Auchterarder Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Auchterarder in 2025? Explore comprehensive Airbnb analytics for Auchterarder, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Auchterarder, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 37 active listings.

Whether you're considering an Airbnb investment in Auchterarder, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Auchterarder Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Auchterarder Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$235
The average rental revenue earned for an occupied room per day in Auchterarder.
Occupancy Rate(?)
45.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,853
Typical annual income for an Airbnb listing in Auchterarder. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.1%
Slight decrease (-6.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Auchterarder.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Auchterarder.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
37
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Auchterarder (2025)

Understanding the monthly revenue variations for Airbnb listings in Auchterarder is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Auchterarder is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Auchterarder across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,678+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,461 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,719 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,367, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Auchterarder

Auchterarder Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Auchterarder STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Auchterarder:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Auchterarder

Average Daily Rate (ADR) Airbnb Trends in Auchterarder (2025)

Effective short term rental pricing strategy in Auchterarder involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Auchterarder typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $544+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $255 or more.
  • Typical properties (Median) charge around $182 per night.
  • Entry-level properties (Bottom 25%) earn around $138 per night.

Average Daily Rate (ADR) Trend by Month in Auchterarder

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Airbnb Seasonality Analysis & Trends in Auchterarder (2025)

Peak Season (August, July, June)
  • Revenue averages $4,421 per month
  • Occupancy rates average 58.0%
  • Daily rates average $294
Shoulder Season
  • Revenue averages $3,298 per month
  • Occupancy maintains around 46.1%
  • Daily rates hold near $266
Low Season (January, February, March)
  • Revenue drops to average $2,164 per month
  • Occupancy decreases to average 32.5%
  • Daily rates adjust to average $225

Seasonality Insights for Auchterarder

  • The Airbnb seasonality in Auchterarder shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Auchterarder's highest earning potential, with monthly revenues capable of climbing to $4,820, occupancy reaching a high of 63.7%, and ADRs peaking at $297.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,950, occupancy could drop to 28.5%, and ADRs may adjust down to $222.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Auchterarder.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Auchterarder seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Auchterarder (2025)

Exploring the top neighborhoods for short-term rentals in Auchterarder? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Gleneagles
A luxury resort known for its golf courses and stunning scenery. Popular with tourists seeking a high-end getaway and outdoor activities.
Gleneagles Golf Course, Equestrian Centre, Spa at Gleneagles, Fishing and shooting activities, Dining at Andrew Fairlie
Auchterarder High Street
The main thoroughfare with local shops and restaurants. A convenient location for visitors who want to experience local culture and amenities.
Local shops and cafes, St. Kildas Church, Historic buildings, Community events, Traditional Scottish pubs
Scone Palace
A historical site and palace with beautiful grounds, attracting visitors for its rich history and scenic beauty.
Scone Palace, Palace Gardens, Culinary events, Live music performances, Guided tours
The Ochil Hills
Stunning natural landscapes perfect for hiking and outdoor activities. Ideal for nature enthusiasts looking for tranquility and adventure.
Hiking trails, Scenic viewpoints, Wildlife watching, Picnic spots, Nature walks
Cultybraggan Camp
A historic site with a unique background, offering accommodation and activities. Appeals to those interested in history and adventure.
Historical exhibits, Camping opportunities, Outdoor activities, Community events, Local history tours
Kinkell Bridge
Picturesque bridge and area, often visited by tourists for its charming landscapes and photo opportunities.
Kinkell Bridge, Walking trails, Scenic countryside, Photography spots, Local wildlife
Muthill
A nearby village with a rich history and quaint charm, suitable for guests looking for a quieter stay.
Historic buildings, Local shops, Community events, Scenic walks, Traditional Scottish pubs
Tullybannocher
A beautifully situated area on the banks of the River Earn, good for fishing and scenic views. Attracts those looking to relax in nature.
River Earn, Fishing spots, Nature walks, Scenic beauty, Picnic areas

Understanding Airbnb License Requirements & STR Laws in Auchterarder (2025)

Yes, Auchterarder, Scotland, United Kingdom enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Auchterarder to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 38% licensed listings)

Top Performing Airbnb Properties in Auchterarder (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Auchterarderbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Unique Arts & Crafts Home in Auchterarder

Unique Arts & Crafts Home in Auchterarder

Entire Place • 4 bedrooms

$92,947
Revenue
35.6%
Occupancy
$762.73
Daily Rate
Riverside Lodge

Riverside Lodge

Entire Place • 3 bedrooms

$84,971
Revenue
66.0%
Occupancy
$350.82
Daily Rate
The Tranquil Auchterarder 3-bed Cottage

The Tranquil Auchterarder 3-bed Cottage

Entire Place • 3 bedrooms

$74,071
Revenue
78.8%
Occupancy
$230.13
Daily Rate
Contemporary Scottish Lodge -Pool & Spa Free Wifi

