
  • Consider adding popular differentiators like Free parking on premises or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Balmacara to stay competitive.

Balmacara Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Balmacara

  • The typical guest profile for Airbnb in Balmacara consists of predominantly international visitors (72%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 27.7% of guests.
  • Key international markets include United States (29.7%) and United Kingdom (27.7%).
  • Top languages spoken are English (55.5%) followed by French (9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Balmacara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Fearnan19$6,440$421.9253%
Kirkhill10$5,719$700.2644%
Glenachulish33$5,609$424.5146%
North Kessock10$5,421$380.6258%
Carbost26$5,209$324.3162%
Foyers14$5,076$274.5264%
Arrochar33$5,045$339.1156%
Whitebridge10$4,907$417.3542%
Port Failthe14$4,832$301.1257%
Acharn10$4,813$278.4357%

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