Ardrossan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ardrossan in 2025? Explore comprehensive Airbnb analytics for Ardrossan, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Ardrossan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Ardrossan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ardrossan Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ardrossan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$101
The average rental revenue earned for an occupied room per day in Ardrossan.
Occupancy Rate(?)
50.9%
High demand. Good booking frequency.
Median Annual Revenue(?)
$19,016
Typical annual income for an Airbnb listing in Ardrossan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
30.0%
Strong growth (30.0%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Ardrossan.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Ardrossan.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ardrossan (2025)

Understanding the monthly revenue variations for Airbnb listings in Ardrossan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ardrossan is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ardrossan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,245+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,691 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,900 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,080, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ardrossan

Ardrossan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ardrossan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ardrossan:

  • Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 58%.
  • Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ardrossan

Average Daily Rate (ADR) Airbnb Trends in Ardrossan (2025)

Effective short term rental pricing strategy in Ardrossan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ardrossan typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $120+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $105 or more.
  • Typical properties (Median) charge around $93 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in Ardrossan

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Airbnb Seasonality Analysis & Trends in Ardrossan (2025)

Peak Season (July, August, September)
  • Revenue averages $2,634 per month
  • Occupancy rates average 71.8%
  • Daily rates average $99
Shoulder Season
  • Revenue averages $1,871 per month
  • Occupancy maintains around 52.9%
  • Daily rates hold near $96
Low Season (February, March, April)
  • Revenue drops to average $1,485 per month
  • Occupancy decreases to average 42.3%
  • Daily rates adjust to average $94

Seasonality Insights for Ardrossan

  • The Airbnb seasonality in Ardrossan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ardrossan's highest earning potential, with monthly revenues capable of climbing to $2,771, occupancy reaching a high of 80.4%, and ADRs peaking at $110.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,214, occupancy could drop to 34.1%, and ADRs may adjust down to $92.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ardrossan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ardrossan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ardrossan (2025)

Exploring the top neighborhoods for short-term rentals in Ardrossan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Seafront Promenade
A beautiful stretch of coastline that attracts tourists for its scenic views and beach activities. Perfect for guests looking for a relaxing beach holiday.
Seafront Promenade, Ardrossan Harbour, Scottish Maritime Museum, Castle Hill, North Shore Beach
Ardrossan Castle
Historical site offering a glimpse into Scotland's rich past. Ideal for history enthusiasts and tourists exploring the local heritage.
Ardrossan Castle, Local History Museum, Kilmarnock Water, Eglinton Country Park
Garnock Valley
A picturesque area offering hiking and outdoor activities, appealing to nature lovers and adventure seekers visiting the region.
Garnock Valley Trails, Park of the Dead, Local Parks, Fishing spots
Town Centre
The heart of Ardrossan with shops and restaurants makes it appealing for visitors who want to be close to amenities and local culture.
Town Hall, Local Shops, Restaurants, Cafes, Community Events
Saltcoats Beach
A nearby beach area popular among families and day-trippers, known for its sandy shores and recreational activities.
Saltcoats Beach, Promenade, Local Parks, Beachfront Cafes
North Ayrshire
Surrounding regions that provide access to natural beauty and outdoor adventures, appealing to tourists seeking exploration.
Ayrshire Coastal Path, Local Golf Courses, Outdoor Activities, Fishing Spots
Fisherman's Wharf
A charming area perfect for seafood lovers and those interested in local cuisine, attracting culinary tourists.
Local Seafood Restaurants, Fishing Trips, Seaside Markets
Parkhill
A residential area providing a quieter stay while still offering easy access to local attractions, suitable for long-term guests.
Quiet Parks, Community Centers, Local Amenities

Understanding Airbnb License Requirements & STR Laws in Ardrossan (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Ardrossan. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ardrossan to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Ardrossan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ardrossanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stunning seafront apartment

Stunning seafront apartment

Entire Place • 3 bedrooms

$40,810
Revenue
57.7%
Occupancy
$193.55
Daily Rate
Arran ferry / Beach  3 bedroom detached house

Arran ferry / Beach 3 bedroom detached house

Entire Place • 3 bedrooms

$37,365
Revenue
80.7%
Occupancy
$115.16
Daily Rate
2 Bed Flat North Ayrshire Costal Town of Ardrossan

2 Bed Flat North Ayrshire Costal Town of Ardrossan

Entire Place • 2 bedrooms

$30,002
Revenue
86.4%
Occupancy
$91.07
Daily Rate
Lovely two bedroom flat with marina views