Contemporary Scottish Lodge -Pool & Spa Free Wifi

Entire Place • 2 bedrooms

$55,279
Revenue
60.3%
Occupancy
$278.60
Daily Rate
Kirkside, house in Auchterarder, Scotland

Kirkside, house in Auchterarder, Scotland

Entire Place • 2 bedrooms

$55,060
Revenue
53.2%
Occupancy
$270.91
Daily Rate
Rossie Cottage

Rossie Cottage

Entire Place • 2 bedrooms

$54,336
Revenue
69.3%
Occupancy
$214.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Auchterarder (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Auchterarder based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages5$243,142654.98/5.0
Alex1$92,947265.00/5.0
Lewis3$76,8862124.87/5.0
Benjamin1$74,071184.89/5.0
Bryan2$66,9392724.94/5.0
Craig & Dani2$62,6691434.88/5.0
Ian1$55,279644.80/5.0
Sally1$55,060254.92/5.0
Arabella1$47,4272354.91/5.0
Joanna3$47,262463.17/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Auchterarder.

Dive Deeper: Advanced Auchterarder STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Auchterarder. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Auchterarder Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Auchterarder

  • The Auchterarder Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.9% of the 37 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Auchterarder, House properties are the most common (67.6%), reflecting the local real estate landscape.
  • Houses represent a significant 67.6% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 2.7%) offer potential for unique stay experiences.

Auchterarder Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Auchterarder

  • The dominant room capacity in Auchterarder is 2 bedrooms listings, making up 56.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 78.4% of the active Airbnb listings in Auchterarder, indicating a high concentration in these sizes.
  • A significant 27.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Auchterarder.

Auchterarder Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Auchterarder

  • The most common guest capacity trend in Auchterarder vacation rentals is listings accommodating 4 guests (51.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Auchterarder STR market, accounting for 67.6% of listings.
  • 21.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Auchterarder.
  • On average, properties in Auchterarder are equipped to host 4.2 guests.

Auchterarder Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Auchterarder

  • The most common availability pattern in Auchterarder falls within the 181-270 days range, representing 32.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Auchterarder (37.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Auchterarder Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (32.4%)

1 Night

11 listings

32.4% of total

2 Nights (26.5%)

2 Nights

9 listings

26.5% of total

3 Nights (20.6%)

3 Nights

7 listings

20.6% of total

4-6 Nights (5.9%)

4-6 Nights

2 listings

5.9% of total

30+ Nights (14.7%)

30+ Nights

5 listings

14.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Auchterarder is 1 Night, adopted by 32.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (14.7%) caters to monthly stays (30+ nights) in Auchterarder, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 32.4% of Auchterarder hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 14.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Auchterarder.

Auchterarder Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (21.2%)

Super Strict 60 Days

7 listings

21.2% of total

Flexible (27.3%)

Flexible

9 listings

27.3% of total

Moderate (24.2%)

Moderate

8 listings

24.2% of total

Firm (15.2%)

Firm

5 listings

15.2% of total

Strict (12.1%)

Strict

4 listings

12.1% of total

Cancellation Policy Insights for Auchterarder

  • The prevailing Airbnb cancellation policy trend in Auchterarder is Flexible, used by 27.3% of listings.
  • There's a relatively balanced mix between guest-friendly (51.5%) and stricter (27.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 27.3% market standard in Auchterarder.
  • Using a Strict policy might deter some guests, as only 12.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Auchterarder.

Auchterarder STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Auchterarder

  • The overall average booking lead time for vacation rentals in Auchterarder is 63 days.
  • Guests book furthest in advance for stays during July (average 100 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 49 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (58 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Auchterarder.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Auchterarder averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Auchterarder (2025)

Amenity Prevalence

Amenity Insights for Auchterarder

  • Essential amenities in Auchterarder that guests expect include: Smoke alarm, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Auchterarder: Smoke alarm, Kitchen, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen, Heating.
  • Consider adding popular differentiators like Washer or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Auchterarder to stay competitive.

Auchterarder Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Auchterarder

  • The typical guest profile for Airbnb in Auchterarder consists of primarily domestic travelers (76%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 76.0% of guests.
  • Key international markets include United Kingdom (76%) and United States (7.3%).
  • Top languages spoken are English (66.7%) followed by French (10.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Scotland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Auchterarder Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Galston11$7,951$676.7746%
Fearnan19$6,440$421.9253%
Gorebridge12$6,209$493.6254%
Bridge of Cally16$5,839$566.2450%
Kirkhill10$5,719$700.2644%
North Kessock10$5,421$380.6258%
Foyers14$5,076$274.5264%
Arrochar33$5,045$339.1156%
Whitebridge10$4,907$417.3542%
Acharn10$4,813$278.4357%

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