Lovely two bedroom flat with marina views

Entire Place • 2 bedrooms

$29,918
Revenue
69.5%
Occupancy
$96.04
Daily Rate
South Beach Apartment

South Beach Apartment

Entire Place • 2 bedrooms

$29,784
Revenue
68.4%
Occupancy
$118.57
Daily Rate
Arran Ferry Apartment

Arran Ferry Apartment

Entire Place • 2 bedrooms

$25,917
Revenue
60.3%
Occupancy
$111.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ardrossan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ardrossan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mandy2$55,7014514.86/5.0
Ayrshire2$40,995884.65/5.0
John1$40,8101564.96/5.0
Sharon1$37,365724.92/5.0
Deborah1$30,002524.90/5.0
Mairi1$29,918294.90/5.0
Fran2$25,844164.08/5.0
Barry1$17,9911254.79/5.0
Pillow1$16,136133.77/5.0
Host #4216384731$15,9341034.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ardrossan.

Dive Deeper: Advanced Ardrossan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ardrossan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ardrossan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ardrossan

  • The Ardrossan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.7% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 35.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Ardrossan, Apartment/Condo properties are the most common (58.8%), reflecting the local real estate landscape.
  • Houses represent a significant 23.5% portion, catering likely to families or larger groups.
  • The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Ardrossan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ardrossan

  • The dominant room capacity in Ardrossan is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 70.6% of the active Airbnb listings in Ardrossan, indicating a high concentration in these sizes.

Ardrossan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ardrossan

  • The most common guest capacity trend in Ardrossan vacation rentals is listings accommodating 5 guests (23.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 5 guests and 2 guests dominate the Ardrossan STR market, accounting for 47.0% of listings.
  • 11.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ardrossan.
  • On average, properties in Ardrossan are equipped to host 3.4 guests.

Ardrossan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ardrossan

  • The most common availability pattern in Ardrossan falls within the 91-180 days range, representing 35.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 47.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Ardrossan (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 52.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ardrossan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.8%)

1 Night

4 listings

30.8% of total

2 Nights (30.8%)

2 Nights

4 listings

30.8% of total

3 Nights (7.7%)

3 Nights

1 listings

7.7% of total

4-6 Nights (7.7%)

4-6 Nights

1 listings

7.7% of total

30+ Nights (23.1%)

30+ Nights

3 listings

23.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Ardrossan is 1 Night, adopted by 30.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.6%) of the Ardrossan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (23.1%) caters to monthly stays (30+ nights) in Ardrossan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 30.8% of Ardrossan hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 23.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ardrossan.

Ardrossan Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (29.4%)

Flexible

5 listings

29.4% of total

Moderate (17.6%)

Moderate

3 listings

17.6% of total

Firm (29.4%)

Firm

5 listings

29.4% of total

Strict (23.5%)

Strict

4 listings

23.5% of total

Cancellation Policy Insights for Ardrossan

  • The prevailing Airbnb cancellation policy trend in Ardrossan is Flexible, used by 29.4% of listings.
  • A majority (52.9%) of hosts in Ardrossan utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 29.4% market standard in Ardrossan.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ardrossan.

Ardrossan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ardrossan

  • The overall average booking lead time for vacation rentals in Ardrossan is 102 days.
  • Guests book furthest in advance for stays during July (average 136 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (103 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (102 days) as a baseline for your pricing and availability strategy in Ardrossan.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 136 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 103 days) to capture early planners.
  • Monitor your own booking lead times against these Ardrossan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ardrossan (2025)

Amenity Prevalence

Amenity Insights for Ardrossan

  • Essential amenities in Ardrossan that guests expect include: Smoke alarm, Kitchen, Washer, Heating, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ardrossan: Smoke alarm, Kitchen, Washer, Heating, Carbon monoxide alarm.
  • Consider adding popular differentiators like Essentials or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ardrossan to stay competitive.

Ardrossan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ardrossan

  • The typical guest profile for Airbnb in Ardrossan consists of primarily domestic travelers (70%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 69.7% of guests.
  • Key international markets include United Kingdom (69.7%) and United States (10.9%).
  • Top languages spoken are English (62.3%) followed by German (7.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Glasgow.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ardrossan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Galston11$7,951$676.7746%
Fearnan19$6,440$421.9253%
Gorebridge12$6,209$493.6254%
Bridge of Cally16$5,839$566.2450%
Glenachulish33$5,609$424.5146%
Arrochar33$5,045$339.1156%
Acharn10$4,813$278.4357%
Croftamie19$4,609$267.3952%
Carrick Castle11$4,591$586.0142%
Corran24$4,576$370.6845%

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